Marketing Insider Group

AUGUST 1, 2023

This could mean: Creating engaging content Being active on social media Partnering with other brands to reach a wider audience Attending industry events Publishing thought leadership articles Offering webinars or workshops The goal is to show your expertise and build trust with your audience.

Social Media 209

Social Media Cost Per Click Cost Per Thousand CPM 209

Hubspot

APRIL 5, 2018

We spoke with agency thought leaders and experts about a number of these problems in our monthly webinar series. The HubSpot Agency Expert Webinar Series is a great opportunity for agency owners to learn from thought leaders in the agency space. If you want to watch any of the webinars in full, you can find them all here.

Advertising Agencies 76

Advertising Agencies Paid Search Agency Ad Agencies Work Management 76

markempa

AUGUST 14, 2006

« New E-Book Offers Great Advice | Main | Speaking at MarketingSherpas B-to-B Demand Generation Summit 2006 » Webinar: Lead Generation Strategies for the Complex Sale Join me for a complimentary webinar this Thursday, August 17, 2006 at 1pm EDT.

Lead Generation 120

Lead Generation Webinar Metrics B2B Sales Generation 120

Brandpoint

APRIL 26, 2021

Sure, Tony’s daily life as a waste management consultant doesn’t look a lot like mine as a content marketer, but there are some big lessons I’ve found to be true for both of our lines of work. These clients will in turn become influencers for your brand, through word of mouth, case studies or partnered events.

Top of Funnel 133

Top of Funnel Planning Work Management Paid Search Agency 133

Sprout Social

NOVEMBER 22, 2022

Run events like webinars to increase brand awareness. To keep up with the landscape, many agencies are expanding their services from traditional executional work to more strategic advising and consulting. Attend conferences so you can network and create connections in person. Hire employees. As you grow, you’ll need more employees.

Paid Search Agency 94

Paid Search Agency Paid Social Agency Advertising Agencies Marketing Agencies 1 94

markempa

AUGUST 7, 2006

« New complimentary e-book - Start with a Lead: Eight critical success factors for lead generation results | Main | New Book on Corporate Blogging » Webinar: Eight critical success factors for lead generation Join me for a complimentary webinar the Eight Critical Success factors for Lead Generation Success.

Ideal Customer Profiles 120

Ideal Customer Profiles Lead Generation Webinar Metrics Generation 120

markempa

OCTOBER 2, 2006

« Podcast: Marketing and Sales for Big Complex Selling (pt 3) | Main | White Papers and Lead Generation, Key for BtoB Marketers » Webinar: A Multimodal approach to Lead Nurturing for Complex Sales Join me for a complimentary webinar hosted by the American Marketing Association and sponsored by WebEx.

Lead Nurturing 120

Lead Nurturing Lead Generation Webinar Metrics Sales Qualified Leads 120

Televerde

APRIL 5, 2022

Request a consultation to learn how we can help you develop strategies to boost CES, NPS, and CSAT results. Explore the Televerde Resources and Events Hub for webinars, tools, and articles. Televerde helps businesses assess strengths, weaknesses, and opportunities to improve the quality of their customer service and buyer experience.

Customer Satisfaction 52

Customer Satisfaction Webinar Metrics Word of Mouth Touchpoints 52

Hinge Marketing

MAY 20, 2019

Over the years, we have learned to turn to the web when we need a new accountant, lawyer, architect or consultant. In traditional services marketing, a firm goes out into the world and steadily builds awareness and trust —through networking, public speaking and word of mouth referrals. Traditional Marketing 101.

Planning 92

Planning Marketing Plans Service Content Marketing 92

BenchmarkONE

JANUARY 5, 2021

Did most of your sales come from word of mouth? Some methods for getting qualified leads are: Host webinars or digital events – Partner with brands that have a similar audience as yours to host webinars or digital events and tap into each others’ networks. . What strategies were successful?

Small Business Marketing 81

Small Business Marketing Planning Sales Qualified Leads Business 81

markempa

MAY 23, 2005

« 2 New RSS Feeds for the B2B Lead Generation Blog | Main | Blogging & RSS Events » Tips for better webinars, webcasts and improved ROI Webinars have reached critical mass and most B2B marketers, it seems, have added them to their marketing mix. But lately, Ive watched some really bad webinars and webcasts.

Webcast 120

Webcast Lead Generation Webinar Metrics ROI 120

markempa

JUNE 23, 2005

« B2B Marketing and PR Internship | Main | Improving Lead Generating And Conversion Rates » Marketing to Small-Medium Businesses Via IT Consultants & Resellers I was quoted in a special report by MarketingSherpas contributing Editor, Dianna Huff. They are "opinion molders." They are "opinion molders."

