Chris Koch

JANUARY 22, 2010

We track the marketing mix (including PR) over time against trends in sales. As with PR, perhaps all we can do is establish that social media was at least a guidepost along that narrow rocky path to a sale. You and your posts are referred to more often as the network of referrals grows. RSS+comments=VIP.

Social Media 100

Social Media ROI Lead Ranking RSS 100

Buzz Marketing for Technology

JUNE 27, 2008

Markets, Technology & Musings. Its time to elevate the conversation beyond features (wiki, blog, RSS, social networking, etc.), Name: Email Address: (Not displayed with comment.). Ross Mayfields Weblog. « Techmeme Persistent Search Feeds | Main. Enterprise 2.008 » June 12, 2008. Conversation.

Enterprise Management 100

Enterprise Management Wiki Conversion RSS 100

SmartBug Media

MARCH 19, 2020

Video marketing is one of the strongest ways to give a visual introduction or demonstration of your products or services—and it allows you to capture the attention of your buyer personas at the right stage of the Buyer’s Journey. Calls to action are essential to any marketing endeavor, including video. Determine Your Goal.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Optinmonster

NOVEMBER 18, 2019

With Flow-Flow , you can display your Facebook feed on your blog with beautiful and responsive walls or galleries. It integrates well with almost all social networks and has a well-designed API integration and smart caching. This means fast load times on any page with social streams embedded. Flow-Flow (Freemium).

Facebook 56

Facebook Marketing Websites Best Practices Lock-In 56

Biznology

FEBRUARY 5, 2013

Everyone’s obsessed with drawing visitors to their sites and online social media properties through advertising, SEO, marketing and PR; however, when the stars align and someone actually clicks through and comes into your sphere of influence, do you have a collections strategy? Chris Penn is a maestro.

Marketing Websites 80

Marketing Websites RSS Paid Search Agency Social Media 80

Customer Experience Matrix

DECEMBER 14, 2009

Summary: Social Agency’s Spredfast helps marketers schedule social media campaigns the same way they schedule paid advertising. If social media worked the same way, companies would first buy a monitoring system to track what’s being said, followed by tools to respond to comments made by others.

Social Media 120

Social Media Paid Content Enterprise Management Work Management 120

Smashmouth Marketing

FEBRUARY 22, 2009

It was so informative and interactive for sales execs and marketing execs that Green Leads decided we wanted to sponsor the conference (March 4,5 in San Francisco). This allows twitter search , RSS feeds , twitter clients such as tweetdeck , etc, to follow the discussion. Back in the fall I attended Selling Power 's Sales 2.0

Conference 100

Conference Tips Broadcasting Salesforce.com 100

Smashmouth Marketing

FEBRUARY 17, 2009

It was so informative and interactive for sales execs and marketing execs that Green Leads decided we wanted to sponsor the conference (March 4,5 in San Francisco). This allows twitter search , RSS feeds , twitter clients such as tweetdeck , etc, to follow the discussion. Looking forward to Marketing Panel w/ Salesforce CMO [link].

Conference 100

Conference Tips Broadcasting Salesforce.com 100

Hubspot

FEBRUARY 10, 2014

Not only that, they''ll likely share your content with other people in their networks through email and social media, exposing you and your blog to brand new audiences. 2) RSS Feed (Must-Have). Let your readers do some of the legwork for you by providing social share buttons along with every post you publish.

RSS 28

RSS Work Management Marketing Management Paid Search Agency 28

Anything Goes Marketing

AUGUST 3, 2009

I’m always trying to think about how marketers can better leverage the social media technologies that are out there and then share them with you. I’ve already written a post on tips for using Twitter and email marketing but I wanted to take this to another level. Socializing Your Landing Pages. The new URL shortener Su.pr

Twitter 100

Twitter Paid Search Agency Tips Landing Pages 100

Hubspot

DECEMBER 30, 2011

Thus, while we're all learning about social media and inbound marketing as well as teaching others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Social Media Marketing Dictionary: 120 Terms to Know. An example of this is the Twitter API.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

MARCH 20, 2012

I was a little bitter and, frankly, slightly disappointed in the social media marketers of the world. As a marketer, particularly if you're in the B2B game, how could you not leverage that awesome lead generation potential ? Blog RSS Feed. Let's get a few low-hanging fruit features out of the way first. News Module.

