Litmus

MARCH 6, 2024

While you’re switching up your copy or content to optimize the subscriber experience, you might be overlooking one very critical element: design. Design isn’t just about making things look pretty. And beautiful designs alone don’t automatically equate to high performance. What is conversion-centered design?

Design 97

Design Conversion Urgency Marketing Cross-Selling 97

BOP Design

NOVEMBER 14, 2023

After 15 dynamic years in the B2B website design space , we’ve seen a bevy of web trends come and go, while others evolve and persist. With remote work now the norm and AI influencing so many aspects of our professional lives, B2B leaders now expect more from their websites. This trend has stuck. This is no longer the case.

Design 94

Design Trends Marketing Websites B2B 94

Salesforce Marketing Cloud

FEBRUARY 23, 2024

Generative AI and LLMs (large language models) have turned the world of conversation design upside down. Going from rule-based, predictable chatbots to designing for generative, open-ended AI technology that handles natural language processing and understanding requires a new mindset. What is conversational AI?

Design 69

Design Conversion Guidelines User-Generated Content 69

Stevens & Tate

APRIL 4, 2023

If your website is the foundation for all of your online marketing efforts, then consider implementing a growth driven design. It is true that when properly implemented, traditional website designs can still be very effective. However, growth driven designs have their own set of unique advantages worth taking a look at.

Design 110

Design Marketing & Strategy Paid Search Agency Marketing Websites 110

Salesforce Marketing Cloud

DECEMBER 6, 2023

There are signals showing us what design trends are coming – from the most attended Dreamforce sessions to the design discussions on LinkedIn and Trailhead design groups. What we’re noticing is that whether you’re a developer, admin, architect, or business leader, design will matter more than ever.

Design 72

Design Trends Guidelines Class 72

Stevens & Tate

JANUARY 10, 2023

Your website design is arguably the most important element of a successful inbound marketing strategy. When it comes to designing your website, there are two main ways to go about it. What Is A Growth Driven Design? The Three Phases of Growth Driven Design. The following are the three phases of a growth driven design: 1.

Design 92

Design Buyer Personas Buyer's Journey Inbound Marketing 92

SendX

JULY 11, 2020

And the growing trend of focus on design, aesthetics, branding, and visuals in email marketing is proof that plain text, badly formatted emails don’t work anymore. But if you're not a professional designer or can’t write HTML codes, the task of designing an email may seem a bit daunting. These are Stripo & Chamaileon.

Budget Programs 195

Budget Programs Pricing Price Work Management 195

SendX

JULY 11, 2020

And the growing trend of focus on design, aesthetics, branding, and visuals in email marketing is proof that plain text, badly formatted emails don’t work anymore. But if you're not a professional designer or can’t write HTML codes, the task of designing an email may seem a bit daunting. These are Stripo & Chamaileon.

Budget Programs 195

Budget Programs Pricing Price Work Management 195

BOP Design

OCTOBER 20, 2022

Simply put, a website design system is a strategic approach to having your most important online marketing tool look professional, branded and cohesive. Think of a traditional brand guide but specifically geared towards your website design and user experience. What Should Be Included in a Website Design System?

CMS Development 116

CMS Development Design Marketing Websites Industry CMS 116

Stevens & Tate

FEBRUARY 1, 2022

There is no magic, one-size fits all approach to web design, but the Growth Driven Design process is a new development method that may benefit you. What is Growth-Driven Design? Growth Driven Design (GDD) is a new method of web design that involves improving the site incrementally over time.

Design 138

Design Process Buyer Personas Marketing Websites 138

Litmus

FEBRUARY 7, 2023

This month, I’m sharing my thoughts on email marketing and design trends submitted by email geeks for “ Email Marketing Trends in Focus for 2023.” GET THE GUIDE More email marketing role specialization means more value Fighting to convey the complexity and labor of email marketing work is such a common experience across our community.

Email Marketing 89

Email Marketing Design Trends Work Management 89

Salesforce Marketing Cloud

JANUARY 18, 2024

Large language models and generative AI are extremely powerful because they allow us as humans to interact with AI tools in new ways we’ve never had before. But working with large language models, or LLMs , requires prompting. Get the Most Out of AI Learn how to write effective prompts and use Prompt Builder.

Design 59

Design Tips Lead Ranking Ad Exchange 59

Webbiquity

DECEMBER 6, 2018

A lot of work goes into building a website. No matter if you’re starting from scratch or using a template—creating a unique design, populating your site with compelling content, and optimizing all elements—takes time and energy. Do yourself a favor and take some time to make sure you’re avoiding these common website design flaws.

