Marketing Insider Group

MARCH 2, 2023

Design trend changes often feel like the heavy duty cycle on your washing machine. When it comes down to it, design preferences change in the blink of an eye. But, you can’t build a website without making some concrete design decisions. Be bold with your typography and graphic design elements. The question now is how.

Design 223

Design Trends Paid Search Agency Lead Scoring 223

Thinkers360

MARCH 31, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 B2B thought leaders, analysts and influencers you should work with in 2024 (APAC). Join Enterprise Lite to work with all of these analysts and influencers! Congratulations to all who participated! CPSM Ram Ratna Group Contact DV Abhang,C.P.M.,CPSM

Work Management 144

Work Management B2B Thought Leadership Thought Leadership Enterprise Management 144

Thinkers360

MARCH 22, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 B2B thought leaders, analysts and influencers you should work with in 2024 (Europe, Africa & Middle East). Join Enterprise Lite to work with all of these analysts and influencers! Congratulations to all who participated!

B2B Thought Leadership 141

B2B Thought Leadership Work Management Thought Leadership B2B 141

BOP Design

OCTOBER 18, 2022

At Bop Design, our team lives and breathes B2B website design and development on a daily basis. But we live in reality and we know that not everyone is as well-versed in B2B web design. As such, we’ve pulled the internet and have responded to the most commonly asked questions about web design for B2B.

Design 107

Design Marketing Websites B2B Advertising Agencies 107

BOP Design

NOVEMBER 14, 2023

After 15 dynamic years in the B2B website design space , we’ve seen a bevy of web trends come and go, while others evolve and persist. With remote work now the norm and AI influencing so many aspects of our professional lives, B2B leaders now expect more from their websites. This trend has stuck. This is no longer the case.

Design 94

Design Trends Marketing Websites B2B 94

SendX

AUGUST 13, 2020

Businesses have switched to work from home mode and are expected to maintain the same level of productivity and efficiency. Managing work remotely has its hurdles, but remote work is not without its perks. Consequently, the b2b marketing and business activities are effortlessly taking place in the work from home environment.

Work Management 195

Work Management Budget Programs Enterprise Management Tools 195

Sprout Social

FEBRUARY 1, 2021

This visual identity allows everyone at Sprout to seamlessly integrate our values into their work, from using the logos in presentations shared with customers to “reacting” with them as emojis in Slack. I asked myself, “What would help Rusty create these designs and make them feel that they’re able to work intentionally?”

Resources 94

Resources Design Business Lead Ranking 94

Vision Edge Marketing

DECEMBER 7, 2021

You might not be happy with your current SEO rankings and/or conversion rate, or your website is outdated, e.g., it needs a modern design and increased mobile-friendliness, and/or it Is no longer aligned with your company brand, or your latest product offerings. It’s well designed and visually appealing, but your attention quickly fades.

Design 214

Design Work Management Marketing Management Planning 214

Stevens & Tate

APRIL 4, 2023

If your website is the foundation for all of your online marketing efforts, then consider implementing a growth driven design. It is true that when properly implemented, traditional website designs can still be very effective. However, growth driven designs have their own set of unique advantages worth taking a look at.

Design 110

Design Marketing & Strategy Paid Search Agency Marketing Websites 110

Heinz Marketing

MAY 26, 2021

When work gets busy, it’s easy to become so distracted by meetings, emails, and deliverables, that we completely lose sight of our professional development. They offer free online training in subjects like Email Marketing, Digital Advertising, Business Analytics, Graphic Design, Sales Enablement, and more. Happy Learning!

Resources 133

Resources B2B Thought Leadership Hubspot Thought Leadership 133

Marketing Insider Group

AUGUST 28, 2023

SEO not working can be a major roadblock for any business. If your SEO isn’t working, you might be falling into some common traps or using outdated strategies that don’t work anymore. If your SEO isn’t working, you might be falling into some common traps or using outdated strategies that don’t work anymore.

SEO 205

SEO Lead Scoring Lead Ranking SERP 205

BOP Design

DECEMBER 20, 2021

It’s always good to ask yourself questions – like what’s working and what’s not working. The company caters to business owners and entrepreneurs and, while the world of HR, payroll, benefits, and compliance is complex, its B2B website design and value are simply and clearly defined. Keep a running list.

