Online Marketing Institute
DECEMBER 15, 2010
White Paper Pundit Helping you understand the world's most unique business communications medium « Brand Promotion in a White Paper: Where Should You Draw the Line? as outlined in my new book: “Crafting White Paper 2.0?. as outlined in my new book: “Crafting White Paper 2.0?.
Zoominfo
AUGUST 26, 2018
White papers. He finally got RSS-ted. . It’s really going viral. . Why didn’t the marketing couple get married? They weren’t on the same landing page. What do content marketers use to wrap birthday presents? Why did Cookie Monster apply for a marketing job? He heard they were tracking cookies. Weak calls to action.
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The Point
SEPTEMBER 23, 2015
But if the only way to subscribe to the blog is through RSS, or email, you’re missing out on a large subset of leads who may prefer other channels. That’s why it’s important to offer as many subscription options as possible, including RSS, Email, Twitter, Facebook, LinkedIn, and aggregation services like Flipboard.
Anything Goes Marketing
MARCH 9, 2008
The concept behind a blogletter is to be able to publish blog posts (or any RSS feeds for that matter) directly to an email and send it to subscribers. The tools are now here and here are two approaches that you can use to take advantage of this technology: Integrating RSS feeds and emails. Automating email using RSS feeds.
The Point
MARCH 29, 2012
Just be sure to offer the reader as many subscription options as possible, and at a minimum: Email, RSS, and Twitter. These days, however, it’s not enough to simply display a row of icons (RSS, Tweet, Email) and expect the reader to act. A simple text link will do the trick: White Paper: 5 Keys to. Download Now.
Biznology
OCTOBER 2, 2019
When a vendor was looking for a partner for a white-paper or someone to serve on a panel, I was the first to volunteer. I use Google alerts and a few different rss aggregators to keep myself up to date on new happenings in my industry. I was active on LinkedIn sharing articles, commenting and connecting.
KoMarketing Associates
NOVEMBER 12, 2015
For general contact forms: Consider adding cross-links on the confirmation page to case studies, white papers, free research, and product information. For download requests (white paper submissions, etc.): Add links to related product marketing collateral, case studies, etc.
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