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Professional SEO Checklist: Ten Technical SEO Tips to Improve Your Traffic (Almost) Instantly

Webbiquity

SEO impacts the ranking of your content in the search engine results pages (SERPs). The more effective your SEO efforts are, the more visible your website will be to potential customers—and the more organic search traffic you site will earn. Slow-loading websites attract Google penalties, and your content will rank lower in SERPs.

SEO 274
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5 Reasons to Add YouTube Shorts to Your Digital Marketing Strategy

Marketing Insider Group

Moving potential customers from your short-form videos to your website will require providing useful, engaging information while getting straight to the point. Start by intriguing your customers with quick, punchy videos that are sufficiently branded without being heavy-handed.

Youtube 315
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SERP Rankings Are More Important Now For The Buyer's Journey

Brightedge

The layout of the search engine results page (SERP) is also up for grabs. There are now 50 different SERP elements and an infinite number of combinations where Google is understanding the intent of each search to present the most relevant and helpful information during the buyer’s journey. I want to buy.

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Best Practices for International SEO

Brightedge

Digital media continues to create global interconnections, and in response many brands want to expand beyond their borders and engage with new prospective customers in foreign countries. For example, sites wanting to have visibility in Baidu should ideally be created with a Chinese domain and hosted on a Chinese server.

Practices 141
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SEO Competitor Analysis: A Step-By-Step Guide

Conductor

If you want to climb up the search engine results pages (SERPs), it’s helpful to do a competitive SEO analysis to learn where your competition ranks and for what keywords. Your business might have done competitor analysis for everything from product development to marketing strategy.

Analysis 119
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How Brands Are Using Influencer Marketing to Improve Their SEO

Scoop.it

Image Source Because he published real before-and-after results (aka, information deemed helpful to the reader), it became an engaging post that got more likes than Kyle’s average Instagram posts and raised several questions about the brand’s pills, too. These posts include links to their product pages in the video descriptions.

SEO 85
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And the Oscar Goes to… Our 2023 Content Marketing Awards

Marketing Insider Group

Most Consistent: Oberer Homes Oberer Homes, one of Ohio’s best real-estate companies and semi-custom home builders, takes the cake when it comes to consistency. Now they publish 4-5 new blog articles per week and have an effective content marketing strategy that delivers ROI. [