Design 112

Design B2B Thought Leadership B2B Case Study 112

Thinkers360

FEBRUARY 23, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Design Thinking for 2024. Congratulations to all our Design Thinking influencers who participated! Join Enterprise Lite to work with all of these Design Thinking influencers! 3 Dr. Contact Annette Franz, CCXP Score: 34.77

B2B Thought Leadership 63

B2B Thought Leadership Design Thought Leadership Lead Scoring 63

Martech

JULY 25, 2023

Marketing work management platforms help marketing leaders and their teams structure their day-to-day work to meet their goals on deadline and within budget constraints, all while managing resources and facilitating communication and collaboration. Click here to download! Ease and transparency of reporting.

Work Management 97

Work Management Digital Asset Management Enterprise Management Marketing Management 97

BOP Design

OCTOBER 26, 2021

B2B web designs can be lovely and enjoyable, but they should also be functional. In this brief article, we are going to share 5 B2B web design tips for lead generation. Create a Clear Flow in Your Design. Cluttered or crowded website designs are distracting and ultimately, unappealing. Use Design to Guide the Prospect.

Lead Generation 120

Lead Generation Design Generation Tips 120

Biznology

OCTOBER 20, 2020

Organizations that embark on digital transformations quickly realize their scarcest resource becomes the software engineers who built the organization’s offerings. One effective way to allocate resources is to take a three-pronged approach: Focus your own engineers on developing market differentiating features and capabilities.

Allocation 104

Allocation Digital Transformation Resources Budget Programs 104

ClearVoice

JUNE 19, 2020

Whether you’re looking for tools to boost your freelance career, needing support, or simply seeking ways to give back to the black community, here’s a list of organizations and resources to get you started. Therapy for Black Girls , or TFBG, is making remarkable strides in providing mental health resources for black women everywhere.

Resources 111

Resources Communities Guidelines Press 111

B2B Digital Marketer

OCTOBER 26, 2023

Unveiling the key strategies to captivate users and drive success in B2B software Introduction In this episode of B2B Digital Marketer, we delve into the power of user-centered design and its impact on organizational growth. With expertise in the B2B space, he has worked with various organizations in both consulting and leadership roles.

Design 52

Design Customer Satisfaction Case Studies Amazon 52

Salesforce Marketing Cloud

FEBRUARY 23, 2024

Generative AI and LLMs (large language models) have turned the world of conversation design upside down. Going from rule-based, predictable chatbots to designing for generative, open-ended AI technology that handles natural language processing and understanding requires a new mindset. What is conversational AI?

Design 69

Design Conversion Guidelines User-Generated Content 69

Vidyard

JANUARY 8, 2021

If you’re thinking about adding virtual selling to your training program this year, we’ve rounded up our favorite sales training resources and speaker suggestions to help educate and inspire your team. An all-in-one video selling resource to support your strategic planning, SKO, and ongoing enablement. Get the Kit.

Training 141

Training Top of Funnel Resources Work Management 141

Litmus

JANUARY 12, 2023

What email design trends and best practices do we see on the horizon this year? Combined with our own thoughts, here are email marketing design trends we expect to see in 2023 with examples. Should you leverage email marketing design trends? ” One way is by leaning into email design trends. Minimalism. Shape trends.

Marketing AI 99

Marketing AI Design Email Marketing Trends 99

Webbiquity

MARCH 16, 2017

Understanding the aspects of design, technology, and content that affect search engine optimization (SEO) is an essential skill for any web team, but they are particularly important when undertaking a major website redesign effort. As UX designers, you know the value of a good call-to-action (CTA). Guest post by Alex Berg.

Design 235

Design SEO Tips Lead Scoring 235

ClearVoice

JANUARY 5, 2024

Allocating resources and setting a budget that reflects your content marketing goals is like having a GPS for your content strategy — it keeps everything on track. The question is, how do you budget for success and allocate resources to align with your content marketing goals? Content creation. Content distribution.

Allocation 52

Allocation Budget Programs Marketing Budget Resources 52

Salesforce Marketing Cloud

JULY 14, 2022

The charity that made a lasting impact The power of compassion in business Finding the ideal design thinking opportunity How to add Salesforce to your design toolkit Why Salesforce Design Certifications are a must Four tips to supercharge your design career journey. Trailhead Trail – Get to Know Relationship Design.

Design 98

Design Work Management Peer-to-peer Paid Search Agency 98

Thinkers360

MARCH 8, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 B2B thought leaders, analysts and influencers you should work with in 2024 (North America). Join Enterprise Lite to work with all of these analysts and influencers! What are some other resources available to learn more? Congratulations to all who participated!

