Stevens & Tate

DECEMBER 14, 2020

A simple and efficient solution to this problem is to optimize the blogs on your website. The strategic sharing of the blogs on your website is just as important as the content they contain. Optimization requires that you include keywords and long-tail keywords, or phrases, in your blog. Keywords are key.

Optimization 72

Optimization Long Tail Marketing Marketing Websites Buyer Personas 72

Hubspot

APRIL 2, 2015

Yet, the ROI from doing so has a long tail that seriously impacts your bottom line. Below, the top three things you need to be implementing when it comes to your product pages in order to out-SEO your competition. Long-Tail Keyword Phrases. The Long-Tail Theory. And that’s totally fine.

Long Tail Marketing 28

Long Tail Marketing Keywords eCommerce Top of Funnel 28

Only B2B

MARCH 10, 2022

They will consume material such as blogs, whitepapers, and case studies during the awareness stage. Purchase: After narrowing down suppliers that best match their criteria, the buyer will have many meetings and check-ins with other decision-makers in order to finalize a purchase. Step 4: Make A Sale To Close Leads.

Lead Generation 118

Lead Generation Sales Management Paid Content Sales Qualified Leads 118

Webbiquity

MARCH 31, 2022

Integrate your PR plan with a blog or other content that can help drive credibility and trust among visitors. Therefore, include long-tail keywords—keywords that contain three or more words—along with shorter ones. To stay ahead of the pack, look for tactics to start optimizing your site for voice search results now.

Marketing Budget 294

Marketing Budget Enterprise Management Sales Management Work Management 294

The Lead Agency

JUNE 20, 2019

In terms of SEO , keywords are the words that searchers enter into search engines in order to find answers to their queries. In order to be found for the keywords that are most relevant to your business and customers, your keywords should be used across your website in page content, images, videos and blogs etc.

Keywords 67

Keywords Research Paid Search Agency Long Tail Marketing 67

Sharpspring

AUGUST 10, 2021

As a completely random example, if your product were, let’s say, a marketing automation platform , you might write blogs about “marketing tactics,” or “how to market to Millennials.”. Words like “cheapest,” “best” and “reviews” are typically in these search queries, so build content that includes long-tailed keywords.

Intent 115

Intent Planning Tips Long Tail Marketing 115

Hubspot

APRIL 2, 2018

By optimizing a web page around topics first, you can rank well for long-tail keywords related to that topic. You are associating these topics with popular short-tail keywords, as you can tell, but you're not dedicating individual blog posts to these keywords. Then, grab your free planning template to master on-page SEO.

SEO 101

SEO Long Tail Marketing Template Lead Ranking 101

Stevens & Tate

DECEMBER 2, 2022

On the one hand your potential buyers become aware they have a problem that needs a solution, and on the other you as a marketer must boost brand awareness in order for them to find you, your content, and consequentially your products or services. Any successful blog starts by finding a topic that people are interested in.

Brand Identity 94

Brand Identity Branding Top of Funnel Long Tail Marketing 94

Huptech Web

AUGUST 11, 2023

In this blog, we’ll talk about choosing the right keywords to reach your target audience and get them to do something, like buy a product, sign up for your newsletter, or utilize your services. So, most importantly, to understand this blog, you need to be aware of SEO, which stands for “ Search Engine Optimization.

Keywords 52

Keywords SEO Conversion Long Tail Marketing 52

Adobe Experience Cloud Blog

MAY 22, 2017

Using Long-Tail Keyword Research to Exceed Expectations in the Enablement Phase. Long-tail keywords—search queries that are four words are longer—are often used by searchers who are looking for answers to specific questions. The content can also be converted to PDF format for use in offline customer service interactions.

Long Tail Marketing 133

Long Tail Marketing SEO Marketing Analytics Tools Marketo 133

Hubspot

MAY 31, 2018

It’s not deciding what makes the cut to be in the answers we get back (yet), but it’s working to sort the order in which we see those results, effectively acting as a filtering layer based on the search engine’s collective knowledge about us. Especially brands that rely on blogging to drive awareness, leads, and sales.

Marketing AI 73

Marketing AI Forrester Long Tail Marketing Act-On 73

Biznology

JANUARY 2, 2018

For him, cultivation would include making sure that each and every page of his sites–including blog posts–had enough interpage and intrasite flow that there would never be a reason for a visitor to bounce off the page and back to Google or link off to another site. Good luck and Happy 2018! Like this post?

Optimization 194

Optimization Long Tail Marketing Marketing & Strategy Blogger 194

KoMarketing Associates

OCTOBER 25, 2016

In order to get buy-in from your team and clients to dedicate time and resources to rank for informational keywords, you must be able to explain the SEO value. This tool finds long tail variations from a root keyword while analyzing popular queries across Google, Youtube, Amazon Bing and other search engines. keyword.io.

