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The Marketing Book Podcast: “Social Media Strategy” by Julie Atherton

The Forward Observer

Social Media Strategy: A Practical Guide to Social Media Marketing and Customer Engagement by Julie Atherton About the Book Social media marketing is no longer optional. This book unpacks the winning formula for effective social media marketing complete with comprehensive updates and the latest developments.

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How to Write a Client-Winning Social Media Proposal + [FREE Template]

SocialPilot

Something that gives your clients the final nudge they need to choose you as their social media marketing comrade. And that something my friend is a fine-looking “ Social media proposal ”. So we will cover a step-by-step process that will enable you to create your social media management proposal from scratch.

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7 Proven Strategies to Boost Social Media SEO in 2024

Convince & Convert

User behavior is changing, and studies show that around 31% of consumers use social media channels to find answers to their queries. If you’re growing your business and footprint online, this is the best time to understand social media SEO. What is social media SEO?

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90 Game-Changing Headline Examples to Boost Your Click-Through Rate!

Optinmonster

They are the first impression, the hook that captures attention, and the deciding factor for many readers on whether to click or scroll past. Every day, millions of articles, blog posts, videos, and social media updates are published, competing for the attention of online users. But what makes a headline truly stand out?

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9 Killer Social Media Call-To-Action Examples

SocialPilot

Social media has too many things to offer to brands and users. Studies have shown that adding a CTA button increased conversion rates by a whopping 83%. A call-to-action can be a slight nudge for commenting on your social media posts or the final call to sign up for a free trial. CTAs that just click.

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Email Marketing vs. Social Media: Is There a Clear Winner?

Optinmonster

Not sure where to start: email marketing vs. social media? Both email and social media marketing are promising channels to grow your business. In this post, we’ll share important insights into email and social media marketing. Which Drives More Sales: Email or Social Media? Let’s get started!

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Email newsletter guide: Template design and marketing best practices (Part 2 of 3)

SmartBrief - Marketing

In part two of the series, we address strategies and tactics to grow your email newsletter subscriber base and how to design an email newsletter template that both engages recipients and facilitates communication of important company news and information. Build your email list One of your company’s greatest assets is its contact email list.