Writing on the Web

AUGUST 2, 2010

As a journalist-turned-psychologist, turned-online-content-marketer, you might imagine that these issues keep me up at night … or not! I believe this is important stuff for any professional who wants an effective online presence. Here’s what I see as an important shift in online marketing tactics.

Trigger Marketing 100

Trigger Marketing Digg Copywriting Urgency Marketing 100

Biznology

OCTOBER 14, 2011

What I am writing here is not a reaction to the great posts that Chris Abraham wrote recently here at Biznology: How to pitch a blogger and How NOT to pitch a blogger. Did you notice how my blogging “career” came about? It wasn’t by putting out thousands of blind sales letter like requests to be a guest blogger.

Blogger 80

Blogger Internet Marketing Opinions Intent 80

Writing on the Web

JULY 27, 2010

Formatting: Not enough links to sources, no references to other posts on the topic, not even links to your own website and to your products and services (you are in business, ya remember?). Outreach: Blog authors spend far too little time on other blogs in their field and don’t use commenting to spark interest with other audiences.

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Writing on the Web

MARCH 31, 2011

Here’s what else Joe says in his post: So, in order to position ourselves as the trusted thought leaders, we need to act like media companies and curate the best content on the planet in our niche. Blog this on Blogger. Content Marketing with Blogs: What Do You Believe? Share this on del.icio.us.

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Webbiquity

OCTOBER 25, 2010

social networking profiles, social bookmarking sites, other bloggers). But two great sources are blog directories and RSS syndication sites. The list excludes sites that were, ahem, inappropriate for most blogs, had non-operational submission forms, appeared inactive, required a fee, or had a Google Pagerank of zero. Tweet This!

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Writing on the Web

SEPTEMBER 7, 2010

If so, it’s likely because the strategy (or in this case the platform) didn’t fit your business. In order to provide the solution to a problem, you need to be visible when your ideal prospects need you. Marketing you and your services is simply about educating your target audience about how you can solve their problems.

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Social Networks Ning Business Ideal Customer Profiles 100

Hubspot

FEBRUARY 23, 2011

Blog Grade is the score generated by HubSpot's free Blog Grader tool. Hopefully the HubSpot Hot 100 list will make it easier for marketers to discover new blogs to build their online marketing expertise. Want to make a list of blogs in your industry, like we did with the HubSpot Hot 100?

Hubspot 28

Hubspot Blogger Internet Marketing Display 28

Convince & Convert

MARCH 4, 2010

It’s imperative that you select the most relevant ones that match with your blog’s purpose and intent. The first step in that process of course is knowing why it is that you’re blogging. This sounds simple, but it’s shocking how many bloggers aren’t clear on the core business rationale behind their blog initiative.

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Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Industrial Marketing Today

JUNE 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How Lack of Marketing Content Can Derail Your Website Redesign Project by Achinta Mitra on June 3, 2010 in Content Marketing , Industrial Websites , Search Engine Optimization (SEO) , Website Design & Development What comes first – site content or site design?

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Marketing Websites Web 2.0 Work Management Buying Cycle 60

Online Marketing Institute

AUGUST 31, 2011

That’s why these blogging communities are so popular with readers – they find the good blogs so readers don’t have to. Blogging communities have minimum standards you have to meet in order to be considered. If your blog meets their editorial and traffic requirements, you may be included. Bookmark the permalink.

Traffic 40

Traffic Demand Generation Agencies Paid Search Agency B2B 40

WebMarketCentral

JUNE 24, 2009

Everyone who writes a business blog ultimately wants the same thing—more traffic. A more broadly helpful post from this blog is 7 Steps to Better Business Blogging guest contributor Ann Handley of MarketingProfs. As she notes, "It (building relationships with other bloggers) doesn’t work like magic!

RSS 20

RSS Best Practices Business Blogger 20

Hubspot

DECEMBER 7, 2011

With more than 120 million business professionals registered, LinkedIn is an online marketing must for B2B marketers. While personal and business profiles get most of the attention on LinkedIn, the social network has several other valuable features that can shine for inbound marketers.

