Biznology

JULY 12, 2016

Facebook, right ? A third of my practice at Gerris Corp is devoted to earned media influencer marketing (which I naïvely still call blogger outreach ) and guess what I’ve discovered over the past linear decade? There’s nobody online taken more for granted than bloggers. Bloggers have a lot of baggage.

Blogger 0

Blogger Advertorials Paid Search Agency Outreach 0

KoMarketing Associates

DECEMBER 14, 2015

REDEFINING THE ROI OF PR. “We We introduced a new program this year integrating our upper funnel PR programs with middle and bottom funnel inbound marketing. The result is that we can now tie PR to an ROI rather than be dependent only on nebulous findings like number of clips or impressions. WORD-OF-MOUTH MARKETING.

Tactics 120

Tactics B2B Marketing Top of Funnel Effectiveness 120

Optinmonster

DECEMBER 21, 2023

Social media platforms like Facebook and Twitter have millions of daily users. 69%) and Facebook (.77%). These public relations (PR) firms let you publish press releases online. Ability to stream YouTube & Netflix when car is stopped coming to your Tesla soon!

Campaigns 87

Campaigns Ad Building Planning Paid Search Agency 87

Biznology

JANUARY 5, 2016

A couple Sundays ago I met up with Joseph Thornley , Lynette Young , and Shel Holtz on video Skype to record episode 15 of Shel’s industry-trusted and industry-respected PR podcast, For Immediate Release , AKA the FIR Podcast. Have PR practitioners benefitted? So, it was an honor to be included.

Work Management 80

Work Management Marketing Management Skype Public Relations 80

KoMarketing Associates

MARCH 13, 2018

Use a solution like Help a Reporter Out to find contribution requests from relevant journalists and bloggers. Participate in a targeted LinkedIn or Facebook group. Distribute media assets in locations like YouTube, Slideshare, or even Pinterest when applicable. Tactics that build brand awareness first and inbound links second.

Marketing Management 182

Marketing Management Link Building Software B2B Marketing 182

Webbiquity

MAY 17, 2016

Those decisions will start with your company’s content strategy and collaboration between marketing, PR and sales. On top of providing easy-to-use editorial calendar management, CoSchedule also provides a feature to promote our content on our social channels (Facebook, LinkedIn, Twitter and G+). 4 Best Content Planning Tools.

Planning 145

Planning Research Tools Best Practices 145

Marketing Insider Group

AUGUST 6, 2015

Automating social media and PR is one way of doing this. You grab the attention of Facebook junkies with animation. YouTube alone gets a billion unique visitors each month. Yoav Vilner is a trending tech blogger and growth hacker. But it’s not the only way. Data visualization. E-cards are all animated.

Marketing Management 100

Marketing Management Marketing & Strategy Marketing Strategy Advertising Agencies 100

seo.co

DECEMBER 18, 2020

Fake reviews and even fake bloggers, talking up a product or service, are sometimes employed. Not every hired blogger is misrepresenting the truth, but some are. Set up a legitimate blog – it’s not unethical to hire bloggers for this – to blog positively about topics related to your product. Get Active on YouTube.

Astroturfing 69

Astroturfing Work Management Marketing Management SEO 69

Biznology

MAY 6, 2014

Amateur radio reminds me of what it was like being a blogger in the late 90s using tools like Greymatter , Zope , and Pyra Labs (pre-Blogger). Social media, including Pinterest and YouTube , is becoming more and more celebrity-, brand-, agency-, and studio-driven. billion monthly active users of Facebook do engage, OK?

Social Media 80

Social Media Media Internet Marketing Blogger 80

Atomic Reach

MARCH 18, 2019

He takes digital PR strategies to a whole new level. Susan Wenograd is an expert in paid search and Facebook ads. Mark Irvine is passionate about data-driven research in trends on Bing, Facebook, and AdWords. Chris Soames is a blogger and consultant, he has been managing international web strategies of different brands.

Paid Content 102

Paid Content PPC Paid Search Agency SEM 102

Webbiquity

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups. Social Events (e.g.,

Social Media 100

Social Media Social Marketing Media Planning 100

Webbiquity

MARCH 30, 2012

With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace. Facebook / LinkedIn / Google Plus metrics (i.e. YouTube metrics (total videos uploaded, subscribers, video views, recency of last update).

