Brandpoint

SEPTEMBER 11, 2018

At Content Marketing World 2018, we reunited with Joe Pulizzi , we were inspired to buy a mystery box and we worried for a second that the building might burn down. So, here are the key trends and takeaways I identified from the biggest content marketing event of the year. — Britta Schellenberg (@MizzBritta) September 5, 2018.

Trends 89

Trends Enterprise Management Webinar Metrics Content Marketing 89

Biznology

MARCH 29, 2018

The concept of the mobile industry is steadily shifting, and the year 2018 is the time for marketers and brands to work on building meaningful consumer moments in the mobile space. It’s anticipated that by 2019, video will account for nearly 80 percent of the world’s mobile data traffic. Like this post? Sign up for our emails here.

Mobile Marketing 189

Mobile Marketing Doubleclick Trends Marketing & Strategy 189

Contently

SEPTEMBER 20, 2022

A 2018 report by Jeff Allen, Facebook’s senior data scientist, noted that: “About 40 percent of the traffic to Facebook pages…went to pages that stole or repurposed most of their content.” Memes, sounds, trends, content formats, filters, and other types of content are made expressly to copy and/or reuse.

Ethics 189

Ethics Social Media Trends Copyright 189

Webbiquity

SEPTEMBER 4, 2018

Though B2B ecommerce trends are a little different from B2C, both reflect a growing customer preference for self-service. This requires an understanding of the B2B ecommerce trends that are changing the industry. This requires an understanding of the B2B ecommerce trends that are changing the industry. and nearly 53% globally.

Marketing AI 204

Marketing AI Enterprise Management eCommerce Work Management 204

KoMarketing Associates

JULY 21, 2020

Increased exposure (86%) was cited as the top reason by marketers, followed by increased traffic (78%) and generated leads (67%). “A Socialbakers conducted the “Social Media Trends Report,” harnessing data from the fourth quarter of 2019. one year later. However, they may not be abandoning Facebook altogether.

Social Media 293

Social Media Marketing Report Facebook Social Marketing 293

seo.co

JANUARY 10, 2022

Here are some of the must-follow digital marketing trends to look out for in 2022: Conversational Marketing. If you are not leveraging chatbot applications, it’s well-advised to get onto it as the artificial intelligence trend will likely continue to rise in the future. Customers want it, and brands that deliver it win.

Marketing AI 98

Marketing AI Trends Work Management Marketing Management 98

KoMarketing Associates

JUNE 19, 2018

With that out of the way, let’s get to why I’m writing a post about the 2018 World Cup if I’m just a casual fan. World Cup : According to sources , the 2018 World Cup will be the most expensive soccer competition in history, costing more than $14 billion. Budget and Resources. Qualifying. The Participants.

B2B Marketing 129

B2B Marketing Content Marketing Planning B2B 129

seo.co

OCTOBER 4, 2022

It was released in September of 2018 and by January 2019 it had been downloaded more than 10 million times. Follow Current TikTok Trends: What’s trending in your niche? No matter how popular a social media marketing trend becomes, there will be an eventual decline when it comes to engagement rates over time.

Traffic 98

Traffic Marketing Strategy Marketing & Strategy Advertising Agencies 98

Adobe Experience Cloud Blog

JANUARY 25, 2018

You know how that can help your business generate passive traffic, leads, and conversions. 2018, though, is going to be filled with some things you might not know. In this blog, you’ll learn about the most recent changes to SEO and how as a marketer you can implement strategies to get ahead in 2018. Image Source ).

Lead Scoring 134

Lead Scoring Lead Ranking SEO Long Tail Marketing 134

Aberdeen

JANUARY 19, 2018

Figure 1 shows the highest-ranking ones for planned adoption in 2018 and beyond. Machine learning and artificial intelligence (AI): These two technology capabilities are among the most popular technology terms of 2017, and they’re expected to stay that way in 2018. This post will start highlighting several of them.

Trends 45

Trends Cross-Selling Work Management Class 45

Schubert B2B

JANUARY 2, 2018

And in 2018, B2B social media use is undoubtedly going to see similar exponential growth as new technologies and marketing tactics come into play. Stay ahead of the curve in the new year with these B2B social media trends for 2018. During 2017, video is estimated to account for 74% of all internet traffic.

Social Media 67

Social Media Trends Media B2B 67

QuanticMind

DECEMBER 14, 2017

Our 2018 digital marketing predictions cover data, funnel analytics, o2o and the one metric that will be as important as profits – if not more so. 2018 Marketing Trend #1: Data – The new frontier. 2018 Marketing Trend #1: Data – The new frontier. 2018 Marketing Trend #2: The importance of full-funnel insights.

Paid Search Agency 40

Paid Search Agency Long Tail Marketing Trends Planning 40

Parse.ly

FEBRUARY 6, 2019

Some of those trends jump out more than others. Wouldn’t it be great to predict how reliable those trends are? I would want to be sure about a trend before investing resources in chasing it. Internal referrals drove more traffic than direct referrals, and more than any external referrals (search, social, or other).

