Remove acquisition cross-sell
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How to Effectively Scale Your B2B Business: Five Points to Cover

Webbiquity

Upsell and Cross-Sell. Existing clients provide a readily available market you can further capitalize on through upselling and cross-selling. Considering that customer retention is five times cheaper than acquisition , it provides a highly cost-effective route to upscaling.

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Using data analytics for customer acquisition: Best of the MarTechBot

Martech

Cross-selling and upselling opportunities: Analyze customer data to identify cross-selling and upselling opportunities. What are four key goals for using data analytics to improve customer acquisition for my insurance company? Understood? Format) Four key goals and actions. Tone) Please keep answers simple.

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Does Your Growth Strategy Need an Intervention?

Vision Edge Marketing

Lower Churn and Customer Acquisition Costs : Happy customers are a powerful asset. This both protects existing revenue streams and can lead to cross-selling and upselling opportunities, increasing the lifetime value of each customer. Some of the first business strategies were identified by H.

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Sales Account Management: Your Go-To Guide for Greater Growth

Zoominfo

Sales account management, like sales, is selling. While both focus on selling, the ‘roles’ are different. Sales account management, however, focuses on building long-term relationships with key customers for up-selling and cross-selling purposes. Let’s do a quick overview. For instance, who will drive results?

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5 steps to a seamless post-M&A brand integration

Martech

Mergers and acquisitions can throw your marketing plans into chaos. Email and social are typically the first channels to focus on cross-selling the two brands. Creating this matrix of channels and audiences also reveals ways to repurpose content, test cross-selling, and align team assignments.

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How to Build Trust With Your Customer Marketing Strategy

Marketing Insider Group

Many B2B companies spend a large amount of their marketing budget on customer acquisition. Customer marketing focuses on different metrics and tactics than marketing for acquisition purposes, so it’s important to include these in your existing marketing plan to ensure they’re captured.

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Market Expansion: Three Approaches for Companies Looking to Grow

Zoominfo

“Most companies looking to expand into new markets want to boost their sales and have identified a market in which they can see the potential for growth,” according to Marketo, which sells a marketing automation platform. Three typical market expansion approaches include the following: Expansion through a merger or acquisition.