Linkedin 28

Linkedin Paid Search Agency Features RSS 28

Biznology

JUNE 30, 2015

What I love about Buffer (and I am a loyal paying member): suggested content (I use it), RSS sharing (I use this all the time, to recycle these articles deep into the future), and because Buffer is smart and, unlike HootSuite, it tries to tailor your shares to become as platform native as possible.

Tools 80

Tools Campaigns Ideal Customer Profiles Enterprise Management 80

Hubspot

NOVEMBER 18, 2011

But ever since LinkedIn enabled company updates for pages , they've become monumentally more valuable for marketers. It Features No Recommendations: Displaying testimonials is a great way to show third-party validation and, as a result, credibility for your products/services. On LinkedIn, testimonials translate to 'Recommendations.'

Linkedin 28

Linkedin Paid Search Agency Companies RSS 28

Buzz Marketing for Technology

JUNE 27, 2008

social media. There’s no good tool to display a specific set of tweets so here are a few highlights from his summary: @slmader JUST did my pitch! In the interview: Laurence Lock Lee explains how social network analysis reveals the connections between people and the resulting knowledge distribution network.

Wiki 100

Wiki Enterprise Management Web 2.0 Work Management 100

Buzz Marketing for Technology

OCTOBER 4, 2008

Talent Management, and Employee Engagement (a PDF file) that finds: 52% of organizations that adopt blogs, wikis, and social networking tools (among others) achieved best-in-class performance levels compared to 5% for those that didnâ??t. software that links to networking site (e.g. ability to connect with potential recruits.

Web 2.0 100

Web 2.0 Ning Wiki Blogger 100

Hubspot

JUNE 8, 2010

As the web becomes more social and an increasingly important part of a marketer's day, the web browser is turning into one of marketers' most useful and powerful tools. Browsers are how most of us use social networks like Facebook. 21 Must-Use Firefox Extensions for Marketers 1. For example, Zemanta's.

Marketing Management 28

Marketing Management Marketing Budget RSS Budget Programs 28

Hubspot

OCTOBER 19, 2012

Your blog is, without a doubt, one of the most powerful inbound marketing tools at your disposal. Select the offer for any top banner CTAs carefully, as these are the most prominent CTAs displayed on your blog's homepage. But one of blogging's biggest benefits is in its huge potential for lead generation and reconversion. Easy as pie!

Lead Generation 28

Lead Generation Blogger Sales Qualified Leads Lead Gen 28

Industrial Marketing Today

MAY 31, 2010

Search engines use it to display it in search results and their algorithms use it to determine what your blog post or page is about. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. . – an industrial and business-to-business (B2B) marketing communications company in Houston, Texas.

Optimization 60

Optimization SEO Buying Cycle Web 2.0 60

B2B Marketing Savvy

AUGUST 31, 2009

Read Time 2-3 minutes, unless you link out to play) “Need to know…&# drives much of the marketing conversation. More than 50 statistical measures displayed with graphics and maps. Social Networks that matter: Twitter under the microscope (1/09 by HP Fellow and Director of Social Computing Lab).

Twitter 40

Twitter Analytics Advertising Agencies Tools 40

Hubspot

JULY 17, 2014

Ever seen the movie The Social Network about Mark Zuckerberg and the founding of Facebook? To help bridge the gap, here are 36 techy terms every marketer (and human) should understand. For a few of these, we drew on these 60 marketing acronyms every industry pro should know.). 301 Redirect. Browser Cache.

Work Management 28

Work Management Marketing Management API Internet Marketing 28

Hubspot

JUNE 23, 2010

As we all learn about social media and inbound marketing and we teach others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Social Media Marketing Dictionary: 101 Terms to Know. Social Media Marketing Dictionary: 101 Terms to Know.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 The B2B Social Media Marketing Series is supported by IDG Enterprise. Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. Learn more.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Hubspot

AUGUST 4, 2010

With new applications launching daily and “experts” promoting the next big thing in social media marketing, it is a fast changing and confusing industry for marketers. Many of the “hot” new social media applications can be placed into one of four emerging trend categories. Collective Buying.

Social Media 28

Social Media Trends Social Marketing Planning 28

Hubspot

APRIL 3, 2013

The point is, the resurgence of content -- and the abject failure of most other forms of online marketing -- brought about renewed interest in blogging and the development of content as a form of advertising and marketing. 2) Blog posts give you extended reach through social media. What good is that to a marketer?