Design 217

Design Marketing Websites Mobile Marketing Search Marketing 217

Salesforce Marketing Cloud

JULY 14, 2022

The charity that made a lasting impact The power of compassion in business Finding the ideal design thinking opportunity How to add Salesforce to your design toolkit Why Salesforce Design Certifications are a must Four tips to supercharge your design career journey. Trailhead Trail – Get to Know Relationship Design.

Design 98

Design Work Management Peer-to-peer Paid Search Agency 98

BOP Design

SEPTEMBER 7, 2022

Many elements go into an effective B2B website – UI/UX design, content strategy, copywriting, SEO, development, and hosting. If your B2B website has visitor traffic that regularly increases over time, it’s a good sign that your inbound marketing and SEO strategy are working well. The post Is Your B2B Web Design Effective?

Design 111

Design Sales Qualified Leads Effectiveness B2B 111

Salesforce Marketing Cloud

JUNE 14, 2023

All the headlines touting the magical powers of generative AI are, understandably, making some designers nervous. If they’ve had little or no experience working with AI or large language models (LLMs), it can be especially daunting. But, designers are actually well-positioned to meet this moment.

Marketing AI 78

Marketing AI Design Work Management Lead Ranking 78

BOP Design

JUNE 13, 2023

Ensuring accessibility has become an essential aspect of B2B website design and development , guaranteeing that individuals with disabilities can access and use websites or mobile applications without encountering access barriers. Dictation Software Works with voice commands. Runs by keyboard command instead of a mouse.

Design 62

Design Marketing Websites B2B Guidelines 62

Spiralytics

FEBRUARY 1, 2023

Some organizations make the mistake of only focusing on user interface (UI) design and ignoring ease of use, so they find it difficult to increase app use and engagement. Knowing the ins and outs of user experience , our web design team has created a list of dos and don’ts of mobile UX design. This is what we call bad UX design.

Design 115

Design Practices Mobile Marketing Best Practices 115

B2B Digital Marketer

OCTOBER 26, 2023

Unveiling the key strategies to captivate users and drive success in B2B software Introduction In this episode of B2B Digital Marketer, we delve into the power of user-centered design and its impact on organizational growth. With expertise in the B2B space, he has worked with various organizations in both consulting and leadership roles.

Design 52

Design Customer Satisfaction Case Studies Amazon 52

Salesforce Marketing Cloud

APRIL 26, 2022

So, what is a Salesforce Designer? What does a Salesforce Designer do? What kind of designer can I be? How do I become a Salesforce Designer? Career prospects and opportunities for Salesforce Designers Which certifications are necessary for the job? So, what is a Salesforce Designer? HIT THE TRAILS.

Design 97

Design Peer-to-peer Work Management Ethics 97

Litmus

NOVEMBER 3, 2021

While you’re switching up your copy or content to optimize the subscriber experience, you might be overlooking one very critical element: design. Design isn’t just about making things look pretty. And beautiful designs alone don’t automatically equate to high performance. What is conversion-centered design?

Design 125

Design Conversion Urgency Marketing Cross-Selling 125

Salesforce Marketing Cloud

FEBRUARY 14, 2024

We’re definitely thinking about the productivity question – and how we might design new AI-enabled experiences that make work easier. Up until this AI moment, most human-computer interactions have followed a conventional model of “apps that contain sets of functions and require much learning to make use of.”

Design 52

Design User-Generated Content Tips Validation 52

Litmus

OCTOBER 3, 2022

All these elements need to work harmoniously for your email footer to have a measurable impact on your subscribers. In this article, we will look at the essential elements of an email footer, best practices for designing an email footer, email footer best practices, and some design inspiration. What’s an email footer?

Design 94

Design Practices Best Practices CAN-SPAM 94

Salesforce Marketing Cloud

AUGUST 30, 2023

Would you trust an intern to help design a prominent piece of your product experience? This summer, I was Futureforce’s first intern on the Content Design team. Would I drown in intern “grunt work”? I mainly got to work on Salesforce Starter , designing aspects of Starter’s home page. Who was I going to meet?

Design 69

Design Content Thought Leadership Validation 69

Marketing Insider Group

FEBRUARY 12, 2024

If your site loaded without crashing and had a few hyperlinks that actually worked, you were doing great. Is it a digital masterpiece that captivates and retains your audience, or is it lagging behind, stuck in the web design trends of yesteryears? Today’s users don’t just use websites; they interact with them.