PageRank 100

PageRank Budget Programs Social Media Blogger 100

Biznology

OCTOBER 29, 2013

Consider the blogger you bring on board as authors of your site to be the helium balloons lifting Carl Fredricksen , Russel, and Dug up into the sky in their house. There are people who own YouTube and yet have never written a word — or even uploaded a video.

Google 80

Google Youtube Blogger Domain 80

Webbiquity

OCTOBER 4, 2013

YouTube, LinkedIn, Twitter, Facebook, Pinterest, SlideShare, Scoop.it). A more proactive (and effective) approach, however, is to help build links through a combined digital marketing strategy that includes PR, social, content marketing, and SEO. . • Industry and local business directories. Partner websites (e.g.,

Marketing Websites 100

Marketing Websites Marketing Analytics Tools Work Management Marketing Management 100

Webbiquity

OCTOBER 4, 2013

YouTube, LinkedIn, Twitter, Facebook, Pinterest, SlideShare, Scoop.it). A more proactive (and effective) approach, however, is to help build links through a combined digital marketing strategy that includes PR, social, content marketing, and SEO. . • Industry and local business directories. Partner websites (e.g.,

Marketing Websites 100

Marketing Websites Marketing Analytics Tools Work Management Marketing Management 100

Webbiquity

DECEMBER 13, 2011

The “big 5″ social networks have a definite “order of familiarity” to follow for proper social media etiquette: • Twitter, YouTube and Google+: you can follow/add virtually anyone you find interesting/relevant/influential. Facebook: liking a brand page (or asking someone to like yours) is fairly superficial.

Social Networks 100

Social Networks Network Marketing Social Marketing Ideal Customer Profiles 100

Atomic Reach

JANUARY 3, 2019

Jeff Bullas - Influencer, Author, and Blogger. She has been cited by Forbes as “The Most Influential Woman on Social Media,” and recognized by ForbesWoman as one of “The Top 20 Women Bloggers.”. Mark Schaefer has over 30 years of experience working in global sales, PR, and marketing. Content Marketing Influencers: Who Are They?

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Marketing Insider Group

FEBRUARY 5, 2024

DemandSage) Image Source: Bloggers Passion 88% of marketers plan to increase or maintain their investment in SEO. Growth Badger) A majority of bloggers, over 50%, fall within the age range of 21 to 35 years. alone boasts approximately 32 million bloggers as of 2022. OrbitMedia) Bloggers using 7 or more images per post are 2.3

Paid Content 221

Paid Content Stats Marketing Budget Webinar Metrics 221

Hubspot

MAY 25, 2011

In fact, we've seen many businesses successfully use this very tactic, conducting studies and publishing reports using industry statistics to attract the attention of media publications and bloggers. One of the best ways to maximize your business' potential to generate inbound PR coverage is through a carefully crafted social media newsroom.

PR 28

PR Social Media Media Blogger 28

Online Marketing Institute

JUNE 30, 2009

Website Grader Badge Connect with Us HubSpot on Facebook HubSpot on Twitter InboundMarketers LinkedIn Group ProMarketers Facebook Group Subscribe to Blog RSS Want to share your Inbound Marketing advice with the community? My real challenge was getting my staff to warm to the concept of being a blogger.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Convince & Convert

JULY 21, 2010

Have you read the Terms link provided by Facebook, Twitter or YouTube? Did your content creator (photographer, writer, designer) give you permission to post their work on Facebook or YouTube and hand over their control to Mark Zuckerberg? Did you catch that part about being transferable and sub-licensable?

Social Media 153

Social Media Paid Content Media Advertising Agencies 153

Webbiquity

FEBRUARY 14, 2010

One executive I know, the president of a software company, shares the first page of Google with a biomedical researcher, a diplomat, a (not exactly best-selling) author, and the Facebook page of a college student from North Dakota. Upload the video to YouTube and Vimeo so it’s easy to share on blogs and other sites.

Work Management 100

Work Management Jigsaw Wikipedia Digg 100

Online Marketing Institute

JANUARY 4, 2011

This post is meant to outline the “ quality &# approach to guest blogging where: Linking (and keywords in the links) is not the most important thing What matters is networking with niche bloggers and influencers as well as building a positive brand image So read on if you are serious about guest blogging… 1.

Blogger 40

Blogger Adsense Twitter Buzz 40

Biznology

OCTOBER 30, 2012

The content can be created by you as you build out your social media and social network empire: Twitter , Facebook Pages, Google+ Business Pages, Pinterest , Tumblr, About.me, LinkedIn, Blogger, TypePad , WordPress.com, YouTube , Slideshare, or your own blog. You don’t need to do it all on your own.

