Content Standard

APRIL 26, 2018

But it can be hard to sift through the endless white papers, reports, studies, and commentary to uncover the most significant social media usage statistics, compare any contradicting results, and come up with actionable insights and next steps. Source: eMarketer. Source: We Are Social ; eMarketer. Source: We Are Social.

Social Media 92

Social Media Statistics Social Marketing Marketing & Strategy 92

Only B2B

JUNE 21, 2023

In this blog, we will explore the power of different types of Account-based marketing and delve into their benefits, examples, and case studies. To understand the impact of ABM, let’s look at some relevant data and statistics. A report by eMarketer predicts that programmatic advertising spending will reach $68.87

Account Based Marketing 71

Account Based Marketing ROI Effectiveness ABM 71

Porch Group Media

MAY 21, 2019

While we know digital marketing is constantly evolving, what are the important statistics and trends that every marketer should know to inform their marketing strategy? Take a look at this collection of statistics to find out. eMarketer). eMarketer). IAB 2018 Video Ad Spend Study). eMarketer).

Statistics 45

Statistics Mobile Advertising Emarketing Mobile Marketing 45

EveryoneSocial

OCTOBER 15, 2019

In order to understand the impact, I put together a collection of influencer marketing statistics your company can’t afford to ignore. Influencer Marketing Statistics. As I searched for influencer marketing statistics, I found plenty of interesting ones that will make you and your marketing team think. eMarketer ).

Statistics 59

Statistics Paid Search Agency Word of Mouth Companies 59

KoMarketing Associates

SEPTEMBER 16, 2020

It’s widely acknowledged as being an effective strategy, and there have been dozens of studies documenting its success. Some of the statistics that have attracted marketers to ABM include: 87% of account-based marketers say that ABM initiatives outperform other marketing investments ( ITSMA ). Evaluate Marketing Technology You’ll Need.

Account Based Marketing 269

Account Based Marketing Budget Programs Planning Paid Search Agency 269

Porch Group Media

NOVEMBER 4, 2022

Connected TV statistics. Another study by eMarketer shows cord-cutters are all set to reach 55.1 million by the end of 2022 A similar study by eMarketer tells us that Connected TV users will rise to 204 million, representing about 60% of the population. An estimate by eMarketer shows that U.S

First-Mover Advantage 52

First-Mover Advantage Emarketing Cable Amazon 52

Exo B2B

JUNE 18, 2019

We were asking ourselves this question almost ten years ago in this blog post , with statistics from eMarketer dating back to 2009. Here is one of the graphs from the eMarketer study. You can find an overflow of statistics. What is the relevance of social media for B2B? Is social media more of a B2C business? .

Social Media 53

Social Media Emarketing Forrester Media 53

KoMarketing Associates

JANUARY 27, 2014

We are a month into the new year and there have already been some great studies released (be sure to check out our industry news section for the latest). From mobile marketing to content curation and revenue data, here are six statistics B2B marketers must pay attention to in 2014: 1. Organizations need a strategy and a calendar.”.

B2B Marketing 120

B2B Marketing Stats Planning Curation 120

Hubspot

JANUARY 27, 2020

In fact, a Deloitte study found that a growing number of private companies are more heavily prioritizing emerging technology and hiring talent in their annual budgets. In fact, a Deloitte study notes that many marketing firms are ramping up their information technology processes because of it. eMarketer ). eMarketer ).

Marketing AI 99

Marketing AI Stats Enterprise Management Emarketing 99

Navigate the Channel

JUNE 9, 2023

In 2021, according to eMarketer, the value of abandoned goods in digital carts in the U.S. The statistics vary across retail and wholesale sites and by geography , but research shows the average abandoned cart rate is at about 75%, but some industries lose upward of 83% of potential sales from cart abandonment. was $705 billion.

Marketing AI 65

Marketing AI Bundling eCommerce Curation 65

Porch Group Media

NOVEMBER 12, 2020

Numerous studies have been conducted that prove that email marketing is at the top of the list in terms of customer acquisition and retention and new revenue generation: 81% of businesses say that email drives customer acquisition, and 80% for retention. According to Emarketer, 90.4% of Millennials, 77.5% of Generation X, and 48.2%

Paid Content 59

Paid Content Planning Emarketing Marketing Management 59

ClearVoice

JULY 6, 2021

50+ eye-opening video marketing statistics. Studies show that brands who use live video in their Facebook marketing efforts can expect to receive double the engagement that they would have seen on a pre-produced video. eMarketer ). eMarketer ). eMarketer ). Content marketing video stats. Social Insider ).