Paid Content 28

Paid Content Paid Search Agency Ads Banner Ads 28

Convince & Convert

AUGUST 24, 2012

This episode features Eric Schwartzman , online social media training provider, entrepreneur and the best-selling co-author of Social Marketing to the Business Customer. Read on for insights from Eric plus Eric Boggs ‘s Social Media Stat of the Week ( This week : Twitter gets 15% more media mentions than Facebook.).

Social Media 115

Social Media Media API Twitter 115

Buffer

MAY 13, 2019

There are so many social networks to choose from today : Instagram, Facebook, Twitter, LinkedIn, Pinterest. We’ve spent time digging into the rise of Spotify as a social media platform , used by today’s hottest brands. Where Spotify fits in today’s social media landscape. Maybe YouTube? Maybe Reddit?

Paid Content 75

Paid Content Brand Identity Branding Mobile Advertising 75

Online Marketing Institute

JANUARY 4, 2011

Jeffbullas's Blog Internet Marketing Home Bio Speaking Grade your Site Marketing Resources Twitter Jeff’s YouTube Contact Congratulations: You have successfully subscribed! Write articles for the different types of customers that are relevant for each of your vertical markets 8.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Oktopost

OCTOBER 26, 2020

But who likes a challenge more than a B2B marketer? To execute an effective B2B social media marketing strategy , you need the right set of tools to organize it all. You simply cannot execute an effective social media strategy of any kind. Content suggestions, built-in content library storage and RSS Feed posting tool.

Enterprise Management 159

Enterprise Management Work Management Social Media Marketing Management 159

NuSpark Consulting

JANUARY 3, 2015

I have an RSS reader with 150 or so blogs to stay up to speed on the ever changing world of demand and lead generation. Major categories for me are content marketing, marketing automation, SEO, paid search, analytics, online display (programmatic and retargeting), mobile, conversion optimization, social media marketing, and social selling.

Demand Generation Agencies 100

Demand Generation Agencies Demand Generation Paid Content Lead Generation 100

Sprout Social

SEPTEMBER 16, 2021

If you’ve been using social media marketing for your brand for a while, you might have begun to realize that relying on only native apps is limiting. Social media tools are necessary for your brand to excel in its marketing goals. Why you need social media marketing tools. Price : Free.

Social Media 145

Social Media Paid Content Budget Programs Tools 145

Hubspot

MAY 23, 2012

If you found an opportunity to write a blog post , launch a social media campaign, get press coverage, or generate some sort of sales or lead gen offer in all of those scenarios, then you're a newsjacker -- and that's a great thing to be as an inbound marketer! What is Newsjacking? This next section will tell you how! How to Newsjack.

Inbound Marketing 28

Inbound Marketing Advertising Agencies Hubspot Marketing & Strategy 28

Hubspot

JULY 29, 2018

But with new social media networks and innovative software cropping up almost daily, even seasoned social media users are bound to run into a term or acronym that leaves them thinking, "WTF?". For those head-scratching moments, we've created the ultimate glossary of social media marketing terms.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Buzz Marketing for Technology

JULY 31, 2008

Social Networking & Collaboration. Social Software. It takes a village to raise a social network. Reference Architecture For Social Network Sites. Updated: Community and Social network Vendor Blogs. Leveraging Employee Social Networks. Prediction_Markets. Quick Take.

Enterprise Management 100

Enterprise Management Work Management Organization Marketing Management 100

Customer Experience Matrix

JUNE 3, 2010

Centrifuge Systems offers data visualization software with a specialty in link analysis (that is, finding relationships among entities such as members of a social network). However, it is currently looking for additional applications such as marketing analysis to understand relationships between customers, locations and products.

Analysis 120

Analysis Bundling RSS Sample 120

Webbiquity

MARCH 21, 2012

While B2C marketers focus on Facebook, LinkedIn is consistently cited as the top social network for B2B marketing. How LinkedIn Apps Can Promote Your Business by Social Media Examiner. 10 Tips for LinkedIn Social Networking by Online Social Networking.

Linkedin 100

Linkedin Tactics Tips Best Practices 100

Webbiquity

FEBRUARY 11, 2013

As the fourth-largest social network, and the fastest growing in 2012 , Twitter has emerged as a serious platform for business professionals to share breaking news, promote thought-leadership content, and engage with customers, prospects, peers and industry influencers. ” Hashtag Discovery Tools by LunaMetrics.

Twitter 100

Twitter Tips Tools Tactics 100