Optinmonster

FEBRUARY 11, 2024

In this article, I’ll outline the key growth hacking strategies and tactics to help you grow user numbers fast. For example, if you use MailChimp, you can message your first 2000 users for free. Exit Intent detects user behavior and prompts them with a targeted campaign at the precise moment they are about to leave.

Paid Content 86

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 86

Sprout Social

OCTOBER 16, 2023

For any business to be successful long-term, they need to be able to evolve to meet the needs and expectations of the next generation. A strategy that made a brand successful years ago may be obsolete in the future, that’s why building brand awareness remains critical for established and upcoming businesses alike.

Brand Identity 115

Brand Identity Branding Marketing AI Social Media 115

Spiralytics

APRIL 12, 2023

Viral marketing is a strategy that aims to reach thousands of people with your product or brand through social media. Viral marketing is valuable because it gives companies an inexpensive way to reach a wide audience. Popular Social Media Platforms for Viral Marketing Social media is a must-have for any business.

Viral Marketing 62

Viral Marketing Word of Mouth Brand Identity Branding 62

Optinmonster

FEBRUARY 21, 2024

But rather than writing a brand new post, we simply take that old pillar article and freshen it up which makes it easy for users to always find the most helpful content. Just plug in your main keyword, and it will generate a list of related keywords. We add more information to our content to make it better and more relevant.

Paid Content 73

Paid Content Traffic Webinar Metrics Marketing & Strategy 73

Sprout Social

SEPTEMBER 14, 2023

Investing in your current audience leads to building trust with them, as well as prospective customers. In this article, learn how to build your own customer marketing strategy, how it creates customer trust and see some stellar customer marketing examples from brands who are getting it right. In fact, it’s quite the opposite.

Marketing & Strategy 124

Marketing & Strategy Marketing Strategy Webinar Metrics Top of Funnel 124

Sprout Social

MAY 4, 2022

Perfect for building awareness and encouraging awesome user-generated content, brands are rightfully scrambling to find TikTok hashtags for their own challenges. Inviting TikTokers to show off their denim fits, the campaign resulted in 5,500+ user-generated videos and 10 million views during its initial run.

Brand Identity 111

Brand Identity Branding Tagging Viral Marketing 111

Sprout Social

OCTOBER 6, 2022

If you’re a social media marketer, chances are you’ve been asked, “but how do we go viral?” Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. But they also know that there’s no one formula to attracting viral success. What makes a social media viral video?

Viral Marketing 129

Viral Marketing Social Media Video Marketing Media 129

Optinmonster

MARCH 11, 2024

This approach aims to increase user engagement, customer loyalty, and participation by tapping into the intrinsic motivations that drive people to play games, such as the desire for achievement, competition, and social interaction. Levels: Levels indicate a user’s progression and are often tied to increasing rewards or status.

Examples 99

Examples Planning Paid Search Agency Interactive Marketing 99

Contently

SEPTEMBER 20, 2022

The difference between borrowing and stealing can be blurry on social media, where memes, sounds, and other types of content are widely redistributed by brands and users alike. For instance, one daytime talk show in Texas reached more than 58 million users when they asked their social followers to name the one food they would never, ever eat.

Ethics 121

Ethics Social Media Trends Copyright 121

Rev

AUGUST 23, 2023

Successful companies grow fast by moving users swiftly through their pipeline. In an ever-evolving market, this requires frequent fresh approaches to revenue generation. And with the impact of PLG on user adoption, customer satisfaction and revenue growth, it’s no wonder the B2B tech world lapping it up.

Product 78

Product Marketing AI Customer Satisfaction Lead Ranking 78

Sprout Social

OCTOBER 10, 2023

Influencer marketing campaigns are partnerships that leverage the influence of creators to promote sales and build brand awareness. It also creates a pipeline for more user-generated content that will also extend the brand’s reach. What is an influencer marketing campaign? Their brand collaboration with e.l.f

Examples 127

Examples Campaigns Advertising Agencies Burn Rate 127

The Lead Agency

APRIL 14, 2024

” That was the general attitude. Podcasting is excellent for reputation building and attracting new potential buyers. The challenge is that content creation is hard, and idea generation is a hellish idea for most B2B marketers. But podcasts are a great way to gather ideas and generate content at the same time.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Sprout Social

JULY 19, 2022

According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. Forward-thinking brands use them with specific goals and intentional strategies in mind—whether they’re making their product go viral or gaining international press. Now, they empower users to amplify their message.

