Biznology

AUGUST 8, 2016

90% of marketers say social media is important to their businesses. 68% analyze their social media activities. Only 41% are able to measure their social activities. Social Media Examiner ). The numbers indicate almost all businesses now rely on social media for marketing, but less than half can measure if it’s working.

Case Study 80

Case Study Case Studies Social Media Paid Content 80

Trade Press Services Newsletter

APRIL 4, 2024

Some common goals for appearing on a podcast include networking and building relationships, creating content for your website and social media, boosting your personal brand, increasing visibility, and driving awareness around a specific topic. Preparation is key. Prior to the interview, research the podcast, host, and typical audience.

Impressions 297

Impressions Practices Best Practices Thought Leadership 297

ClickZ

OCTOBER 23, 2019

For the past three years, Genies has been focused on developing the design, personality and use case of the Genie in a variety of messaging and social media apps such as Instagram, Kik, and Snapchat. We launched the Media Network as a way for brands to reach their audiences,” says Sturges. Genies App Icon.

Case Studies 53

Case Studies Case Study Network Marketing Advertising Agencies 53

Marketing Insider Group

JANUARY 31, 2023

Partnering with a Digital Full Service agency offers tightly coordinated campaigns that touch on all marketing aspects: Creative Design & development Advertising Search Social Although this can be ideal in many situations, this model often lacks the ability to curate your marketing efforts to the specific needs of your business.

Advertising Agencies 293

Advertising Agencies Marketing Agencies 2 Paid Search Agency Marketing Agencies 1 293

Martech Advisor

NOVEMBER 12, 2019

Case studies are an excellent medium for building a story around your product or service. In this quick guide, we discuss: What is a case study in marketing? A five-step case study marketing plan. Examples of case studies from Google to inspire you. What Is a Case Study in Marketing?

Case Study 55

Case Study Case Studies Studies Top of Funnel 55

Outbrain

DECEMBER 28, 2020

In the wake of the #StopHateforProfit movement, brands realized that they had become unhealthily dependent on social platforms that did not sufficiently address hate speech and political extremism — which ultimately had a negative impact on brand perception. Samsung Case Study. Red Bull Case Study. Domino’s.

Case Studies 29

Case Studies Case Study Studies Best Practices 29

Hubspot

FEBRUARY 23, 2017

What was the first social network you ever joined? While many people will recall it being Facebook or Twitter, others might remember some of the earlier, less popular social networks. A lot these primitive social networks go forgotten, but that doesn't make their stories any less important. 1) Friendster.

Social Networks 100

Social Networks Social Media Network Marketing Facebook 100

Biznology

JULY 15, 2013

900+ hospitals are actively using social networking tools to communicate with patients (MC). Examples of “interactive wireless media includes smart phones, mobile websites, tablets (iPads), apps, SMS messaging and mobile social networking. SOCIAL NETWORKING FOR HIGH RE-ADMITTANCE PATIENTS.

Case Study 80

Case Study Case Studies Mobile Marketing ROI 80

illumin

APRIL 11, 2024

Undoubtedly, the social network has experienced an explosive growth trajectory over the past five years and quickly surpassed the beginnings of other social media platforms. Now, content creators can be found across all of the social platforms. You can view the full case study here for more information.

Barriers 127

Barriers Brand Identity Branding Content 127

LiveRamp

APRIL 18, 2019

HomeServe , the leader in home repair service solutions serving nearly four million homeowners in North America, and its agency, Garfield Group , recently teamed up with LiveRamp to follow this playbook to build a winning campaign on the social network. Combining Facebook’s Broad Reach with Precise Third-Party Data.

Case Study 53

Case Study Case Studies Advertising Agencies Facebook 53

Marketing Insider Group

JULY 6, 2020

LinkedIn is undoubtedly one of the best social platforms for B2B marketing. With 675 million monthly users and 30 million companies active on the platform, it lends itself well to promoting business services, networking, building an audience, and content marketing. The same should be true of your social media pages.

Linkedin 363

Linkedin Marketing & Strategy Marketing Strategy Enterprise Management 363

Scoop.it

FEBRUARY 22, 2024

As an HR pro, you know that engaging with talent, building your brand, establishing authority, and networking is crucial for success. Do that, and watch retention, recruitment, and advocacy shoot up while satisfied employees proudly become influencers who rep your brand and share content across their social channels.

Work Management 78

Work Management Marketing Management Content Marketing Peer-to-peer 78

Oktopost

MARCH 4, 2024

The average SaaS sales cycle lasts 84 days and includes various touchpoints, from engaging with a post on social media to reviewing a product page and getting a product demo. Your potential buyers are actively using social media, so it’s essential to have a long-term strategy to leverage these channels efficiently.

