Writing on the Web

SEPTEMBER 7, 2010

(As I’m on vacation for a week, I’ve invited Sydni Craig-Hart to share social networking tips.). The point is, participating in social networking is like participating in live networking. Take the time to do your research and find out EXACTLY which social networks your target market is hanging out in.

Social Networks 100

Social Networks Ning Business Ideal Customer Profiles 100

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. To help you out, we’ve put together a list of 14 types of social media every marketer needs to know. Types of social media.

Social Media 145

Social Media Social Marketing Media Curation 145

Webbiquity

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Marketers, PR professionals, bloggers, and journalists have traditional been heavy users. Case in Point: Event Marketing. What can Twitter do from a marketing perspective? Lots of things.

Paid Search Agency 217

Paid Search Agency Twitter Trade Show Social Networks 217

Webbiquity

MAY 25, 2021

James Creech has a unique perspective on influencer marketing. As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. So who better talk to about the similarities and differences between B2C and B2B influencer marketing? The Best Influencer Marketing Platforms for B2B and B2C.

B2B Marketing 338

B2B Marketing Practices B2B SMS 338

Hubspot

OCTOBER 12, 2012

You're probably always hearing about the most popular, mainstream social networks -- Facebook , Twitter , LinkedIn , Google+ -- and how you can use them for business. That's because these networks attract such a wide range of users, that it's easy for the majority of marketers to have success connecting with their audiences there.

Social Networks 28

Social Networks Network Marketing Social Marketing Planning 28

Sprout Social

MAY 9, 2024

Trendsetters and culture drivers like Lia have made influencer marketing an essential piece to social media strategies. We’ll explore five influencer marketing trends shaping the social media landscape in 2024. We’ll also share trends in influencer marketing by industry to help you benchmark your brand.

Trends 93

Trends Advertising Agencies Paid Search Agency Top of Funnel 93

Webbiquity

NOVEMBER 12, 2019

And you’d certainly never talk about your brand or product at a business conference or networking event…while wearing noise-cancelling headphones. Why then do so many brands fail to do basic brand monitoring on social networks, and across the Internet more generally? But failing to do it can be very costly.

Positioning 223

Positioning Brand Identity Branding Peer-to-peer 223

Writing on the Web

JULY 4, 2012

With the onslaught of social media in the last 10 years, the ever constant question is, what can it do for my business and my business blog? First, why should you bother with social networking sites ( Facebook , LinkedIn , Twitter ) if you’re in business? Social media is a tool, plain and simple. Over 25% of U.S.

Social Media 100

Social Media Blogger Business Media 100

Convince & Convert

MAY 28, 2014

Contrary to popular belief, marketing doesn’t necessarily need to be a “scalable” operation. In fact, outreach marketing focuses on the “one to one to many” approach where brands reach out to a handful of passionate fans, influencers, etc. Nothing is black and white, especially marketing. Read more here.

Word of Mouth 158

Word of Mouth Blogger Case Study Case Studies 158

Sharpspring

NOVEMBER 10, 2022

If you are planning to add blogging to your digital marketing strategy, do it right from the very start. Write it down, keep it visible, share it with your marketing team and refer to it often. For any marketing project, whether it’s online or not, I believe in starting with the big picture. Here’s the checklist: 1.

CMS Development 124

CMS Development Business Blogger Lead Scoring 124

Webbiquity

MARCH 13, 2019

They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. So, this recruiting firm is good at networking: online and in the real world. Can you come up with a better Inbound Marketing Haiku ?). They Buy Much Faster.

Social Media 206

Social Media Search Marketing Social Marketing Optimization 206

Industrial Marketing Today

JULY 29, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Business Value of Social Networking by Achinta Mitra on July 29, 2009 in Social Media Marketing , Social Networking Saw a very interesting video where Seth Godin talks about how useful social media is to businesses.

Social Networks 60

Social Networks Lead Scoring Lead Ranking Web 2.0 60

Sharpspring

JUNE 3, 2021

People prefer to buy from people ” is one of them that has long turned into a marketing cliche (that’s not to say it isn’t true, though). In most cases and industries (the marketing niche included), that stands true: Knowing the founder and their story instills trust in a business and its product. Well, there are many reasons.