Effectiveness 122

Effectiveness Social Media Paid Search Agency Viral Marketing 122

Tomorrow People

OCTOBER 24, 2017

Under Armour: Expert Community-Building. Young and rapidly growing sportswear brand Under Armour has built a fitness community of 165 million users, by cleverly pursuing a strategy of acquiring different fitness apps and technology platforms. Community building is a crucial part of its content marketing strategy.

Marketing & Strategy 147

Marketing & Strategy Marketing Strategy Content Marketing Planning 147

ClearVoice

JANUARY 26, 2024

As a bonus, leads generated using content versus paid are 6x more likely to convert than other marketing methods, including paid (more on this later). It’s about earning attention and building trust over time. Content is the cornerstone of building those relationships on a bigger scale.

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

SocialPilot

JANUARY 5, 2024

Hashtags are the ticket for brands trying to get in the line for viral content. See, viral content is nothing but content that reaches audiences at the right time and touches the right nerve. That opens up the party doors for marketers looking to create brand awareness and engagement with communities. for brands.

Social Media 72

Social Media Media Viral Marketing Eye-Tracking 72

SocialPilot

JANUARY 21, 2024

They skillfully spotlight their diverse properties by intertwining professional photos and user-generated content. They also engage their followers with regular Q&As, polls, and fun contests, encouraging user-generated content and fostering a vibrant online community.

Social Media 92

Social Media Social Marketing Marketing & Strategy Marketing Strategy 92

CoSchedule

JANUARY 27, 2023

Full Name Email Address Company Website URL Submit By signing up, you agree to CoSchedule’s terms of service, end user agreement, and privacy policy ; you are 16 years or older; and you will receive information from CoSchedule from which you can opt out at any time. Your download should start shortly. Your download should start shortly.

Social Media 126

Social Media Social Marketing Examples Planning 126

Bluetext

MARCH 19, 2024

Showcase behind-the-scenes glimpses, product demonstrations, or user-generated content to foster authenticity and engagement. TikTok Trends and Challenges Stay abreast of trending topics and challenges on TikTok to capitalize on viral content opportunities.

Social Media 42

Social Media Linkedin Thought Leadership Media 42

Martech

FEBRUARY 22, 2023

Since its launch in 2016, the platform has multiplied and boasts over one billion monthly active users worldwide. With an engaged and diverse user base, it’s no wonder marketers are looking for ways to leverage TikTok to reach their target audiences. About 60% of TikTok users in the U.S. Google knows this. are 50 and up.

B2B Marketing 120

B2B Marketing B2B Enterprise Management Paid Search Agency 120

Buffer

JUNE 6, 2022

In 2021, TikTok user Trinidad Sandoval made a video showing the effects of an eye cream by skincare brand Peter Thomas Roth that went viral on TikTok and Twitter. The virality of a simple video showing Trinidad’s morning routine caused the product to sell out.

User-Generated Content 77

User-Generated Content Paid Content Generation Viral Marketing 77

Convince & Convert

DECEMBER 13, 2023

While there’s no foolproof recipe for turning all your videos into viral pieces, experienced video marketing companies regularly use some simple techniques that can help you as well to connect with your audience on a more consistent basis.

Social Media 153

Social Media Video Marketing Media Eye-Tracking 153

Scoop.it

JANUARY 11, 2024

But unless their first product is a viral hit, an industry-leading business gets to the top with years of careful brand-building. Even if their product is great, a business that fails to build authority in the digital space will get lost in the shuffle. com Content curation may also help with building brand authority.

Work Management 77

Work Management Marketing Management Brand Identity Branding 77

Navigate the Channel

JANUARY 8, 2024

In an era dominated by smartphones and constant connectivity, consumers expect instant access to information and seamless user experiences. SEO and SEM, data analytics, cross-channel consistency and user experience. Brands must maintain a consistent message and user experience across various platforms, ensuring a cohesive presence.

Trends 123

Trends Marketing & Strategy Marketing Strategy Paid Search Agency 123

ConvertKit

OCTOBER 30, 2020

Stop waiting for your videos to go viral. Nearly every day, I wind up reading a new story of a YouTuber becoming an overnight sensation—but for most creators, “going viral” is a terrible game plan. Including key terms in your title helps both users and YouTube’s algorithm understand what your video is about.