Top of Funnel 120

Top of Funnel SEO Long Tail Marketing Marketing Funnels 120

Tiecas

MARCH 21, 2024

Find and secure guest blogging opportunities in industry portals with a captive audience of design and production engineers from the automotive and medical device industries. Proven Industrial Marketing Strategies & Tactics Learned From the Trenches The order of the words “strategy” and “tactics” isn’t accidental!

Tactics 75

Tactics B2B Marketing Webinar Metrics Marketing Strategy 75

Sharpspring

NOVEMBER 10, 2020

As a marketer, you have numerous ways to reach your target audience: from product research to social media posts and pay-per-click (PPC) advertisements to blog articles and everything in between. Also, don’t be afraid to use long-tail keywords. 3 – Blog Posts. 2 – Mobile-Friendliness.

Internet Marketing 108

Internet Marketing Paid Content Marketing Automation Services Planning 108

Martech

NOVEMBER 16, 2022

Still, in doing so , you must avoid these common link-building myths and mistakes to succeed in the long term. Myth 1: Links must meet a minimum DA or other score in order to pass value. Myth 3: Relying on guest blogging or link networks is worth the effort. The post 6 link-building myths and truths appeared first on MarTech.

Link Building 111

Link Building Internet Marketing Ad Building Planning 111

Sword and the Script | B2B

JULY 18, 2023

There’s been no shortage of surveys and stats in B2B marketing; here’s a look at some of the more interesting ones from the first six months of 2023 Apart from this blog, I produce a separate monthly email newsletter that curates articles and blog posts across marketing communications. Personalized recommendations yield larger orders.

Planning 52

Planning Statistics B2B Marketing Top of Funnel 52

Marketing Insider Group

FEBRUARY 1, 2021

Traditionally, marketers have analyzed buyers from the “outside-in” by answering questions in this order: What does Company A need? Why are buyers reading your weekly blog content ? If you’re a new business or in a highly competitive industry, focus on targeting long-tail keywords. How do they achieve this?

Buyer Intent 357

Buyer Intent Intent Work Management Marketing Management 357

B2B Marketing Insights - WE

JUNE 8, 2022

However, it is crucial to have useful, engaging, and easily-findable content in order for digital strategies to be successful. Keyword research tips: Research your Competition Use Google related terms in search results for keyword ideas Use SEO tools to help you research keywords Identify long-tail keywords Prioritize your keywords.

Optimization 52

Optimization SEO Tips Long Tail Marketing 52

SmartBug Media

AUGUST 12, 2020

Ensure that Your Technical SEO House Is in Order. Now that your house is in order, it’s time to determine who you want to target for your content. Launching a new blog post won’t take you to the top of the search results overnight, but a deliberate and consistent strategy and execution will eventually get you there.

Lead Ranking 105

Lead Ranking Paid Search Agency SEO Lead Scoring 105

Biznology

JULY 28, 2015

A few of my offerings include online influencer outreach , long-tail blogger outreach , and social media marketing so a major part of my services include sifting through the entire Internet ( The Internet is big. If you want to know more in advance, watch this: long tail blogger outreach and influencer outreach.].

Research 80

Research Process Long Tail Marketing Blogger 80

nDash

AUGUST 25, 2022

If you have pondered becoming a content writer, you may have considered taking an online content writing course in order to get a grasp of what content writing involves. It’s always a good idea to “level up” your knowledge and writing skills in order to stay ahead of the game. The good news? It never hurts to take refresher courses.

Course 98

Course Content FAQ Long Tail Marketing 98

Brightedge

JULY 24, 2020

In order to get a good CTR, create quality content. You’ll want to start by choosing keywords, especially long-tail keywords, that have a high search volume and resonate with your audience. Tags: seo, click through rate, organic traffic Blog Category: Content Marketing How to maintain a good CTR?

Click Rate 90

Click Rate CTR Long Tail Marketing PPC 90

KoMarketing Associates

MAY 13, 2020

We have seen many client examples where blog pages or other educational site content that ranks further down page one begins to rank for featured snippet results. You will find both ordered (numbered) or unordered (non-numbered) lists depending on the result. Why is this so important? Google Featured Snippets: SEO Best Practices.

Features 165

Features Google B2B Marketing Top of Funnel 165

chiefmartech

JUNE 4, 2023

They can tailor it in ways that big-company, horizontal products can’t because they’re willing to ignore large swaths of the broader market in order to delight a smaller subset. A blog or newsletter for every subject imaginable (even one for strategic martech geekery). There are over 19,000 craft beers in the world.