B2B Thought Leadership 128

B2B Thought Leadership Work Management Thought Leadership Enterprise Management 128

BOP Design

OCTOBER 6, 2020

Professional B2B Web Design That Supports Your Brand. There is a saying by digital designer Adam Judge, “The alternative to good design is always bad design. There is no such thing as no design.” When people work with a company, they want to know they’re working with professionals.

Design 131

Design Marketing Websites Ad Building B2B 131

BOP Design

APRIL 13, 2022

In over 12 years of running Bop Design, we’ve designed 400+ B2B websites, many of which are much more than just a new website. Pressure – We often work with marketing leadership on a rebranding and B2B website project. Read more: How to prepare for a website design project. . What to Do About It.

Design 123

Design Advertising Agencies B2B Paid Search Agency 123

SmartBug Media

MARCH 19, 2021

Success not only requires a solid inbound strategy, but it also requires deep knowledge of the latest best practices in marketing, content, and design.Lucky for us, there are tons of marketing resources out there for B2B marketers looking for ways to improve performance and move the needle for their company or organization. Smart Insights.

Paid Content 105

Paid Content Inbound Marketing Resources B2B Marketing 105

Marketing Graham

JANUARY 3, 2024

It’s tempting to take shortcuts, especially when designing a website. This article will explore why copying a competitor’s website is a terrible idea and why originality should always be prioritised for small business website design. Uninformed decisions You don’t know if your competitors website is working well.

Small Business Marketing 52

Small Business Marketing Design Marketing Websites Business 52

BOP Design

DECEMBER 21, 2021

At Bop Design, we are big proponents of inbound marketing for lead generation. In this article, we take a look at B2B content marketing practices that work and why they are effective. Why do explainer pieces work well for B2B firms? It’s a resource they can take away from their search, follow, and implement best practices.

Top of Funnel 114

Top of Funnel B2B Marketing Practices B2B Thought Leadership 114

Contently

APRIL 14, 2020

You, too, have now been working from home for a prolonged period of time. If you’re coming from a company that used to have a strict in-office policy, you’re probably realizing that remote work isn’t all the pantsless webconferencing and spooning ice cream straight from the carton you thought it would be.

Planning 201

Planning Consulting Marketing & Strategy Paid Search Agency 201

Buffer

AUGUST 17, 2021

If you’re building your own business or work in social media, chances are you’ve heard of Canva. It’s the do-it-yourself design platform that has taken the world by storm, with more than 50 million people using it every month to create graphics and other visuals.

Design 124

Design Content Social Media Custom Publishing 124

Salesforce Marketing Cloud

APRIL 26, 2022

So, what is a Salesforce Designer? What does a Salesforce Designer do? What kind of designer can I be? How do I become a Salesforce Designer? Career prospects and opportunities for Salesforce Designers Which certifications are necessary for the job? So, what is a Salesforce Designer? HIT THE TRAILS.

Design 97

Design Peer-to-peer Work Management Ethics 97

Launch Marketing

NOVEMBER 2, 2022

As email marketing has evolved, including new technologies and platforms, the way B2B emails are designed has also evolved. Whether your B2B emails are designed to perfection or you are on the search for a bit more guidance, we have you covered with these B2B email design best practices and tactics for more effective B2B email marketing.

Email Marketing 117

Email Marketing Design B2B Marketing Practices 117

ClearVoice

MAY 16, 2020

And many resources to help fuel your business as we await the next steps. From applying for small business loans to filing for unemployment and more, consider this your COVID-19 resource guide. 9 Important COVID-19 resources for freelancers: 1. Sound recordists/designers. PEN Writers Emergency Fund. Learn more here.

Resources 122

Resources Budget Programs Act-On Television marketing 122

Martech

OCTOBER 11, 2023

In parallel, they have invested heavily in agencies and in-house resources dedicated to various roles related to their social platforms. Posts focused on topics close to their hearts, such as Earth Day, Bring Your Child to Work Day, MLK Day, volunteer work, etc. million followers, and then redistributing through other platforms.

Social Media 134

Social Media Media B2B B2B Thought Leadership 134

Brandpoint

JUNE 4, 2020

Prior to Farmer’s Fridge, Liz spent time working at an ad agency creating email strategies for brands like Crate & Barrel. She also spent a couple years working in social media and writing content for big names like Randi Zuckerberg! Because there is so much work to be done! AKA, most of us!)

Resources 148

Resources Budget Programs Paid Search Agency Advertising Agencies 148