Traffic 108

Traffic Content Facebook Google 108

EveryoneSocial

APRIL 12, 2018

Can you believe 2018 is already 25% over?! The webinar will last 45 minutes, including Q&A and will be held on Thursday, May 3, 2018, 1:00 PM EDT. The webinar will last 45 minutes, including Q&A and will be held on Thursday, May 3, 2018, 1:00 PM EDT. Social media in 2018. Organic traffic declines.

Webinar Metrics 53

Webinar Metrics Trends User-Generated Content Social Networks 53

Parse.ly

DECEMBER 9, 2019

We’ve got one more month to go before we can do a proper year-over-year assessment, and though we probably shouldn’t expect any game-changers to happen at the buzzer, we can at least touch base on where we’ve landed year-to-date: what were the biggest referral trends of 2019? Our original predictions were not just about big growth trends.

Trends 89

Trends Aggregators Stats Privacy 89

Brightedge

MAY 8, 2020

Creating content that consistently drives traffic to your site can be difficult and everyday blogging likely won’t be the way to do it. Evergreen content is targeted content written on a topic that is always going to remain relevant and is always driving traffic. Have you seen a loss in traffic? If so, it’s not evergreen.

Traffic 69

Traffic Case Studies Case Study Content 69

Sprout Social

APRIL 14, 2021

in summer 2018, TikTok has generated six billion lifetime downloads in app stores and hit 689 million users worldwide, with no plateau in sight. Between viral dances, memes, recipes, hacks and other TikTok trends, it’s hard to avoid the platform’s influence, leaving many brands to wonder—should we be on TikTok? million likes.

Trends 144

Trends Effectiveness Marketing & Strategy Viral Marketing 144

Scoop.it

JUNE 23, 2020

In this article, we’ll discuss the top content marketing trends for 2020 that you should integrate into your marketing strategy to get the best results possible. In 2018, it was reported that nearly 20 percent of US adults own a smart speaker now, but this number is expected to double by 2022. Voice search optimized content.

Trends 93

Trends Content Marketing Content Curation 93

ATAK Interactive

MAY 23, 2019

Reading more on emerging email marketing trends and applying them is a great start! Below, we’ll provide you with an overview of 2019 email marketing trends that matter the most. In 2018, we saw GDPR take effect in Europe and the passage of broad privacy regulations in the state of California. Personalization Vs. Privacy.

Email Marketing 122

Email Marketing Trends CAN-SPAM Privacy 122

Martech Advisor

SEPTEMBER 26, 2019

Let’s dig deep to understand more about these video marketing trends of 2019 and how you can leverage them to drive traffic, engagement, and conversions. Let’s look at some fascinating video marketing trends and stats. Videos will form 82% of internet traffic by the year 2020 – Social Media Today.

Twitter 91

Twitter Trends Video Marketing Advertising Agencies 91

seo.co

FEBRUARY 16, 2021

Here are some of the must-follow digital marketing trends to look out for in 2021: Conversational Marketing. If you are not leveraging chatbot applications, it’s well-advised to get onto it as the artificial intelligence trend will likely continue to rise in 2021. Customers want it, and brands that deliver it win.

Marketing AI 116

Marketing AI Trends Work Management Marketing Management 116

Hubspot

JANUARY 24, 2018

The State of Video Marketing in 2018. 99% of those who already do use video, say they'll continue to do so in 2018. 65% of those who don't currently use video, say they plan to start in 2018. 76% say it helped them increase traffic. 85% of people say they'd like to see more video from brands in 2018. Not so much.

Video Marketing 101

Video Marketing Planning Dwell Paid Search Agency 101

Strategic-IC

JANUARY 29, 2018

We explore the 2017 HubSpot State of Inbound to see how content marketing may evolve in 2018 and discuss how B2B marketers can get ahead of potential trends. Comparing year-on-year trends for priority marketing activities, content creation remains second place priority, with distribution and amplification third priority.

Marketing AI 80

Marketing AI Marketing & Strategy Content Distribution 80

Parse.ly

NOVEMBER 14, 2018

SmartNews is an app that aggregates and serves “impartial, trending and trustworthy” news through machine learning algorithms. And for the story I was looking at, about the FDA and e-cigarettes, SmartNews was the second highest external traffic referrer, right after Google Search. I took a closer look at the traffic trends to find out.

Aggregators 53

Aggregators Traffic Domain Emarketing 53

Hubspot

SEPTEMBER 12, 2019

Last year, my colleague Karla Cook gave our readers a 3,000-word peek behind the curtain into a new SEO strategy we implemented at the beginning of 2018. That strategy, which was designed to fix a traffic plateau across the blog, increased our organic traffic by 25% year over year -- to eight million organic pageviews per month.

