Webbiquity

AUGUST 17, 2011

Several great new features were recently added to the B2B Marketing Zone and Social Media Informer by co-founder Tony Karrer. You can find a long list of the Featured sources on the right side. There is a lot more content that comes in as well beyond the Featured sources.

Social Media 100

Social Media Paid Search Agency Features Social Marketing 100

Hubspot

APRIL 23, 2020

While platforms like Instagram and Snapchat have taught us how entertaining social media Stories can be to the average person, LinkedIn's product team is now wondering if this content can also be intriguing to business professionals. In February, LinkedIn announced that it was beginning to internally test a new Story feature on its platform.

Linkedin 99

Linkedin Features Paid Search Agency Marketing & Strategy 99

Zoominfo

APRIL 18, 2022

Once verified, recruiters can reach out to candidates via phone or email using their contact information from TalentOS or directly through LinkedIn InMail. Job Boards and Professional Social Networks Job boards, niche job sites, and professional social networking groups are all critical to sourcing good candidates.

Enterprise Management 130

Enterprise Management Work Management Marketing Management Zoominfo 130

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. To help you out, we’ve put together a list of 14 types of social media every marketer needs to know. Types of social media.

Social Media 145

Social Media Social Marketing Media Curation 145

Spiralytics

MAY 30, 2024

This level of engagement provides a golden opportunity for marketers and entrepreneurs like you to expand their reach and connect with a highly active online audience. But with the plethora of social media platforms available in the Philippines, where should you focus your efforts to maximize your marketing impact?

Social Media 62

Social Media Media Paid Search Agency Advertising Agencies 62

Webbiquity

JANUARY 24, 2023

Social media advertising requires marketing professionals to proactively respond to continually evolving user habits and adapt to different trends. Image credit: Merakist on Unsplash The last year in social media saw consumer preferences shift, new technologies emerge, and certain social platforms flourish.

Social Media 307

Social Media Advertisements Advertising Spyware 307

Biznology

NOVEMBER 16, 2020

Namely, your company may collect an abundance of information on one customer. However, this data is all siloed across various digital platforms and sent to different departments, including sales, marketing, and customer support. Your email support and live chat, for example, are a treasure trove of customer information.

Work Management 197

Work Management Marketing Management Service Ideal Customer Profiles 197

Webbiquity

MAY 9, 2023

Goal-setting is the foundation of any successful social media (or any other type of) marketing campaign. Having clarity on marketing goals is an important first step, but creating a realistic plan for achieving them is essential. Firmbee.com on Unsplash As Norman Vincent Peale said, “All successful people have a goal.

Social Media 315

Social Media Social Marketing Planning Tips 315

Navigate the Channel

MAY 31, 2024

Finding the perfect social media platform for your business is all about aligning your goals, target audience, and purpose. Choosing the social media platform that’s the best fit for your business is about your marketing or business goals and objectives and your target audience. you might use to accomplish your purpose.

Business 65

Business Social Media Youtube Facebook 65

Zoominfo

FEBRUARY 27, 2021

Manual sales prospecting and lead generation doesn’t get your sales and marketing teams where they need to be for their quotas — and it wastes time. But with hundreds of sales intelligence tools on the market, which ones are right for your teams? ZoomInfo is a cloud-based suite of numerous solutions for sales and go-to market teams.

InsideView 264

InsideView Enterprise Management Top of Funnel Tools 264

Webbiquity

MAY 25, 2021

James Creech has a unique perspective on influencer marketing. As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. So who better talk to about the similarities and differences between B2C and B2B influencer marketing? The Best Influencer Marketing Platforms for B2B and B2C.

B2B Marketing 338

B2B Marketing Practices B2B SMS 338

Biznology

APRIL 9, 2018

Most companies conduct various types of research to understand the needs of the market. In addition to those, digital capabilities come with their own sources of real-time digital insight to help keep customers’ needs and experience in focus as you plan and execute your marketing efforts. Content is keyword. Listen and learn.

Paid Search Agency 184

Paid Search Agency Buying Cycle Classified Ads Keywords 184

Exo B2B

APRIL 10, 2024

Among the social networking platforms dedicated to the world of work, LinkedIn stands out as a must for individuals and companies looking to expand their network. These range from marketing and communication to sales and employee professional development. Looking to amplify your marketing message?

