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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. Lots of diverse versions of this. Go join that!

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Wikipedia Management for Dummies

Biznology

” you ask, “I can do everything my client wants with my own sites, through social media like Facebook and Twitter , and through SEO.” Wikipedia is a community first – all entries are byproducts the community of Wikipedians. Wiki Markup Language 101. ==Category Heading==. “Why should I?,”

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What Is the Fourth Industrial Revolution?

Salesforce Marketing Cloud

It’s the collective force behind many products and services that are fast becoming indispensable to modern life. The advent of the steam engine in the 18th century led to the first industrial revolution, allowing production to be mechanized for the first time, and driving social change as people became increasingly urbanized.

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Book Review: Social Media Marketing

Webbiquity

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Social Networking (Facebook, MySpace, LinkedIn, etc.). Wikis (Wikipedia, hundreds of specific topic-focused wikis).

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Live Blog: How to Make Collaboration Cook

Paul Gillin

At BASF Chemical, a $100 million European chemical supplier with 109,000 employees, the goals were three fold: Encourage networking, share knowledge and improve collaboration across the far-flung organization, said Dr. CheeChin Liew (right, @twiliew ), Enterprise Community Manager. “You want people inviting others to join the community.”

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Why internal Social Business Platforms matter

Biznology

It’s harder to be productive today because the work has become much more complex. That’s exactly what happened when Wikipedia, Google and Facebook won the battle for online attention over Encyclopedia Brittannica, the original Yahoo! Search and Geocities communities. A century ago, 80% of the world made and moved things.

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The Ultimate Guide to Hiring a PR Agency in 2020

Hubspot

For instance, people may become aware of your brand through PR tactics such as organic social media presence, and then convert into sales from your marketing tactics such as Facebook ads. Also, note how the founder is active in the community, attains media coverage, and builds her company's brand. Reputation management. Social media.

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