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17 Ingredients You Need for Creating High-Converting Product Pages

Optinmonster

Breadcrumbs In digital marketing lingo, breadcrumbs are links that show users where they are on a website relative to the homepage. Breadcrumbs In digital marketing lingo, breadcrumbs are links that show users where they are on a website relative to the homepage. Images High-quality product images are a must for any eCommerce business.

Product 91
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What’s a Winning Ecommerce Conversion Rate? Benchmarks & Insights for 2023

Optinmonster

In the bustling digital marketplace, your ecommerce conversion rate isn’t just a number, it’s the heartbeat of your online business. What Is Ecommerce Conversion Rate Ecommerce conversion rate specifically refers to the percentage of website visitors who make a purchase.

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4 Ways Retailers Can Measure Holiday Ecommerce Success

Salesforce Marketing Cloud

If you’re a retailer, you don’t wait until November to think about the holidays like the rest of the world — you rev up during the summer for holiday ecommerce success. Traditional ecommerce success benchmarks may not be practical. So why wait until after the holidays to find ways to measure success? Enter: the contingency plan.

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34 Clever Scarcity Examples to Skyrocket Your Conversions

Optinmonster

If yes, you’ll gain a lot by reading about scarcity examples in marketing. We’ll also share 34 scarcity marketing examples to help you boost conversions. In marketing, studies have found that limited-time offers improve the chances of customers buying a product by up to 33%. How Does Scarcity Marketing Work?

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Ecommerce email marketing: 7 tried-and-true tactics to sell your online products in 2021

ConvertKit

You go to your email inbox, and are instantly bombarded by marketing offers, spam, and chain emails from distant relatives. A solid email marketing strategy is one of the best ways to reach those oversaturated minds. Every creator with an ecommerce business should leverage his or her email list to move products.

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Why and how to use loss aversion in email marketing (plus 4 examples)

Martech

As customer acquisition keeps getting more expensive, it makes sense to market more effectively to the customers you already have. Using psychology to address your ecommerce customers’ motivational drivers will be one of those approaches. Urgency is strictly time-based but there may not be a loss involved.

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The Ecommerce Guide to Flash Sales (With Examples)

Hubspot

Instead, they advertised new "everyday low prices" -- which seems like a pretty good idea, right? Penney found they actually made more money when they raised the prices of their products and then arbitrarily lowered them, calling these “last-minute deals.” Penney stopped promoting sales and offering coupons. While the example of J.C.

eCommerce 101