Vision6

JANUARY 16, 2023

So it’s no wonder SMS marketing strategies are a popular way for marketers to connect with customers. But have you ever considered how SMS can actually support your other communication channels, such as email? Email vs SMS Marketing. There are advantages and drawbacks to both email and SMS marketing.

SMS 52

SMS Email Marketing Campaigns Webinar Metrics 52

SmartBug Media

FEBRUARY 23, 2022

Email and SMS campaigns are crucial components of your retention marketing strategy. Who are those emails and SMS messages going to? Before you start sending emails and text messages, discover the five best ways to gather contact information in this article. Email Campaigns or Automations.

SMS 98

SMS Contacts Campaigns Ad Building 98

SmartBug Media

SEPTEMBER 21, 2022

You can use any holiday—gift-giving days or not—as a basis to drive revenue while improving conversions through SMS. If you’re looking for a platform to seamlessly integrate email and SMS before the holidays get here, consider Klaviyo for SMS marketing. Start Your Email and SMS Holiday Strategy Early.

SMS 52

SMS Brand Identity Branding Opt-out 52

SmartBug Media

OCTOBER 7, 2022

To ensure brands are top of mind for the holidays, we have a few website and email/SMS tips for our clients: Website hacks that highlight sales with banners, pop-ups, and automatically applied coupons. Email automations & hacks that mirror holiday nostalgia to tap into buyers’ imaginations.

SMS 75

SMS Bundling Banners Buyer Personas 75

Vision6

APRIL 17, 2024

If your KPI is email open rates, you’ll prioritise optimising your email campaigns and segmenting your audience to improve engagement. You might discover that social media ads drive the highest conversion rates, while email campaigns generate the most leads.

Webinar Metrics 52

Webinar Metrics Allocation SMS Marketing & Strategy 52

Martech

FEBRUARY 27, 2024

These features include: Segments AI, which quickly generates complex segments based on simple audience prompts; Email AI, a genAI tool for email campaigns that allows users to input campaign goals and create on-brand emails in seconds SMS AI uses AI to create SMS campaigns and generate fast SMS replies to customers and Forms AI, which uses AI to optimize (..)

SMS 110

SMS Marketing Automation Services Forecasting User-Generated Content 110

Martech

NOVEMBER 13, 2023

” She also uses Onesend, a solution that scales email and SMS messaging for multi-location and franchise brands. The specific tools Onsend brings to the table are: OnesendHQ, an email and SMS platform for multi-location and franchise brands to scale their email and SMS messaging.

Paid Search Agency 115

Paid Search Agency Marketing Automation Services Work Management SMS 115

Martech

JANUARY 8, 2024

Use case summary: As a marketing manager, I want to re-engage lapsed customers by sending personalized email campaigns with exclusive offers and incentives to encourage them to make a purchase. Determine the frequency and content of email campaigns to be sent. no purchase in the last 6 months).

SMS 68

SMS Marketing AI Best Practices CMO 68

Martech

APRIL 24, 2024

email communication, customer database, SMS communication, etc). On the other hand, one of these platforms may also remove a pain point or automate an operational task (such as a platform that sends email and connects to the analytics platform so all email campaign data can flow automatically from one platform to the other).

Process 84

Process Top of Funnel Work Management Marketing Management 84

Optinmonster

APRIL 4, 2024

Automation Functionality : Email marketing automation makes it possible to send welcome email series , abandoned cart emails, win-back campaigns , and more. You’ll need an email platform that makes it easy to set up an automated workflow , which allows these email campaigns to run on their own.

Enterprise Management 61

Enterprise Management Email Marketing Marketing Automation Services Work Management 61

Martech

JANUARY 9, 2024

Suggest/generate content personalization for emails and website experiences. Generate creative for email campaigns. Assist or write copy for campaigns. Generate content for email, SMS and push notifications. Create predictive reporting models. Personalize landing pages on the fly. Personalize messaging.

Marketing Automation Services 125

Marketing Automation Services Marketing AI Marketing Automation Automation 125

Webbiquity

MAY 4, 2020

Omnisend focuses on bringing your different channels to one place, including email marketing. With its various functions, you can maximize results from your email campaigns while keeping them organized and efficient. Use Campaign Booster, which resends newsletters to subscribers who didn’t open the first one.

Marketing Automation Services 282

Marketing Automation Services Email Marketing Marketing Management Tools 282

Biznology

JUNE 6, 2018

. – Conduct drip email, SMS or Facebook ad campaigns based on segments. – No support for email campaigning. – No support for SMS. Many consumer-facing businesses rely principally on phone calls, and increasingly chat and SMS. They support email campaigning with conditional workflows.

