Vidyard

JANUARY 8, 2021

Your next sales kickoff or training event is going virtual for 2021. And as with any year, you’ll likely focus on soft skills, the sales process and using new technologies. Help Your Remote Sales Team Shine. Virtual Sales Training Resources. Sales Gravy: Virtual Selling Skills Bootcamp. Get the Kit.

Training 141

Training Top of Funnel Resources Work Management 141

Square 2 Marketing

SEPTEMBER 2, 2021

Demand Generation, Lead Generation, Sales Opportunities And Month-Over-Month Revenue Growth Require New Ideas. These old-school marketing and sales tactics won’t produce long-term scalable results. Today’s marketing requires some new and more innovative digital techniques. Hire more salespeople!

Digital Transformation 70

Digital Transformation Trade Show Demand Generation Agencies Demand Generation 70

Zoominfo

SEPTEMBER 24, 2021

The last time sales teams were offered real change in their tech offerings was back in the early 2000s, when cloud-based customer relationship management (CRM) systems came into vogue. That technology permanently shifted the way sales teams operated. Source: High Growth Study 2021, published by the Hinge Research Institute.

Demand 130

Demand Automation Work Management Marketing Management 130

Biznology

JANUARY 21, 2021

Welcome to 2021! Strategic employee communications and engagement, executive communications, change management, diversity and inclusion communications, M&A. Change management communications, employee and leader engagement, communications, and marketing. John Clemons. Mark Dollins. Mike Moran. Ruth Stevens. David Schlesinger.

Work Management 160

Work Management Ethics Consulting Budget Programs 160

Lake One

JANUARY 4, 2021

Manufacturers tend to excel at digital transformation on the manufacturing floor. When it comes to finding areas to improve manufacturing processes and scaling their business, manufacturing often leads other industries. Meryl Steinhauser | Product Manager | Polywater. Amy Helke | Inside Sales | Polywater.

Digital Transformation 52

Digital Transformation Enterprise Management Work Management Marketing Automation Services 52

Martech

MARCH 18, 2022

For the fall 2021 edition of the MarTech Conference, our theme was “Data. Over those two days, we looked at the myriad ways marketers are managing and making decisions based on data. How agile is transforming modern marketing : Learn why agile is becoming the new foundation for marketing going forward. Customer journeys.

Conference 104

Conference CMS Development Digital Asset Management Marketing Automation Services 104

Sprout Social

AUGUST 19, 2021

The Sprout Social Index 2021™, UK & Ireland report found 63% of consumers bought from social media in the past year. Now executives are all in on digital transformation. . Ecommerce broadly encompasses the process of buying and selling goods online. The best social commerce platforms to use in 2021.

Stats 126

Stats Examples Tips Top of Funnel 126

Oktopost

NOVEMBER 18, 2020

We are in Q4 and moving into 2021, so the stakes are high for sales; meaning it’s probably time to look for the next lever to optimize selling capabilities. COVID-19 has made it clear that sales strategies needed to evolve. New Salesforce data has revealed the top sales challenges for 2021. It’s time to face it!

Social Media 89

Social Media Top of Funnel Lead Ranking Lead Scoring 89

Vidyard

JANUARY 8, 2021

Your next sales kickoff or training event is going virtual for 2021. And as with any year, you’ll likely focus on soft skills, the sales process and using new technologies. Help Your Remote Sales Team Shine An all-in-one video selling resource to support your strategic planning, SKO, and ongoing enablement.

Training 74

Training Top of Funnel Resources Work Management 74

Marketing Insider Group

JULY 15, 2021

By some accounts, the last year has seen digital transformation accelerate by anywhere from 7 to 10 years from where we were in early 2020 at the start of the global COVID-19 pandemic. A specific discussion topic is chosen, and a moderator manages the conversation and focuses the Tweetchat upon that specific topic.

Twitter 363

Twitter Demand Generation Agencies Marketing Management Conference 363

Vidyard

JANUARY 8, 2021

Your next sales kickoff or training event is going virtual for 2021. And as with any year, you’ll likely focus on soft skills, the sales process and using new technologies. Help Your Remote Sales Team Shine An all-in-one video selling resource to support your strategic planning, SKO, and ongoing enablement.

Training 65

Training Top of Funnel Resources Work Management 65

Hubspot

JANUARY 4, 2021

So, to better understand what to expect or pay close attention to in 2021, I've connected with 20 marketing experts for their perspective. Here's what else 2021 has in store based on the predictions of this fabulous group of marketing leaders. Marketers will plan asynchronous events that plug into the funnel. Virtual Events.

