Conductor

SEPTEMBER 9, 2021

How telehealth, AI, IoMT, AR, VR, and staffing are fueling healthcare transformation. The COVID-19 pandemic has propelled digital transformation in healthcare to new heights. In the first half of 2021 alone, venture capitalists (VC) invested $14.7 Healthcare Technology Trends in Telehealth 2021.

Trends 98

Trends Marketing AI Marketing Management Digital Transformation 98

Webbiquity

MARCH 30, 2021

To capitalize on these market shifts to increase both the quantity and quality of your leads in the post-pandemic B2B marketplace, here are six top lead generation trends to watch in 2021. Conversational marketing via the use of live chat will be on the rise in 2021. Personalized Outreach with User Data. So much so that a J.D.

Lead Generation 257

Lead Generation Marketing Automation Services Trends Marketing AI 257

Hinge Marketing

JANUARY 10, 2022

Hinge Research Institute’s High Growth Study 2022 explores how they do it and what it means for you. About the study. This year’s study covers six specific professional services industries and is the largest and most sophisticated study of its kind. Download the High Growth Study 2022 Executive Summary.

Studies 131

Studies Peer-to-peer Digital Transformation Work Management 131

Lake One

JANUARY 4, 2021

Manufacturers tend to excel at digital transformation on the manufacturing floor. However, when it comes to the rest of the business: sales, marketing, and operations, the manufacturing industry lags behind others in enterprise digital strategy. Polywater’s digital transformation arrived at an opportune time.

Digital Transformation 52

Digital Transformation Enterprise Management Work Management Marketing Automation Services 52

Salesforce Marketing Cloud

DECEMBER 13, 2021

The more the world of work changes, the larger that digital skills gap becomes. With Trailhead, Salesforce’s free online learning platform , we support companies that need to accelerate their digital transformations and grow their employees’ skill sets. According to the IDC study, Salesforce Certified Administrators are faster.

Studies 98

Studies Peer-to-peer Product Validation 98

Vidyard

FEBRUARY 23, 2022

23, 2022 – According to the second part of a future of work study released today by Vidyard and Atomik Research , 87% of financial services professionals said that their technology at work is in “the dark ages.” The first part of the study was released in January 2022. 22-26, 2021. KITCHENER, Ont. – The margin of error?for

Work Management 91

Work Management Enterprise Management Marketing Management Studies 91

Martech

JANUARY 21, 2022

The majority of agencies are looking to partnerships and outsourcing as ways to improve marketing technology services and capabilities, according to a new study commissioned by marketing analytics and business communications platform CallRail. The study surveyed U.S-based The change from 2020 to 2021 is telling.

Paid Search Agency 118

Paid Search Agency Advertising Agencies Ad Agencies Digital Transformation 118

The Customer

MAY 11, 2021

This week’s TheCustomer QT covers the latest news on CMO tenure, reasoning with data, support for your CX, the low-code revolution, making your digital transformation work, and design thinking for the win! CMO Tenure Study. ” DIGITAL TRANSFORMATION. Pandemic ‘Turbocharged’ Digital Transformation.

Digital Transformation 52

Digital Transformation Intent Data CMO Digital Marketing Funnels 52

The Customer

OCTOBER 6, 2021

In this edition of TheCustomer Quick-Take: CMOs get vindicated, the rise of the belief-driven consumer, there’s a LOT of loyalty money on the table, and guidance for your digital transformation. Quick-Take: A PYMNTS study of loyalty program users found that money-saving rewards remain the top priority among pandemic-era diners.

Digital Transformation 52

Digital Transformation Loyalty Lead Ranking Marketing Management 52

Ledger Bennett

DECEMBER 8, 2020

Ledger Bennett’s continuously updated slate of key B2B Marketing & Revenue Intelligence Statistics tracking the ever-evolving landscape across B2B marketing technology stats, digital transformation stats, virtual event stats, customer experience (CX) stats, data-driven marketing stats and more to keep you in the know…. McKinsey ).

Statistics 52

Statistics B2B Marketing Planning Digital Transformation 52

Vidyard

FEBRUARY 23, 2022

23, 2022 – According to the second part of a future of work study released today by Vidyard and Atomik Research , 87% of financial services professionals said that their technology at work is in “the dark ages.” The first part of the study was released in January 2022. 22-26, 2021. KITCHENER, Ont. – The margin of error?for

Work Management 65

Work Management Enterprise Management Marketing Management Studies 65

The Customer

JULY 13, 2021

Digital Transformation Through the Customer Lens. billion in 2021 as conditions are even more favorable for the adoption of CDPs. An Empirical Study on WeChat Users. The post TheCustomer QT – July 13, 2021 appeared first on TheCustomer. What are your organization’s emotional-effect KPIs? TECHNOLOGY. HOSPITALITY.

