Trending Sources

Do I need two Twitter accounts?

grow - Practical Marketing Solutions

Do I need to have two Twitter accounts?” What is the proper balance between personal and professional outreach on Twitter? They view the platform as just another way to broadcast company advertising and press releases. Twitter can work exactly the same way.

Reduce your Twitter followers bloat with @manageflitter @socialoomph @crowdfire

Biznology

I’ve said it many times before: if you want your Twitter profile to be strong and if you want to develop both influence and clout, you’ll need to prune your Twitter following as rigorously as you would a prize Bonsai.

12 Ways to Avoid Being a Dork on Twitter

Webbiquity

Note: a version of this original post appeared previously on the B2B Twitterer of the Year (B2BTOTY) blog. If you regularly read blogs like this, you’re probably already a Twitter pro. Complete your Twitter bio. Again, seems like a no-brainer, but it’s surprising how many people use photos that look like Nick Nolte’s mug shot , or worse – the default Twitter egg. It’s common courtesy, something people learn from grandma , but not always common on Twitter.

This is why you must use Twitter

grow - Practical Marketing Solutions

If you’re like me, you probably hated Twitter when you first tried it. If I told you Twitter helped keep you safe, would you believe it? As the fierce winds arrived, we lost power and all communication … except for Twitter. Youth Forum broadcast from Korea.

How B2B brands approach Twitter

The B2B Research Blog

Analysing the number of Twitter followers reported in this study reveals five types of corporate account based on success: Most (43 per cent) are Dabblers (<250 followers). Analysing the Twitter activity of the top two hundred B2B Super Brands reveals some useful quality related benchmarks for us mere mortals. Gain a Klout score above 44 and you’re out-performing half of these Twitter accounts. Just over one half of these B2B Super Brands have multiple Twitter accounts.

15 People Every B2B Marketer Should Follow On Twitter

Digital B2B Marketing

As a B2B marketer, it is easy to find people to follow on Twitter, right? They will add the variety and perspective your Twitter stream just may be missing. New media entrepreneur, Duke fan, Mediocre Twitter-er. Social Media conversation twitter

Finding the balance between personal and professional on Twitter

grow - Practical Marketing Solutions

Here was a particularly interesting one: What is the proper balance between personal and professional outreach on Twitter? At its heart, Twitter is a business networking tool … which is what many companies and individuals don’t understand. Twitter can work exactly the same way.

The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter. We’re proud to acknowledge these 50 women from 41 different organizations as the top #Nifty50 women of technology on Twitter for 2012. She’s a rock star on Twitter and also speaks French.

Twitter will be transformed by The Olympics

grow - Practical Marketing Solutions

And while I have been training to best my personal mark, I’m also guessing another hallowed record is about to fall — Twitter volume. The Olympics will transform Twitter. Time reports that the IOC, with 760,000 Twitter followers and 2.8

Who Do CMOs Mention Most on Twitter?

Modern Marketing

She's also very approachable and engages with others on Twitter vs just broadcasting. We're back with another CMO Social Stat of the Month.

Twitter Unveils Live Video: Here's What You Need to Know

Hubspot

On December 14th, Twitter announced that users would be able to broadcast live video directly from Twitter on iOS and Android mobile devices. This move is the result of Twitter’s integration with Periscope, the live video streaming app it acquired back in March of 2015.

The 5 types of company Twitter accounts: What’s right for you?

grow - Practical Marketing Solutions

Did you know there are five different types of Twitter business accounts? In some cases it is entirely appropriate to “broadcast” over Twitter. Here’s an example: IBM has a site (@IBMJobsGlobal) that only broadcasts job openings and career news.

Why you need 3,643 domains just like President Donald J. Trump

Biznology

Crisis Management Public Relations Reputation Management Aberdeen American Broadcasting Company Americans AppRiver Associated Press Barack Obama donald trump George W. Back in October 8, 2013, I wrote Playing the Online Reputation Shell Game.

12 Examples of B2B Companies Managing Impactful Twitter Profiles

KoMarketing Associates

Nowadays, Twitter, its tweets, and hashtags seem to be everywhere around us. An impressive amount of individuals as well as groups and brands are leveraging Twitter to deliver messages (in 140 characters or less!) Twitter Profile : @Intel. Twitter Profile : @Cisco.

Add For Immediate Release to your podcast queue

Biznology

In 2013, Congress passed legislation that effectively ended the ban on Radio Free Europe and Voice of America broadcasting within the U.S., You can connect to all the panelists on Twitter at @shelholtz , @thornley , @lynetteradio , and me, @chrisabraham.

Tweet like Guy Kawasaki for Twitter success

Biznology

Here are some of the least flattering blog posts, including Dear Guy Kawasaki, You Tweet Too Much , Guy Kawasaki is too ‘popular’ to stop autotweets during Boston bombings , Andrew Goodman to Guy Kawasaki: You are Ruining Twitter! , Is Guy Kawasaki Singlehandedly Ruining Twitter?

7 New Twitter Features You May Have Missed

Hubspot

And Twitter, whether it likes it or not, has been sounding a lot of them lately. Over the last six months, Twitter has made a collection of changes, small and big, to drive user engagement and improve the overall onboarding and experience of the platform. Image Credit: Twitter.

My online influencer research and engagement process

Biznology

Finally, I go over to Google and do simple searches like “top government intelligence blogs” or “top mommy blogs” or “top government twitter profiles” and stuff like that.