Linkedin 28

Linkedin Inbound Marketing Marketing & Strategy Blogger 28

Hubspot

FEBRUARY 1, 2011

For your see, not only is the kidnapping of their eggs easy to identify with and remarkably human, but there is no better blueprint for online marketing success than the methods of the Angry Birds. 5 Things Angry Birds Can Teach You About Online Content. Have you learned any other marketing lessons from Angry Birds?

Long Tail Marketing 28

Long Tail Marketing Lead Ranking Content Custom Publishing 28

Online Marketing Institute

JANUARY 4, 2011

All the blogs featured above have clear-cut reasons for blogging, and the content they publish reflects that. There are a few different reasons businesses might blog, and some businesses blog for more than one reason. Figure out why you’re blogging so it can guide your decisions from here on out.

Work Management 40

Work Management Blogger Marketing Management Custom Publishing 40

seo.co

NOVEMBER 8, 2021

With a blog you can access the latest information quickly, compare ideas and news from different sources, and ask questions and get answers directly from the source. This list of the top 50 Internet marketing and search engine optimization (SEO) blogs , websites, and social media accounts is in no particular order.

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SEO Work Management Marketing Management Advertising Agencies 98

seo.co

MARCH 8, 2020

With a blog you can access the latest information quickly, compare ideas and news from different sources, and ask questions and get answers directly from the source. This list of the top 50 Internet marketing and search engine optimization (SEO) blogs , websites, and social media accounts is in no particular order.

Internet Marketing 105

Internet Marketing SEO Social Marketing Marketing Websites 105

KoMarketing Associates

MAY 2, 2017

The increase in B2B influencer marketing has been a steady increase: last year we published a news article in reporting many B2B marketers are looking to increase their budgets for influencer marketing. Content Marketing Partnerships. It looks to be the same this year as well.

B2B Marketing 141

B2B Marketing Work Management Marketing Management B2B 141

WebMarketCentral

SEPTEMBER 18, 2007

While many B2C and B2B marketers use at least a subset of these tools regularly, thinking about them in a unified manner can be challenging. An integrated approach maximizes the impact of online marketing and PR efforts, and Scott provides a useful thought framework for creating a coherent and productive action plan.

PR 20

PR Rules Web 2.0 Wiki 20

Online Marketing Institute

MARCH 24, 2011

.&# Unfortunately, if approached incorrectly, a company blog has just as much potential to embarrass your company or alienate customers. Mashable recently asked Karr, internet marketing experts, and small business bloggers about the most common mistakes that companies make when starting a blog — and how to avoid them.

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Paid Search Agency Companies Mobile Advertising Advertising Agencies 40

Convince & Convert

SEPTEMBER 1, 2010

If you sent 200 pieces of direct mail, and got 6 orders you’d feel great about direct mail. Which is to say, the hot, new, trendy, “next big thing&# needs early excitement and overpromising in order to attract followers and get established. The bottom line is that you need to EXPECT to fail in social media. Well stated.

Social Media 121

Social Media Media Paid Search Agency Advertising Agencies 121

Webbiquity

SEPTEMBER 5, 2019

A small business can benefit from SEO making content marketing one of the best online marketing strategies for the long term. Don’t neglect the power of social media marketing. While search engine optimization can make your website easier to find, social media marketing can provide you with genuine customers.

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Startups Budget Programs Marketing Budget Tips 197

B2B Marketing Zone Posts

AUGUST 3, 2010

Free Download: 2010 Online Marketing Blueprint. Audience: Business Executives and Marketing Leaders. do these in order to test theories and satisfy my curiosity. But where can a conscientious business blogger find free, legal images to use on their blog? The Experiment. What Happened.

Ning 40

Ning Paid Content Facebook Sales Management 40

Webbiquity

MAY 14, 2013

Particularly with Google’s emphasis in its recent Panda and Penguin algorithm updates on content that is fresh, compelling, unique, social, and naturally linked to, blogs have become even more essential to SEO strategies. more here in 30 of the best business blogging guides and resources of the past year.

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Resources Tips Blogger Social Media 100

Webbiquity

NOVEMBER 28, 2011

Is a Blog Still Important in 2011? by Edelman Digital Noting that “a blog is a focal point and acts as a base of operations for communications,” Jonny Bentwood details the benefits of business blogging as well as the growth stats: 39% of U.S. just 4% contains links to non-blog corporate website content.

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