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The 29 Best Social Media Monitoring Tools

Webbiquity

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. ” — Social Media Today.

20 Expert LinkedIn Guides

Webbiquity

LinkedIn has made dramatic changes to its platform over the past 18 months, making what was a rather plain but effective business networking tool into a content-rich, visually dynamic, more interactive professionally-focused social network. Here Are 6 LinkedIn Tips by MediaPost.

Trending Sources

22 Expert Guides and Reviews of 200+ Social Media Tools

Webbiquity

No one has time to put every one of those tools through its paces. In the posts highlighted below, 20 (or so) social media marketing pros review more than 200 tools, ranging from popular, widely used tools like Buffer, Hootsuite and Feedly to intriguing but lesser-known apps.

8 Powerful Tips for Going Viral on LinkedIn Pulse

Act-On

Somebody publishes a post on LinkedIn, and nearly overnight it goes viral, soliciting massive amounts of traffic, shares, and comments — and, consequently, a sharp spike in both leads and sales. LinkedIn Pulse is proving to be a valuable place to publish content, especially for B2B marketers.

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The 21 Best Content Curation Tools

Webbiquity

The 20+ tools showcased here enable you to automatically find, source, search, store, organize, annotate, and/or share content from a wide range of publishers and social sources. Sample review: “One of the most important tools in a marketer’s tool belt is knowledge.

10 Ways to Misbehave on LinkedIn

Act-On

So these are social faux pas – not transgressions against humanity. But LinkedIn in is a different story. Tis the season, but I beg you not to spread – or smear – political opinions on LinkedIn. LinkedIn is not Facebook. On LinkedIn, it’s different.

The 32 Best Twitter Marketing Tools

Webbiquity

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. This is my favorite tool for building our audience on Twitter.” ” — Social Media Today. Buffer Social.

38+ Cool Social Media and Web Tools and Reviews

Webbiquity

Innovation is alive and well in the development of cool free and low-cost web-based tools and apps. It’s great to find a tool that automates some little process or provides a new capability you’ve been looking for, and fun to find a tool you didn’t even know you needed.

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7 Tips to Supercharge Your Content on LinkedIn Pulse

Act-On

B2B marketers are charged with creating massive amounts of content, primarily to fuel inbound marketing, social media, lead nurturing, and pipeline acceleration. So: how can you harness the power of LinkedIn as a potent, efficient strategy to reach your company’s goals?

The 28 Best Influencer Marketing Tools

Webbiquity

Influencer marketing tools can help marketers identify the most relevant and engaging bloggers, journalists, and media outlets in their specific industry segments; reach out to them more effectively; automate low-level, repetitive tasks; and track and monitor results. 19) Social Crawlytics.

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LinkedIn Launches "Content Marketing Score" and Trending Topics Site

Hubspot

and you can''t just hit "publish" on a social media update and hope that it somehow brings you traffic. Today, LinkedIn introduced two tools to help make your social media marketing a bit smarter: Content Marketing Score and Trending Content. Social Media

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The Eight Best Online Tools for Sales Professionals

Webbiquity

The eight tools here deliver a range of functionality such as email automation, automatic email and call logging, workflow scheduling, lead qualification, sales enablement, and personalized direct mail. Sales Tools. An email automation tool specifically for sales professionals.

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Now is the time to fix your LinkedIn profile—here’s why

Biznology

Have you been meaning to update your LinkedIn profile and just haven’t gotten around to it? He hasn’t bothered to update his LinkedIn profile since he joined the firm. When potential new clients check him out on LinkedIn (as 59.9% Her LinkedIn profile is incomplete.

The 11 Best Content Marketing, SMO, and Marketing Performance Management Tools

Webbiquity

Web analytics tools are often all small to midsized firms will need to track their digital marketing performance—particularly when combined with marketing analytics dashboards that pull in data from social media accounts and other sources. Social Media Optimization.

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The 24 Best Online Writing Tools and Apps

Webbiquity

Fortunately, while not everyone can be a great writer, almost anyone can be a better writer by utilizing helpful (and mostly free) online tools. Here are two dozen tools to assist with everything from improving grammar and avoiding cliches to writing better headlines and more readable text.

B2B Paid Content Distribution: Facebook vs. LinkedIn

Contently

We only want to use LinkedIn.” I get the instinct to assume LinkedIn is the only worthwhile place to pay for content distribution if you’re a B2B company. LinkedIn has incredible ad targeting for B2B brands. On LinkedIn, it’s pretty much required.

29 LinkedIn Tips for Professional Networking, Business & Marketing

Hubspot

In April, LinkedIn announced it had reached 500 million members, making it one of the most popular social networks for professionals and one of the top social networks overall. But are you using LinkedIn to its fullest potential? What Is LinkedIn? About LinkedIn.

28 (of the) Best LinkedIn Marketing Guides of 2014

Webbiquity

As noted in several of the posts highlighted below, LinkedIn is no longer just a hangout for job-seeking professionals, who largely abandon it in between job searches. What type of content works best on LinkedIn? How can you make the most of LinkedIn groups?

Tips on how to use LinkedIn for Better Lead Generation

B2B Lead Generation Blog

Have you ever wondered about how can you use LinkedIn for better lead generation and business. I met Susan through following her writing on her blog and her work in the LinkedIn community. Brian: What inspired you to do your work with LinkedIn?

31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website?

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The 12 Best Special-Purpose Business Software Tools

Webbiquity

Most of the posts so far in this series on the best online business tools have addressed marketing functions. But there’s virtually no business process, no matter how narrow, that can’t be improved by technology—as demonstrated by the tools here. Social Media Examiner.

