BenchmarkONE

FEBRUARY 3, 2022

In this article, we’ll show you how to distribute your content so that it gets in front of as many people as possible. Why Distributing Your Content is Essential for Success. Ross Simmonds, founder at Foundation Marketing , believes “Content distribution differentiates a piece of content that thrives and one that falls flat.”.

Distribution 75

Distribution Top of Funnel Effectiveness Content 75

ConvertKit

OCTOBER 30, 2020

Why YouTube video promotion is so important. Step #1: Optimize and promote your YouTube videos. Step #2: Promote your YouTube channel. Step #3: Promote your channel outside of YouTube. Fortunately, there are still plenty of ways to promote your YouTube videos and grow your audience without spending a fortune.

Youtube 145

Youtube Promotion Spending Video Marketing 145

Hubspot

JANUARY 22, 2021

With over two billion monthly active YouTube users, YouTube is an undeniably powerful channel for advertising — which means, if you're a YouTube creator, there are plenty of opportunities for you to make money off the platform. Since advertising is the primary method for monetization on YouTube, this is critical information.

Cost Per Thousand 96

Cost Per Thousand CPM Youtube CPA 96

KoMarketing Associates

JULY 31, 2018

Marketers are still developing an ample amount of video content to reach their target audiences, according to new research, and they are using a multitude of social channels to distribute their work. This was followed by 43 percent who said they turn to YouTube, and 37 percent who stated that they promote their content on Instagram.

Distribution 121

Distribution Advertising Channels Video Marketing Organization 121

Outgrow

APRIL 11, 2022

How to Leverage Content Distribution Platforms the Best way? Are you still looking for the right content distribution platforms for the seamless distribution of your content? . on how to find niche content distribution opportunities. What Is Content Distribution? Content (Re) Distribution is King.

Distribution 52

Distribution Outgrow Best Practices Content 52

Strategic-IC

JULY 1, 2019

To see best engagement and visibility on your content, a distribution strategy is vital. Here are tips to consider when addressing how to share and distribute your content. Why Content Distribution? So if you’re creating high-quality, audience relevant content on a regular basis - surely you’re set for success?

Distribution 84

Distribution Tips Marketing & Strategy Content 84

Convince & Convert

FEBRUARY 17, 2015

A player in the game for a long time now has been YouTube, as creators on the network have been able to connect with an audience through video in a variety of wildly successful ways. The following items are the pieces I’ve found to be the most critical to include in your YouTube video formula. They like people.

Youtube 167

Youtube Paid Search Agency Marketing & Strategy Video Marketing 167

Scoop.it

FEBRUARY 2, 2022

The truth is: you can only see the benefits of content curation if you make a conscious effort to get it in front of your ideal audience. Just like you can use your blog or your YouTube channel to host your own, original content, Scoop.it The post How To Distribute Your Content With Scoop.it topic: your online magazine.

Distribution 52

Distribution Curation Content Newsletter 52

Marketing Insider Group

SEPTEMBER 11, 2015

Paid distribution a great way for brands to quickly grow their audiences and jumpstart engagement with their content. The average Hollywood movie spends 50-60% of its production budget on distribution, and the ratio for creating and distributing your brand’s content should be similar. Reach 97% of US internet audience.

Paid Content 100

Paid Content Distribution Cost Per Click Banner Ads 100

Hubspot

APRIL 4, 2019

Retaining your audience’s attention positively impacts your brand a lot more than merely acquiring attention. When an audience engages with your content for long periods of time on a consistent basis, they can easily turn into a loyal tribe that’s passionate about your work and recommends your brand to all their friends.

Youtube 78

Youtube Marketing & Strategy Word of Mouth Click Rate 78

Digital B2B Marketing

OCTOBER 15, 2013

Forrester recently released a report pointing out the failure of most content marketers to plan for adequate content distribution. Optimizing your content for search and distributing it through your own social and email channels is just the starting place. Content Distribution Options. And they’re right.

Paid Content 100

Paid Content Distribution Advertising Agencies B2B Marketing 100

Hubspot

JANUARY 14, 2019

So you made an incredible video, sent it out to your internal teams, encouraged sharing, uploaded it to YouTube and waited for the marketing fame to roll in. Video Distribution Checklist. One of the first spots you'll want to upload to is YouTube. When distributing your videos, social channels are your best friend.

Distribution 75

Distribution Video Marketing Advertising Agencies Multi-Channel 75

illumin

APRIL 25, 2024

Over-the-Top or OTT refers to the digital content delivered (can be video-based or audio-based) directly to viewers over the internet, bypassing traditional distribution channels like cable or satellite providers. Examples include YouTube, Pluto TV, and Tubi. The fourth category is MVPD (multichannel video programming distribution).

