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What is viral marketing (and does it actually work in 2020)?

Sprout Social

If you’re still itching for your business to “go viral,” we don’t blame you. This explains why so many businesses look toward viral marketing as an opportunity to catapult themselves into social media superstardom. The concept of viral marketing definitely deserves some revisiting as we enter a new decade. Good question!

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Super Bowl commercials and strategies to watch for

Martech

And businesses that didn’t shell out $7 million for a 30-second spot will take advantage of all the buzz to connect with customers. Pre-game buzz on TikTok and other short-form video It isn’t just about game day for Super Bowl marketers — it’s about building awareness on channels where customers are in their everyday lives.

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12 Social Media Marketing Examples To Help Inspire Your Own

CoSchedule

Red Bull’s Viral Live Event Campaign Red Bull puts a lot of upfront work into their social media marketing. The live event became a viral buzz, bringing in 100 million playbacks — proving that well-thought-out social media campaigns deliver long-term results. For example, its YouTube channel doesn’t just post any videos.

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Post Performance Report: Brands already inspiring us in 2024

Sprout Social

For another recent example of Auntie Anne’s top-tier community engagement, when the brand noticed a video about their pretzel bucket go viral , they quickly reached out to the creator and reshared it. Even partnering with influencers offline can fuel social buzz, as Topicals demonstrated. Within 24 hours, the posts racked up 2.9

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How Architects Can Use Video Marketing as a Promotional Tool

Navigate the Channel

Have you wanted to gain more buzz for your architecture firm, but weren’t sure exactly how to go about doing it? You never know when a theoretical or fantasy design you come up with and create coordinating content for will go viral. In turn, this creates bigger buzz and better overall brand recognition for your firm.

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How To Build A Successful Pre-Launch Marketing Campaign

Optinmonster

It can generate a buzz around your product and get people to notice it. The pre-launch campaign quickly went viral all over the world because of the high-octane drama built into it. You can also create viral articles or epic guides. Ability to stream YouTube & Netflix when car is stopped coming to your Tesla soon!

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TikTok from Creator Fund to Creativity Program: what to expect

Sprout Social

After all, everyday TikTokers are the ones responsible for the trends, challenges and viral videos that rack up billions of views. Building rapport with creators and the social-savvy public The more creators go viral, the more positive buzz TikTok earns. Oh, and don’t forget the billions of dollars in ad revenue.