Content Standard

JANUARY 5, 2016

hours each day watching video content in front of a screen in 2015, eMarketer reports. Consumers spent 39 minutes per day in 2015 watching video on mobile devices, up from just three minutes in 2011, eMarketer reported. The social media heavyweight now averages 8 billion daily video views from 500 million users, USA Today noted.

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Stats Video Marketing Verticals Emarketing 61

Contently

JUNE 3, 2016

Mobile year-over-year growth peaked between 2010-2011 as did ad spend. According to eMarketer’s numbers on mobile ad spend, expect a similar slowdown in growth in the coming years. Interestingly, one of Meeker’s slides suggest there is a gap between time spent on mobile and mobile ad spend.

Internet Marketing 60

Internet Marketing Marketing Report Trends Paid Search Agency 60

EMagine B2B Blog

MARCH 12, 2015

SEO: Since 2011, Google has made 83+ major algorithm changes. ( Social Media: 70% of marketers will spend more on social media ads this year ( AdWeek ). eMarketer ). Check out these awesome B2B brands that are taking over the popular social network. e-Consultancy ).

Statistics 40

Statistics Emarketing Paid Search Agency Mobile Marketing 40

Hubspot

NOVEMBER 11, 2011

Source: eMarketer, January 2011) Tweet This! Source: Post Holiday Learnings for 2011 Google/OTX, Jan 2011) Tweet This! Source: Post Holiday Learnings for 2011 Google/OTX, Jan 2011) Tweet This! 5) In 2011, the average shopper consults 10.4 Apr 2011) Tweet This! Apr 2011) Tweet This!

Paid Content 28

Paid Content Google Emarketing Paid Search Agency 28

Hubspot

JULY 19, 2011

To help you better grasp this exciting industry, we have identified the 8 most significant mobile marketing trends of 2011 that are sure to change the mobile marketing world we know now. will expand to a billion-dollar business in 2011, nearly a third of the predicted global mobile advertising market. eMarketer calculated that U.S.

Mobile Marketing 28

Mobile Marketing Trends Emarketing Mobile Advertising 28

MLT Creative

DECEMBER 23, 2011

WEEK OF DECEMBER 19-23, 2011 This week in B2B marketing we're sharing interesting blog articles about best practices, and wiser options for promotions for B2B marketers' 2012 plans. With only 17% of businesses truly integrating social-network reporting, the use of such tools likely is to increase in importance for social media marketers.

B2B Marketing 40

B2B Marketing Practices B2B Ethics 40

Hubspot

APRIL 13, 2012

As the two newest social networks, Google+ and Pinterest have gotten a lot of attention recently. To make the decision a little bit easier, we've compiled a new ebook, Battle of the New Social Networks , which gives you a side-by-side comparison of the pros and cons of Pinterest and Google+. eMarketer ) Tweet This Stat.

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Statistics Google Stats Emarketing 28

Hubspot

JUNE 21, 2012

Source: eMarketer ) Tweet This Stat! Source: eMarketer ) Tweet This Stat! Source: eMarketer ) Tweet This Stat! 18) QR code scans increased 300% in 2011 compared to 2010. 20) The entertainment, finance, publishing, and social networking industries see above average mobile email views compared to other industries.

Stats 28

Stats Mobile Marketing Emarketing SMS 28

Webbiquity

FEBRUARY 2, 2011

2011 Trends: Content Marketing Is Critical by eMarketer. Geoff Ramsey shares research revealing that “nearly three-quarters of US companies with a social media strategy use (branded) content—also referred to as ‘earned media’—in their campaigns, making it the most common type of content used.&# by Ink Rebels.

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Hubspot

APRIL 12, 2011

With the number of Facebook users continuing to grow, businesses are having a hard time justifying staying away from the social network. Last year, only 27% said they were using the social networks, which is a 52% jump in usage. eMarketer found a 20.0% Free eBook: 2011 Facebook Marketing Guide.

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Facebook Emarketing Broadcasting Social Networks 28

Hubspot

FEBRUARY 25, 2016

Perhaps that’s why brands are agog over social commerce. For those unaware, it is the concept of utilizing social networks to increase sales transactions. Actionable marketing expert Heidi Cohen defines it as the maturation and evolution of social media meets shopping. A Diamond In The Rough.