Trends 101

Trends Marketing AI Work Management Planning 101

PureB2B

APRIL 20, 2021

As the need for a more streamlined B2B buying process grows, so does the requirement of data granularity in demand generation. The standard software buyer in 2021 is being pulled in multiple directions, resulting in a decline in attention spans. Decisional Intelligence vs Big Data in Demand Generation? Why is that?

Demand Generation 62

Demand Generation Demand Generation Work Management 62

PureB2B

FEBRUARY 8, 2021

As the need for a more streamlined B2B buying process grows, so does the requirement of data granularity in demand generation. The standard software buyer in 2021 is being pulled in multiple directions, resulting in a decline in attention spans. Decisional Intelligence vs Big Data in Demand Generation? Why is that?

Demand Generation 62

Demand Generation Demand Generation Work Management 62

Contently

FEBRUARY 22, 2023

Let’s explore three emerging video formats and how brands can integrate them into brand awareness and lead-generation campaigns. Top 3 video formats and how they drive engagement Brand videos can be lighthearted, but there’s a danger in thinking of video as only a top-of-the-funnel (TOFU) asset.

Top of Funnel 198

Top of Funnel Video Marketing Marketing Strategy Marketing & Strategy 198

Ledger Bennett

DECEMBER 8, 2020

Ledger Bennett’s continuously updated slate of key B2B Marketing & Revenue Intelligence Statistics tracking the ever-evolving landscape across B2B marketing technology stats, digital transformation stats, virtual event stats, customer experience (CX) stats, data-driven marketing stats and more to keep you in the know…. McKinsey ).

Statistics 52

Statistics B2B Marketing Planning Digital Transformation 52

Seismic

JANUARY 21, 2021

As organizations prepare to navigate 2021 and beyond, the ability to deliver exceptional digital customer experiences will be critical for success. The acceleration of digital transformation in sales will only continue. By 2025, Gartner projects that 80 percent of sales interactions will occur in digital channels.

Top of Funnel 102

Top of Funnel Marketing AI Analytics Organization 102

Martech

MARCH 18, 2022

Over those two days, we looked at the myriad ways marketers are managing and making decisions based on data. 2021 Stackie Awards announced at MarTech: See the winners : Once a year marketers lean on their Powerpoint skills to show just how connected their marketing platforms are. Marketing operations. Customer journeys.

Conference 118

Conference CMS Development Digital Asset Management Marketing Automation Services 118

Pam Didner

JANUARY 1, 2021

As we sit in early 2021 many B2B marketing events and conferences have yet to announce dates, and with good reason. More are organizing free virtual events in early 2021 to engage with prospects, brands and speakers to keep them warm in possibly Q3 or Q4. 7 Event Industry Predictions in 2021. Jan 19-21, 2021 | Virtual | Website.

Conference 52

Conference B2B Marketing Marketing AI B2B Thought Leadership 52

Hubspot

DECEMBER 13, 2022

It’s become pretty impossible to escape those themes, particularly if you’re a small business owner or on a sales team. Over the past two years, we’ve talked a lot about how the pandemic has sped up the rate of digital transformation, particularly in the shift to selling online. Take Blockbuster, for example.

Digital Transformation 63

Digital Transformation Hubspot eCommerce B2B Sales 63

Televerde

APRIL 28, 2021

PHOENIX, AZ – April 28, 2021 – Televerde , the preferred global revenue creation partner supporting marketing, sales and customer success for B2B businesses around the world, announced today that it has signed contracts with nine net-new clients and significantly expanded partnerships with 17 existing clients in the first quarter of this year.

Work Management 52

Work Management Marketing Management Lead Ranking Service 52

6sense

SEPTEMBER 14, 2021

Customer Since: January 2021. FARO continues to be a pioneer in bridging the digital and physical worlds through data-driven accuracy, precision, and immediacy. FARO had always been a very product-centric, engineering-led, sales-driven organization — all things that contributed to the company’s success over 40 years.

Sales Management 62

Sales Management Digital Marketing Funnels Lead Ranking Top of Funnel 62

Zoominfo

OCTOBER 23, 2019

Only 23% of businesses have incorporated AI into processes and product/service offerings today ( source ). 47% of digitally mature organizations say they have a defined AI strategy ( source ). billion in 2021, according to market research firm IDC ( source ). billion in 2021, according to market research firm IDC ( source ).

Marketing AI 247

Marketing AI Statistics Enterprise Management Work Management 247

ActiveDEMAND

SEPTEMBER 9, 2021

CRM integrators lead the charge of digital transformation for their clients. They take processes that were on spreadsheets, emails, and were manual processes, and consolidate and automate. These marketing automation platforms: manage prospects pre-sales. ActiveDEMAND integrates with.

