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The dark side of virtual try-on tools: Safeguarding biometric data

Martech

Since there wasn’t anyone around to give me a second opinion, I decided to use the their virtual try-on tool. Well, after the purchase, I hit a moment of regret about privacy. I was so excited by the virtual try-on experience that I skipped past the EyeBuyDirect privacy policy and clicked straight to the virtual try-on tool.

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Out with the Old, In with the New: Making Google’s Privacy Policy Work for You

KoMarketing Associates

Google’s new privacy policy , implemented at the beginning of March, has sparked a series of charges and countercharges about how the tech giant may be impinging on users’ privacy. Has it changed your opinion of the recently released privacy policy? How do you feel about Google’s Account Activity feature?

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How to Avoid Being Banned on Social Networks + What to Do if You Are

Webbiquity

Respect opposing or differing opinions, beliefs, and conclusions. Read more of Quora’s policies here. We also must remember, these are all free platforms, we are at the mercy of their alleged privacy policies, ethics, company culture, professionalism, and operations. What Others Have to Say.

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How to use customer data to develop marketing insights

Biznology

As long as you inform your customers what you’re doing with terms and conditions and a privacy policy, and have them click or sign their agreement before making a purchase or joining your mailing list, collecting customer data is very legal. Use social media to ask questions and take polls. Why They Buy From You.

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6 Web Form Optimization Tips to Maximize Conversions

Zoominfo

Popular opinion dictates that forms should contain the least amount of fields as possible. Avoid scaring off leads by including a small but noticeable link to a privacy policy in your form. The best place to link to your privacy policy is near your form in a discrete location. Keep reading! Number of fields.

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BadTech Is the Next New Thing

Customer Experience Matrix

This New York Times Magazine piece presents California’s privacy law as a triumph for its citizen-activist sponsor, when he in fact traded a nearly-impossible-to change referendum for a law that will surely be gutted before it takes effect in 2020. Proponents will overreach.

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Symptoms of B2B selling sickness

Velocity Partners

By the time a buyer signals buying intent, they’ve done all kinds of research and formed their own opinions. Read our privacy policy to see what that means.) Sales/prospect interactions are the tip of a very large iceberg these days. LinkedIn’s research shows only 5% of B2B buyers are actively in the market at any time.