Marketing Automation Services 167

Marketing Automation Services Top of Funnel Enterprise Management Work Management 167

Martech

APRIL 5, 2024

personalizing emails or SMS) and internal challenges (e.g., automating personalized email communication to eliminate manual efforts). Start by picking one process, like segmenting paid media campaigns or personalizing email campaigns. Can platforms automate paid media segmentation?

Peer-to-peer 113

Peer-to-peer Paid Search Agency SMS Gartner 113

SmartBug Media

JUNE 20, 2023

Klaviyo is a powerful marketing platform that enables businesses to build and sustain good relationships with their customers through automated emails, SMS messages, and more. By integrating Klaviyo with Mindbody, businesses can easily create personalized email campaigns for clients based on their activity within the Mindbody platform.

Churn Rate 98

Churn Rate SMS Marketing Automation Services Class 98

SmartBug Media

JANUARY 4, 2023

Beginning in July 2021, our engagement with Evergood Sausage Company resulted in 35 percent of their total revenue coming through our email marketing services, a 64 percent increase from the previous year. Best Email Campaign: Labor Day Last Call. These clever Labor Day email campaigns resulted in: 4.1

Email Marketing 98

Email Marketing SMS Click Rate Open Rate 98

Martech

AUGUST 9, 2023

Here is where SMB marketers are using AI: Social media (52%) Content creation (writing or images) (44%) Email campaigns (41%) Ad targeting (38%) Analytics (35%) Website forms (34%) CRM (30%) SMS/text campaigns (25%) Worth the investment. Top use cases. Companies using AI/automation are finding it a big time saver.

Marketing AI 98

Marketing AI SMB Automation Tools 98

SmartBug Media

MARCH 31, 2023

E-commerce businesses begin their journey into the season by creating summer-themed collections, packaging, and deliverables, as well as strategies to deliver sales and new products via email and SMS strategies. Let’s explore the top qualities of successful subject lines and a few examples you can use for your summer email campaigns.

SMS 98

SMS Bundling Best Practices CAN-SPAM 98

Martech

JUNE 29, 2023

springbig’s AI Assistant lets cannabis retailers leverage artificial intelligence to write content for their email campaigns. Currently, this ability is only available for emails but will be available for other types of campaigns in the future, including SMS. Business email address Subscribe Processing.

Marketing AI 101

Marketing AI SMS User-Generated Content Customer Surveys 101

SmartBug Media

JULY 20, 2022

Email marketing allows you to generate dialogues with your audience by providing helpful, relevant, and timely content. Typically, marketers plan and execute email campaigns by: Creating target audience profiles and buyer personas that include their goals and how your brand aligns with those goals. Welcome Email Series.

Email Marketing 98

Email Marketing Marketing & Strategy Marketing Strategy Work Management 98

Martech

FEBRUARY 15, 2023

These channels include email, mobile apps, websites, social media, SMS, and more. Advancements in modern marketing technology make it possible to centrally access this information and use it in marketing automation campaigns.

Email Marketing 122

Email Marketing Advertising Agencies Paid Search Agency Terms and Conditions 122

SmartBug Media

JUNE 9, 2023

If you’ve been with the same email service provider (ESP) for a while, you may have noticed that your campaign performance is degrading or that the platform just can’t do what you need it to do anymore. Integrated SMS, social integrations, and 280+ pre-built integrations let Klaviyo double as a customer data platform.

Peer-to-peer 52

Peer-to-peer SMS Work Management Deliverability 52

TrustRadius Marketing

JANUARY 24, 2023

10 Workflow automation Customer journey templates Customer journey tracking Email campaigns Account health scores Freshdesk 8.5/10 10 Knowledge base Email and social ticketing Ticketing trends Collaborative workflows Data centralization Freshchat 8.7/10 Data and SMS are classified by quota, data, and machine-to-machine SMS.

Enterprise Management 84

Enterprise Management Work Management Marketing Management Pricing 84

Martech

JANUARY 9, 2023

Virtually every marketing automation solution comes with tools for email campaign development and execution (including landing pages), as well as lead capture, scoring and nurturing. Virtually all MAPs let users create, send and measure personalized email campaigns. Account-based marketing.

Marketing Automation Services 130

Marketing Automation Services Marketing Management Marketing AI Marketing Automation 130

Optinmonster

AUGUST 24, 2023

You’ll also get detailed insights and analytics to improve your email campaign. OptinMonster has plenty of targeting and trigger features that detect user behavior to display the right campaign to the right person at the right time. You can then send targeted emails to your contacts based on their behaviors and interests.