Marketing Websites 228

Marketing Websites Mobile Marketing Privacy Policies Customer Satisfaction 228

Litmus

JANUARY 12, 2023

What email design trends and best practices do we see on the horizon this year? Combined with our own thoughts, here are email marketing design trends we expect to see in 2023 with examples. Should you leverage email marketing design trends? ” One way is by leaning into email design trends. Minimalism. Shape trends.

Marketing AI 99

Marketing AI Design Email Marketing Trends 99

BOP Design

JUNE 22, 2023

A guide to crafting a B2B web design that provides a great customer experience and improves conversions. The success of a B2B website design depends on its ability to convert visitors into new clients. The Bop Design team put together this comprehensive guide to help you build an effective new website.

Marketing Websites 62

Marketing Websites Design B2B Work Management 62

Salesforce Marketing Cloud

JULY 26, 2023

But there’s a significant gap between generative AI’s promise and how to make it usable for people in their day-to-day work. This is where design can help translate grand possibilities into practical product choices. Usability is one of the most important criteria for designing trusted generative AI. Need an AI guide?

Design 52

Design Generation Tips Ethics 52

Marketing Insider Group

APRIL 8, 2024

Personalized Interactions CustomGPT can be tailored to understand and replicate your business’s unique style and preferences. This means it can interact with your customers or produce content that feels authentic and personal , enhancing customer satisfaction and engagement. Let’s explore some of CustomGPT’s benefits: 1.

Work Management 262

Work Management Lead Ranking Marketing Management Training 262

Stevens & Tate

MAY 17, 2022

There are constant meetings and decisions to make at every stage of traditional website design. You work so hard to launch a website, only to repeat the process every few years to ensure your website maintains it’s quality. What is Growth-Driven Web Design? What is Growth-Driven Web Design? How does it work?

Design 91

Design Paid Search Agency Companies Search Engine Marketing 91

Hubspot

OCTOBER 19, 2020

And, for generations, Australian artists have embraced the continent's colorful culture in their work. Today, it can be seen in architecture, graphic design, and online. In fact, many Australian brands exemplify the region's immersive or eye-popping artistic techniques in web design and user experience. Kua Coffee.

Design 101

Design Marketing Websites eCommerce Interactive Marketing 101

Hubspot

APRIL 27, 2021

The biggest lesson I've learned in working with clients was the importance of setting expectations from the very beginning. Another way to set expectations is by creating a design brief. Here's everything you need to know about what to include in a design brief and the templates that will help you create one quickly.

Design 83

Design Template Paid Search Agency Budget Programs 83

SmartBug Media

APRIL 29, 2021

While the former is fairly straightforward, the latter is not; how we interact with and use websites is ever-evolving. Whether you are selling shoes or SaaS, we’ve compiled a list of the top web design trends to keep your business “on a roll” for 2021. A few web design trends to create a uniquely beautiful site include: Standout Fonts.

CMS Development 105

CMS Development Trends Design Industry CMS 105

Content Standard

APRIL 6, 2022

And, in the digital world, frictionless design is table stakes. As owners of the customer experience, marketers are now challenged to craft interactions that marry both uncommonly compelling content and innovative experiential design. What is Narrative Design? How can we close that gap? How can we close that gap?

Design 104

Design Lead Ranking Content Paid Search Agency 104

B2B Marketing Exchange

JANUARY 6, 2023

Across editorial, sales, design and marketing, the small-but-mighty DGR team works around the clock to deliver a show-stopping event. Next up are our dynamic designers… so without further ado, let’s meet this team: #B2BMX: Who are you and what is your current role? I am a Web Developer and Interactive Designer.

Design 52

Design Work Management Touchpoints Curation 52

Sharpspring

JULY 9, 2021

This design gives digital marketers more real estate to work with on the screen. . Buttons can be replaced with gesture interactions which makes the content the center of attention. However, with longer content to scroll through, it can be tedious to get back to the top of the page of poorly designed mobile sites. .

Trends 98

Trends Design Mobile Marketing Ideal Customer Profiles 98

Hubspot

JUNE 28, 2021

As a small business, you might not have the budget to hire a designer, bring in a development team, or pay for a suite of design tools for your new site. But here’s the thing: You don’t need a design portfolio or a branding team to make an effective website. Small Business Website Design Examples. Chicago French Press.

Small Business Marketing 101

Small Business Marketing Design Marketing Websites Examples 101