Stats 98

Stats Video Marketing Planning Emarketing 98

Porch Group Media

FEBRUARY 16, 2021

Take a look at some of these recently published statistics in our recent blog post. eMarketer ) Shoppers spend 138% more when marketed to through email, as compared to those who do not receive email offers. eMarketer) Relevant emails drive 18x more revenue than broadcast emails. Disruptive Advertising ). Email Marketing Tactics.

Email Marketing 72

Email Marketing Optimization Marketing Strategy Marketing & Strategy 72

Porch Group Media

OCTOBER 1, 2020

Email Marketing Statistics. Take a look at some of these amazing statistics on email performance: Marketers who use segmented campaigns note as much as a 760% increase in revenue. Check out these additional statistics on email personalization. eMarketer) Relevant emails drive 18x more revenue than broadcast emails.

Stats 71

Stats Email Marketing Trends Planning 71

Porch Group Media

OCTOBER 24, 2019

To better understand the online advertising landscape, here’s a look at some interesting statistics: Native advertising was the fastest-growing advertising segment, with 35 percent growth between 2017 and 2018. eMarketer ). eMarketer ). IAB 2018 Video Ad Spend Study ). Sharethrough ). billion in 2019. Hootsuite ).

Advertisements 56

Advertisements Advertising Trends Mobile Advertising 56

Webbiquity

JUNE 16, 2015

Check out these 34 compelling content marketing statistics and facts from a variety of expert sources. 22 Content Marketing Facts and Statistics. Check out these 34 compelling content marketing statistics and facts from a variety of expert sources. 22 Content Marketing Facts and Statistics. – Case studies (65%).

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Porch Group Media

NOVEMBER 12, 2019

According to the study, the top three responses were: Using more data to create customized content that serves the customer journey (51%). In fact, according to one research study by PwC, social networks are the biggest source of inspiration for consumer purchases with 37% of consumers finding purchase inspiration through the channel.

Mobile Advertising 45

Mobile Advertising Trends Paid Search Agency Emarketing 45

Hubspot

APRIL 13, 2012

Google+ Statistics. eMarketer ) Tweet This Stat. Google+ Statistics. eMarketer ) Tweet This Stat. Pinterest Statistics. eMarketer ) Tweet This Stat. Pinterest Statistics. eMarketer ) Tweet This Stat. Pinerly Study ) Tweet This Stat. Pinerly Study ) Tweet This Stat. Check 'em out!

Statistics 28

Statistics Google Stats Emarketing 28

Vidyard

DECEMBER 17, 2020

We’ve compiled the top video marketing statistics that matter to businesses to help you make the best decision for your marketing needs. Video for Sales Statistics 1.1 Video Marketing Statistics 2.1 Online Video Statistics 2.7 Mobile Video Statistics 2.8 Video Email Statistics 2.9 Video SEO Statistics 2.10

Statistics 157

Statistics Video Marketing Planning Business 157

Biznology

OCTOBER 15, 2018

Since studies have shown that our brains can process visuals more quickly than words (60.000 times as fast), the popularity is not that surprising. Brightcove conducted a study recently that showed, in the words of Bill Fisher of eMarketer, astonishing results. However, evidence has shown that live videos can do that too.

Video Marketing 143

Video Marketing Broadcasting Paid Search Agency Facebook 143

Single Grain

JUNE 13, 2023

Keeping an eye on the latest internet advertising revenue statistics gives you an edge over your competitors. Publift ) Work With Us Influencer Advertising Revenue Statistics 9 out of 10 marketers agree that influencer promotion is effective. This knowledge also helps you better understand the success of a digital promotion campaign.

Paid Content 102

Paid Content Statistics Advertising Agencies Advertisements 102

Sharpspring

NOVEMBER 15, 2019

The study is consistent with many others that highlight the growing trend in mobile purchasing. These statistics illustrate that the opportunity for maximizing your Black Friday sales has never been greater. Research by Shopify showed that 66% of sales over the Black Friday and Cyber Monday period came from a mobile device.

Automation 65

Automation Planning Paid Search Agency eCommerce 65

Customer Experience Matrix

DECEMBER 14, 2009

But a recent eMarketer article B2B Marketers to Increase Social Spend cited two surveys that showed this is also a matter of policy. Top-level reports summarize these by campaign and let users drill down to see detailed statistics by channel and voice and, ultimately, the actual content such as comments or reviews.

Social Media 120

Social Media Paid Content Enterprise Management Work Management 120

Hubspot

JULY 19, 2011

Among so many conflicting opinions about whether involvement in daily deal sites is worth it for businesses, yesterday eMarketer featured new data from five different sources that still doesn't make a clear case for daily deal sites either way. 12 Interesting Statistics From Daily Deal Studies: Source: Merchantcircle Survey, June 2011.

