KoMarketing Associates

JANUARY 30, 2018

When you’re running ad campaigns, it’s crucial to know (as far in advance or as immediate as possible) when something is changing as it can affect your day-to-day work and impact results. Marketers tend to complain about LinkedIn Advertising saying it is not user-friendly. Let’s begin with Google AdWords. Final Thoughts.

Resources 179

Resources Advertising Agencies B2B Marketing Paid Search Agency 179

Webbiquity

SEPTEMBER 13, 2010

Make sure sidebar links are current and working, and keep your plugins updated. promoting an event that is already past) or dead links, buttons that don’t work, or features that don’t function appears scruffy and uncared for. Maintain your blog. A blog with obsolete (e.g. Moderate and respond to comments.

Digg 100

Digg Blogger Broadcasting Buzz 100

Writing on the Web

MARCH 14, 2011

This is key for content marketing. I don’t really, but for content marketing to work you need as much content as you can, in all forms. Some content marketing things have to combine quality AND frequency. Why would I want that many? It’s not designed to show your personality, really. What do you think?

Video Marketing 100

Video Marketing Content Marketing Digg Content 100

KoMarketing Associates

JANUARY 22, 2015

That number swells to 93% if we only classify content marketing as “creation and distribution” and not a more formal business discipline, as detailed in CMI’s 2015 B2B Content Marketing Report. The key to overcoming this obstacle is having a central location where content marketers can archive and share ideas.

Budget Programs 120

Budget Programs B2B Marketing Effectiveness Content Marketing 120

Writing on the Web

SEPTEMBER 23, 2010

Do you show them examples of results from your work? Are you regularly reporting out case studies that provide proof of what works for real people? I call it misplaced timidity or fear of marketing ones own self. In online marketing it’s well known that the money is in “the list.&# Blog this on Blogger.

Ad Building 100

Ad Building B2B Digg Trust Marketing 100

Writing on the Web

NOVEMBER 16, 2010

I’m looking forward to meeting – among others – Jane Ottenberg, who won 15 awards in New York last week for her work at The Magazine Group from the Custom Publishing Council : Jane Ottenberg, TMG Custom Media, Washington. The Senior Brain: How to Market to Oldies but Goodies… 10 Conversion Tips from Brain Science.

Media 100

Media Digg Custom Publishing Buzz 100

Writing on the Web

DECEMBER 13, 2010

Other people tend to focus their online marketing on content; they write books and they publish blogs and newsletters… and they hate speaking. It works like a magnet for drawing people to you, creating credibility and potential working relationships. You have to persist at things in order to learn them.

Practices 100

Practices Content Marketing Digg Content 100

KoMarketing Associates

OCTOBER 18, 2007

I had to chuckle when I saw some jaws drop at Tamar Weinberg’s mention that she had actually dugg over 18,000 articles in Digg since she started using it. I still can’t figure out how Reddit really works (and I even got to spend 15 good minutes with someone pretty well connected to the site). Online Marketing Blog.

Social Media 120

Social Media Digg Media Ideal Customer Profiles 120

Writing on the Web

AUGUST 3, 2010

What are the key elements to a custom blog header that work well for online content marketing? These elements may seem obvious, but often, when working with clients, they are so close to the blackboard, that they forget key elements. Content Marketing Ideas: Rethinking Blogging. How do you like my new look?

Marketing Websites 100

Marketing Websites Brand Identity Branding Digg 100

Writing on the Web

NOVEMBER 1, 2010

But it’s also a good chart for anyone working with a V.A. I recently designed and recorded a presentation for the Content Marketing Institute on everything that goes into creating and publishing a quality blog post. But to keep me out of overwhelm, I wrote them down, and put them into a flow chart. Blog this on Blogger.

Tips 100

Tips Digg Social Media Buzz 100

Writing on the Web

NOVEMBER 11, 2010

The second is positive signature associations by which the company becomes familiar and comfortable to members of its target market.&#. In other words, a company’s brand works when: They develop a distinct brand personality. Online Persuasion: Seeing Through the Eyes of Your Customers. Blog this on Blogger.

Personalization 100

Personalization Content Marketing Brand Identity Branding 100

Writing on the Web

NOVEMBER 18, 2010

The other reasons are because they are a group of talented smart people who love their work. I’m off to Las Vegas to a big Internet marketing conference sponsored by Mike Filsaime and Chris Farrell. Customer Media Congress: Patsi’s in Dutch… Online Persuasion: Seeing Through the Eyes of Your Customers.