Personalization 129

Personalization SEO Brand Identity Branding 129

Adobe Experience Cloud Blog

NOVEMBER 26, 2009

At this Dreamforce 2009 session led by Fernando Obregon Almazan, salesforce.com; Lorena Vales, salesforce.com; and Jonathan Hersh, salesforce.com, marketers learned about how and why companies should participate in social networking to generate brand awareness and create a viral effect when clients or prospects recommend their products.

Salesforce.com 48

Salesforce.com Social Networks Peer-to-peer Effectiveness 48

Biznology

AUGUST 14, 2018

Even if you go further afield than just the HQ and home base and travel to smaller or different markets and host get-togethers there, too. Fans of the show have our own IRC channel and even our own social network on Mastodon. The Arlington No Agenda Meetup. Guess Who I Am. Die Cocktailparty am Goethe-Institut.

Communities 126

Communities Blogger Class Twitter 126

Oktopost

JULY 18, 2019

If keeping up to date with the latest social media news is one of your favorite pastimes, then you are most likely aware of the rumors circulating about the plan for Instagram to hide the like counter. This will greatly help in setting an effective social strategy, thereby contributing to the overall success of your organization.

B2B 99

B2B Social Networks Blogger Planning 99

EveryoneSocial

FEBRUARY 16, 2021

Influencer marketing exploded over the past five years, and it is estimated to grow to a $13.8 To better leverage this growing marketing strategy, it’s helpful to understand the different types of social media influencers that can work with your brand. What Are Social Media Influencers? Billion industry in 2021.

Social Media 102

Social Media Media Word of Mouth B2B Thought Leadership 102

Industrial Marketing Today

SEPTEMBER 29, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website 101 Tips from 50 Small Business Bloggers by Achinta Mitra on September 29, 2009 in Industrial Marketing Blog , Industrial Websites , Social Media Marketing I came across an incredible blog post recently that I think every small business owner should read.

Small Business Marketing 60

Small Business Marketing Blogger Web 2.0 Tips 60

Sprout Social

AUGUST 10, 2022

Influencer marketing is getting bigger in 2022. A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. Influencer marketing tools for social listening.

Marketing Budget 107

Marketing Budget Budget Programs Enterprise Management Work Management 107

Valasys

JULY 20, 2020

The real challenges for brands in social media include crafting techniques and implementing a profitable marketing strategy that levitates sales and revenue. The marketers figured that many B2B companies often fail to procure the conversions and Return on Investment (ROI) from social media platforms.

Paid Content 86

Paid Content Social Media Social Marketing B2B Marketing 86

GreenRope

MAY 28, 2020

How to Market Your Business on a Zero (or Small) Marketing Budget. While big budgets are always a nice perk, they aren’t necessarily critical for effective marketing. Marketing takes many shapes and forms. They will help you extend the life of your marketing campaigns without digging deeper into your pockets.

Marketing Budget 52

Marketing Budget Budget Programs Marketing Budget Creation Planning 52

Exo B2B

OCTOBER 16, 2020

This time around we decided to change our formula and are presenting our Top 20 of 2020 in marketing expertise early this fall. The context is no longer the same for marketing expertise. Who in the field of marketing and B2B has been able to get out of the social magma while being confined? Influencer or expert?

Marketing AI 98

Marketing AI Advertising Agencies Lead Scoring Lead Ranking 98

Optinmonster

DECEMBER 17, 2020

Well, the good news is you can add quizzes to your content marketing strategy, too. Whether you are a business owner or a blogger, quizzes can help you engage your target audience. You can collect the responses in WordPress and even connect it to your email marketing service. Have you ever wondered how they get it right?

Generation 115

Generation Lead Scoring Lead Ranking Leads 115

Valasys

FEBRUARY 26, 2024

Plus, not only will you be able to access the results and data collected by the search engines, but Google Trends also offers you the opportunity to check the popularity of the terms in the rest of their networks. That is the first port of call for any blogger who wants to create killer content. Where Can You Use This Tool?

Trends 40

Trends SEO Ad Frequency Keywords 40

Biznology

APRIL 18, 2017

explains how the African-American community uses Twitter to discuss social issues and finds out why that communication is unique to black culture: ” It reminded me that Twitter isn’t remotely dying. And since I am in PR and marketing, I might have personally taken myself off the invite list based on my past bad behavior.