Advertisements 28

Advertisements Advertising Merchandising Contingency Planning 28

Hubspot

MAY 19, 2011

And the latest data shared by eMarketer only confirms it. In their April 2011 report, " Content is the Fuel of the Social Web," AOL and Nielsen Online gathered data from over 10,000 social media messages to analyze how people share content online. The third subset of shares?

Social Media 28

Social Media Media Emarketing Stats 28

Webbiquity

FEBRUARY 28, 2011

List of Corporate Social Strategists for 2011. It’s also possible there may be errors in my list; please let me know in the comments or through my Twitter if you find any, and I will correct them. Anyway, on to the list!

Enterprise Management 100

Enterprise Management Twitter Marketing Management Salesforce.com 100

Hubspot

FEBRUARY 10, 2017

In fact, since Snapchat's arrival to the social media scene, Facebook and Instagram have launched their own versions of some of Snapchat's most popular features. In this post, we'll dive into the full history of Snapchat's journey from photo sharing app to major social player. 2011: Snapchat, then Picaboo, launches.

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Paid Search Agency Social Media User-Generated Content Emarketing 28

Hubspot

OCTOBER 26, 2011

7) eMarketer expects about a 12% growth in ecommerce holiday spending in 2011. percent during the 2011 months of November and December to $465.6 21) In August 2011, 75% of consumers had started researching their holiday purchases with 89% of those consumers starting their shopping online. Source ) Tweet This Stat!

Statistics 28

Statistics Planning Stats Open Rate 28

Webbiquity

OCTOBER 16, 2012

Social media accounts for only 16% of customer engagement today, but is expected to increase to 57%—the second-most used channel, behind only face to face interaction—within five years. 56% of Americans have a profile on at least one social networking site. Social networks and blogs In the U.S eMarketer ).

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Paid Content Social Media Stats Social Marketing 100

Webbiquity

APRIL 3, 2012

The Seven Performance Metrics that Matter Most by eMarketer. According to the book Digital Impact: The Two Secrets to Online Marketing Success by eMarketer CEO Geoff Ramsey and Vipin Mayar, EVP of McCann Worldgroup, “There are only seven metrics that are critical for performance measurement across digital channels.

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Analytics Marketing Analytics Tools Best Practices Emarketing 100

Webbiquity

SEPTEMBER 12, 2011

Influential voices like Olivier Blanchard and Jacquie McCarnan present formulas and methods for ROI calculation, while Steve Goldman contends that social media ROI can’t be measured in isolation, and Jackie Cohen reports that more than a third of CMOs still have no idea whether or not social media marketing is producing any ROI.

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Social Media Enterprise Management Media Case Studies 100

Webbiquity

DECEMBER 1, 2015

As consumer and business buyer use of social media has matured and become more sophisticated, their expectations of brands in social media have evolved as well. And ongoing changes by Facebook and other social networks that result in lower organic reach render many of yesterday’s effective marketing tactics far less useful today.

Social Media 100

Social Media Stats Media Emarketing 100

Adobe Experience Cloud Blog

OCTOBER 17, 2011

by Maria Pergolino In the buyer driven atmosphere of 2011, B2B marketing can’t ignore social media. For the last decade, the net has been morphing into one huge social community with niches of interest breaking off and creating their own networking sites. No wonder, in 2011, U.S. © 2011 WordStream, Inc.

Social Networks 48

Social Networks Ning Digg Emarketing 48

Webbiquity

JANUARY 19, 2011

Great content naturally attracts links, but Matt Malden points out ways to go beyond that by blogging, sending a regular email newsletter, using Twitter, social networks, YouTube and other sites to expand your online presence. Social Media Affecting BtoB Buying Behavior by The Proactive Report.

Paid Content 100

Paid Content Optimization Paid Search Agency Tips 100

Webbiquity

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. But which networks are most effective for spreading the content produced? How widespread, really, is the use of social media for marketing? Infographic: Social Media ROI Statistics by Digital Buzz.

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Webbiquity

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? How do the audiences differ across various social networks? What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire.

