Animalz blog

NOVEMBER 28, 2023

In this article, he shows how content teams can use AI tools in their research process. The GPT-4 engine on which it runs is much better than its predecessor and powers other apps, like Perplexity AI , a research tool designed to counter some of ChatGPT’s flaws. Perplexity solves the research equivalent of this problem.

Marketing AI 78

Marketing AI Research Tactics SME 78

Spiralytics

DECEMBER 5, 2022

Human beings are known to be “rational” or “logical” beings, but that is not the case when it comes to marketing. Studies in the Journal of Consumer Research (JCR) showed that consumers prefer brands that provide a nostalgic feeling. Nostalgia Marketing Statistics. Nostalgic Thinking. The Lion King Remake.

Statistics 127

Statistics Examples Planning Advertising Agencies 127

Zoominfo

APRIL 26, 2018

But, sadly, this isn’t often the case. Other selling tasks include prospecting, administrative work, data entry, market research, etc. Today we share our own set of productivity tips, in the form of sales productivity statistics. . Keep reading for fifty-one important sales productivity statistics! Technology and Process.

Statistics 197

Statistics Product Peer-to-peer Work Management 197

Outgrow

MARCH 2, 2021

Your A-Z Guide on E-Commerce Marketing [Strategies+Case Studies]. Research extensively in the industry you think your business fits in best. Conducting this research can also help you understand the current e-commerce marketing trends in that industry. . E-commerce Marketing Statistics. That is factually true!

Case Studies 104

Case Studies Case Study Studies Marketing Strategy 104

Genroe

JUNE 28, 2018

One way to prove the value of NPS® is to use external success stories and case studies to show what has […]. The post Net Promoter Score® Success Stories and Case Studies appeared first on Genroe. by Adam Ramshaw Hi Sir, me and my team are currently working on a research. Yes you can use the data on.

Case Study 108

Case Study Case Studies Promotion Studies 108

Marketing Insider Group

JULY 21, 2020

Statistics can help us see into (and plan) for the future. Traditional market research often falls short when new technology and new ideas have the potential to become game-changers. Use these statistics as your springboard into innovation. Blame a few fuzzy data in a 2011 study. Image courtesy of Anita Lettink.

Marketing AI 559

Marketing AI Stats Planning Case Studies 559

Convert

NOVEMBER 16, 2020

A Quick Guide to Statistics and A/B Testing: The Terms You Need To Know. It is nearly impossible to conduct a reasonable A/B testing experiment without having a grip on statistics. These three terms come in handy when you are going through the summary statistics of an A/B test. In statistical power parlance, the Greek letter ?

Statistics 111

Statistics Allocation Multivariate analysis Sample 111

Marketing Insider Group

SEPTEMBER 16, 2019

This bit of data from SurveyMonkey means marketers must up their original research game to help audiences better understand the markets that impact their businesses and the customers they support. And there are several reasons why original content research will improve your message, your marketing, and even your business bottom line.

Relevance 193

Relevance Research Opinions Content 193

Outgrow

FEBRUARY 25, 2024

This blog is your gateway to unraveling the latest benchmarks and groundbreaking statistics that define the current state of artificial intelligence. In 1980, Japanese researchers took robotics and music to the next level with Wabot-2. Top AI Statistics 2024 1. The most used AI advancement of the century is Facial recognition.

Statistics 52

Statistics Outgrow Resource Management Stats 52

Oktopost

FEBRUARY 21, 2022

In this piece, we’ve compiled a list of compelling employee advocacy statistics that make the case for implementing your own employee advocacy program. Jump to a section: Top Employee Advocacy Statistics. Statistics on Social Selling and Thought Leadership. Statistics on Employer Branding and Talent Acquisition.

Statistics 75

Statistics Paid Content B2B Thought Leadership Peer-to-peer 75

EveryoneSocial

SEPTEMBER 28, 2021

We compiled a list of 30+ word-of-mouth marketing statistics to help you better grasp the influence it can have on both your brand and revenue. 30+ Powerful Word-of-Mouth Statistics. Since there are plenty of statistics around word-of-mouth, we wanted to break this up into more digestible sections. on the 5 point scale.

Word of Mouth 98

Word of Mouth Statistics WOM Paid Search Agency 98

Hinge Marketing

FEBRUARY 27, 2020

“How can I use research as marketing content?” Today, about 1 in 5 B2B companies are publishing primary research and using it to reach new audiences, generate leads, and as validation for their services. With so few companies taking advantage, primary research can be the secret weapon in your content strategy.

