Why Facebook Should Be Worried About Other Social Networks


Early social networks had life spans like house flies. But with newer social networks abounding, is it still the preferred choice of the public? While millennials also prefer it to the competition, a pair of newer networks is gaining ground.

50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)


Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Still, questions remain: how do I use social media most effectively across the enterprise? Which social media monitoring tools should I use? Social Media Tools.

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Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1


companies now use social media for marketing (though the figure varies widely based on size of company)? Or which four cities rank ahead of Seattle and San Francisco as the “most networked?” Social Media Stats, Facts and Research Does Facebook Need To Build A Search Engine?

20 Percent of UK Social Networking is Mobile [New Data]


Another area that small and medium sized businesses can utilize in order to stay ahead of their competition is social media. eMarketer just released a comprehensive report on the state of social network advertising and the findings are pretty interesting.

87 More Vital Social Media Marketing Facts and Stats for 2012


Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. What will likely be the hot trends in social media over the next couple of years? Social Media Stats and Demographics. eMarketer ).

Identifying the Hottest Social Networks and Niche Sites for Your Target Audience


by Maria Pergolino In the buyer driven atmosphere of 2011, B2B marketing can’t ignore social media. For the last decade, the net has been morphing into one huge social community with niches of interest breaking off and creating their own networking sites.

18 (of the) Best Web Analytics Guides of 2011


4 Steps to Measure Social Media ROI with Google Analytics by Search Engine Watch. Nathan Linnell outlines a process for measuring social media ROI in GA. The Seven Performance Metrics that Matter Most by eMarketer. The measurability of the web can be a double-edged sword.

33 (of the) Best Marketing Strategy Guides and Insights of 2010


What are our key objectives for social media marketing? As we rely more on all of our employees (not just marketing and PR) to represent our company through social media, how do we train and motivate them to do so effectively? The Best TED Talks To Make Use Of Social Media by MakeUseOf.

Best Content Marketing Guides, Tips and Tactics of 2010


Social Media Leads Content Marketing: New Survey Reveals by Jeff Bullas. While social media, mobile and online video are increasing in importance, traditional email newsletters remain among the most popular delivery vehicles. 2011 Trends: Content Marketing Is Critical by eMarketer.

Facebook Estimated Global Ad Revenue Doubles in 2011


billion, more than double the social networking giant’s 2010 total. billion this year, eMarketer estimates. Ad revenues here are expected to pass $2 billion in 2011, making for over half of the company’s total revenue. The post Facebook Estimated Global Ad Revenue Doubles in 2011 appeared first on ReadWrite. Social advertising business Digital Lifestyle Facebook webFacebook estimated global ad revenues will jump to $3.8

An Introduction to 7 of the Most Popular Social Networks for Business


People expect different type of content on each social media network. Not only does that mean the content you post to each network needs to be unique; it might also mean that you shouldn't be hopping on every single social network out there to meet your company's business goals.

List of Brand-Side Corporate Social Strategists: Twitter Edition


Jeremiah Owyang recently published a fantastic List of Corporate Social Strategists for 2011 (Buyer/Brand Side) , an impressive compilation of individuals either holding the title or performing the role of corporate social strategist, defined by Jeremiah as “the business decision maker for social media programs – who provides leadership, roadmap definition, and governance; and directly influences the spending on technology vendors and service agencies.&#.

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40 Epic Marketing Insights From Google [Data]


Source: eMarketer, January 2011) Tweet This! Source: Post Holiday Learnings for 2011 Google/OTX, Jan 2011) Tweet This! 5) In 2011, the average shopper consults 10.4 Apr 2011) Tweet This! Source: eMarketer, May 2011) Tweet This! Social Media.

Best Web Presence Optimization Guides and Tips of 2010


Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. The best 159 social websites by Populair.

8 Key Mobile Marketing Trends


To help you better grasp this exciting industry, we have identified the 8 most significant mobile marketing trends of 2011 that are sure to change the mobile marketing world we know now. eMarketer calculated that U.S. million by the end of 2011. Trend 5 - Mobile Goes Social. ?According

How to Encourage Engagement on Facebook


With the number of Facebook users continuing to grow, businesses are having a hard time justifying staying away from the social network. Last year, only 27% said they were using the social networks, which is a 52% jump in usage. eMarketer found a 20.0%

60% of Social Media Messages are Links to Published Content [Data]


And the latest data shared by eMarketer only confirms it. In their April 2011 report, " Content is the Fuel of the Social Web," AOL and Nielsen Online gathered data from over 10,000 social media messages to analyze how people share content online.

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11 Must-Subscribe Marketing News Blogs and Websites


eMarketer ( Subscribe via RSS | Subscribe via Email ): eMarketer offers data, statistics and analysis on digital marketing, media and commerce by weighing and analyzing information from various sources.

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Consequences of killing time? In the future, more digital growth will be mobile.