Advertising Mediums 120

Advertising Mediums Consulting Lead Generation B2B Marketing 120

markempa

JANUARY 25, 2006

« The Lead Generation Advantage for Small Businesses | Main | The halo effect and lead generation » Podcasts vs. Webinars which is better? An interesting conversation started on podcasts vs. webinars at the Church of the Customer Blog. I use podcasts and they are no doubt more “buzz” worthy than webinars.

Lead Generation 120

Lead Generation Webinar Metrics Lead Ranking Generation 120

markempa

JULY 21, 2005

« New and Improved Lead Nurturing Article | Main | Getting into big companies » New Lead Nurturing Webinar Startling as it may seem, recent research (and even studies from ten years ago) shows that longer-term leads (future opportunities), often ignored by salespeople, represent nearly 80% of potential sales.

Lead Nurturing 120

Lead Nurturing Lead Generation Sales Qualified Leads Webinar Metrics 120

Convince & Convert

AUGUST 2, 2010

The Facebook Success Summit Answers That Question, And A Lot More For one ridiculously low price of $297 (for now) , you get access to 22 Webinars about every facet of Facebook success. Just go to [link] The Webinars run from October 5 – October 26. Check out all the details and save 50% (only $297 for a limited time).

Facebook 122

Facebook Paid Search Agency Webinar Metrics Advertising Agencies 122

markempa

MAY 4, 2005

« Seven lead generation tips | Main | Lead generation for the complex sale (book update) » SWOT Team: Adding webinars to the marketing pool I just heard that my comments on webinars were picked up by the SWOT Team , Hank Stroll and Meryl K. Evans, contributing writers for MarketingProfs.com. Just scroll down the page a bit.

SWOT 120

SWOT Lead Generation Webinar Metrics Paid Search Agency 120

markempa

AUGUST 11, 2005

« Two new reports on marketing and lead generation | Main | Combine Your Cold Calling Efforts With Email Marketing » Lead Generation via white papers and webinars MarketingSherpa published a great article today on how Redhats Director of Marketing Communications, Chris Grams, broke the rules for distributing white papers and webinars.

Lead Generation 120

Lead Generation Paper Webinar Metrics Sales Qualified Leads 120

Marketing Insider Group

AUGUST 27, 2019

Before the digital age of content marketing, event planners had to rely on flyers, TV and radio commercials, and word of mouth to market their events. You could also host a live webinar or Q&A session talking about the event. Set up a quick consultation, and I’ll send you a free PDF version of my books.

Planning 100

Planning Content Marketing Generation Content 100

markempa

AUGUST 19, 2012

We know how much we’re spending on consultants or content development,” she explains. “So, Webinar Replay: How to Integrate Social Media/SEO to Drive More Leads and Increase Marketing ROI. Kelly advises to begin with cost. “We Track your prospects’ activities throughout the marketing and sales funnels.

Social Media 120

Social Media Social Marketing B2B Marketing SME 120

accelerate agency

APRIL 12, 2023

Book a consultation to see how accelerate agency can scale your SaaS brand However, it’s not enough to use a standard B2B marketing strategy. Undertake intelligent referral marketing Referral marketing is like the digital equivalent of word of mouth advertising. It’s about interactions with your brand.

Marketing Budget 52

Marketing Budget Paid Content Work Management Paid Search Agency 52

Convince & Convert

SEPTEMBER 22, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im Jay Baer. How can I help you?

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137

Rev

JANUARY 11, 2023

This could be anything from blog articles, downloadable guides, webinars or any helpful piece of content or tool. Plus, word-of-mouth referrals tend to carry a lot of weight in the decision-making process for many buyers. Good question!

Ideal Customer Profiles 78

Ideal Customer Profiles Paid Content Cross-Selling Bundling 78

PureB2B

JULY 18, 2018

To adapt to changing times, a new strategy must be applied, and Strategic Marketing Consultant and Facebook Ads Specialist, Nicholas Kusmich, suggests two ways: 1) give before you ask and 2) each step of the marketing process must be valuable in and of itself. This is where lead magnets come in. Free tool for the job: GrowSurf.

Lead Generation 79

Lead Generation Lead Ranking Lead Scoring Paid Search Agency 79

MarketJoy

JULY 27, 2018

These buyers love to socialize and believe strongly in word-of-mouth. They may discover more about their problem through social networks and word of mouth. They attend events, webinars, and listen to podcasts to know the root cause of their pain points and how to solve them. Social Guys. Unaware People.

Purchase 64

Purchase Peer-to-peer B2B Buyer Personas 64

Valasys

MARCH 27, 2023

Managers of sales and marketing were consulted. Informal training options include lunch and learn, sales competitions, and mentorship programs, whereas formal training options include sales boot camps, webinars, e-learning modules, and certification programs. However, word-of-mouth is ineffective, and people have a tendency to forget.