Privacy 52

Privacy CPA Cost per Acquisition Loyalty 52

Televerde

APRIL 28, 2021

PHOENIX, AZ – April 28, 2021 – Televerde , the preferred global revenue creation partner supporting marketing, sales and customer success for B2B businesses around the world, announced today that it has signed contracts with nine net-new clients and significantly expanded partnerships with 17 existing clients in the first quarter of this year.

Work Management 52

Work Management Marketing Management Lead Ranking Service 52

NetLine

APRIL 8, 2021

In the past year, ABM has become one of the hottest topics in all of B2B Digital Marketing. Wordtracker gives us a peek into how much more popular the term has become, with nearly 50,000 individual searches for “abm” in March 2021. The 5 Keys to ABM Success in 2021. So why is ABM so popular? Well, mostly because it delivers.

Account Based Marketing 52

Account Based Marketing ABM Positioning Budget Programs 52

The Customer

MAY 25, 2021

Studies Most Likely to Be Wrong Are Read the Most. Quick-Take: Studies that can’t be verified and may be untrue are much more likely to be cited in the media because they tend to be more interesting, researchers report. The replication rates were 61% for 18 economic studies, and 62% among 21 nature/science studies.

Privacy 52

Privacy Ad Exchange Loyalty Digital Transformation 52

Seismic

DECEMBER 9, 2021

Analyst firm Aragon Research recently awarded Seismic the 2021 Innovation Award for Sales Enablement. At last week’s Aragon Transform , the annual Aragon Research awards ceremony, Seismic was formally presented with the 2021 Innovation Award for Sales Enablement.

Research 52

Research Work Management Marketing Management Marketing Analytics Tools 52

The Customer

JUNE 22, 2021

Yet only 49% of retailers have personalized their email, according to Ecommerce Personalization Benchmark Report 2021, a study from Netcore, conducted by Wakefield Research. The post TheCustomer QT – June 22, 2021 appeared first on TheCustomer. Quick-Take: There is much hype about email personalization. UX Should Guide AI.

Industry CMS 52

Industry CMS CMS Development Peer-to-peer Privacy 52

Vidyard

NOVEMBER 16, 2021

KITCHENER, Ontario – November 16, 2021 – Vidyard , a leading video platform for businesses, today announced that it has helped Corporate Traveler transform its business by pioneering a new approach to video selling that resulted in $42 million of new business in six months. trillion in new business revenue by 2026.

Salesforce.com 93

Salesforce.com Business Digital Transformation Advertising Agencies 93

Pam Didner

JANUARY 1, 2021

As we sit in early 2021 many B2B marketing events and conferences have yet to announce dates, and with good reason. More are organizing free virtual events in early 2021 to engage with prospects, brands and speakers to keep them warm in possibly Q3 or Q4. 7 Event Industry Predictions in 2021. Jan 19-21, 2021 | Virtual | Website.

Conference 52

Conference B2B Marketing Marketing AI B2B Thought Leadership 52

Tony Zambito

OCTOBER 12, 2020

How Do We Improve The Digital Commerce Experience? In the new normal, buyers are preferring to do everything related to commerce digitally. These combined insights can lead to effective and operational buyer personas that guide digital commerce efforts.

Buyer Personas 310

Buyer Personas B2B Amazon Fulfillment 310

Martech

MAY 27, 2022

With digital transformation, advertising isn’t just about growing brand awareness or planting a seed. As consumers have shifted their attention from traditional advertising to digital channels, it has become crucial for marketers to pivot. When this is studied within the context of an annual increase of 10.3%

Advertising Agencies 110

Advertising Agencies Advertisements Advertising Mobile Advertising 110

Tony Zambito

NOVEMBER 4, 2020

As Covid-19 impacts every aspect of our work and life, we’ve seen two years’ worth of digital transformation in two months.” — Satya Nadella, Microsoft CEO. In our Center For Buyer Insights ongoing Buyer Outlook Insights study, we have been interviewing buyers qualitatively. Accelerating trends down to months to two-years. “As

B2B 202

B2B Buyer Personas B2B Sales Buyer's Journey 202

Vidyard

NOVEMBER 16, 2021

KITCHENER, Ontario – November 16, 2021 – Vidyard , a leading video platform for businesses, today announced that it has helped Corporate Traveler transform its business by pioneering a new approach to video selling that resulted in $42 million of new business in six months. trillion in new business revenue by 2026.

Salesforce.com 65

Salesforce.com Business Digital Transformation Advertising Agencies 65

Zoominfo

SEPTEMBER 24, 2021

A Hinge Research Institute study indicated that greater sales automation adoption is a characteristic of high-growth firms , which it defines as businesses that have a compound annual growth rate of 20 percent or greater over a three-year period. Source: High Growth Study 2021, published by the Hinge Research Institute.

Demand 130

Demand Automation Work Management Marketing Management 130

Content4Demand

JUNE 15, 2021

Andrew Gaffney, President of Content4Demand, spoke with Rodriguez for a closer look at her campaigns in a case study at the B2B Marketing Exchange. This piece aligns recovery to digital transformation, and digital transformation to solving the challenges that SAP Concur can help solve. Image courtesy of SAP Concur.