Cable 98

Cable Television marketing Mobile Advertising Broadcasting 98

Scoop.it

NOVEMBER 28, 2019

The truth is: you can only see the benefits of content curation if you make a conscious effort to get it in front of your ideal audience. Just like you can use your blog or your YouTube channel to host your own, original content, Scoop.it The post How to distribute your content with Scoop.it topic: your online magazine.

Distribution 63

Distribution Curation Content Newsletter 63

Webbiquity

FEBRUARY 28, 2023

The spread of eCommerce has dramatically changed B2B marketing and distribution. Long gone are the days when B2B companies delivered software on physical media or relied on catalogs to reach their ideal target audiences. Start by conducting market research to discover what works best for your target audience.

eCommerce 272

eCommerce Marketing AI B2B Marketing Trends 272

Webbiquity

MARCH 2, 2021

For individual events focused on audience engagement, one of the best options is Shindig. Pre-Event Content Types and Distribution Channels. And in two dimensions: the types of content that will be produced, and the channels or tactics that will be used to distribute and promote that content, to get the word out.

Event Marketing 271

Event Marketing ROI Multi-Channel Advertising Agencies 271

Marketing Insider Group

NOVEMBER 23, 2023

We’ve applied the age-old notion of communicating through narrative to traditional advertising concepts, enabling us to build a bridge with our audience. While we may think of content marketing as a modern concept, brands have been using stories to convey ideas to their audience for hundreds of years. When did content marketing start?

Content Marketing 221

Content Marketing Work Management Paid Search Agency Marketing Management 221

Atomic Reach

MARCH 7, 2019

Audience personas or at least an understanding of your target audience. Clear content distribution and promotion strategy. Here’s a list of the most common mistakes that content marketers make: Not keeping their audience in mind while creating content and just writing for the sake of writing. A content calendar.

Verticals 100

Verticals Consulting User-Generated Content Custom Publishing 100

ClearVoice

MARCH 14, 2024

You can build something magnificent from the ground up, but if your target audience doesn’t know your masterpiece exists, chances are your hard work will stay confined to just a few people. Content distribution is a core component but often an underutilized aspect of content marketing. It maximizes the visibility of shared content.

Advertising Agencies 52

Advertising Agencies Planning Distribution Peer-to-peer 52

Sprout Social

JULY 19, 2023

Thanks to the OG TikTok, social media algorithms have prioritized video, especially short-form vertical video, like Reels and YouTube Shorts. Our survey also revealed marketers are prioritizing short-form vertical video across TikTok (60%), Instagram (53%) and YouTube Shorts (52%).

Conversion Rate 91

Conversion Rate Video Marketing Top of Funnel Webinar Metrics 91

Contently

JANUARY 26, 2023

Both require organizations to create content on topics relevant to the target audience. To meet this goal, the company produced videos for its YouTube channel featuring pharmacists discussing the COVID-19 vaccine in a relatable manner. The brand publishes on different platforms to reach different audiences.

Thought Leadership 194

Thought Leadership Top of Funnel Peer-to-peer Digital Marketing Funnels 194

Martech

JUNE 7, 2023

In response, Google introduced YouTube Shorts and Meta followed suit with Instagram Reels, solidifying the significance of short-form video content. Unstoppable video marketing strategies If you’re ready to embrace video for your marketing fully, here are three proven strategies to stand out, build a brand and capture an audience.

Marketing AI 97

Marketing AI Advertising Channels Video Marketing Youtube 97

Contently

SEPTEMBER 6, 2016

That’s why HelloDenizen was born in 2014, a YouTube channel that has racked up over 33 million views thanks to viral hits like the “ Tiny Hamster ” series. We’re gonna try to develop creative that fits your brand, and we’re going to create an internet-relevant video that audiences want to see.'”

Viral Marketing 60

Viral Marketing Paid Search Agency Youtube Ad Agencies 60

Vidyard

NOVEMBER 16, 2015

Many marketers are underestimating the importance of distribution and treating it as an afterthought, according to a recent Forrester report. Posting a video on YouTube (even if it’s a pretty freakin’ awesome video) is unlikely to generate you millions of views or qualified leads. of these extremely tactical takeaways.

Forrester 50

Forrester Distribution Video Marketing Advertising Agencies 50

Content Marketing Institute

MARCH 22, 2018

Distribution of your content, particularly with paid media, is also not that hard to do initially. The true challenge of becoming a successful publisher is sustaining an audience – providing so much ongoing value that they naturally seek out your content and become a loyal reader. Click To Tweet. Match tools to touchpoints.

