Hubspot

JANUARY 6, 2021

If you’ve yet to consider using them or you want to update your current landing page strategy, this piece will go over 11 stats that make a case for using landing pages as a means to increase your conversion rates and generate more leads. 11 Stats That Make a Case for Landing Pages. 30% of top landing pages use video content.

Landing Pages 101

Landing Pages Stats Conversion Rate Lead Scoring 101

Webbiquity

APRIL 11, 2023

AI is being used to automate mundane tasks, drive data analysis, create personalized customer experiences, and much more. The latest ChatGPT stats show what took the world by storm with the use of this technology. Blog Posts AI is perfect for bloggers who want to write new content, update old content, or write more guest posts.

Marketing AI 315

Marketing AI Curation Content SERP 315

ClearVoice

JULY 6, 2021

As you delve into the outlined stats below, you will come away with a better understanding of the importance of video in your own marketing efforts. Content marketing video stats. YouTube video stats. Instagram video stats. Facebook video stats. TikTok video stats. LinkedIn video stats. WyzOwl ).

Stats 98

Stats Video Marketing Planning Emarketing 98

Hubspot

JUNE 15, 2020

But with so many resources, oftentimes in the form of extensive reports, it can be hard to find the time to keep track of important industry stats and information, such as that around mobile optimization. First, I'll begin with a few general stats that highlight why you need to embrace email marketing in the first place. Image Source.

Stats 101

Stats Mobile Marketing Email Marketing Planning 101

KoMarketing Associates

SEPTEMBER 22, 2021

Instead, marketers are shifting their budgets toward ABM (61%), content marketing (60%), sales enablement (48%), and personalization (43%). . Why This Stat is Important: In the wake of COVID-19, many aspects of B2B marketing had to shift – this includes content. From the Gartner Report: Content creation accounted for 9.3%

Budget Programs 206

Budget Programs Marketing Budget Creation Statistics Allocation 206

Hubspot

MARCH 12, 2020

During this time, I'm able to build out content strategies, take time for analytics reporting, and churn out hefty blog posts with limited interruption. As a manager, you may wonder what your employee is doing when you can't track them in person. 40 Remote Work Stats to Know in 2020. This skepticism is understandable.

Stats 101

Stats Work Management Hubspot Analytics 101

Sprout Social

JANUARY 27, 2020

Here’s five stats to get you fired up about social media marketing for your software company. . Beyond your shared content, savvy B2B software buyers dig through discussions surrounding your brand on social, blogs and review sites , where trusted peers share their insights. Not convinced? We want to hear from you, though.

Social Media 98

Social Media Stats Software Social Marketing 98

Webbiquity

JUNE 16, 2015

And trying to use content too blatantly to drive sales often backfires. • Blog. Blogs are one of the most effective tools for increasing organic search traffic, and are highly influential with buyers. Yet just 31% of Fortune 500 enterprises now maintain an official blog. • Make email a key component. – Blogs (62%).

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Porch Group Media

OCTOBER 1, 2020

Marketers Want to Improve Personalization. One area marketers cited as needing improvement is the ability to personalize emails, as stated by 67% of marketers in eConsultancy and Upland Adestra’s research. consumers have stated that they find marketing personalization, such as personalized emails, to be “very” or “somewhat” appealing.

Stats 71

Stats Email Marketing Trends Planning 71

Webbiquity

FEBRUARY 16, 2016

B2B messaging gets personal. And now, the stats! 8 Stats About B2B Marketing Budgets and Spending. 5 B2B Lead Generation Stats and Facts. 3 B2B Lead Nurturing and Marketing Automation Stats and Facts. 3 B2B Content Marketing Stats and Facts. 3 B2B Content Marketing Stats and Facts. MediaPost ).

Stats 110

Stats Social Media Marketing Automation Services B2B Marketing 110

xiQ

MARCH 2, 2022

Inspired by the Harvard Business Review article “What Marketers Should Know About Personality-Based Marketing” published May 02, 2018. Sellers and marketers are now adopting a personalized approach to B2B sales based on behavioral science. What Is Personality-driven Marketing? The Science Behind Personality-driven Marketing.

Enterprise Management 118

Enterprise Management Personalization Planning Work Management 118

Zoominfo

APRIL 9, 2018

Welcome to our eighth installment in our series of B2B Blog Post Round-Ups. Instead, they crave real connections and hyper-personalized content. Influencers may be bloggers, content creators, or social media personalities– the common thread between them being their strong web presence and their command of an engaged audience.