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Paid Content Stats Social Media Marketing Budget 100

Hubspot

MARCH 6, 2012

So to help prepare you, HubSpot and Who's Blogging What got in touch with 8 of the industry's best and brightest to get their take on some of the high-level issues social media marketers are facing. We asked them one question: What surprised you about social media in 2011, and how did it affect your planning for 2012?

Social Media 28

Social Media Media Social Networks Planning 28

Online Marketing Institute

NOVEMBER 1, 2010

billion this year Source : eMarketer B2B interactive marketing spending will climb to nearly $4.8 billion this year Source : eMarketer B2B interactive marketing spending will climb to nearly $4.8 by Barbara Ling, Virtual Coach on Brands 50% More Popular than Celebrities in Social Media all of this analysis assumes.

Statistics 40

Statistics B2B Marketing Top of Funnel B2B 40

Hubspot

JANUARY 5, 2012

In its recent US Digital Media Usage report, eMarketer estimates how digital media usage will grow in 2012 in terms of the internet, mobile, social, video, and ecommerce. million in 2011. million in 2011. million in 2011. Social Media in 2012. million in 2011. Social Media in 2012. Tweet This!

Internet Marketing 28

Internet Marketing Statistics Emarketing eCommerce 28

B2B Marketing Zone Posts

DECEMBER 1, 2010

Monitor your social media in less than 10 minutes a day - inblurbs , November 26, 2010 Social networking is very essential for today’s online business world. If you want to get success through your online blog it is essential that you get some social media help so that you can grow faster and get better profits.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Online Marketing Institute

JANUARY 4, 2011

Reply Cindy@The Game of Life says: September 2, 2010 at 11:15 pm Wayne, youre a pure natural, I guess I told you that already Looks like you monitored the stats from each social network which is really good. That’s one of the most valuable social networking sites that I have found. I havent really thought of that.

Paid Content 40

Paid Content Blogger Twitter Traffic 40

Webbiquity

AUGUST 5, 2013

The fastest growing segment of social media users is now adults aged 45-54%. 55% of this age group now have a profile on at least one social network. Facebook, Twitter and Google+ are the most popular social networks with search engine marketers. eMarketer ). Social media…to engage or to advertise?

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Statistics Social Media Social Marketing Paid Search Agency 100

Hubspot

JULY 17, 2012

People expect different type of content on each social media network. Not only does that mean the content you post to each network needs to be unique; it might also mean that you shouldn't be hopping on every single social network out there to meet your company's business goals. minutes in November 2011.

Social Networks 28

Social Networks Lead Scoring Lead Ranking Business 28

Webbiquity

AUGUST 18, 2012

While prospective buyers are using search and social to research products and services before making purchase decisions, marketers and PR professionals can use those same tools to research buyer wants and needs. And…even social media itself. Wondering which social network is most effective at generating b2b leads?

Paid Content 100

Paid Content Social Media Social Marketing Statistics 100

Webbiquity

MARCH 11, 2013

and is much more important) then lists 10 action steps to focus “on social media activities that have SEO impact.” ” Why the future of marketing relies on social by iMedia Connection. Curtis Hougland reports that “The average shopper in 2011 used an incredible 10.4 ” In other words, WPO.

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Webbiquity

FEBRUARY 14, 2011

mass adoption of social media, but no clear way to measure ROI from it) in this predictive post. 2010: Social Network Advertising and Marketing Outlook by Brian Solis. In this must-read strategy guide for 2011, the brilliant Rob Rose argues that “We follow ‘best practices’ because they’re safe.

Work Management 100

Work Management Marketing Management Marketing Automation Services Lead Ranking 100

B2B Marketing Zone Posts

SEPTEMBER 8, 2010

7 Reasons Print Will Make a Comeback in 2011 - Junta 42 , August 11, 2010 Okay.there, I said it. You’ll find no greater supporter of online content marketing than me, but marketers and agencies are talking up print for 2011. 7 Reasons Print Will Make a Comeback in 2011 , August 11, 2010. Blogging is hard work.

B2B Marketing 40

B2B Marketing Paid Search Agency Work Management Advertising Agencies 40

Webbiquity

NOVEMBER 28, 2011

Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far. Social Media Stats, Facts and Research Does Facebook Need To Build A Search Engine?

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