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7 Best eCommerce Personalization Software in 2024

Optinmonster

Are you looking to find the best eCommerce personalization software for your site? Since hundreds of eCommerce personalization tools are available on the market, choosing the right one for your needs can be intimidating. In this article, I’ll show you some of the best eCommerce personalization software on the market.

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5 Ways Generative AI Is a Game-Changer for Ecommerce

Salesforce Marketing Cloud

AI has been improving ecommerce for years. But now, the use of generative AI in ecommerce is revolutionizing customer experiences. While use cases for generative AI in ecommerce are still emerging, here are five examples of how the technology is being applied today. Want to clear out dead stock and make way for new merchandise?

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Marketing your business model: the killer differentiator

Velocity Partners

They’ve been business model innovations. We already had smartphones, apps, maps, GPS, messaging, booking, ratings/reviews, CRM and content merchandising software. So marketing these new things wasn’t just about selling a cool way to get around town or discover places to stay—it was about evangelizing the new model.

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Why the shift from ‘conversions’ to ‘key events’ in GA4 is a game-changer

Martech

UA used cookies; GA4 uses modeling to estimate key events. Unfortunately, providing “53% of all website traffic” doesn’t appear to be highly valued by the executives in the C-suite at more organizations that you can shake a stick at. So, what is highly valued by the C-suite? Add merchandise to the shopping cart.

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Salesforce and Google Release AI-powered Commerce Tools with B2B Implications

ANNUITAS

Here are more details on each: A new AI-powered Page Designer to optimize product display and information to drive conversions and reduce returns of merchandise. The tool uses generative AI-powered natural language prompts to design, build, and customize ecommerce sites and pages more quickly.

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10 Tips for Writing Productive Description that Converts Leads

Valasys

One eCommerce research shows that around 20% of acquisition failures are a consequence of lacking product knowledge. A productive description is a numerous approach to deliver critical erudition to browsers; however, it also provides you with lead generation opportunities, assisting you to exceed different competitors. Cover Basics.

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Small Business Ecommerce: How To Compete with Big Enterprise

Salesforce Marketing Cloud

SMBs are up against enterprise brands, and they face an age-old challenge: How do you build a successful small business ecommerce strategy with limited time, budget, and resources? . Here’s a few practical tips to help your quest for small business ecommerce growth. Looking for more commerce insights to drive growth?