Peer-to-peer 59

Peer-to-peer Planning Work Management Digital Transformation 59

Hinge Marketing

JANUARY 27, 2022

LexisNexis Interaction and the Hinge Research Institute have just released the law firm edition of the High Growth Study 2022. This year’s annual study surveyed respondents from 115 law firms of all sizes. The study analyzes these high growth firms’ technology, strategies and techniques. Technology.

Peer-to-peer 101

Peer-to-peer PR Marketing Automation Services SEO 101

Sana Commerce

JANUARY 5, 2023

Studies by independent research company, Sapio Research, have shown that 51% of manufacturers have already invested in e-commerce. In 2021, McKinsey predicted that to survive and grow in 2021 manufacturers would need to refocus their digital efforts to echo customers’ ever-changing preferences. Get the guide.

Trends 98

Trends Digital Transformation Forrester Order 98

Marketing Insider Group

MARCH 1, 2021

This shift started with the drive toward digital transformation in business. If 2021 brings the type of changes Simplea’s Cruce Sanders predicts, C-suites all over the business world will finally see that an investment in content is every bit as valuable as the investment they make in their material and technology supply chains.

Content Marketing 363

Content Marketing Planning Best Practices Lead Scoring 363

Champion Communications

NOVEMBER 2, 2021

What matters now for the retail industry is how they learn from the events of 2021 and look to future proof their operations going forward.”. What to look out for at TM Forum’s Digital Transformation World Series 2021 . Hoptroff . How important is resilient time synchronisation when choosing a data centre? .

Fulfillment 62

Fulfillment Work Management Digital Transformation Marketing Management 62

Martech

MARCH 17, 2022

households will have a cable TV subscription by 2023, according to a new study. The study, by Insider Intelligence , expects the total number of pay TV households to drop to 65.1 From 2016 to 2021, pay TV has lost more than 50 million adult viewers (or 25.5 from 2021 and representing 11.4% Fewer than half of all U.S.

Cable 119

Cable Multi-Channel Marketing Mix Newsletter 119

Zoominfo

OCTOBER 23, 2019

billion in 2021, according to market research firm IDC ( source ). IDC predicts 40% of digital transformation initiatives will use AI services by 2019 ( source ). IDC forecasts 75% of commercial enterprise apps will use AI by 2021 ( source ). Global spending on cognitive and AI systems will reach $57.6 AI in Sales.

Marketing AI 247

Marketing AI Statistics Enterprise Management Work Management 247

Parse.ly

DECEMBER 13, 2021

The massive shift to digital-first and digital-only interactions gained serious momentum when lockdowns were put into effect last year and only accelerated as we moved through 2021. case studies and features. Ranking our top blog posts in 2021. Besides our written resources, we organized 11 webinars in 2021.

Top of Funnel 52

Top of Funnel Marketing Budget Digital Marketing Funnels Case Studies 52

Televerde

OCTOBER 19, 2020

A major transformation is underway in B2B marketing – and not just digital transformation. You’ll see digital marketing trends reflect changing expectations over the next year or so. Artificial intelligence and machine learning study the behavior of every visitor and make personalized content suggestions.

Marketing AI 145

Marketing AI Trends Account Based Marketing Buyer's Journey 145

Salesforce Marketing Cloud

OCTOBER 14, 2021

Whether you’re an experienced leader helping teams to deliver digital transformation or an entrepreneur building business apps. After many hours of studying, building apps in his Trailhead Playground , and networking with the Trailblazer Community , Brian earned his Salesforce Admin Certification. new jobs by 2026.

Peer-to-peer 98

Peer-to-peer First-Mover Advantage Digital Transformation Communities 98

B2B Marketing Directions

JULY 18, 2021

The CMO Council study addressed two broad issues: What do senior leaders see as the primary roles and functions of marketing in their company? Thirty-eight percent (38%) of the survey respondents were with companies having more than $1 billion in annual revenue, and 18% were with companies having annual revenue of $501 million to $1 billion.

CMO 52

CMO Digital Transformation Business Work Management 52

Vidyard

JANUARY 8, 2021

Your next sales kickoff or training event is going virtual for 2021. Based in psychology and behavioral science and research, Corporate Visions studies how people think and translates these findings into sales training. Specialization: Digital transformation, digital selling, leadership and professional services business development.

Training 141

Training Top of Funnel Resources Work Management 141

Bannerflow

FEBRUARY 4, 2021

Over the past year, the term digital transformation has been a huge focus for many businesses. Some studies have also shown how the process of digital transformation has actually advanced by a matter of years. In addition, they’ve also used the situation to get ahead digitally.

Digital Transformation 98

Digital Transformation Work Management Advertising Agencies Paid Search Agency 98