Distribution 118

Distribution Promotion Research Webinar Metrics 118

Optinmonster

APRIL 26, 2024

Do you want to learn how to use Google search operators to improve your content marketing research? Advanced operators help you fine-tune your Google search queries, speeding up your research and making your job a lot easier. Of these operators, I’ve found 9 of them the most useful for content marketing research.

Search Marketing 69

Search Marketing Google Content Marketing Case Studies 69

KoMarketing Associates

MARCH 15, 2022

While many marketers are still leveraging email to drive leads, new research indicates that they are also finding success utilizing webinars to connect with customers. Case studies (33%), virtual events (28%) and videos (23%) were also cited as particularly beneficial. This was followed by website (36%) and social media (34%).

Webinar Metrics 249

Webinar Metrics Allocation Top of Funnel Leads 249

Outgrow

DECEMBER 17, 2020

37 Must-Know Marketing Trends & Statistics Post COVID. A lot has changed and here we are keeping a keen eye on the marketing trends and statistics post COVID. So, we did a fair bit of research and compiled this blog on Marketing Trends & Statistics Post COVID. Content Marketing Trends & Statistics Post COVID.

Statistics 98

Statistics Paid Content Trends Cost Per Click 98

KoMarketing Associates

JULY 17, 2019

B2B buyers continue to do their own research before making a purchase decision, and new research shows that colleagues and peers are playing a more important role in the process. Interestingly, content such as case studies (28 percent) and industry newsletters (24 percent) were at the bottom of the list.

Peer-to-peer 120

Peer-to-peer Purchase Research B2B 120

KoMarketing Associates

APRIL 6, 2021

As more B2B marketers experiment with account-based marketing (ABM), new research suggests that they are diverting more of their budget to this tactic. Lead nurturing campaigns (40%), case studies (30%) and videos (29%) also made the list. COVID-19 and Changing Marketing Investments.

Account Based Marketing 243

Account Based Marketing Marketing Report B2B Marketing B2B 243

Convince & Convert

NOVEMBER 15, 2011

” As Tom Webster eloquently put it in his recent Blogworld keynote , when research wears the cloak of content marketing, it’s a recipe for the incurious to pull a fast one on the masses, disguising pointless data as gospel. But in almost every case, you’re bringing a knife to a gunfight. Point Less. Of course not.

Case Studies 139

Case Studies Case Study Social Media Studies 139

Marketing Insider Group

MARCH 18, 2024

Choosing a topic involves balancing personal passion with what the audience is searching for, using keyword research and Google Trends as tools. In this case, keyword research and Google Trends are your roadmap to what your audience is actually searching for. Start with keyword research. Yes, better.

SERP 247

SERP Keywords Eye-Tracking Planning 247

EveryoneSocial

DECEMBER 10, 2019

Looking for valuable internal communications statistics? In this article, we’ll explore some interesting internal communications statistics, some of which is related to how valued communications are, the current challenges, and more. Internal Communications Statistics – The Struggles. Download the case study.

Statistics 83

Statistics Organization Peer-to-peer Work Management 83

Tony Zambito

DECEMBER 14, 2020

It does not take a huge scientific study to see that confidence has been shaken in a lot of industries. An example from our Center for Buyer Insights Buyer Outlook Study : “Here’s the thing, while we have seen a tremendous spike, we know it is not normal. Our typical first response is to create content perhaps stacked with statistics.

Ad Building 271

Ad Building Urgency Marketing Case Studies B2B Sales 271

EveryoneSocial

FEBRUARY 18, 2019

Below is a collection of some of the best social recruiting statistics. Below are 17 social media recruiting statistics and stats on how employees outside your HR and recruiting teams can amplify results. The Social Recruiting Statistics That Matter. 79% of job applicants use social media in their job search. Glassdoor ).

Statistics 103

Statistics Paid Search Agency Word of Mouth Stats 103

Genroe

MARCH 16, 2022

CX Tribe is the best Customer Experience insights, case studies and statistics. The post [CX Tribe] 15 March 2022 – Surprising On-Line Reviews Research appeared first on B2B Marketing | Customer Feedback | Net Promoter Score | Genroe. Human curated. Delivered weekly.

Research 52

Research Curation Case Study Case Studies 52

EveryoneSocial

JANUARY 15, 2019

Important Employer Branding Statistics to Know. Looking for interesting and relevant employer branding statistics? Employer Branding Statistics. Employer Branding Statistics. Get your case study. Grab your case study. Social Media Stats Related to Employer Brand. CareerArc ). Talent Adore ).

Statistics 90

Statistics Paid Search Agency Companies Brand Identity 90

Marketing Insider Group

MAY 10, 2023

Statistics show that most companies are increasing their marketing budget because of a demonstrable return on investment. A competent agency has marketing experience, strategic plans, research and analytics tools, a robust team, and an impressive portfolio. How can a digital marketing agency help you stand out in a crowded market?

