KoMarketing Associates

SEPTEMBER 8, 2020

B2B marketing on LinkedIn has come a long way. And LinkedIn is good for much more than just job seeking. It offers opportunities for lead generation , sales, audience building, networking, and yes – recruitment. Success on LinkedIn requires a certain amount of effort and strategy. LinkedIn has its own culture.

Linkedin 165

Linkedin B2B Marketing Ideal Customer Profiles B2B 165

Valasys

JUNE 4, 2020

On the 2 nd of June 2020, LinkedIn through its marketing blog announced some new retargeting options to allow the marketers to make their customer interactions more personalized and turn more clicks into actual customers. How Retargeting by Video Views & Lead Generation Forms will Help the Marketers Reach the Right Professionals.

Linkedin 72

Linkedin Lead Ranking Budget Programs Tools 72

Marketing Insider Group

DECEMBER 18, 2023

From the targeted precision of LinkedIn Sponsored Updates to the expansive reach of the Google Display Network, each tool and tactic we’re about to dive into is a piece of the puzzle in crafting your content’s journey from creation to conversion. You’re aiming to engage, inform, and ultimately, convert. Why Zemanta?

Paid Content 231

Paid Content Distribution Cost Per Thousand Budget Programs 231

KoMarketing Associates

AUGUST 26, 2020

Does your B2B marketing program include LinkedIn video marketing? LinkedIn video content generates five times the engagement as image or text-based content and Live video on LinkedIn generates a whopping 24x more engagement. 87% of LinkedIn video marketers say it’s been an effective channel for them. LinkedIn Video Ads.

Linkedin 209

Linkedin Video Marketing B2B Marketing Marketing Strategy 209

Webbiquity

MAY 18, 2021

LinkedIn is, of course and unquestionably, the Tom Brady of social media platforms for B2B marketing. ” Digital marketer Shane Barker writes that though LinkedIn is the clear #1 choice for B2B marketers, “Twitter is a place to ‘see what’s happening’…87% of B2B marketers use Twitter for content marketing. .”

Social Media 363

Social Media Twitter Social Marketing B2B Marketing 363

SocialPilot

JANUARY 14, 2024

Linkedin is constantly redefining its position in the market. Linkedin has recently introduced new creator mode features to empower the platform’s thought leaders. Linkedin has recently introduced new creator mode features to empower the platform’s thought leaders. of LinkedIn users are males, while 42.8%

Statistics 77

Statistics Linkedin User-Generated Content CTR 77

SocialPilot

MARCH 5, 2024

Facebook Insights gives tons of metrics needed to monitor your campaign performance and optimize the marketing on the platform further. As if it was not enough, Facebook recently added more to the confusion by completely overhauling the look and feel of its analytics section. Why Is It Important to Analyze Your Facebook Metrics?

Facebook 84

Facebook Cost Per Thousand Cost Per Click Ad Frequency 84

Webbiquity

JUNE 20, 2023

With Facebook Live, LinkedIn Live, and other streaming platforms, you can also take advantage of the power of social media to reach an even broader audience. Facebook videos , when streamed live, help you provide a more casual and interactive approach to showcasing your B2B solutions.

Webinar Metrics 309

Webinar Metrics Demand Work Management Video Marketing 309

Webbiquity

APRIL 4, 2023

Our research among 4,000 US respondents ages 18-75 reveals that out of 10 social media platforms, only Facebook is primarily associated with serving social connection. Connect : That friend who’s always asking their network what show they should watch, or reminiscing about “that one time at band camp”?

Social Media 260

Social Media Media Youtube Advertising Mediums 260

Only B2B

JUNE 6, 2023

In today’s digital era, social media platforms play a crucial role in driving business growth, and LinkedIn has emerged as a powerhouse for B2B marketing. With its vast network of professionals, LinkedIn offers unparalleled opportunities for businesses to connect with decision-makers, establish thought leadership, and generate leads.

Linkedin 62

Linkedin B2B Marketing Marketing Strategy Marketing & Strategy 62

Exo B2B

MAY 25, 2021

As we know, the pandemic has increased the use of social networks and the Internet. The information overload generated by the use of social networks has reached a staggering level. And this, in the virtual space of screens or on the wall of your professional conversations on LinkedIn. The importance of LinkedIn in B2B marketing.

Social Networks 52

Social Networks Network Marketing Linkedin Peer-to-peer 52

Exo B2B

NOVEMBER 7, 2023

Interesting exchange on LinkedIn earlier this week involving two B2B marketing experts. And as you’ll see, it’s all about social networks and their usefulness in marketing. Are social networks even worth it in B2B marketing, or should we call AI to the rescue? So, yes, are social networks worth it?

