Landing Page, Microsite, Pillar Page, or Content Hub: How to Choose the Right Page Type for Your Content Marketing Needs
Contently
JUNE 6, 2022
To determine what type of page would serve you best, you first need to decide on the short- and longer-term marketing goals you’re looking to achieve. Typically, landing pages are tied directly to a paid media campaign. converting site visitors on a piece of gated content. promoting a sweepstakes or corporate partnership.
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