This year, time with digital media is expected to grow 4%, according to Nicole Perrin, Senior Analyst at eMarketer. eMarketer studied time spent with mobile devices (including including smartphones, tablets, and feature phones), desktop, and laptop. s network of sites.

100 Awesome Marketing Stats, Charts, & Graphs [Data]


Or that US Internet users spend 3x more time on blogs and social networks than they do on email? Social Media. "In God we trust, all others bring data." - Edward Deming. Did you know that 34,000 searches are conducted on Google EVERY SECOND?

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2


Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. But which networks are most effective for spreading the content produced? How widespread, really, is the use of social media for marketing?

60 Inspirational Holiday Marketing Statistics


Are you leveraging the right channels such as social media and mobile marketing tactics to take advantage of consumers' changes in shopping patterns? 7) eMarketer expects about a 12% growth in ecommerce holiday spending in 2011. Social Media Holiday Shopping Statistics.

101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013


Okay, that statistic was made up (though probably not far off the mark), but the social media and digital marketing facts and statistics below are real (or at least from generally reliable sources). For example, 93% of marketers use social media for business. eMarketer ).

20 Examples of Great Facebook Pages


Marketers are becoming more and more interested in measuring the ROI of social media. According to eMarketer four out of five US businesses with at least 100 employees will be using social media for their marketing efforts this year.

B2B Aware: This Week in B2B Marketing - Best Practices & Wise Options

MLT Creative

WEEK OF DECEMBER 19-23, 2011 This week in B2B marketing we're sharing interesting blog articles about best practices, and wiser options for promotions for B2B marketers' 2012 plans. B2B response to social media is crucial. B2B companies using social sites such as LinkedIn for marketing should be willing to respond to their followers, as B2B customers have higher service expectations, says TagMan CEO Paul Cook. "In eMarketer.

How I Achieved Blogging Success In 30 Days

delicious b2bmarketing

Here’s a little tip on how you can do that quickly: Filter your friends by network and then a “select all&# option should appear. Networking as a blogger is very important. Twitter is thought to be the “Poster Boy&# of social media promotions and rightfully so.

79 Remarkable Social Media Marketing Facts and Statistics for 2012


Social media and inbound marketing techniques have been a boon for marketers. Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below). Social Media B2B ).

9 Key Points About Google+ Pages for Business for the B2B Marketer

KoMarketing Associates

This new solution blends elements of popular social media platforms like Facebook and Twitter with social sharing sites like Flickr and YouTube, integrating search engine optimization and marketing into the Google network of sites. minutes in November 2011 and 4.8

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10 reasons social media has peaked. 8 reasons that’s a relief


After years of significant growth, social networks exhibited mixed results last year. Here are 10 reasons social media has peaked. Maybe it concerns you if you are in the social media business, but I will give you 8 reasons that it’s a relief that social media has peaked.

36 Sensational Social Media Stats and Facts


Though social media marketing has become ubiquitous, most companies and brands still struggle to achieve their desired results. Those are among the conclusions it’s fair to draw from the collection of social media marketing facts and statistics below. eMarketer ).

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)


With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics.

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25 Eye-Popping Internet Marketing Statistics for 2012


In its recent US Digital Media Usage report, eMarketer estimates how digital media usage will grow in 2012 in terms of the internet, mobile, social, video, and ecommerce. million in 2011. from 2011. from 2011. million in 2011. million in 2011.

12 Digital Marketing Statistics to Consider

EMagine B2B Blog

SEO: Since 2011, Google has made 83+ major algorithm changes. ( Social Media: 70% of marketers will spend more on social media ads this year ( AdWeek ). eMarketer ). Check out these awesome B2B brands that are taking over the popular social network.

It’s Time For CMOs To Tap Into The Power Of Personalization

Buzz Marketing for Technology

According to eMarketer, 15 percent of online retail sales this year will take place via mobile devices, which is up from 11 percent in 2012. percent from 2012 and almost triple the amount spent in 2011. Forge meaningful social relationships.

35 Statistics That Fuel the Battle Between Pinterest and Google+


As the two newest social networks, Google+ and Pinterest have gotten a lot of attention recently. We also pulled together 35 interesting facts about the two social networks to give you a better sense of how the two networks are faring. eMarketer ) Tweet This Stat.

The ROI of (Transformational) Digital Marketing


Data from a December 2011 SEOmoz survey of agencies and consultants across 6 international regions shows: Hourly rate: $76–$200/hr. 2011 benchmarks include (results rounded to nearest dollar, via Direct Marketing Association): Email: $41. Social networking: $13. Ah, ROI.

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23 Eye-Opening Mobile Marketing Stats You Should Know


Source: eMarketer ) Tweet This Stat! Source: eMarketer ) Tweet This Stat! Source: eMarketer ) Tweet This Stat! Mobile Social Media. 16) 91% of mobile internet access is for social activities, versus just 79% on desktops.

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