SalesIntel

SEPTEMBER 6, 2023

If you aren’t personalizing your outreach it’s time to start. This article will share why personalized outreach is imperative for successful b2b sales and how to do it the right way. But before you even begin to personalize your outreach , you have to build an ultra-refined prospecting list. The reason?

Outreach 40

Outreach B2B Sales Personalization B2B 40

BenchmarkONE

APRIL 21, 2021

Do you ever get a sales outreach email so bland and generic, you can’t help but think, “there’s no way this email ever works”? Your sales process may be solid, but if you can’t capture your prospects’ attention via outreach emails, you could be leaving potential business on the table. Target the Right Leads. Reference Your Competitors.

Outreach 52

Outreach Ideal Customer Profiles Marketing Automation Services CAN-SPAM 52

Outreach

JANUARY 3, 2022

In 2021, Outreach…. The Outreach Engagement & Intelligence Platform is the only system of action that captures signals at each step in the deal lifecycle and guides you to a successful close. This funding round raised Outreach’s valuation to more than $4.4 The Highlights. billion and total funding to $489 million.

Outreach 40

Outreach Work Management Marketing Management Forecasting 40

SmartBug Media

AUGUST 20, 2019

Are there particular subject lines you’ve used that had good open rates? Use Personalization in Your Email Outreach. But the best data is what you can pull from your own past email sends. Look at the past sales emails you’ve sent and see what works with your specific audience. We live in the days of the internet.

Response Rate 78

Response Rate Tips Outreach Email Marketing 78

Zoominfo

MARCH 21, 2022

Automated recruiting phone calls Calling candidates is the next step for recruiters who want to connect with ‘non-responsive-to-email’ candidates or build another touchpoint into the workflow. Once a solid list of ideal candidates has been established, auto-dialing can vastly improve the efficiency of the outreach process.

Automation 130

Automation Zoominfo Multi-Channel Digital Marketing Funnels 130

Hubspot

MARCH 11, 2024

Why is video so effective at increasing email response rates, generating engagement, and improving close rates? Improve open rates by including video messages in your cold outbound outreach. At Intercom , adding personalized video into outreach sequences improved their cold email reply rates by 19%.

Video Marketing 73

Video Marketing Outreach Multi-Channel Work Management 73

Only B2B

AUGUST 21, 2023

The traditional methods of cold calling and generic outreach have given way to a more sophisticated approach that leverages data and insights to connect with prospects who are genuinely interested in your offerings. This approach leads to higher response rates, more meaningful conversations, and a shorter sales cycle.

Intent Data 62

Intent Data Intent Intent Signal Account Based Marketing 62

SendX

APRIL 26, 2021

However, email marketing is still the preferred method for promotions and has a much higher conversion rate than social media - think something like 6.05% to 1.9%. According to McKinsey, email marketing is 40 times more effective than social media outreach. How can I increase my email response rate?

Email Marketing 195

Email Marketing Click Rate CAN-SPAM Deliverability 195

SendX

MAY 6, 2021

Unsolicited cold emails often fall on deaf ears, and the ever-tightening rules around GDPR mean you risk the dreaded spam folder with every piece of outreach. Response Rates One of the major benefits of chatbots v.s A two-pronged attack is always the most effective.

Email Marketing 195

Email Marketing Enterprise Management Work Management Marketing Automation Services 195

Hubspot

APRIL 30, 2020

That's why we'll be publishing week-over-week trend data for core business metrics like website traffic, email send and open rates, sales engagements, close rates and more. This increase is accompanied by a staggeringly high open rate that is 25% higher than pre-COVID levels, a record for the year.

Advertising Benchmark 100

Advertising Benchmark Burn Rate Outreach Open Rate 100

Hubspot

APRIL 8, 2020

From now until the end of June, we’ll plan to update these insights based on additional business metrics such as website traffic, email send and open rates, sales engagements, close rates and more. Sales outreach has increased, but responses are declining. Across the month, open rate increased by 21% overall.

Advertising Benchmark 101

Advertising Benchmark Planning Budget Programs Forecasting 101

Hubspot

JUNE 5, 2018

But even though I’ve always been strategic about my in-person opening lines, I only recently began applying the same level of thought to my online messages -- a common sales email mistake. I tossed them from my repertoire … and my response rate more than doubled. Want similar results with your prospects? My name is … ”.

Outreach 101

Outreach Urgency Marketing Adwords Stats 101

Hubspot

MAY 21, 2020

That's why we're publishing week-over-week benchmark data for core business metrics like website traffic, email send and open rates, sales engagements, close rates, and more. After weeks of remaining flat, sales email response rates saw a slight increase during the week of May 11. Although the U.S.