Hubspot 77

Hubspot Traffic SERP Template 77

Conductor

MAY 14, 2020

They’ve seen a 78% increase in traffic, a 47% increase in clicks from organic searches for exact brand terms, and 90% increase in revenue year over year. Our client has been with Conductor since 2018 and has valued the importance of investing in SEO – and that investment has been paying off.

Traffic 69

Traffic SEO Marketing Budget Keywords 69

Porch Group Media

OCTOBER 1, 2020

Emarsys, 2018) 59% of respondents say marketing emails influence their purchase decisions. SaleCycle, 2018) 59% of marketers say email is their biggest source of ROI. Emma, 2018) For every $1 spent, email marketing generates $32 in ROI. Oberlo) Conversion rates for emails are higher than social media, direct traffic, and search.

Stats 71

Stats Email Marketing Trends Planning 71

Navigate the Channel

DECEMBER 14, 2017

Here are some key content marketing trends to focus on for 2018: 1. Relevant, original content will continue to occupy the top spot in the digital marketing toolbox for 2018. Original Content is Still Critical. Brand Transparency is Essential. Think the IoT and voice-service tech aren’t major players just yet? Think again.

Content Marketing 62

Content Marketing Peer-to-peer Transparency Paid Search Agency 62

RebelMouse

DECEMBER 26, 2018

But this time, 2018 took the cake. January: Rising Above Facebook's Doomsday Algorithm Change Facebook's so-called "friends and family" algorithm update at the start of 2018 charted the course for the rest of the year. April: Powering the Best and Brightest in New Media 2018 brought no April showers for RebelMouse.

CMS Development 64

CMS Development Custom Publishing Lead Ranking Paper 64

ATAK Interactive

MAY 23, 2019

Reading more on emerging email marketing trends and applying them is a great start! Below, we’ll provide you with an overview of 2019 email marketing trends that matter the most. In 2018, we saw GDPR take effect in Europe and the passage of broad privacy regulations in the state of California. Personalization Vs. Privacy.

Email Marketing 78

Email Marketing Trends CAN-SPAM Privacy 78

The Lead Agency

AUGUST 20, 2020

Source: [link] Looking to 2021, we need to consider all of the above trends and the ever-evolving nature of the B2B marketing and digital marketing landscapes. However, while in previous years these trends may have been more predictable, there’s no ignoring the impact of COVID-19. Most of these changes appear to start with digital.

Marketing AI 83

Marketing AI Trends B2B Marketing Paid Search Agency 83

Circle Studio

DECEMBER 27, 2018

As we wrap up another year, we turn our attention to the most popular posts published on our blog in 2018. 9 B2B Marketing Trends to Watch in 2019. As we approach the end of 2018, it’s time to take a look at key B2B marketing trends that will emerge in the year ahead. Read Article. Read Article.

Peer-to-peer 68

Peer-to-peer Marketing Analytics Tools Paid Search Agency Ideal Customer Profiles 68

Hubspot

JUNE 7, 2018

Best of all, Google Sheets templates cater to specific categories -- if you click the Paid Traffic Report template, for instance, your spreadsheet is already organized into Overview, 12-month Trends, and Medium Breakdown categories. Website Traffic Dashboard. Website Paid Traffic Report.

Template 101

Template Google Best Practices Marketing Analytics Tools 101

Stevens & Tate

AUGUST 10, 2020

Staying current on marketing trends is especially important to assess whether your marketing efforts are harmonious with today’s evolving world. We know the difficulty of keeping up with these trends given the abundance of information thrown at us every day. Recent Marketing Reports, Updates, and Trends.

Trends 63

Trends Spyware Work Management Paid Search Agency 63

RebelMouse

APRIL 3, 2018

August 16, 2018: Expandable Snippets by Topic. What It Means: This update is related to several similar tweaks made by Google earlier in 2018. Google has shown us throughout 2018 that it values purposeful content that adequately serves user intent above all else. July 20, 2018: Google Updates Search Quality Rating Guidelines.

Google 59

Google Lead Ranking SERP Lead Scoring 59

Parse.ly

AUGUST 22, 2019

The strategist in me wants to understand how trends in social media influence a business’s potential to grow. Let’s compare the size of each platform’s user base in monthly active users (MAUs) with the average monthly referral traffic it sent to Parse.ly’s network in 2019. That’s how little traffic actually comes from YouTube.).

Social Media 81

Social Media Traffic Media Privacy 81

Circle Studio

JUNE 6, 2018

HubSpot’s annual report of inbound marketing and sales trends provides an overview of how companies are using inbound strategy and content marketing. The 2018 annual report contains data gleaned from more than 6,200 marketing and sales professionals surveyed to uncover what marketing strategies and tactics they are using.

Paid Content 76

Paid Content Enterprise Management Paid Search Agency Inbound Marketing 76