Advertising Agencies 145

Advertising Agencies Public Relations PR Web 2.0 145

Webbiquity

FEBRUARY 2, 2015

Social media is an integral component of any successful digital marketing strategy. With 74 percent of adults using social networking sites , the opportunity to increase your site’s online exposure to new customers cannot be ignored. Identifying the appropriate corporate persona and tone via social media.

Social Media 100

Social Media Social Marketing Media Business 100

Excelsior Research

SEPTEMBER 1, 2022

It is offered as a free source so that, bloggers or content writers can write and update the articles. WordPress is extremely easy to use and can create different types of contents , such as Social networks, blogs, business websites, forums and many more things. Read More ». Read More ».

Blogger 52

Blogger Marketing Management Social Networks Internet Marketing 52

Convince & Convert

MAY 7, 2013

Create a list of tactics you’re going to use to distribute information about the webinar : News release, social networks, email, blog, Facebook ad, Google ad, and postcard. You can house this on your website and/or blog, distribute it through the social networks, and use it in email marketing.

Webinar Metrics 162

Webinar Metrics Co-Registration Budget Programs Marketing Analytics Tools 162

Chris Koch

AUGUST 23, 2011

It’s way too early to make a call, so I’m not going to presume to know G+’s prospects for success (especially when it hasn’t even been officially launched), but there are a few things that the rise of a possible new giant in social networking points out: Social networks are porous. So much so that it takes a PhD.

Social Media 100

Social Media Media Social Networks B2B Thought Leadership 100

Chris Koch

AUGUST 23, 2011

It’s way too early to make a call, so I’m not going to presume to know G+’s prospects for success (especially when it hasn’t even been officially launched), but there are a few things that the rise of a possible new giant in social networking points out: Social networks are porous. So much so that it takes a PhD.

Social Media 100

Social Media Media Social Networks B2B Thought Leadership 100

Only B2B

JANUARY 24, 2018

Want to kick off the competition in content marketing? All you need right now is to look beyond the fancy social networks to expand your influence, increase exposure and grow your reach. As a content syndication network, Outbrain is a market leader and it doesn’t seem to be dying down in its efforts anytime soon.

Digg 89

Digg Enterprise Management CAN-SPAM Network Marketing 89

Exo B2B

APRIL 11, 2019

We’re returning to a familiar theme just as Spring arrives: our top 30 marketing influencers for 2019. When we did that in March last year, the blogpost was very successful and didn’t go unnoticed on social networks. With great enthusiasm, we’ve scouted blogs on B2C and B2B marketing sites. The Annual List.

Marketing AI 112

Marketing AI Advertising Agencies CMO Paid Search Agency 112

Hubspot

AUGUST 9, 2010

Social media can help achieve a number of business and marketing goals, whether it's by facilitating customer service, helping connect with prospects, generating leads , etc. Another great use of social media is for professional networking. 7 Ways Social Media Helps With Business Networking.

Network Marketing 28

Network Marketing Social Networks Inbound Marketing Social Marketing 28

Convince & Convert

NOVEMBER 14, 2011

The challenge is that your social media efforts need to be localized for each target market, in the same way your websites need to be. Here are the five steps you need to follow to go international with your social media marketing. Choose the right social networks for the country. Owned by Google.

Social Media 153

Social Media Media Social Networks Multi-Channel 153

Sprout Social

MARCH 8, 2017

If you hang around a social media marketer long enough, you’re bound to hear the term social media influencers tossed around in conversation. Social media influencers are the bread and butter to marketing strategies and help brands build valuable relationships on social media platforms.

Social Media 111

Social Media Media Peer-to-peer Work Management 111

NuSpark Consulting

MARCH 3, 2016

That’s because online releases are submitted to major search engines, industry journals and social networks. Relevant Blogger Outreach. Also, bloggers can easily embed the videos into their blogs to share the white paper takeaways. Make sure the release includes links to your website and other appropriate content.

Paper 100

Paper Lead Generation Promotion Paid Search Agency 100

Marketing Insider Group

FEBRUARY 10, 2014

Some writers and bloggers piled on. That Twitter and Facebook (and Linkedin and other networks) each has a different role in the social web and may not compete directly for users or growth (although they do compete for ad budgets). As a blogger, I found Twitter hard to figure out right away. Content Marketing'

Twitter 100

Twitter Blogger Linkedin Network Marketing 100