Linkedin 52

Linkedin Paid Search Agency Advertising Agencies B2B Thought Leadership 52

Oktopost

FEBRUARY 28, 2024

With various marketing initiatives and product updates happening simultaneously, B2B social media managers have a lot of content to produce at once. Social media managers need to keep up with giving every initiative the spotlight on social media, as well as within your employee advocacy program, that it deserves.

Tools 62

Tools Social Media Work Management Content 62

Biznology

NOVEMBER 3, 2011

If you’re like me, you probably remember a period not too long ago when you couldn’t open your e-mail without getting another invitation to join a new social network. The business results of all those social networks indicate that you responded the same way that I did, which is to ignore those invitations.

Social Networks 80

Social Networks Wikipedia Profiling Linkedin 80

Contently

NOVEMBER 13, 2017

Once upon a time, Snapchat was in line to take over the social network throne from Facebook. It had unique features, fast growth, and celebrity superusers. Instagram has become the the ideal social network, something built in a lab by the savviest venture capitalists and engineers.

Social Networks 167

Social Networks Stats Lead Ranking Network Marketing 167

Oktopost

SEPTEMBER 21, 2023

Rather than limiting social media to corporate profiles, this strategy involves sales teams utilizing their personal accounts to reach new prospects, share insights, and engage in meaningful conversations. Social selling broadens your business’s reach, connecting you with a diverse audience through your employees’ combined networks.

Sales Management 136

Sales Management Examples Top of Funnel B2B Thought Leadership 136

EveryoneSocial

AUGUST 3, 2021

Facebook, Twitter, LinkedIn, and other social networks were once primarily personal tools, but today, social media for business is essential — especially if you’re in sales. Because just as social media has evolved in recent years, so has the sales profession itself. Head on over to our fancy new quiz page to find out.

Ideal Customer Profiles 98

Ideal Customer Profiles Social Media Profiling Optimization 98

Hubspot

OCTOBER 12, 2012

You're probably always hearing about the most popular, mainstream social networks -- Facebook , Twitter , LinkedIn , Google+ -- and how you can use them for business. That's because these networks attract such a wide range of users, that it's easy for the majority of marketers to have success connecting with their audiences there.

Social Networks 28

Social Networks Network Marketing Social Marketing Planning 28

Sprout Social

SEPTEMBER 30, 2022

Along with David Sullivan , a Strategic Business Development Representative for Sprout Social, we reached out to our friends at Chili Piper to help us break down the art of social selling from the brand account. We’ll also explore 10 tips and tactics you can use to execute social selling like an expert. What is social selling?

Tips 127

Tips Ideal Customer Profiles Work Management Marketing Management 127

Exo B2B

JUNE 26, 2023

You’ve probably heard a lot about B2B content marketing. According to the Content Marketing Institute’s 13th annual study (2023), 71% of B2B content marketers say B2B content marketing is more important than it was last year. Yet you should be aware that quality content marketing performs better.

Marketing AI 52

Marketing AI B2B Marketing Optimization Content Marketing 52

Sprout Social

JULY 19, 2016

What began as a simple platform for specific college networks has grown into a hub of social activity for 1.65 Popular Facebook features like Pages, News Feed and a suite of advertising tools have made this network a must-have for marketers and advertisers. That’s where Facebook’s Save feature comes in handy.

Paid Content 94

Paid Content Facebook Features Peer-to-peer 94

Sprout Social

MAY 15, 2023

Social media listening tools let you monitor and track social media conversations related to a specific brand or topic. You can then analyze the data to uncover insights that will inform your marketing decisions. So let’s narrow down 13 of the top social listening tools that you should consider for your brand.

Tools 104

Tools Brand Identity Branding Enterprise Management 104

Oktopost

OCTOBER 26, 2023

Gartner research indicates that a significant portion of B2B buyers use social media to inform their purchasing decisions, with the top channels being YouTube (65%), Facebook (60%), Instagram (55%), X (48%), and Linkedin (43%). It’s a numbers game. Your employees have an average of 10x more followers than your corporate pages.

Marketing Management 125

Marketing Management Service B2B Thought Leadership Thought Leadership 125

Content Standard

OCTOBER 12, 2017

Facebook is stealing features from Snapchat. While smaller features like hashtags have become pervasive in the online user experience, other aspects of these social platforms seem so integral to their popularity that changing or stealing them doesn’t make any sense. So is Instagram. And Twitter?