Your company’s single biggest mistake on Twitter

grow - Practical Marketing Solutions

I’ve assembled a few Twitter avatars from my Twitter stream. If all you want to do is broadcast press releases, than go ahead and “go logo.&# restaurant chain) told me she was setting up individual Twitter accounts for her restaurants.

5 Quick Tips for Using Periscope, Twitter's New Live Video Streaming App

Hubspot

In the last month or so, there''s been a big surge in live video broadcasting. She shared a link to the live stream on Twitter, and a few of her followers clicked through and watched her walk her dog in real time. Broadcasting something unique, rare, or just plain weird?

The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list.

Why I Hope the IPO Doesn’t Ruin Twitter

B2B Marketing Traction

A long time ago I heard a marketing expert tell an audience of marketers to think of Twitter as an online radio show. On this online radio show called Twitter, your broadcasts are free. Broadcasting messages on Twitter is free. I like using Twitter.

5 Brands That Are Crushing the Twitter Marketing Game in 2016

Content Standard

But one such older platform is far from becoming extinct: Twitter. Want proof that Twitter’s still a top contender among social platforms in 2016? Look no further than the countless resources hundreds of brands invest into perfecting their Twitter marketing strategies.

The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter. We’re proud to acknowledge these 50 women from 41 different organizations as the top #Nifty50 women of technology on Twitter for 2012. She’s a rock star on Twitter and also speaks French.

Master the Chatter: 8 Tips to Get Your Event Trending on Twitter

Hubspot

It's every event marketer's dream: Pulling up your phone during your event and quickly peeking at Twitter, only to discover that your event's hashtag is trending. So how do you prepare for your event so you have a better chance of trending on Twitter?

Will Twitter’s Live Video Content Become the New TV?

Content Standard

It may sound strange, even unnatural—but Twitter is betting hard that you will. Video content continues to grow in popularity online, but Twitter is banking on a much larger, more fundamental shift in the way we consume visual media.

Cable 24

Twitter IS Social « Digital B2B Marketing

Digital B2B Marketing

In fact, they question if Twitter is more of a broadcast medium than a social medium. The elite, the top 0.05% of twitter users, create 50% of all content consumed on Twitter. It takes 20,000 twitter accounts to create just HALF of the content consumed via Twitter.

10 Brands' Twitter Marketing You Can't Help But Love

Hubspot

Rather than broadcasting messages, users and brands are engaging in more direct communication. And the most prominent social channel for these one-to-one conversations is Twitter. Ten brands that are totally rocking modern-day Twitter marketing.

Help 46

NYC Sanitation, Scotch Tape & More: 10 Companies With Unexpectedly Good Twitter Content

Hubspot

I had to prove why something like Twitter was actually of any use in this industry, and explain how we would leverage it to promote our company. The people we want to reach aren’t on Twitter.”. 10 Unexpected Companies to Follow for Twitter Inspiration.

5 Critical things you need to know about Periscope now

grow - Practical Marketing Solutions

This month Twitter started autoplaying Periscope streams within its feed. While some marketers had previously been able to overlook the importance of livestreaming apps like Periscope, any brand with a strong Twitter presence is scurrying to catch up … As am I!

Why do you want Twitter followers?

Biznology

In that article, Patricio Robles wondered if your Twitter followers are silent or fake. As I read it, it started to make me wonder why we all want Twitter followers. We got on Twitter so that we could broadcast things we knew to audiences that wanted to hear from us and to hear back from them. Google paid attention to Twitter trends for realtime search (until Twitter pulled the plug). Image via CrunchBase.

Why Teens Don’t Use Twitter: A Teenager’s Point of View

Modern Marketing

But in the case of Twitter, this young crowd seems to have been left behind. According to Pew Research users, only 8 percent of online teens use Twitter. If Twitter wants to keep growing, it needs to reach out to this key demographic. What can Twitter do to appeal to teens? Facebook and Twitter might both be social networking sites, but that is where there similarities end. Twitter is more like going to a singles club. Twitter.

View 45

Is Twitter “social?”

Chris Koch

Majority opinion seems to be that Twitter isn’t really a social platform it’s a broadcast medium. For these reasons, pundits say that Twitter isn’t much use for reaching B2B customers. But I treasure this “eliteness,” and while older, high-level executive technology buyers are not on Twitter, the younger ones (and those that wannabe C-level executives) are. Twitter isn’t for conversation, it’s for learning.

A complete strategy for effective scheduled tweets

grow - Practical Marketing Solutions

Which is to say that sites like this one are always producers of amazing content and I trust them enough to automatically share their new posts to my Twitter stream. So for the non-responders, doesn’t that mean they’re using Twitter as a broadcast platform?

Thank You For Tweeting! Highlights From the “Targeting” Twitter Chat

Modern Marketing

by Eloqua | Tweet this Oracle Marketing Cloud is hosting five Twitter chats to help marketers around the world can get personal answers to their questions from the experts at Oracle Marketing Cloud and Topliners. Here are the highlights from the first Twitter chat, on ‘Targeting’. Here are some highlights from the Targeting Twitter chat: (Q) @paul_stevenson How important is having buyer profiles nailed down before you start looking at campaign development and targeting?

List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! It’s also possible there may be errors in my list; please let me know in the comments or through my Twitter if you find any, and I will correct them.

List 29

What to do if the president tweets you

grow - Practical Marketing Solutions

President has used and abused Twitter. I was asked if Donald Trump has changed Twitter, perhaps even pumped the channel with new life and vitality. Twitter is consistently underestimated by the press. Has Donald Trump changed Twitter? Twitter is the ultimate viral channel.