Digg 100

Digg Advertising Agencies Loyalty Work Management 100

Writing on the Web

JULY 13, 2010

If the first two challenges are working well, it’s easier to ask and get your readers to click to read an offer, whether for fee or free. Email marketing messages. All of your content creating tasks should bring results so that you get found, you get known and trusted, and you get new clients to work with. Landing pages.

Content Marketing 100

Content Marketing Ning Ideal Customer Profiles Digg 100

Writing on the Web

OCTOBER 19, 2010

As more brands are being studied in laboratories around the world, consumers are being hooked up to brain imaging machines, fMRI , EEG and other devices so that they are monitored while they read marketing messages and make decisions. Neuroscientists Discover “WIIFM&# Center in Brain… Content Marketing to a Caveman’s Brain.

Buy 100

Buy Digg Buzz Blogger 100

Writing on the Web

NOVEMBER 15, 2010

What emotions are people seeking to satisfy online? What can we understand about human motivations and values in order for content marketing to work? Online, an offer must work properly for consumers to feel secure. Online Persuasion: Creating Desire. Blog this on Blogger. Share this on del.icio.us.

Lead Scoring 100

Lead Scoring Lead Ranking Digg Differentiation 100

Writing on the Web

APRIL 18, 2011

How do you master the art of writing content for the Web so that you provide quality information on your web pages, blog, and newsletters that works to convert readers to clients? You have to find what works for you in your business, with your target audience. How does this content apply to the work you do with your clients?

Content Marketing 100

Content Marketing Work Management Digg Content 100

Writing on the Web

JULY 20, 2010

All require work, promotion, and constant “minding the store.&# Don’t let anybody tell you online income products are “passive.&#. Milana herself has forged the way for many independent women and work-at-home moms. Who wouldn’t want to work with a coach like Milana who certainly walks the talk?

Ning 100

Ning Digg Buzz Blogger 100

Writing on the Web

AUGUST 12, 2010

In 2004 I had been working online for 5 years, doing okay, but not really. I was completely baffled by html coding and working on the web was a lot more complicated than it is today. If you have already created content, I can turn it into blog posts, articles, ebooks and make it work for growing your business.

Storytelling 100

Storytelling Digg Trigger Marketing Internet Marketing 100

Writing on the Web

JULY 14, 2010

These are all little things that make a big difference in the look and feel of your blog, and also make search engines work more smoothly to index your page. What else needs to be on this list? Share this on Bebo. Blog this on Blogger. Add this link to Box.net. Subscribe to the comments for this post? Share this on del.icio.us.

Ning 100

Ning Digg Buzz Blogger 100

Webbiquity

APRIL 20, 2010

Make Email and Social Media Work Together: Interview with Sergio Balegno by MarketingSherpa. Sean Donahue interviews senior analyst Sergio Balegno about tips for combining social media with email marketing to help “one message exponentially, virally grow to reach a very large audience.&#. Share this on del.icio.us.

Tactics 100

Tactics Email Marketing Marketing Strategy Marketing & Strategy 100

Writing on the Web

JULY 9, 2010

In fact, having a good online reputation is essential to branding yourself or your business. Just last week, BtoB Magazine Online reported that Dow Jones hired an online marketing company. will work with Dow Jones Local Media Group to make an exclusive online reputation management plan. Share this on Bebo.

Tips 100

Tips Ning BtoB Digg 100

Writing on the Web

JUNE 16, 2010

Once set up, you can easily publish fresh content, write sales copy, add product pages, and benefit from the facility with which Wordpress works with the search engines. 4 Time-Saving Tips for Social Media Marketing. There are a multitude of talented web people available for customizing it for your needs. Share this on Bebo.

Marketing Websites 100

Marketing Websites Ning Digg Buzz 100

Writing on the Web

FEBRUARY 18, 2011

Automatically linking your blog posts to Facebook, Twitter, and Linkedin can get you some great publicity and traffic but it can be challenging to figure out how to make it all work. It works the same way for both profiles and fan pages. Digg this! Fortunately you have a couple of different options for each one.

Facebook 100

Facebook Digg Ideal Customer Profiles RSS 100

Writing on the Web

OCTOBER 11, 2010

From simple acts of friendliness and inclusion to more consequential acts such as the evaluation of work quality, those who are higher in bias have been shown to display greater discrimination. Content Marketing to a Caveman’s Brain. Implicit biases predict behavior. The published scientific evidence is rapidly accumulating.

Content Marketing 100

Content Marketing Digg Content Ethics 100

Writing on the Web

SEPTEMBER 2, 2010

Blog writing for other clients is time consuming work, since I’ll spend at least an hour to two hours a day reading, preparing, writing, publishing and monitoring each client’s blog. Let me know how I can serve you, if I can help you have a better, more interesting blog or content marketing on the Web. Blog this on Blogger.