Social Media 137

Social Media Media Social Networks Network Marketing 137

Martech

JULY 12, 2023

The buzz around Threads is huge news for marketers as many have been taking a step back from Twitter following Elon Musk’s takeover last year, resulting in a 59% drop in ad spend in the US. Marketers are now understandably exploring new platforms to host their campaigns without compromising reach or quality.

Paid Content 97

Paid Content Paid Search Agency Planning Privacy Policies 97

Sprout Social

APRIL 16, 2024

What is a social listening query Social listening queries and Boolean search How to create better social listening queries What is a social listening query A social listening query is a set of search parameters a user gives to a social listening tool to gather and analyze consumer data across a variety of social networks.

Keywords 94

Keywords Template Analysis Barriers 94

Televerde

MAY 31, 2022

Social media began as a way for people to connect with each other, share content, and network. Now, it’s become an effective aspect of a business’s digital marketing strategy. In today’s market, one way to drive business is through social media lead generation. How to Generate Leads with Social Media.

Lead Generation 115

Lead Generation Paid Content Social Media Sales Qualified Leads 115

Heinz Marketing

MAY 15, 2022

By Cameron Katoozi , Marketing Consultant at Heinz Marketing. Most social networking apps follow a simple formula: provide an online platform for people to build connections and expand their network with like-minded people. Although this is an audio-only app, there is also an in-app chat feature.

Network Marketing 106

Network Marketing Profiling Advertising Mediums Social Networks 106

Sprout Social

JANUARY 31, 2024

Off-platform activity such as traffic from search engines or social networks can help you here, too. Prioritize platform and community engagement Marketers love to debate YouTube’s status as a social network. But the platforms’ ongoing Community features signal how the platform is getting more “social.”

Youtube 92

Youtube Work Management Social Networks Eye-Tracking 92

Excelsior Research

OCTOBER 5, 2022

Meta one of the most used social networking platforms, has many useful features which lets users a satisfied experience while using this social networking app. But recently the announced shutting down of the meta newsletter feature in the coming months. What are social media case studies? Conclusion.

Newsletter 52

Newsletter Social Networks Case Study Case Studies 52

Sprout Social

SEPTEMBER 24, 2020

Despite the shift in usage, it’s still a major network for finding new jobs and job candidates. While it varies from industry to industry, most would agree that you want to present a professional page that clearly communicates your company’s values, interests and information. Up your LinkedIn marketing game.

Paid Content 142

Paid Content Linkedin Tips Work Management 142

EveryoneSocial

JANUARY 4, 2021

All of your lead and deal contact information is managed in one database which can help with social selling automation and time-saving. Sales and marketing can also use the platform to monitor what website content or resources a lead is most interested in. This is a great feature to track progress on social selling efforts.

Tools 120

Tools Peer-to-peer Outreach Social Networks 120

Top Rank Marketing

NOVEMBER 10, 2023

With over 70 million decision-makers, LinkedIn is the place to B2B.” — Keith Browning @TweetOfKeith Click To Tweet What Are B2B Content Marketers’ Biggest Challenges? But even if they don't understand, LinkedIn has the people who do. Rival IQ Google Ads Editor version 2.5 Rival IQ Google Ads Editor version 2.5

Advertising Benchmark 110

Advertising Benchmark Marketing Report B2B Marketing Linkedin 110

Sprout Social

MAY 26, 2022

Sprout users now have the ability to schedule and publish TikTok videos, manage and reply to comments and measure how their TikTok videos are performing compared to other social networks. Why TikTok marketing campaigns are so valuable. Why TikTok marketing campaigns are so valuable. Learn more here. Fourteen hours.

Campaigns 138

Campaigns Examples Design Planning 138

SalesIntel

FEBRUARY 27, 2023

Email finder tools are used by a wide range of people, from businesses and professionals to individuals looking for contact information. The accuracy of the generated results is often based on how much information has been provided by the user and whether it matches what is already available online. Who uses email finder tools?

Tools 52

Tools Work Management Social Networks API 52

TrustRadius Marketing

JANUARY 17, 2023

With almost $900 billion in US sales , eCommerce enables businesses to market their products online. The goal is to optimize performance for your brands and products within the very competitive eCommerce market. An effective eCommerce marketing strategy can help you boost revenue and expand your market share.

eCommerce 80

eCommerce Digital Asset Management Paid Content Marketing Automation Services 80