article thumbnail

9 Tips for a More Effective Email Newsletter

The Point

The humble email newsletter is still a key marketing channel for many B2B companies. Discover 9 tips for newsletter success.

article thumbnail

Optimizing Content in Your Email Newsletter

SendX

Discover the art of optimizing email newsletter content. From A/B testing to data-driven refinements, unlock strategies for crafting effective newsletters.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Increase Email Newsletter Signups Through Social Media (With Examples)

SendX

Email newsletters are a powerful tool to keep your audience engaged, informed, and up-to-date with your business. However, getting people to sign up for your newsletter can be a challenge. Social media can be an effective way to increase your email newsletter signups and expand your audience.

article thumbnail

A guide to an effective email newsletter: Strategic planning best practices (Part 1 of 3)

SmartBrief - Marketing

Since the first electronic mail (email) was sent in 1971, marketers have been looking for ways to optimize the channel to reach prospects and customers more effectively and efficiently. One of the most common – and effective – forms of regular email communication is in the form of a company newsletter. That is a 40x ROI.

article thumbnail

How to Create an Effective Nonprofit Event Marketing Plan

Marketing Insider Group

Effectively marketing a nonprofit event requires more than just hoping it becomes popular through word of mouth. In doing so, you can build momentum and increase attendance through effective and cost-efficient means. Stories are some of the most effective ways to market a nonprofit event.

Planning 277
article thumbnail

Client Newsletters for B2B Firms Is Content that’s Dead on Arrival

Marketing Craftmanship

Client newsletters are one of the most widely used, and often abused marketing tactic for B2B firms of any size. Here are three myths and realities to help your firm determine whether it’s a worthwhile tool, or how to improve your current newsletter. In fact, at many firms their client newsletter is a marketing albatross.

article thumbnail

How to Leverage Your Content Strategy for Effective Newsletter Content

DivvyHQ

By following through with a few specific steps, you can adapt your content strategy to make top-performing newsletter content that your audience will want to read as soon as it lands in their inbox. When you break it down, email marketing is an extension of your content strategy.