Ideal Customer Profiles 62

Ideal Customer Profiles Top of Funnel B2B Marketing Marketing & Strategy 62

Martech

MARCH 12, 2024

For the last two decades, B2B marketers have tried to figure out how to use social media to reach buyers. There have been starts and stops along the way, but we are now seeing social media being used strategically. Here’s a list of key things CEOs should know about social media in business marketing. Is it important?

Social Media 102

Social Media Media B2B Advertising Agencies 102

Brandpoint

APRIL 13, 2023

It’s no secret that video content is the name of the game when it comes to generating social media impressions, engagement and traffic. Here are 13 solid video content ideas to bolster your social media presence: 1. Simply post the video onto your social channels with a strong CTA to the text.

Social Media 118

Social Media Traffic Top of Funnel Media 118

Trade Press Services

MARCH 4, 2024

When developing evergreen content, consider topics such as case studies, step-by-step guides, tutorials, checklists, industry glossaries, resource lists, comparison charts, and best practices. Organizational news can be shared through press releases, news outlets, case studies, and social media.

Top of Funnel 80

Top of Funnel Trends B2B Thought Leadership Buyer Personas 80

B2B Marketing Traction

APRIL 14, 2011

I was so impressed by Chris that I arranged for him to teach a local workshop on LinkedIn and other social networks here in Los Angeles. LinkedIn has bubbled up as the “winner” of business social networks. I continued to invest time in LinkedIn, and, as it turns out, my efforts paid off.

Case Study 100

Case Study Case Studies Linkedin Studies 100

Convince & Convert

DECEMBER 16, 2014

Either they work only with blogger networks or agencies, or they own their blogger relationships in-house. In fact, according to this case study, it’s possible a blogger outreach sweet spot may exist in the middle of these two schools of thought. The Pros of Blogger Networks. Bold claim, huh?).

Blogger 154

Blogger Word of Mouth Case Study Case Studies 154

Convince & Convert

FEBRUARY 26, 2015

My favorite posts and topics of conversation revolve around actual examples or case studies of blogger outreach done well. They make great talking points or case studies when talking to your boss, client, or team about blogger outreach that works. Look no further than this Huggies case study.

Blogger 154

Blogger Outreach Case Study Case Studies 154

Trade Press Services

JANUARY 29, 2024

That said, more often than not, they are already part of your network and can be harnessed at no cost. Research shows that brand messages reach a whopping 561 percent farther when shared by employees versus the same message shared on a company’s official social channels. “If

Work Management 100

Work Management Brand Identity Branding Peer-to-peer 100

SocialPilot

JANUARY 21, 2024

Social media has evolved from a platform for casual interaction to a game-changer for hoteliers aiming to skyrocket their occupancy and revenue. In fact, as per a recent study by Arrivia , nearly one in three travelers seek their next vacation ideas on social media. Dive in to learn how to do hotel social media marketing.

Social Media 92

Social Media Social Marketing Marketing & Strategy Marketing Strategy 92

Optinmonster

FEBRUARY 21, 2024

In this guide, we’ll share 25 proven strategies (with 7 case studies) to teach you how to increase blog traffic by 1064%. Case Study #1: How We Grew OptinMonster Blog to 600k+ Monthly Visits The blog traffic strategy we are about to share with you is simple. Do you want to learn how to increase blog traffic?

Paid Content 77

Paid Content Traffic Webinar Metrics Marketing & Strategy 77

Heinz Marketing

JUNE 20, 2023

This may include blog posts, whitepapers, case studies, webinars, etc. This may involve search engine marketing, social media advertising, email marketing, or content syndication to attract and capture leads. that span various topics and stages of the funnel.

Webinar Metrics 109

Webinar Metrics Marketing & Strategy B2B Thought Leadership Word of Mouth 109

Exo B2B

NOVEMBER 28, 2023

It was while reading a post on Mark Schaefer’s blog that I got the idea to write this post on B2B content marketing and especially on the importance of creating content on YOUR website or blog and then using social networks to spread it further. A social network like LinkedIn isn’t a content platform.

Distribution 52

Distribution B2B Marketing Optimization Content Marketing 52

B2B Marketing Exchange

JANUARY 24, 2024

With more than 80 sessions that include Breakouts, Lunch & Learns, Case Studies, Workshops, Keynotes and Labs across five tracks — Content2Conversion, Demand Gen Summit, Sales Impact Summit, Go-To-Market Strategy and ABM In Action Live — there’s something for every marketer in the line-up.

