Google AdWords for B2B Organizations: 8 Questions Leadership Should Ask
KoMarketing Associates
JANUARY 29, 2015
In this post, I will outline eight key questions leadership in B2B organizations needs to ask and have answered from their marketing team, when it pertains to PPC and their Google AdWords strategy. All questions should start with the PPC budget. How Much Am I Spending? How is the agency compensated? Who Is Seeing My Ads?
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