Social Networks 52

Social Networks Network Marketing Marketing AI Social Marketing 52

Navigate the Channel

JANUARY 19, 2024

In today’s digital age, social media is not just a networking tool; it’s a powerful platform for marketing, especially for bloggers. Integrating social media strategies into your blogging routine can significantly amplify your reach and engagement. Social media can drive considerable traffic to your blog.

Social Media 65

Social Media Media Blogger Demographics 65

Webbiquity

AUGUST 17, 2021

But so many businesses stay with the big three, Facebook, Twitter, and LinkedIn, overlooking the benefits that Pinterest, and maybe other channels as well, may offer them. The reach of each network is as follows: Ø Facebook page 1-2% average. Ø LinkedIn is 2-4% average and. What network wouldn’t, right?

Social Media 359

Social Media Advertising Channels Media Business 359

The Marketing Blender

NOVEMBER 11, 2022

9 small business networking tips to help you expand your reach. When it comes to running a small business, networking is key. But networking can be tricky, especially if you’re not sure where to start. . That’s why we’ve put together this list of small business networking tips. Prepare For Networking.

Small Business Marketing 96

Small Business Marketing Tips Allocation Business 96

Trade Press Services

DECEMBER 4, 2023

LinkedIn is a vital platform for brands, business professionals and entrepreneurs to connect, network and showcase their expertise. With more than 930 members and a targeted audience of business professionals, it’s no surprise that 96 percent of B2B marketers use LinkedIn for organic social marketing.

Linkedin 52

Linkedin Ideal Customer Profiles Features Profiling 52

Webbiquity

NOVEMBER 15, 2022

And while anyone can use social media to post an Instagram reel or write a short Facebook photo caption, you’ll need to consistently demonstrate a special set of abilities before you can call yourself a social media expert. Build upon your networking skills. Image credit: Austin Distel on Unsplash.

Social Media 308

Social Media Work Management Marketing Management Media 308

FMG Suite

MARCH 17, 2021

Harnessing the Power of LinkedIn for Financial Advisors. If you’re a financial advisor on LinkedIn and you don’t see numbers from social media like the ones reported in the survey, it may not have to do with what you’re posting, but what you’re doing beyond posting. million in assets. There are plenty of strategic ways to use it.

Linkedin 99

Linkedin Ideal Customer Profiles Paid Search Agency Social Media 99

Top Rank Marketing

AUGUST 25, 2023

Also be sure to check out our own Elevate B2B Marketing LinkedIn newsletter which recently premiered. social media users allot to video, 2023 is expected to be the second year with video topping all other social network activities, with 56.4 percent of time expected to be spent on video during 2023, and reaching 60.1

Newsletter 93

Newsletter Spending Linkedin B2B Marketing 93

Hubspot

AUGUST 14, 2019

And, when it comes to Facebook and LinkedIn, the differences between the two can seem tremendous. Facebook is for sharing pictures of your family vacation, connecting with old friends from school, and sharing viral videos -- right? In fact, 78% of American consumers have discovered products on Facebook.

Linkedin 78

Linkedin Facebook Best Practices Business 78

Launch Marketing

NOVEMBER 15, 2023

While video content creation is on the rise, there is still a strong focus on blogging , especially for B2B marketers. Top-performing B2B blog posts earn an average of 100 social media shares and 50 organic search views every month. Recent research shows that it produces 20 times more engagement than LinkedIn for B2B brands.

Social Media 127

Social Media Social Marketing Tactics B2B Marketing 127

KoMarketing Associates

DECEMBER 12, 2019

LinkedIn currently has about 660 million users on their site, according to their about page. It remains the most popular “professional networking” site that students, employers, and professionals use to share information, build work relationships, and find jobs. LinkedIn wants companies to fill out their page information.

Linkedin 157

Linkedin Paid Search Agency Companies Practices 157

Webbiquity

FEBRUARY 23, 2016

Though new social networks continue to be launched (e.g. But there are no guarantees that leadership will last, and the social networking landscape is constantly evolving. An incredible 71% of all Internet users are on Facebook, including more than half of all online adults aged 65 and older. 18 Facebook Stats and Facts.

Social Networks 100

Social Networks Stats SMB B2B Thought Leadership 100

SocialPilot

JANUARY 11, 2024

Since its launch in 2002, LinkedIn has evolved from just a job-searching, resume-flaunting platform into a brand-building machine. Now with the latest LinkedIn features like a native video feed, robust targeting tools, and stories, small businesses and agencies have good resources for engagement with the audience on LinkedIn.

Linkedin 52

Linkedin Best Practices Click Rate Case Studies 52

Strategic-IC

JANUARY 13, 2021

So let’s look at 29 reasons why Social Selling (particularly via LinkedIn) should form part of your ABM strategy. Social platforms, particularly B2B social networks such as LinkedIn, are ideal for professionals of all niches to build personable, engaging interactions and trust with others. That, in a nutshell, is Social Selling.