B2B 157

B2B High Quality Lead Blogger Sales Qualified Leads 157

KoMarketing Associates

NOVEMBER 6, 2014

There are so many good reports and surveys being conducted (* cough ) and truthfully, some of the stats surprise me. Today, I’m going to look at some of these more surprising stats and discuss what they really mean to marketers. Businesses need to realize that content doesn’t have to be blogs or articles. Make it Easy.

Stats 120

Stats B2B Marketing B2B Lead Gen 120

KoMarketing Associates

MAY 9, 2017

Marketers are turning to personalization to enhance customer relationships, but not all of them are confident in their ability to execute their strategies. How are B2B marketers, in particular, using content personalization to their advantage? Do they personalize certain types of content (e.g., videos, emails) over others?

Personalization 151

Personalization Work Management Marketing Management B2B Thought Leadership 151

Metadata

AUGUST 6, 2023

Here’s a double espresso to wake you up to the personalization revolution in B2B marketing: More than 80% of B2B buyers believe personalization improves the purchasing experience Just 25% of B2B buyers feel companies are meeting their expectations for personalized experiences.

Buy 52

Buy Personalization Paid Search Agency Allocation 52

Hubspot

APRIL 1, 2020

As a legally blind person who's held roles that involve editing, design, and highly visual tasks, I thought I had it easier than a lot of other visually impaired people in my field. 25 Stats About Diversity in the Workplace. General Stats. In fact, I've been lucky enough to work on teams run by women or diverse leaders.

Stats 93

Stats Gartner Thought Leadership Click Rate 93

Webbiquity

MARCH 1, 2022

They hate excessive emails, particularly if not personalized to their needs. As marketing budgets are restored, marketers plan to spend more on marketing technology , particularly in areas like virtual event platforms , AI tools for marketing and sales, personalization, and chatbots. Blog posts account for 12.8%

Research 351

Research B2B Marketing Marketing Automation Services Top of Funnel 351

Content Marketing Institute

OCTOBER 22, 2017

Editor’s note: Because proving the value of content marketing continues to be necessary, Julia McCoy updated her 2016 post with some fresh stats and perspective. . In 1984, a person saw an average 2,000 ads/day. Social media , blogs, and search engines – these places are where you’ll find users who want to get informed.

Paid Content 111

Paid Content Stats Paid Search Agency Content Marketing 111

KoMarketing Associates

DECEMBER 21, 2017

Much like our Secret Santa gift exchange, this list of our favorite articles and blog posts from past year has become an annual end-of-year tradition. With some good segmentation, as well as ads and landing pages personalization, you can create what will likely be very engaging campaigns. The State of Paid Social 2017.

Paid Search Agency 204

Paid Search Agency Paid Social Agency Lead Scoring Lead Ranking 204

Webbiquity

FEBRUARY 28, 2023

Personalization: By leveraging data and analytics, B2B companies can use AI and ML to deliver a more personalized shopping experience to clients, including personalized product recommendations and promotions. Personalization offers many benefits for B2B companies.

eCommerce 274

eCommerce Marketing AI B2B Marketing Trends 274

Hubspot

MARCH 9, 2020

To help you get an idea of how Gen Z talent could benefit your workplace in the future, here are 30 stats that you can keep in mind as they work their way into the labor force. billion-person population. When a form requires a person to select a gender, 59% of Gen Z thinks that the form should include an "Other" option. (

Stats 99

Stats Work Management Planning Linkedin 99

Porch Group Media

SEPTEMBER 29, 2020

Let’s dive into the stats to get a better understanding. Personalized, Customer Experiences. With a consistent, customer view in place, marketers can provide better experiences and personalization to consumers. . The post Customer Data Platforms – the Stats You Can’t Ignore first appeared on V12.

Stats 64

Stats Ideal Customer Profiles Cross-Selling Marketing Management 64

Hubspot

NOVEMBER 17, 2020

Blogs and podcasts are both powerhouse marketing tools. Company blogs are well-established inbound marketing channels, while business podcasts are the up-and-comers garnering a lot of excitement in the industry. A few stats in the blog corner: 59% of marketers find business blogging valuable. Blog Pros and Cons.

CMS Development 101

CMS Development Business Best Practices Lead Scoring 101

KoMarketing Associates

APRIL 11, 2017

Earlier this year, Vidyard published research that showed how customers respond to personalized marketing videos vs. non-personalized videos. For more insight into the results and how marketers are personalizing their content, we spoke to Vidyard content marketing manager Kimbe MacMaster on the report.

Video Marketing 127

Video Marketing Top of Funnel Personalization Content Marketing 127

SalesIntel

SEPTEMBER 6, 2023

If you aren’t personalizing your outreach it’s time to start. Personalization is an extremely powerful tool for getting prospects to engage with you. This article will share why personalized outreach is imperative for successful b2b sales and how to do it the right way. The reason? – Epsilon 90% of U.S.