Account Based Marketing 52

Account Based Marketing ABM Emarketing CMO 52

Navigate the Channel

DECEMBER 19, 2023

This includes blog posts, whitepapers, case studies, videos, and more. 3 – Leveraging the Power of Social Media Social media is no longer just a platform for connecting with friends; it has become a powerful tool for B2B marketers. How can B2B marketers use social media effectively?

Tactics 73

Tactics B2B Marketing Multi-Touch Attribution B2B 73

SnapApp

OCTOBER 31, 2017

Social media. Our research and related content was a key theme on social not just at launch, but over the course of the weeks and months after. . 100+ social media mentions. We gave key members of the media early access to the survey results. We still incorporate key stats in our promo. . Inclusion in newsletters.

Case Study 54

Case Study Case Studies Interactive Marketing Sales Management 54

Content Standard

OCTOBER 6, 2014

More than two-thirds of brands creating video do so with social media in mind, primarily due to social sharing’s potential to make content go viral. In fact, social media is the second-most-common platform online video is produced for, behind company websites. .

Case Studies 40

Case Studies Case Study Viral Marketing Studies 40

Sprout Social

APRIL 21, 2021

Oscar Wilde said “imitation is the sincerest form of flattery”—and social networks are really taking that quote to heart. Case in point: it took less than a year for the big names in social to start developing their own audio chat product to compete with rising newcomer, Clubhouse. Hear me out….

Social Networks 136

Social Networks Best Practices Network Marketing Case Studies 136

Exo B2B

MARCH 6, 2024

Relay your articles on social networks and in your newsletters. Offer in-depth analysis, case studies, practical advice and real-life examples to deliver real value to your readers. Encourage your readers to share your content with their professional network. Offer to download a guide or case study.

Marketing AI 52

Marketing AI Effectiveness B2B Top of Funnel 52

Hubspot

JANUARY 13, 2015

Nowadays, reviews are more important than ever -- 9 out of 10 people are looking at online product reviews and posts on social networks before making a purchasing decision. Enter the ever useful and efficient case study. Case studies are also crucial to your sales process. Content Creation Daily'

Case Study 28

Case Study Case Studies Studies Template 28

Top Rank Marketing

NOVEMBER 3, 2023

Forbes LinkedIn hits 1 billion members, adds AI features for job seekers Microsoft-owned LinkedIn (client) has topped the 1 billion member mark, lifting the professional social media platform to a spot among the leading social media networks, LinkedIn recently announced, while also rolling out an array of new AI-infused features for job seekers.

Trust Marketing 109

Trust Marketing B2B Marketing Linkedin Advertising Agencies 109

ClickZ

FEBRUARY 8, 2021

All three founders had a strong, technical background and realized that there was a lot more potential in creating a platform that easily coupled web shops and data sources to shopping websites, marketplaces, and affiliate networks – as opposed to converting websites to mobile devices. Case Study #1: Product Feed Management Tool.

Paid Search Agency 116

Paid Search Agency Work Management Marketing Management Automation 116

Litmus

JUNE 24, 2022

We will also provide you with suggested social media posts to share with your networks to showcase your accomplishment. Case studies. We may even surprise you with some of Litmus’ best customer case studies too. ). Insights and case studies from email marketing experts.

Peer-to-peer 101

Peer-to-peer Case Study Case Studies FAQ 101

Sprout Social

MARCH 19, 2020

Whether providing full-service social solutions, specialized brand marketing or stepping in for a specific campaign or project, agencies cater to their clients first and foremost. If you work for a social-first agency, you’ll know better than most the importance of a strong presence on social media.

Advertising Agencies 112

Advertising Agencies Paid Search Agency Social Media Ad Agencies 112

Martech

JUNE 3, 2022

Students learn everything they need to know about the different aspects of digital marketing, including SEO, SEM, social media and content marketing, web analytics and more, through a mix of live-instructor-led classes, online self-learning and real-world projects. Alumni Status: Access to a network of alumni clubs. Course highlights.

Course 115

Course Paid Content Marketing Analytics Tools Work Management 115

Convince & Convert

JANUARY 27, 2015

Spending efforts on brand ambassador networks are where many marketers are seeing their most epic outreach marketing results. Such is the case with Bhakti Chai , this month’s case study of marketing done well. Bhakti has a network of ambassadors comprised of fans who opted-in to be part of their marketing program.

Opt-in 162

Opt-in Planning Word of Mouth Case Studies 162