Account Based Marketing 101

Account Based Marketing Linkedin ABM Webinar Metrics 101

illumin

DECEMBER 6, 2023

Analysts predict that Facebook and Instagram will continue to earn higher revenue than its competition in the coming year, with Facebook bringing in $1.02 This preference makes it clear that, among advertisers, Meta products like Facebook and Instagram are here to stay. Benefits Facebook has many benefits for advertisers.

Demographics 80

Demographics Facebook Emarketing Loyalty 80

KoMarketing Associates

AUGUST 18, 2020

How to Do B2B Video Marketing on LinkedIn. How to Do B2B Video Marketing on LinkedIn in 2020. B2B Video Marketing on LinkedIn: Ads, Native Video, and Live Video. How to Get Started with B2B Video Marketing on LinkedIn. B2B Video Marketing on LinkedIn: How to Embrace Video in Your B2B Content Strategy. link]. . .

Linkedin 120

Linkedin Video Marketing B2B Marketing B2B 120

Contently

SEPTEMBER 24, 2021

” And if there was any doubt that was true, it was erased for me on Monday when Wired published an expose about Facebook’s obsession over turning Instagram—its most prized subsidiary—into a TikTok clone. First, Facebook announced you’d no longer need a college email address to join the platform. First Facebook.

Social Networks 208

Social Networks Social Media Facebook Verticals 208

Contently

JANUARY 30, 2017

At one point, I explained that experimenting with paid Facebook distribution could be a cost-efficient way to grow its target audience. “We don’t think anyone’s looking for our content on Facebook. We only want to use LinkedIn.” LinkedIn has incredible ad targeting for B2B brands.

Distribution 60

Distribution Linkedin Facebook Allocation 60

Excelsior Research

SEPTEMBER 7, 2022

What are different types of social media networks and their benefits? We all know, different kinds of social media but do we know what are different types of social media networks and their benefits? What are different types of social media networks and their benefits? September 7, 2022.

Social Media 52

Social Media Media Blogger Network Marketing 52

Valasys

MARCH 4, 2020

According to a report from Forbes , LinkedIn is planning to use stories just like Snapchat – ‘LinkedIn Stories’ & is internally testing the functionality. The scope of LinkedIn in recent years has extended beyond just being a platform for social networking & for flaunting your online resume.

Linkedin 64

Linkedin Planning Thought Leadership Youtube 64

Writing on the Web

FEBRUARY 29, 2012

LinkedIn is today to working professionals what Facebook was to college students when it first launched: a networking tool with a specific audience and purpose in mind. As of last month, LinkedIn reported an astounding 131,200,000 members, with 12% of those being entrepreneurs. LinkedIn Groups. Other professionals.

Linkedin 100

Linkedin Peer-to-peer Business Tips 100

Adobe Experience Cloud Blog

MAY 25, 2018

LinkedIn has always been the social network for business connections and, as such, has maintained a more professional facade of social networking. Since the 3rd quarter of 2016, LinkedIn has added over 60 million members. Over the past year or two, LinkedIn has slowly been adding features that are more social in nature.

Linkedin 134

Linkedin Tools Mobile Advertising Network Marketing 134

Exo B2B

AUGUST 11, 2021

A large majority of specialist firms are pushing content marketing on social platforms, especially LinkedIn. But I ask the question: are social networks as dominant in B2B content marketing as they are in B2C? Social networks dominate the channels! We place social networks at 92% usage rate in B2B and up to 94% in B2C!

Social Networks 52

Social Networks Network Marketing Social Marketing B2B Marketing 52

Hubspot

APRIL 23, 2020

While platforms like Instagram and Snapchat have taught us how entertaining social media Stories can be to the average person, LinkedIn's product team is now wondering if this content can also be intriguing to business professionals. In February, LinkedIn announced that it was beginning to internally test a new Story feature on its platform.

Linkedin 96

Linkedin Features Paid Search Agency Marketing & Strategy 96

Top Rank Marketing

AUGUST 18, 2023

Ellis — This Week in Marketing: Making the Case — LinkedIn (client) TopRank Marketing — 56 Influencer Marketing Agencies to Work With in 2023 — Business of Apps Lee Odden — What’s your secret to staying informed on influencer marketing? percent during November to 13 percent, according to recently-released data.

B2B Marketing 90

B2B Marketing Linkedin B2B Social Marketing 90

Optinmonster

FEBRUARY 21, 2024

Do you want to learn how to increase blog traffic? Blog traffic isn’t rocket science, and there’s no need to reinvent the wheel. In this guide, we’ll share 25 proven strategies (with 7 case studies) to teach you how to increase blog traffic by 1064%. Here’s our exact, 5-step blog traffic process: 1.

Paid Content 73

Paid Content Traffic Webinar Metrics Marketing & Strategy 73