5 Underutilized LinkedIn Features B2B Marketers May Be Missing Out On

KoMarketing Associates

LinkedIn has been found to be the most effective social media lead generator for B2B marketers, with 60-80% of those surveyed (depending on the study) stating that they have gotten real leads from the platform. Optimize Your LinkedIn Profile With These 10 Key Elements.

Tips and Tricks for Using Hashtags on Social Media Sites

Marketing Action

Hashtags have become an integral part of social media. They’re used on every major social media site except LinkedIn, and they’re also used on many smaller social sites, like Vine. No Hashtags for LinkedIn.

Best LinkedIn Guides, Tips and Tactics of 2010

Webbiquity

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. How to Optimize Your LinkedIn Profile.

Make your tweets beautiful with the help of the Twitter Cards Validator Tool

Biznology

Last week I showed you how to tame the Facebook dragon in The Facebook Sharing Debugger Is An Essential Content Marketing Tool. In order to render correctly on Twitter Cards, you actually need to implement Cards on your site by adding the correct meta tags to the page.

IT buyers are calling for a change in how you market & sell to them on LinkedIn

Biznology

According to LinkedIn ‘s report “The Social Bridge to the IT Committee,” B2B buyers seek insights and conversations with vendors on social media. So IT buyers are willing to reveal themselves and engage with B2B sales and marketing leaders on LinkedIn.

9 Criteria for Selecting a Social Media Monitoring Tool

Webbiquity

Social media monitoring tools are increasing essential for companies of all sizes as the explosion of social media content renders manual monitoring efforts hopeless. With almost 200 social monitoring tools (and new entrants still coming to market), available at a range of price levels from free to if-you-have-to-ask-you-can’t-afford-it, how does an organization select the right social monitoring tool for its needs?

The Basics of LinkedIn Marketing

Content Standard

Back when it started, LinkedIn was a simple digital Rolodex. Over a decade later, the platform has become the go-to social networking platform for professionals. LinkedIn is where professionals go to find jobs, learn more about their industries, and research prospective companies.

5 Really Good Reasons LinkedIn Bought SlideShare

Modern Marketing

by Jesse Noyes | Tweet this Big happenings in the social media world today as a giant star collided with a smaller, but powerful, cousin. LinkedIn has decided to purchase SlideShare for $119 million in cash and stock. If you’re scratching your head on just why LinkedIn would spend all that dough on SlideShare, let me offer five big reasons. It Makes LinkedIn More Engaging. Now, how often do you check your LinkedIn “newsfeed”?).

How to Get Started With LinkedIn's New Website Demographics

Hubspot

I don't know about you, but I have an odd fascination with LinkedIn's "Who's Viewed Your Profile" feature. Regardless of my own profile viewers, the fact remains that LinkedIn has always served as an interesting platform to digitally network, share information, recruit, and advertise.

The 15 Best Content Distribution and Amplification Tools

Webbiquity

You need an active social media network, possibly some influencer outreach, and perhaps even paid promotion, in order to get noticed. These 15 tools can help you distribute your content more broadly, share it socially, repurpose it for different audiences, and amplify it using paid channels.

The 14 Best Content Planning and Research Tools

Webbiquity

There are also a number of tools that can be helpful with both content ideation and research. Here are 14 of the most useful tools for managing and executing the initial stages of content development. 4 Best Content Planning Tools. 10 Best Content Research Tools.

58 Best Marketing Tools to Build Your Strategy in 2017

Hubspot

In the world of marketing, it seems like there are always new tools, tips, tricks, and trends to discover and incorporate into your marketing strategy. And because of that, I was able to curate this list of the top 58 tools every marketer should know about and being using in 2017.

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Optimize Your LinkedIn Profile With These 10 Key Elements

KoMarketing Associates

In my latest column for Search Engine Land, I discussed how we use LinkedIn as a B2B link building tool, designed to research, identify, and communicate to potential third party publishers. The second point of impression in a LinkedIn profile is the headline (or tagline).

11 Free Sales Tools to Pump Up Your Pipeline

Vidyard

That’s why the world of online sales tools has exploded in the past few years – industrious entrepreneurs are finally realizing the inherent struggles of being a salesperson, and responding with a plethora of tools designed to make your job easier.

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How to Run LinkedIn Ad Campaigns: A Beginner's Guide

Hubspot

LinkedIn is a highly valuable tool to network with like-minded professionals. You have more power at your disposal with LinkedIn than you might realize. That's because LinkedIn has a powerful ads platform. How to Run LinkedIn Ad Campaigns. LinkedIn Ad Reporting.

7 Social Media Marketing Mistakes to Avoid With LinkedIn

Hinge Marketing

With over 329 million members, LinkedIn can provide invaluable networking opportunities for professional services firms. LinkedIn isn’t just a great networking tool—it can also be the perfect platform for B2B social media marketing. On LinkedIn?

The 28 Best Miscellaneous Online Tools for Marketers

Webbiquity

Welcome to the 47 th , and final (for now at least) post in the Best Online Business Tools series. Hopefully you’ve found the posts helpful and have perhaps even implemented some of the tools covered. Password Tools. And the beauty in this tool? PDF Tools.

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A Social Media Strategy for B2B Marketers

B2B Marketing Traction

Some business to business (B2B) marketers are still hesitant about investing in social media. They may view social media as a business to consumer (B2C) activity or they think that their target audience isn’t on social media. LinkedIn.

LinkedIn State of Sales 2017: Top 5 Social Selling Statistics

Nudge.ai

From professional social networking sites like LinkedIn to CRM and productivity apps; sales teams are investing more every year on new technology and using it to grow their business. 60% of sales professionals whose job is generating new accounts report using collaboration tools.