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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity

Per the report, “Social media and community building (17.8%) overtook blogs (14.7%) as the most popular type of content marketing.” Nearly three-quarters of companies plan to maintain or grow their content marketing teams over the next year. Among those, almost half plan to add staff. Budgets are growing.

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DEMAND Community AMA Recap: Sydney Sloan

Metadata

Welcome to our “Ask Me Anything” blog recap, where we pull together the best insights and advice from the best (and brightest) minds in B2B marketing. Sydney’s extensive global experience includes championing heroic marketing and sales software applications and aligning teams to communicate and collaborate effectively.

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Want to Unlock Career Growth? Try Hands-on Learning

Salesforce Marketing Cloud

Between having the Trailblazer Community at your fingertips and the challenge verifications at the end of each lesson, you’re never really studying alone. Trailhead’s hands-on challenges gave me real Salesforce experience, which prepared me for my job and set me apart from my peers.” Worried about messing up? Neither can we!

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The Top 7 Content Marketing Mistakes You Need To Stop Doing Today

Marketing Insider Group

Turn your mistakes into mastery and learn how to build an effective content marketing strategy that guarantees smooth sailing. Deliver consistent content by building a calendar dedicated to valuable blog topics. Avoid content marketing mistakes by understanding the importance of building an effective strategy.

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7 Compelling Reasons Your Firm Should Be Blogging

Navigate the Channel

One effective method that has gained significant popularity over the years is blogging. Whether you run a small startup or a well-established corporation, blogging can offer numerous benefits that can enhance your brand, engage your audience, and drive growth. Your potential customers might not even know you exist.

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How to Help Your Employees Become Influencers

Onalytica B2B

The concept of your employees being influencers may sound odd to some. When most hear the term ‘influencer’ they think of the social media influencers on platforms such as Instagram, Twitter and YouTube endorsing consumer products to their audience in return for a pay cheque. Employees don’t quite fit this definition.

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7 Top B2B Social Media Trends

Oktopost

60% of US B2B marketers named social media the most effective B2B channel for driving revenue in 2023. 7 Top B2B Social Media Trends How To Effectively Measure The Impact of Your B2B Social Media Strategies Harness Social Media Trends to Boost Your Strategy B2B Social Media: Where Is Your Audience Now?