Advertising Benchmark 87

Advertising Benchmark Positioning Open Rate Response Rate 87

DealSignal

AUGUST 3, 2023

Table of Contents [Open] [Close] The Impact of Ineffective B2B Data Quality B2B Data and Email Marketing Do You Have High-Quality B2B Data? Many marketers fear, delay or altogether avoid running large-scale email outreach. Most marketers are concerned about bounce rates that go beyond 5%-10%.

Deliverability 94

Deliverability B2B Lead Scoring Lead Ranking 94

Hubspot

MAY 7, 2020

That's why we'll be publishing week-over-week trend data for core business metrics like website traffic, email send and open rates, sales engagements, close rates and more. During the week of April 27, the number of sales emails sent from portals dropped 9%, but email send rates are still above pre-COVID levels.

Advertising Benchmark 90

Advertising Benchmark Optimization Work Management Burn Rate 90

Hubspot

JULY 7, 2020

This retrospective takes a deep dive into buyer interest, marketing and sales outreach, and sales outcomes (spoiler alert: there's a lot of engaged prospects out there, but sales teams have work to do in capturing that interest). But response rates have been dismal. What's worked, and what hasn't?

Advertising Benchmark 101

Advertising Benchmark Work Management Business Marketing Management 101

Vidyard

JUNE 15, 2020

The rollout can’t just be, ‘Hey here’s a video tool that gets better response rates.’ Even when it’s proven to earn 3x higher response rates than email alone and cut deal cycles in half, a few detractors can dampen everyone else’s results. As mentioned above, emails that contain videos earn 3x higher response rates.

Video Marketing 125

Video Marketing Response Rate Cold Calling Hubspot 125

Webbiquity

FEBRUARY 5, 2021

A huge part of these tasks can be delegated to platforms and tools that automate sales follow-ups , outreach and tracking. Automation also enables you to send consistent and timely follow-ups without human intervention—which, if done right, can boost your reply rates and consequently, conversions and close rates.

B2B Sales 259

B2B Sales Top of Funnel Conversion Peer-to-peer 259

Sprout Social

FEBRUARY 17, 2022

click-thru rate. “My cold list open rate is around 25%. Copywriting Crew: Cold outreach. By templating your cold outreach, you can speed up the process and response times. Moriarty’s Gem Store: Event promotion. And the reminder generated favorable results: 24.8%

Template 132

Template Email Marketing Blast Campaigns Planning 132

Hubspot

MAY 28, 2020

That's why we're publishing week-over-week benchmark data for core business metrics like website traffic, email send and open rates, sales engagements, close rates, and more. Sales process metrics reveal misalignment in outreach and qualification. Sales email response rates remained flat week-over-week.

Advertising Benchmark 94

Advertising Benchmark Response Rate Advertising Agencies Outreach 94

Hubspot

APRIL 23, 2020

That's why we'll be publishing week-over-week trend data for core business metrics like website traffic, email send and open rates, sales engagements, close rates and more. Both sales sequence send and response rates increased week over week with response rates rising 8%.

Advertising Benchmark 88

Advertising Benchmark Budget Programs Open Rate Response Rate 88

SalesGrape

OCTOBER 6, 2023

Email Open and Response Rates: While telemarketing is primarily focused on phone calls, incorporating email outreach can enhance lead generation efforts. Tracking open rates and response rates for follow-up emails provides insights into the effectiveness of your overall communication strategy.

Telemarketing 52

Telemarketing Lead Generation Sales Qualified Leads Generation 52

Vidyard

OCTOBER 10, 2018

At Terminus, the sales team boosted its response rates by 3x and netted a 37% higher click-through rate (CTR). Read how Terminus boosted response rates by 3x Any marketing organization measured on revenue that isn’t promoting the use of video to its sales team is leaving money on the table.

Top of Funnel 108

Top of Funnel Paid Search Agency Account Based Marketing CTR 108

SendX

MAY 24, 2019

When to Write for Outreach Email marketing is not limited to your subscribers. You can use your email copywriting knowledge to design engaging and high-converting outreach campaigns as well. The problem, however, is usually how marketers perform their outreach. Because it builds trust and increases open rates.

Copywriting 151

Copywriting Tips Template Content 151

SendX

FEBRUARY 25, 2020

One of these factors is your email response rate. Your response rates would show you how effective your email marketing strategy is. In this article, we would be looking at strategies you can use to help you increase email response rates. What Is Email Response Rates? No weekends.