Outreach 40

Outreach B2B Sales Personalization B2B 40

Webbiquity

AUGUST 3, 2021

Here are 15 more intriguing and actionable stats and facts pulled from that research. 91% watch online videos, 51% visit video blogs, and 44% watch and/or listen to podcasts. say they are “worried about how companies use their personal data online.” Social Media Facts and Stats. 70% globally (82% in the U.S.)

Social Media 175

Social Media Spyware Wikipedia Correlation 175

Marketing Insider Group

FEBRUARY 5, 2024

Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. At Marketing Insider Group, we’ve sifted through the noise to bring you over 300 of the most insightful and relevant marketing stats. Hosting Tribunal) Food blogs lead in popularity, with 42.8%

Paid Content 208

Paid Content Stats Marketing Budget Webinar Metrics 208

Hubspot

MAY 4, 2020

Not only has personal social media usage been on the rise, but professional social media usage has become more prevalent as well — and the field of sales is no exception. Social Selling LinkedIn Stats. Among blog posts shared on LinkedIn Publishing , those between 1900-2000 words accumulated the most likes, views, comments, and shares.

Linkedin 83

Linkedin Stats Lead Scoring Lead Ranking 83

Moz

FEBRUARY 7, 2019

What I'm going to be talking about today is using STAT for content strategy. STAT, if you're not familiar with STAT Search Analytics , which is in my opinion the best ranking tool on the market and Moz is not paying me to say that, although they did pay for STAT, so now STAT is part of the Moz family of products.

Stats 52

Stats First-Mover Advantage Marketing & Strategy SERP 52

SmartBug Media

MARCH 8, 2019

Sitting down to write this blog, it occurs to me that: I’m listening to my personal “Top Songs of 2018” Spotify playlist. Well, it’s the personalization of customer experiences! And it’s happening because 80 percent of consumers are more likely to make a purchase when brands offer individualized, personal experiences.

Website Personalization 72

Website Personalization Personalization Marketing Websites Top of Funnel 72

ClearVoice

JUNE 14, 2022

Keep reading to learn how to write engaging blog posts that support your business, the different kinds of blogs, and key strategies you can use to write effective B2B blog content. What is a B2B blog post? News study-based blogs, where you write your piece on the most current research. But what about B2B articles?

Conversion 52

Conversion B2B Top of Funnel B2B Sales 52

Porch Group Media

OCTOBER 29, 2019

Email Marketing Stats and Trends. respondents check their personal email account more than 10 times a day, and it is by far their preferred way to receive updates from brands. 51% marketers agree that email segmentation is the most effective technique for personalization in email marketing. Email Personalization.

Stats 45

Stats Email Marketing Trends Trigger Marketing 45

SmartBug Media

JUNE 7, 2019

An introduction might not be the most informative part of your inbound marketing blog article, but it might just be the most important. In fact, the average person spends just 37 seconds on a webpage —and good luck getting them to scroll down. There’s no one right way to write an introduction to an inbound marketing blog.

Inbound Marketing 73

Inbound Marketing Phishing Thought Leadership Stats 73

Webbiquity

MAY 3, 2022

Not surprisingly, after our enforced isolation, 54% of attendees want event organizers to offer in-person networking events. When asked, “If given the choice, would you prefer to do the following in-person or virtually?,” respondents said they would attend business-related events only in person going forward.

Marketing Report 336

Marketing Report Event Marketing Research Trends 336

Contently

JULY 26, 2022

You have to convey facts, stats, numbers, and data to your audience. One of the best ways to stand out is by infusing your content with a more relatable voice, thereby making your brand feel more personal. We’ve got a few ideas for how you can turn blog posts and product material into engaging fintech content.

Word of Mouth 194

Word of Mouth Marketing & Strategy Paid Search Agency Content 194

Zoominfo

JANUARY 29, 2018

For today’s blog post, we put together a comprehensive list of the best articles about corporate events and event marketing. Keep reading for our favorite event marketing blog posts! These stats certainly grab our attention, especially as Millennials grow into the decision makers and gatekeepers over the next two decades.

Event Marketing 113

Event Marketing Enterprise Management Work Management Marketing & Strategy 113

Marketing Insider Group

JANUARY 4, 2021

Let’s look at some stats from Brightedge Research. Search rank tools: You’ll need a platform like SEMRush to derive the stats on keywords, track rank changes, and to help you discover new keywords that may be trending. Check out this post on blog frequency. Why does organic SEO matter so much? Image: Brightedge Research.

Growth Marketing 355

Growth Marketing Marketing Strategy Marketing & Strategy Marketing Automation Services 355