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CRM Vs Email Marketing: Which Is More Suitable For My Business?

SendX

One of the challenges is the ability to figure out which is suitable for your business especially if you have little or no idea of what they do. CRM and email marketing tools are popular choices. While some compare to settle for the best, others dig deep to identify a CRM email marketing tool that'll offer both solutions.

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25 White Paper Examples To Inspire Your Strategy

CoSchedule

White papers are an ideal type of marketing collateral to build your authority and provide useful content to your customers. But, since they have such a unique format, it takes some knowledge of white papers to write one well. Let’s look at 25 examples of white papers with takeaways to help you create your own.

Paper 52
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The personalized CRM: Why current tools aren’t giving sales reps the insight they need, and how an improved CRM changes the game

ClickZ

In our day-to-day lives, we expect our Amazon Prime histories to contain a complete record of everything we’ve ever bought and provide recommendations of things we might like to buy in the future. But let’s take sales for example — imagine if a CRM were able to offer sales teams a complete, cohesive overview of the customer.

CRM 75
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The Lead Analyser: Get Your Leads In Order

Lead Liaison

Leads travel from stage to stage based on what the sales professional deems most appropriate for follow-up. For instance, after a recent trade show, we set these stages: Captured, Assigned, Outreach, Demo Booked, Demo Complete and Done. This is why Lead liaison has developed the new Lead Analyzer !

Order 98
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Sales Team Resistant to Using a CRM? Here Are Three Things You Can Do

SmartBug Media

The development of the CRM completely changed the way that prospect information is stored and used. It doesn’t matter how modern your CRM is; it’s value ultimately comes down to how it is used and, more importantly, if it is used. Tip #1: Tie CRM Usage to a Higher Purpose. What’s the negative impact if they don’t?

CRM 82
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The what, why, and how of social media data

Oktopost

To ensure you understand and measure social media data effectively, start with the basics—what it is, where to collect it, and how to use it. Source What is social media data? What types of content make audiences click, share, and convert? What are my top-converting posts? The question is, where to begin?

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Seven Powerful B2B Lead Generation Processes and Tools

Webbiquity

Here are a few of the best lead generation processes and tools to help quickly grow your lead volume: CRM: Customer relationship management (CRM) software is at the core of B2B lead generation. At the top of the funnel, offer a white paper, ebook, checklist, or a free industry guide. Conclusion.