Youtube 145

Youtube Promotion Spending Video Marketing 145

Onalytica B2B

NOVEMBER 15, 2018

Knowing how to help your employees become more influential is a win-win scenario where your employees can build their personal brand, all while increasing advocacy and coverage for your brand. Influencers that have the most amount of connections and interactions online within a specific topical community. Read on to learn how.

Peer-to-peer 279

Peer-to-peer Thought Leadership Social Media Work Management 279

Martech Advisor

JANUARY 3, 2020

Social media marketing presents a plethora of opportunities to effectively connect with audiences, and offers practical ways to optimize branding, lead generation, conversions, sales, and much more. Crushing It: How Great Entrepreneurs Build Their Business and Influence — And How You Can Too by Gary Vaynerchuk.

Social Media 135

Social Media Social Marketing Media Planning 135

Sprout Social

JANUARY 12, 2022

How to build a word of mouth marketing strategy: 8 tactics and examples. Gymshark, Threadless and Casper are shining examples of brands that flourished thanks to community-building and word of mouth. User-generated content and hashtags. In this guide, we’ll show you how it’s done. Employee advocacy.

Word of Mouth 137

Word of Mouth Paid Content Conversion Work Management 137

Huptech Web

JANUARY 29, 2024

To accomplish this, they use tactics like viral marketing, lеvеraging еxisting platforms in unconvеntional ways, and making innovativе product twеaks to spur rapid growth. Whеn to Usе Growth Markеting Vs. Whеn to Usе Growth Hacking Growth Marketing Growth Hacking Long-term brand building and sustainability Rapid Growth Requirement (e.g.,

Paid Content 52

Paid Content Growth Marketing Lead Ranking Word of Mouth 52

ClearVoice

MARCH 14, 2024

“Build it, and they will come” is a line we hear so often, and marketers know just how flawed that is. You can build something magnificent from the ground up, but if your target audience doesn’t know your masterpiece exists, chances are your hard work will stay confined to just a few people. Take, for example, the movie John Carter.

Advertising Agencies 52

Advertising Agencies Planning Distribution Peer-to-peer 52

Convert

JANUARY 17, 2024

What are generative AI engines? Generative AI engines generate accurate and personalized answers to any search query. Instead of providing you with a list of resources for you to go and find answers to your questions (like traditional search engines do), generative AI provides an instant answer.

Optimization 80

Optimization Generation Top of Funnel Multivariate analysis 80

Optinmonster

DECEMBER 21, 2023

It can generate a buzz around your product and get people to notice it. Pre-launch marketing strategy is a way for businesses to create engaging build-up around the launch of a new product. The pre-launch campaign quickly went viral all over the world because of the high-octane drama built into it.

Campaigns 88

Campaigns Ad Building Planning Paid Search Agency 88

Sprout Social

JANUARY 6, 2021

Build brand awareness and put a stake in the ground with video content. Generate demand with tutorials and other types of how-to videos. Once consumers have reached the consideration stage, they may know about your brand and what you offer, but it’s your job to generate demand for your products and services.

Social Media 132

Social Media Video Marketing Social Marketing Top of Funnel 132

Sprout Social

AUGUST 25, 2020

After all, Reddit is the epicenter of all things viral online. With billions of visits per month and 430+ million active users , the platform represents one of the most engaged communities online. In short, users publish content to Reddit in the form of links, photos or videos. How to increase your car’s value by $1B.

Planning 134

Planning Paid Search Agency Advertising Agencies Communities 134

Sprout Social

OCTOBER 25, 2022

What does it take to build brand awareness? Building a memorable brand takes some big swings but you have to walk before you can run. Focus on building awareness within targeted audiences and grow from there. Brand awareness creates a community that generates word of mouth buzz, ‘I love this product, and I know you will too.’

Brand Identity 131

Brand Identity Branding Marketing & Strategy Eye-Tracking 131

Hubspot

MARCH 9, 2021

When Instagram Reels first launched, many users treated it like TikTok 2.0. On its creators' account , the company announced it would be on the lookout for recycled content and stop recommending it to users on the Reels tab. First, they use a viral sound in their video, which can help them reach more users. The best part?

Brand Identity 101

Brand Identity Branding Viral Marketing Copyright 101

SocialPilot

FEBRUARY 11, 2024

Search for influencers who actively engage with their audience through comments and direct messages, fostering community. Identify influencers with experience in hosting impactful events or webinars, enhancing community engagement. Need some fresh, viral ideas that’ll light up our feed. User-generated content is gold.

Sales Management 90

Sales Management ROI Planning Work Management 90