Remove long-tail url
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8 Advanced Google Search Tips To Optimize Your Web and Content Marketing

Marketing Insider Group

No matter what tools you have, you probably do a lot of your marketing research on good old Google. That’s the reason you need advanced Google search strategies. Take a moment now to learn advanced search tactics and become a Googling Jedi. Also, Google will get rid of operators from time to time.

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Understanding Google SERP Features in 2021: The Complete Guide

KoMarketing Associates

Understanding Google search engine result page – or “SERP” – features has always been an essential part of SEO for B2B digital marketers. By analyzing the factors of web pages that appear in Google SERPs for targeted keywords, SEOs are able to determine potential tactics for improving their pages’ positions in those results.

SERP 295
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How B2B SEO Differs From Traditional B2C SEO

Marketing Insider Group

“Unlike B2C SEO, which often targets high-volume, broad keywords, B2B SEO strategies frequently focus on lower-volume, longer-tail keywords,” Marcel Digital explains. While B2C transactions might be more transactional, B2B interactions often involve nurturing long-term partnerships.

SEO 243
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Why Content is the #1 Ranking Factor and How to Maximize It

Marketing Insider Group

Google looks at over 200 ranking factors when determining where to place your content. If you try, Google will notice, and you won’t earn the rankings you want on any URL. Content plays the long game. You start small with low-volume, low-competition, long-tail keywords. You can’t be an expert in everything.

Domain 334
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How To Appear in Google Featured Snippets: 5 Tips for B2B Marketers

KoMarketing Associates

Google it.” While it’s sometimes used in jest, the reality is, we can count on Google to help us answer all types of questions. Much of this thanks can be given to Google’s “Hummingbird” algorithm update , which focused on improving “conversational search” at its core. We often see definitions appear for “what is” queries.

Features 165
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How Should B2B Advertisers Use Dynamic Search Ads?

KoMarketing Associates

It is available on both Google and Bing. Both Google AdWords and Bing Ads do the following: Match the content on your landing page to relevant search queries. Pull the relevant URL from your website without you needing to enter it as a Display URL. Target Long Tail and Specific Keywords.

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SEO for Voice Search | 5 Valuable Tips to Optimize Voice Search in 2020

Adobe Experience Cloud Blog

Voice search is a technology that allows you to say a voice command to access information on Google and other search engines. Ever since the Hummingbird update , Google focuses on ranking relevant content to each search with more intensity. Google will react accordingly. The average voice search query is about 29 words long.