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How to Generate More Leads Using Video and Other Digital Content

Webbiquity

So, to establish long-lasting relationships and generate more leads, you need to organically build interest among your target customers. Ideally, each video takes your prospects on a brief, fun, and entertaining journey. Storytelling is a big one. Customization is another important element. Explainer Videos.

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Account based marketing examples

Rev

At a high level, here’s the scoop: With ABM, customers are treated like individual accounts even when they’re grouped as leads within the same company or vertical. Each ABM campaign requires careful planning and an intimate understanding of what will resonate with each customer segment.

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36 Digital Marketing Experts You Need To Follow On Social Media

SocialPilot

Follow this digital marketing expert to get insights into buzzing topics like influencer marketing, the state of social media, as well as B2B marketing topics such as LinkedIn. Rebekah Radice Helping busy business owners get more customers, grow their company, and make more money. Why should you follow him? Why should you follow her?

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How to use ephemeral content in your marketing strategy

Sprout Social

It’s the opposite of evergreen content—your audience won’t be able to view it later, except if it can be manually saved to your profile, like Instagram Stories Highlights. Stories can be a great way to drive leads and customers. Facebook stories can be viewed by friends, followers or a custom audience chosen by the user.

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Why You Should Consider Gamification In Your Web Design

Bluetext

Have you completely filled in your LinkedIn profile to get rid of the accomplishment bar at the top? Gamification is the act of taking a process that already exists (say, filling out a social media profile) and applying game mechanics to make it more engaging by. a top tier loyalty customer, etc.). . What is Gamification?

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How HIKI Shifted Their Social Media Marketing Launch Strategy During COVID-19

Buffer

This series was born on Instagram stories, which means you can watch the original interview in our Highlights found on our @buffer Instagram profile. Who are you? Hi, I'm Tina w/ an H. I’m the social media coordinator for arfa , a new consumer goods brand house specialising in personal care products.

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Content Marketing Tips: Get Your Stories Straight

Writing on the Web

Good content marketing requires good storytelling. When you tell a story about your business, about your clients, and about yourself, you impose your version of the story upon your readers. It doesn’t get much more personal and public than updating your Facebook page, LinkedIn profile, or your blog, does it? Tweet This!