Work Management 100

Work Management Marketing Management Service Content Marketing 100

Writing on the Web

SEPTEMBER 22, 2010

I been reviewing basic steps for writing quality content for the web that works to get you found, get known and get clients. Sharing personal stories works well here. Online Persuasion: Seeing Through the Eyes of Your Customers. The Brain Science of Online Persuasion. Scarcity , urgency, fear of consequences.

Urgency Marketing 100

Urgency Marketing Digg Content Case Study 100

Writing on the Web

AUGUST 13, 2010

Here’s how it works. Click, Read, Learn: B2B Marketing Zone Is Fast Food for the Brain. Hire an SEO person to do some optimization for your web content (expensive). Become a subscriber to a service called Scribe Content Optimizer (easy, instant & affordable). You go here , you sign up, you install it to your WordPress blog.

Optimization 100

Optimization Digg SEO Search Marketing 100

Writing on the Web

NOVEMBER 16, 2010

What does this mean to marketers? Which is why videos work well online. The Senior Brain: How to Market to Oldies but Goodies… 10 Conversion Tips from Brain Science. To business people? To content creators? You must appeal to people’s emotions, using visuals and stories. The brain is self-centered.

Content Marketing 100

Content Marketing Planning Tips Digg 100

Writing on the Web

JUNE 28, 2010

You can waste a lot of time and still not get a professional looking page that works to get people to buy or sign up. Have you tried to create a landing page using Wordpress? And I know others have too. Last Thursday, I interviewed Suzanne Bird-Harris , a programmer who developed the WP Sales Page template. It saves me time and energy.

Template 100

Template Ning Webcast Digg 100

Writing on the Web

NOVEMBER 3, 2010

If you’re looking for a significant way to build your business and take it in the direction you choose, I highly recommend that you work with Suzanne. Blog Marketing: How Readers Find Your Business. I don’t think you can make a better investment of your time or money. Jerry Kaup , MemberSurveys.com. Blog this on Blogger.

Business Blogging 100

Business Blogging Blast Campaigns Business Class 100

Writing on the Web

OCTOBER 20, 2010

You get better results with your content marketing when you speak to the “ old brain ,&# the one that’s also known as the primitive brain or the survival brain. Knowing how the brain works will help you write better as well as help you with presentations to influence others. The Brain Science of Online Persuasion.

Content Marketing 100

Content Marketing Digg Content Buzz 100

Writing on the Web

APRIL 16, 2011

It’s all fine and dandy to spend time, money and energy upgrading, re-designing, and adding content so that you have an automatic lead generating system online, but if your output is more than your incoming business results, it’s all just silly, isn’t it? For that matter: Why are so many e-newsletters not getting read ?

Webinar Metrics 100

Webinar Metrics Tips Content Marketing Digg 100

Writing on the Web

AUGUST 25, 2010

You probably work with a lot of clients and they have problems that you try to help them solve. It’s easier with a map and a system, but there’s still a million choices that need to be made. How do you decide what to write about? You’re a busy professional, you have a lot to say, you read a lot, you think a lot. Seth Godin.

Digg 100

Digg Content Buzz Landing Pages 100

Writing on the Web

FEBRUARY 7, 2011

And not because this article will tell you anything you don’t already know – rather, it will remind you of business principles that you already apply in your everyday professional work but which you forgot once you started marketing online. You must husband them for the crucial tasks of operating your core business.

Business Blogging 100

Business Blogging Business Blogger Digg 100

Writing on the Web

SEPTEMBER 17, 2010

&# Clearly not everybody is getting the best bang for their buck, but if you follow these 3 suggestions I give you in this video, you’ll learn the basics of what it takes to get found, get known, and get clients using a blog as your main marketing hub. Let me know how I can help you get better results from your online marketing efforts.

Content Marketing 100

Content Marketing Digg Content Buzz 100

Writing on the Web

JUNE 29, 2010

I know it’s completely changed my life and the way I work. Both the quantity and quality of my business are vastly improved in terms of marketing ease, deliverability and profits. More work, more results, neither? What kinds of results are you seeing from your online content marketing: money and profits?

Ning 100

Ning Business Digg Buzz 100

Writing on the Web

OCTOBER 12, 2010

How do you go into someone’s office (or send them an email if you’re working virtually) and request them to “put a little more authenticity into your writing, please?&# Sure, marketing is vastly improved when it sounds authentic. How do you add a little more of it into your content marketing?

Digg 100

Digg Buzz Blogger Act-On 100