Statistics 28

Statistics Emarketing Acquisitions Case Studies 28

Outbound Engine

MARCH 20, 2020

Though statistics show there’s significant overlap in impactful words across marketing channels, it’s easiest to approach word selection from the channel perspective. Study Your Email Newsletter Subject Lines. Keep this in mind as you create your posts.

Planning 76

Planning CAN-SPAM Click Rate Newsletter 76

Porch Group Media

MAY 14, 2019

In a survey compiled by the National Center for Health Statistics shows between 2013 and 2016, more than 36 percent of adults – or more than 1 in 3 – consume fast food on a given day. According to eMarketer, 46% of consumers said that loyalty programs would entice them to visit restaurants more often. Around 17 percent of U.S.

Mobile Marketing 40

Mobile Marketing Service Planning Allocation 40

Customer Experience Matrix

SEPTEMBER 3, 2009

Summary: Here are links to about twenty studies with statistics on online media consumption and advertising spend. Probably the most comprehensive study along these lines was Global Faces and Networked Places , released by Neilsen in March 2009. The Internet figure seems low, but this was a very careful and sophisticated study.

Spending 120

Spending Media Mobile Advertising Forrester 120

distribion

NOVEMBER 9, 2016

Read on to discover powerful trends and statistics or skip ahead to these three major categories: The effectiveness of personalized email marketing. – eMarketer. Alex studied advertising and marketing at Pepperdine University and has enjoyed working in the field ever since. Email send-time and device strategy.

Stats 79

Stats Email Marketing Trends Work Management 79

Webbiquity

JANUARY 2, 2013

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. 25 Social Media Facts and Statistics. eMarketer ). eMarketer ). eMarketer ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Choozle

DECEMBER 9, 2019

In a survey of US digital marketers by eMarketer , respondents said they were, on average, tapping into just 47 percent of their company’s first-party data potential. To start, a recent study showed that 70 percent of brands that use 75 percent or more of their customer data exceed their revenue goals. Data from past purchases.

Privacy 41

Privacy Advertising Agencies Guidelines Case Studies 41

Hubspot

NOVEMBER 11, 2011

Officially out of beta today , Google's new resource offers helpful tools, studies, trends, stats, and videos to give marketers the data they need when they need it. Source: eMarketer, January 2011) Tweet This! Source: Google/Shopper Sciences, Zero Moment of Truth Macro Study, U.S., Source: eMarketer, May 2011) Tweet This!

Paid Content 28

Paid Content Google Emarketing Paid Search Agency 28

LEADership

OCTOBER 16, 2013

Not very well, from what studies and statistics are showing. Take a look at these statistics and reasons why email should still be a priority in your overall B2B marketing strategy: A recent study by Custora shows that Email has nearly 3 times as many users as Facebook and Twitter combined. Social falls way, way behind.

Social Media 40

Social Media Email Marketing Social Marketing Marketing Budget 40

Valasys

JANUARY 9, 2020

The blog covers the amazing YouTube statistics for B2B marketers that the brands can look up to & learn from. The statistics related to YouTube Usage Demographics & Age of the Users: YouTube continues to grow every year. According to eMarketer , 93% of video watchers in India watch Youtube. YouTube Usage Statistics.

Youtube 64

Youtube Statistics B2B Marketing B2B 64

Biznology

JULY 23, 2012

If it were possible, being on every street where actual clients exist and might want to buy reflects that unreachable ideal in the real world, whereas exploiting many keywords allows exactly the same extraordinary opportunity that few exploit, even with cheaper SEO or more expensive PPC eMarketing. Getting more sales?

SERP 80

SERP Copywriting Validation Emarketing 80

Webbiquity

APRIL 14, 2014

Find the answers to those questions and many, many more here in more than 80 social, content, search, and email marketing facts and statistics from the past few months. eMarketer ). eMarketer ). eMarketer ). eMarketer ). 9 Social Networking Demographics Figures and Statistics. eMarketer ).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Content Standard

AUGUST 12, 2020

With more than one-third of Americans saying they use voice assistants at least once a month, according to a 2019 eMarketer report , companies looking to future-proof their marketing plans should consider investing in voice search—to a degree that makes sense for their respective business models, of course.

Long Tail Marketing 96

Long Tail Marketing Marketing & Strategy Lead Ranking Amazon 96

TrustRadius Marketing

AUGUST 21, 2018

Research from a study by Google and The Boston Consulting Group (BCG) reports that mobile usage drives or influences more than 40% of revenue in leading B2B companies. The BCG study reports that mobile B2B buyers are more likely to work from home or conduct research while commuting and traveling. The Modern B2B Shopper.

Marketing Attribution 40

Marketing Attribution Ideal Customer Profiles B2B Mobile Advertising 40