Marketing & Strategy 80

Marketing & Strategy Work Management Marketing Strategy Marketing Management 80

Convince & Convert

SEPTEMBER 7, 2010

There are a few sections devoted to the mechanics of Twitter, Facebook, Linkedin, and other social media operational specifics. I will spare Jay’s blog the list of the 70 videos we did, outside of YouTube, since most of them were made before YouTube existed. Im Jay Baer.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Convince & Convert

FEBRUARY 15, 2010

This puts significant pressure on email to be more relevant, because most of what would be contained in an email newsletter or special offer now happens faster and more personally within Facebook, Twitter or other social outposts. Today, most contact preferences center around phone, email (HTML or text), and direct, postal mail.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

JUNE 3, 2010

Sorry Works Contrast that with the guts and class (and good crisis management sense, despite having zero PR counsel) shown by umpire Jim Joyce in the immediate aftermath of his blown call, robbing Armando Galarraga of a rare perfect game. A coven of PR practitioners. There’s nobody that feels worse than I do.

Social Media 156

Social Media Media PR Webinar Metrics 156

Convince & Convert

FEBRUARY 10, 2010

“Should we be on Twitter, or Facebook, or Linkedin, or YouTube, or some other places?&# Export your email subscriber or customer database to Flowtown, and you’ll know in minutes what percentage of your audience is on Facebook or some other social outpost. Flowtown gives you the answer in seconds.

Social Media 127

Social Media Email Marketing Social Marketing Paid Search Agency 127

Convince & Convert

MARCH 25, 2010

Want to compare the historical growth of your RSS subscribers to your YouTube channel subscribers? New YouTube video that goes viral. For example, you can determine in an instant what the cost and return per view is for a YouTube video you spent $5000 on to generate 25,000 views. Presto, a pretty graph in about 3 seconds flat.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

LeadSquared

FEBRUARY 10, 2016

If two blogs enter into a partnership, where bloggers from both the parties write guest blogs on each other’s websites. Any YouTube hacks for video marketing? by strategic content I mean, PR story, corporate news, etc.). a) For searchability – Blog posts, YouTube videos. Content Strategy. You can read it here.

FAQ 52

FAQ Webinar Metrics Trends Content Marketing 52

ClearVoice

MARCH 26, 2020

Think mailers with specific incentives and creative ads that launch before YouTube videos. A communications agency is just that, a team of copywriters, bloggers, journalists, photographers, videographers, designers and anyone else who is ready to communicate your business’s values through content. Facebook Live videos?

Advertising Agencies 71

Advertising Agencies Paid Search Agency Ad Agencies Top of Funnel 71

Customer Experience Matrix

JULY 16, 2009

This isn’t about making it easy to react to comments on Twitter , add friends on Facebook , or research prospects on LinkedIn , which is how most marketing automation vendors are approaching social media. Sources include blogs, social networks (publicly-accessible sections of Facebook, MySpace , etc.), billion entries.

Marketing Management 120

Marketing Management Acquisitions Social Media Marketing Automation Services 120

Webbiquity

MARCH 28, 2011

Coke, Starbucks and Disney are among the top brands on Facebook , with millions of fans. Bloggers provide much of this information, supplementing the reporting and commentary of trade publications and industry analysts. YouTube reaches 36% of all business decision-makers—more than 10X the figure for Forbes.com. •

Social Media 100

Social Media Vendors Media B2B 100

Convince & Convert

MAY 27, 2010

The good news is that with the typical exception of Facebook, most of these changes are positive, well-communicated, and understandable. Now, you can track number of “likes&# and daily interactions on your Facebook page, in the same place you can track RSS feeds, Twitter followers, and all the other awesome data points Swix provides.

Paid Search Agency 122

Paid Search Agency Social Media PR Advertising Agencies 122

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Leyl Master Black is a Managing Director at Sparkpr , one of the world’s top independent PR agencies.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Convince & Convert

SEPTEMBER 14, 2010

If we can reliably identify a person across Twitter, Facebook, YouTube, Yelp and elswhere, we can then segment not only for the demographics of the consumer in question; we can tailor content for the mode they are in where we reach them. link] Ian Greenleigh Great post, Kevin. Have you tried out Flowtown? link] Henry Great post.

Social Media 123

Social Media Work Management Marketing Management Media 123

Convince & Convert

SEPTEMBER 21, 2010

Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. Social Media results can’t be measured False.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149