Marketing Automation Services 108

Marketing Automation Services Work Management Marketing Management Paid Search Agency 108

ClearVoice

DECEMBER 18, 2023

Account-based marketing (ABM) and strategic content creation and distribution mesh perfectly. However, strategic content creation and distribution are great solutions to these challenges. Choosing the Right Channels Finding the right content distribution channels for ABM is crucial for maximizing reach and impact.

Account Based Marketing 95

Account Based Marketing ABM Tactics Top of Funnel 95

Contently

JUNE 13, 2018

Most of our social content links to an article or report we want our audience to read, so if they follow through to our site, that’s a better win for us. Dark social refers to the massive amount of links copied and pasted into emails and messenger apps, rather than shared on traditional distribution platforms via the share button.

Social Media 158

Social Media Paid Search Agency Companies Media 158

Vidyard

FEBRUARY 4, 2020

Webinars are the easiest way to learn new skills, and a great way for businesses to offer value to their audience. Live Q&As make for meaningful interactions and a deeper learning experience than asynchronous tutorials—or even live events where audience members might be too shy to speak up! Product Webinars. How to Make a Webinar.

Webinar Metrics 76

Webinar Metrics Lead Scoring Lead Ranking Work Management 76

Sprout Social

MARCH 16, 2022

If livestreaming is a part of your video strategy, using Facebook’s Live video metrics can help you refine your approach to live audience. Stand-out YouTube video metrics. YouTube has more than 2 billion active users and their newest video type— YouTube Shorts —generates more than 15 billion daily views. Card clicks.

Video Marketing 126

Video Marketing Youtube Click Rate Allocation 126

SocialPilot

FEBRUARY 6, 2024

Enter “Influencer Marketing,” an effective way to reach your target audience and generate leads. 1.25% 1% YouTube 3.5% More than 55% of marketers use YouTube to promote brands Ideally, when it comes to ads, the first thing that many people think about is YouTube. 2% 1% Facebook 2% 1.5%

Statistics 98

Statistics Advertising Agencies Paid Search Agency Allocation 98

Vidyard

MARCH 5, 2014

So you made an incredible video, sent it out to your internal teams, encouraged sharing, uploaded it to YouTube and waited for the marketing fame to roll in. A great distribution strategy covering all major channels will have you sharing your videos with Oprah-like levels of excitement. For further instructions you can see this FAQ.

Distribution 58

Distribution Video Marketing Youtube Multi-Channel 58

Oktopost

NOVEMBER 3, 2022

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. And for good reason – when pivoting to reach a new audience, getting the timing or messaging wrong can be catastrophic. So what do you do when it’s time to reach a new audience? How do you reach a new customer audience without abandoning your old one?

Demographics 62

Demographics Transparency Youtube Marketing & Strategy 62

Vidyard

FEBRUARY 4, 2020

Webinars are the easiest way to learn new skills, and a great way for businesses to offer value to their audience. Live Q&As make for meaningful interactions and a deeper learning experience than asynchronous tutorials—or even live events where audience members might be too shy to speak up! What do they want to learn?

Webinar Metrics 65

Webinar Metrics Lead Scoring Lead Ranking Work Management 65

Sprout Social

JANUARY 4, 2022

Be consistent, track your performance and experiment to see what resonates with your audience. And Facebook Live allows brands to host live events, give a peak behind the scenes or engage in real time with their audiences. YouTube video statistics. 74% of consumers use YouTube. Facebook video statistics.

Social Media 142

Social Media Statistics Video Marketing Social Marketing 142

Biznology

APRIL 24, 2017

Here are 30 fascinating facts about organic vs paid social media: 100% of the Top 100 Global Brands have run YouTube ads in the past year. 34% of marketers cite YouTube as their preferred social network. 27%of marketers said audience growth was the most important metric to track, followed by website clicks (19%), and engagement. (17%).

Paid Social Agency 130

Paid Social Agency Social Media Organization Media 130

Martech

OCTOBER 11, 2023

They have evolved their social media posts from simple updates and events to more sophisticated and produced content intended to engage audiences and drive business goals. Twitter (now X) has lost much of its business audience and interest from B2B companies. aimed at buyers and prospects. Threads is still a question mark.

Social Media 126

Social Media Media B2B B2B Thought Leadership 126

Vidyard

JANUARY 17, 2013

A well-informed and successful video strategy includes YouTube. There is no way around it, YouTube is a power house in online video and search. Just like you can’t write a blog without SEO and distribution, you can’t create a successful video campaign without YouTube. YouTube is synonomous with online video.

Youtube 51

Youtube Tagging Demographics Display 51