Email Marketing 57

Email Marketing Marketing Management Tools Conversion 57

Vision6

JANUARY 16, 2022

It’s important for all businesses to be informed about the changing laws around email compliance and security so they can avoid breaking them. Any form of e-marketing, including email, SMS , and MMS or instant messaging, have laws in place that protect consumers from spam or unsolicited communications.

SMS 98

SMS CAN-SPAM Privacy Opt-out 98

SmartBug Media

JUNE 22, 2022

In this blog post, we’ll provide you with an approach to testing email flows in Klaviyo that gives you clear answers in order to optimize your emails. A/B Testing Email Flows. When it comes to testing SMS and email flows, every test falls under one category: A/B testing. SMS versus Email.

Optimization 92

Optimization SMS Work Management Urgency Marketing 92

Optinmonster

DECEMBER 10, 2020

With Constant Contact, you can quickly and easily create an automated email campaign to reach customers who have abandoned their carts. Plus, you can track how many emails you’ve sent and compare it with how much revenue you’ve actually recovered. Abandoned Cart Recovery SMS. Sendinblue. The only downside?

SMS 61

SMS Best Practices Multi-Channel Budget Programs 61

Vision6

AUGUST 23, 2021

By following these 6 email automation best practices you’ll be able to deliver highly targeted email campaigns that will ultimately, win over your subscribers and keep them coming back for more. Some of the messages you are sending may even be better suited to other communication channels, such as SMS.

Marketing Automation Services 105

Marketing Automation Services Loyalty Marketing Automation Email Marketing 105

Vision6

AUGUST 30, 2021

Live Next Week: Email Template Gallery Improvements. We’ve made some tweaks to our email template gallery to help make the email campaign creation process even smoother than butter. New Premium Email Templates. Engage your subscribers with 21 new email templates! August 2021. Well, that ends now.

SMS 52

SMS Landing Pages Marketing Automation Services API 52

Optinmonster

FEBRUARY 5, 2020

Managing and nurturing leads from email, SMS, social media, and landing page campaigns can start to feel…. Best Marketing Automation Solutions for SMS Campaigns. Note: We didn’t include email marketing on this list because we’ve already written a killer post on how to automate your email marketing strategy.

Marketing Automation Services 100

Marketing Automation Services Budget Programs Enterprise Management Marketing Automation 100

Optinmonster

AUGUST 16, 2023

You upload a contact list and email content to the service, then schedule the delivery of your messages. These services provide tools for creating, managing, and tracking email campaigns to make your marketing campaigns more effective. For example, you get to beautify emails by using pre-designed templates.

Marketing Automation Services 52

Marketing Automation Services Work Management Marketing Management Service 52

GreenRope

JULY 8, 2021

Fully automated SMS Nurturing Campaign to encourage fitness routines during work. We recently sat down with long-time client, Melissa Allen, founder and personal trainer of Optimum Condition, to discuss their innovative use of GreenRope’s SMS campaign features. What Inspired The SMS Campaign Idea?

SMS 52

SMS Auto Responder Opt-in Training 52

Optinmonster

JUNE 27, 2022

With Constant Contact, you get a visual drag and drop builder to design email templates and create email marketing campaigns. You can select pre-designed email templates and free images to speed up the email campaign designing process. Some notable features of Sendinblue are: Readymade email templates.

Marketing Automation Services 64

Marketing Automation Services Budget Programs Software Email Marketing 64

TrustRadius Marketing

JANUARY 24, 2023

10 Workflow automation Customer journey templates Customer journey tracking Email campaigns Account health scores Freshdesk 8.5/10 10 Knowledge base Email and social ticketing Ticketing trends Collaborative workflows Data centralization Freshchat 8.7/10 Data and SMS are classified by quota, data, and machine-to-machine SMS.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Pricing 52

TrustRadius Marketing

JANUARY 24, 2023

10 Workflow automation Customer journey templates Customer journey tracking Email campaigns Account health scores Freshdesk 8.5/10 10 Knowledge base Email and social ticketing Ticketing trends Collaborative workflows Data centralization Freshchat 8.7/10 Data and SMS are classified by quota, data, and machine-to-machine SMS.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Pricing 52

SmartBug Media

MAY 15, 2023

These can either be delivered via email or SMS; however, Caldwell makes a case for SMS being a better option for these updates. But before we jump into sending email campaigns and product recommendations, you want to be mindful of your customers’ individual journeys.

Loyalty 97

Loyalty Ad Building Paid Search Agency Budget Programs 97