Response Rate 196

Response Rate Marketing & Strategy Open Rate CAN-SPAM 196

Hubspot

JULY 6, 2021

Launch an engaging outreach campaign. Creating outreach campaigns can grab people's attention while providing a more significant incentive beyond expecting folks to just read your emails. When Mckendall launched the outreach campaign, Real Estate Bees' email open rate was 25-27%, and the response rate was about 1%. "I

Email Marketing 101

Email Marketing Marketing & Strategy Marketing Strategy Planning 101

Only B2B

AUGUST 21, 2023

ABM involves tailoring your outreach and communication to a specific set of high-potential accounts. Tailoring Outreach Messages for Personalization Personalization is the cornerstone of effective communication. Craft outreach messages that resonate with the prospect’s pain points, challenges, and goals.

Sales Qualified Leads 62

Sales Qualified Leads Ideal Customer Profiles High Quality Lead Lead Scoring 62

Zoominfo

DECEMBER 5, 2017

Whether you conduct your sales outreach by phone, social media, or email—it’s undeniably an essential aspect of B2B sales. 33% of email recipients open emails based on the subject line alone ( source ). Subject lines with more than 3 words experience a drop in open rate by over 60% ( source ). Phone Calls 10. Texting 17.

Statistics 100

Statistics Cold Calling Peer-to-peer SMS 100

Zoominfo

MARCH 8, 2022

Reducing the number of form fields increases response rates. This creates more qualified leads and increased conversion rates without compromising the user experience. Qualify Once you’ve received the contact information of your new prospect, you need to score and route the lead to a salesperson for outreach.

Lead Scoring 100

Lead Scoring Lead Ranking Sales Qualified Leads Zoominfo 100

Vidyard

OCTOBER 24, 2017

Terminus , the B2B account-based marketing (ABM) leader, uses video as part of their sales prospecting efforts and saw a 40% higher open rate, 37% higher click rate and 216% higher response rate. Video is one of the most creative ways they’ve been able to connect and share content with prospects.

Sales Management 71

Sales Management B2B Sales Account Based Marketing Top of Funnel 71

Hubspot

JUNE 4, 2020

That's why we're publishing week-over-week benchmark data for core business metrics like website traffic, email send and open rates, sales engagements, close rates, and more. Sales email volume dropped 14% while response rates dipped slightly at just 1%. Refresh your email outreach with these sales templates.

Advertising Benchmark 86

Advertising Benchmark Paid Search Agency Budget Programs Advertising Agencies 86

Vidyard

MAY 2, 2018

And the results don’t lie—just look at Lauren Wadsworth , an SDR at Dynamic Signal whose “experiment” with video selling allowed her to book 5x more meetings and increase her meeting-to-opportunity conversion rate 200%. response rate and generated $27,000 in sales during the course of the 30-day campaign.

Video Marketing 93

Video Marketing Examples Top of Funnel Account Based Marketing 93

Vidyard

MAY 2, 2018

The results don’t lie—just look at Lauren Wadsworth , an SDR at Dynamic Signal whose “experiment” with video selling allowed her to book 5x more meetings and increase her meeting-to-opportunity conversion rate 200%. Or how incorporating video into their sales outreach gave Terminus more than triple the response rate.

Video Marketing 65

Video Marketing Examples Account Based Marketing Top of Funnel 65

Vidyard

JUNE 15, 2020

The rollout can’t just be, ‘Hey here’s a video tool that gets better response rates.’ Even when it’s proven to earn 3x higher response rates than email alone and cut deal cycles in half, a few detractors can dampen everyone else’s results. As mentioned above, sales emails that contain videos earn 3x higher response rates.

Video Marketing 65

Video Marketing Response Rate Cold Calling Hubspot 65

ClickZ

MAY 2, 2020

March saw push notifications reach their highest direct open rates and 32% of website visits were through these mobile app push notifications. Right from email blasts to social media outreach, brands are trying every possible way of classic marketing. Direct open rates increased by 22% for apps and 119% for websites.

Segmentation 115

Segmentation Mobile Advertising Open Rate Marketing & Strategy 115

Hubspot

OCTOBER 28, 2020

Take sales emails as an example — sends have nearly doubled since March, but open rates continue to remain well below pre-COVID levels. In this post, we'll take an in-depth look into buyer interest, marketing and sales outreach, and sales outcomes over the past six months. Refresh your email outreach with these sales templates.

Advertising Benchmark 101

Advertising Benchmark Business Digital Transformation Hubspot 101

Vidyard

JANUARY 18, 2021

Since Sam started using video he’s seen open rates at 95% and reply rates 3x higher than text based emails. Scale Personal Outreach. Since injecting video into every stage of that journey the team at #paid has seen results like a 5x increase in response rates to outbound and a 2.5x Master Video for Sales.

Video Marketing 129

Video Marketing Burn Rate Advertising Benchmark Outreach 129