Tools 52

Tools Work Management Marketing Management Paid Search Agency 52

PureB2B

JULY 17, 2018

To adapt to changing times, a new strategy must be applied, and Strategic Marketing Consultant and Facebook Ads Specialist, Nicholas Kusmich, suggests two ways: 1) give before you ask and 2) each step of the marketing process must be valuable in and of itself. This is where lead magnets come in. Free tool for the job: GrowSurf.

Lead Generation 62

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 62

Convince & Convert

MAY 12, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Would You Try It With a Fox? Im Jay Baer.

Paid Search Agency 122

Paid Search Agency Advertising Agencies CAN-SPAM PR 122

Convince & Convert

AUGUST 16, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. link] Higher Calling Media RT @SadieMHarris Blastoff for My New Social Media Newsletter [link] [link] [link] MyCrowd.ca Im Jay Baer. How can I help you?

Newsletter 114

Newsletter Social Media Media Paid Search Agency 114

Convince & Convert

SEPTEMBER 7, 2010

UNcanny Insights From UnMarketing | Book Reviews | Social Media Consulting – Convince & Co… Stratten’s rant against direct marketing – “People still teach courses on how to cold-call better! link] UNcanny Insights From UnMarketing | Book Reviews | Social Media Consulting – Convince & Convert | Glenn Friesen [.]

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

markempa

AUGUST 16, 2007

« 7 Tips to Improve Sales Follow-up & Close More Leads | Main | Content ideas for lead nurturing and tactics to use » Webcast: Closed-Loop Lead Generation & Management Join me for a complimentary webinar on how to " Achieve a Closed-Loop System for Lead Generation and Management."

Webcast 120

Webcast Lead Generation Sales Qualified Leads Work Management 120

accelerate agency

FEBRUARY 14, 2023

Add to this the likes of eBooks, webinars, and other lead magnets, and you begin to build a considerable amount of exposure. However, a study shows that word-of-mouth marketing is even more successful than paid advertising, resulting in five times more sales. Companies that blog generate 67% more leads than those that don’t.

Marketing Budget 52

Marketing Budget Marketing Budget Creation Advertising Benchmark Budget Programs 52

accelerate agency

FEBRUARY 14, 2023

Add to this the likes of eBooks, webinars, and other lead magnets, and you begin to build a considerable amount of exposure. However, a study shows that word-of-mouth marketing is even more successful than paid advertising, resulting in five times more sales. Companies that blog generate 67% more leads than those that don’t.

Marketing Budget 52

Marketing Budget Marketing Budget Creation Advertising Benchmark Budget Programs 52

Convince & Convert

MAY 4, 2010

I’m delighted to have had the chance to interview technology consultant and author Phil Simon about how technology and social media adoption is changing companies. As a consultant, you help organizations walk the tightrope of technology adoption and integration. Long and expensive consulting engagements often missed their mark.

Social Media 117

Social Media Enterprise Management Media Webinar Metrics 117

Convince & Convert

JULY 5, 2010

link] Hot In Marketing I Get By With a Little Help From My Friends | Convince & Convert News | Social Media Consulting – Convince & C. link] [link] Hot About TV I Get By With a Little Help From My Friends | Convince & Convert News | Social Media Consulting – Convince & C. Hope your son enjoys hockey camp.

Paid Search Agency 117

Paid Search Agency PR Advertising Agencies Word of Mouth 117

Valasys

DECEMBER 18, 2019

Founded in the year 2000, the write-ups are specialized on a wide array of topics such as advertising, podcasts, marketing training, SEO, digital advertising, online marketing, case studies, research, seminars, webinars, conferences & B2B. President Jay Baer has his unique humorous tonality in content creation.

B2B Marketing 59

B2B Marketing Paid Search Agency B2B Best Practices 59

Convince & Convert

JULY 28, 2010

link] [link] Hot In Marketing 5 Ways to Turn Helpfulness Into Marketing Greatness | Blogging and Content Creation | Social Media Consulting – C. When I discuss this concept with companies, however, too often I hear something in the realm of “we don’t know what to provide our customers that would be helpful.&#

Social Media 151

Social Media Media Webinar Metrics Marketing & Strategy 151

markempa

SEPTEMBER 4, 2007

Some of the other topics include: New B-to-B Search Marketing; Maximizing White Papers, Ezines Webinars & Podcasts; Marketing to Fortune 500; Video, Viral & Web 2.0 Register here FREE lead generation consultation from InTouch Just Tell Us How To Contact You First and Last Name Company Email Telephone Ext.

Demand Generation Agencies 120

Demand Generation Agencies Demand Generation Lead Generation Demand 120