Marketing Agencies 2 265

Marketing Agencies 2 Paid Search Agency Advertising Agencies Ad Agencies 265

Martech

MARCH 6, 2024

Although these statistics are par for the course when you increase frequency, they are enough to scare off the “I told you so” crowd. Dig deeper: Email marketing strategy: A marketer’s guide Theory into practice: A frequency-testing case study We work with a travel company that relies on email to drive inquiries and bookings.

Click Rate 102

Click Rate Budget Programs Case Studies Open Rate 102

EveryoneSocial

AUGUST 27, 2018

The Best Employee Advocacy Statistics. Looking for valuable employee advocacy statistics? Of course, the best way to prove the value of something is with solid research and stats. With that, there are also a TON of statistics out there. Feel free to jump to the sections that matter most: Important Social Media Statistics.

Statistics 100

Statistics Paid Content Peer-to-peer Stats 100

Act-On

SEPTEMBER 25, 2023

Knowing what case studies they’ve read, which webinars they’ve attended, and what emails they tend to open will give them valuable insight into what matters most to this particular lead. Maybe a lead was given a setback by their buying committee, or simply wants to do more research on their own before talking with sales.

Marketing Automation Services 143

Marketing Automation Services Software Top of Funnel Process 143

Hinge Marketing

JUNE 25, 2020

Conducting prospect research can help you alleviate their concerns. Researching your prospects doesn’t have to be difficult, and it can be done at a variety of levels. In this post, we’ll explore your research options and recommend specific techniques and tools you can use to develop business more effectively. .

Marketing Automation Services 99

Marketing Automation Services Research Service Ideal Customer Profiles 99

Porch Group Media

MARCH 30, 2021

In a recent survey by Bizreel (2021), the statistics prove that ecommerce is being embraced by an increasing number of consumers. consumers are researching brand and product choices before buying. The post 40 Amazing Retail Shopper Statistics You Need to Know first appeared on V12. Check out some of their great findings below.

Statistics 59

Statistics eCommerce Ad Exchange Mobile Marketing 59

EveryoneSocial

OCTOBER 29, 2018

A Collection of the Best Social Selling Statistics. Looking for valuable social selling statistics that matter to sales and beyond? If you’d prefer to skip to the social selling statistics, feel free to click here to jump. Social Media Statistics Your Company Needs to Know. PEW Research ). PEW Research ).

Statistics 82

Statistics Peer-to-peer Stats B2B Sales 82

Porch Group Media

NOVEMBER 10, 2022

As a marketer, I love a good list of statistics and even better when they are accompanied by a good chart. If you’ve stumbled on this blog, you probably are just as keen to read up on the latest stats – in this case, about email marketing. The latest email users statistics for the US show that 90% of people older than 15 use email.

Statistics 52

Statistics Marketing Budget Marketing & Strategy Stats 52

Content Standard

NOVEMBER 13, 2017

According to research Facebook produced in collaboration with Oracle, these short-view videos have plenty to offer in terms of viewership and sales lift. The more immediate question is whether the hype generated by Facebook’s research is backed up by the evidence. Calling Facebook’s Stats Into Question.

Research 95

Research Video Marketing Case Studies Top of Funnel 95

Webbiquity

APRIL 11, 2023

Readers want to hear about your own experiences or case studies in your blog posts. First, be sure to do your own research on statistics as some content may be older and lean one way. However, it’s best to add in your own storytelling into the post as well. AI is just a tool and not another version of you.

Marketing AI 310

Marketing AI Curation Content SERP 310

PureB2B

SEPTEMBER 5, 2019

This bit of data from SurveyMonkey means marketers must up their original research game to help audiences better understand the markets that impact their businesses and the customers they support. And there are several reasons why original research will improve your message , your marketing, and even your business bottom line.

Relevance 62

Relevance Research Content Opinions 62

Marketing Insider Group

MARCH 24, 2021

Research shows that laughing in a social context causes your body to release endorphins, the “feel-good” hormones. Studies show that content your employees produce can achieve eight times more engagement and seven times more conversions than your content teams’ meticulously researched posts. Use Humor to Build Connections.

Brand Identity 357

Brand Identity Branding Advertising Agencies Content 357

Golden Spiral

APRIL 18, 2019

Understanding those needs requires significant initial and ongoing research to get the most valuable insights for your business. Thankfully, there are many reputable research firms, associations, and other outlets doing the hard work for you. Below are resources we recommend for your health IT product research. CIO Forums.

Work Management 102

Work Management Marketing Management Research Organization 102