Generation 111

Generation Budget Programs Aggregators Long Tail Marketing 111

Brightedge

JUNE 15, 2020

Big law firms can combine PPC and SEO together in order to maximize visibility in the SERPs. Optimize your site with a form fill or a consultation request on a home page, at the end of a blog, or near an attorney’s bio in order to get the potential clients’ information. This is something we’ll get to a little later.

Lead Scoring 93

Lead Scoring Lead Ranking Relevance SEO 93

Brightedge

JUNE 3, 2020

As states rolled out social distancing orders, BrightEdge began a deep dive into the digital world and the shift in search behaviors. Since the start of the pandemic, B2B tech organizations have worked to adjust their marketing and sales strategies in order to attract more of their customers online. What is going on with B2B tech?

Research 80

Research SEO B2B Long Tail Marketing 80

Sana Commerce

MAY 2, 2022

A record 6 billion orders for B2B e-commerce were shipped in the United States alone in 2019. 1- Advanced SEO : SEO is a fairly simple concept — in order to compete, marketers have to make their online stores more visible on search engine results pages. Top trends for marketers. The B2B e-commerce marketplace is crowded. Download now.

Trends 52

Trends B2B Marketing Planning B2B 52

KoMarketing Associates

DECEMBER 13, 2018

Though it’s important to target those “core” keywords that define what your company does, keep in mind that long-tail keywords (ie., what is…” or “how to…”) are particularly well-suited for top of the funnel content, like blog posts or FAQ page entries. In order to perform well, your content has to be valuable for readers.

SEO 128

SEO Top of Funnel Tips Lead Scoring 128

Brightedge

JULY 1, 2020

In order to improve your organic ranking, consider the basics of SEO which includes keywords, keyword strategy, long-tail keywords, meta data, headings and H1 tags, and more. Tags: seo and ppc, paid advertising, google ads Blog Category: Other Use them both together to achieve as much real estate in the SERPs as possible.

SERP 128

SERP PPC Top of Funnel SEO 128

Adobe Experience Cloud Blog

DECEMBER 15, 2016

Then, you need to expand your thinking to long-tail keywords and natural language search in order to keep up with modern search engines and user behavior. Long-Tail Keywords are Vital to a Sound SEO Strategy. A long-tail keyword is a search term that is four or more words.

Marketing Automation Services 48

Marketing Automation Services Keywords Long Tail Marketing Budget Programs 48

Sharpspring

JANUARY 28, 2020

As a completely random example, if your product were, let’s say, a marketing automation platform , you might write blogs about “marketing tactics,” or “how to market to Millennials.”. Words like “cheapest,” “best” and “reviews” are typically in these search queries, so build content that includes long-tailed keywords.

Intent 66

Intent Planning Long Tail Marketing Tips 66

Animalz blog

MARCH 8, 2023

The Quality Cliff All content has a minimum quality threshold that needs to be surpassed in order to generate any results. Targeting long-tail keywords. These are hard questions to answer, and something every marketing leader has to wrestle with. Here’s a framework to help.

Lead Ranking 85

Lead Ranking SERP Long Tail Marketing Keywords 85

seo.co

JULY 11, 2022

In order to stand out, you must dig deeper. Long-tail keywords are where you’ll find the most success. Most family law attorneys know they need a blog. As a result, these blogs usually end up looking like a hodge-podge of random topics. This can be done in a number of ways, but guest blogging is one of the best.

Paid Content 111

Paid Content SEO Tips Advertising Agencies 111

SmartBug Media

DECEMBER 19, 2022

Long-tail keywords, such as “labrador retriever puppies near me,” receive smaller keyword volumes. Keyword cannibalization happens when you have multiple pages or blog posts on your site that target the same keyword. For one and two, think guest blogging, podcasting, webinar participation, event attendance, and so on.).

Lead Scoring 98

Lead Scoring Lead Ranking SEO Domain 98

Biznology

SEPTEMBER 14, 2012

Incorporating keywords naturally into the actual website content in order to improve rankings is really only one small part of the overall strategy. These keywords are often long tail keywords. Go after long tail (niche) keywords to start. Instead, focus on more niche keywords that have less competition.

Keywords 80

Keywords SEO Long Tail Marketing Amazon 80

seo.co

FEBRUARY 19, 2021

That’s the phrase used to convince people that the way to the top of the search engine results pages (SERPs) is through well-written, long-form content – usually in the form of blog posts. But what a lot of people miss is the fact that “content” refers to more than just the articles on your blog. That much is true.

Tagging 85

Tagging SEO Lead Scoring Lead Ranking 85