Marketing Automation Services 89

Marketing Automation Services Marketing Automation CRM Automation 89

Conversica

JUNE 8, 2021

FOSTER CITY, Calif., – June 8, 2021 – Conversica, Inc. , a leader in Conversational AI solutions for revenue teams that help organizations attract, acquire and grow customers at scale, today announced its quarterly new subscription sales increased 23% since the first quarter of 2020; after a 210% year over year increase in 2020.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Gartner 52

Valasys

JUNE 1, 2021

Also, marketers are interested in using cryptocurrency for real-time payments, foreign currency conversion, and automatic sales tax calculations. In brief, cryptocurrency mining is a term that refers to the process of gathering cryptocurrency as a reward for work that is complete. trillion.”.

Digital Asset Management 52

Digital Asset Management Ad Exchange Peer-to-peer B2B 52

ClickZ

JUNE 29, 2022

For Boots, this involved adapting three core pillars and ensuring a seamless interplay between them: People: Building marketing teams with a data-led mindset and adjusting processes to be reflective of this mindset. Now it’s a far more integrated process that has to take place.” Nobody likes change.

Advertising Agencies 107

Advertising Agencies Top of Funnel Digital Marketing Funnels Advertising Mediums 107

Televerde

OCTOBER 19, 2020

A major transformation is underway in B2B marketing – and not just digital transformation. You’ll see digital marketing trends reflect changing expectations over the next year or so. However, they still consume several pieces of content before connecting with a sales team. Sales and Marketing Alignment.

Marketing AI 145

Marketing AI Trends Account Based Marketing Buyer's Journey 145

LeanData

DECEMBER 16, 2021

A key to spurring revenue team growth is a sales tech stack that scales and supports the transition from scrappy startup to hyper-growth enterprise. To accomplish that, Krishna needed to develop driving GTM processes and build a supportive sales tech stack to expand the pipeline of opportunities to fuel this ambitious growth.

Enterprise Management 52

Enterprise Management Lead Scoring Lead Ranking ROI 52

Conversica

AUGUST 5, 2021

Banuelos brings decades of sales experience in marketing cloud, enterprise marketing management, commerce, and digital experience solutions across SMB, mid-market and enterprise businesses and directly supports Conversica’s transparent commitment to Diversity and Inclusion. 5, 2021 – Conversica, Inc. ,

Enterprise Management 59

Enterprise Management Marketing AI Marketing Management SMB 59

Martech

JULY 14, 2022

A survey by the IT Sales and Marketing Association (ITSMA) found 27% of the marketing budget dedicated to ABM in 2021, with 75% of those surveyed saying they planned to increase spending on ABM in 2022. Another notable development among ABM vendors is the move to consolidate ABM with demand generation. More M&A.

Account Based Marketing 113

Account Based Marketing Enterprise Management Work Management Marketing Management 113

Oktopost

JANUARY 6, 2021

What many organizations used to position as a brand awareness vehicle suddenly turned into a proper social selling and revenue generation channel. What Can We Look Forward to in 2021? As Colin Day puts it, “in 2021, it will no longer be called social selling. Shannon Seastead, Sr.

Digital Transformation 107

Digital Transformation Webinar Metrics Social Media Planning 107

GreenRope

MAY 13, 2021

Organizations have responded in return, and digital solutions have become a top priority, focusing on vendor, employee, and customer safety. In 2021, the need for businesses to advance their strategies and meet the current setting's requirement continues to increase. It is Not All about Technology. Use Technology as an Aid.

Digital Transformation 52

Digital Transformation Work Management Marketing Management Marketing & Strategy 52

Zoominfo

AUGUST 12, 2018

Only 23% of businesses have incorporated AI into processes and product/service offerings today ( source ). 47% of digitally mature organizations say they have a defined AI strategy ( source ). billion in 2021, according to market research firm IDC ( source ). billion in 2021, according to market research firm IDC ( source ).

Marketing AI 150

Marketing AI Statistics Enterprise Management Work Management 150

Valasys

FEBRUARY 10, 2020

Customer Experience Management (CXM) is a new visionary approach to marketing & it’s about architecting a favorable environment for enhanced customer experience (CX). Customer Experience Management is all set to become smarter in the year 2020. Why Customer Experience Management is Important. According to Gartner.

Enterprise Management 52

Enterprise Management Work Management Marketing AI Marketing Management 52

chiefmartech

JANUARY 10, 2022

Following my wrap-up of martech from 2021 — tl;dr a year in digital marketing that was experienced like a Twitch stream at 1.5X Now, it’s true, I’m generally quite skeptical of “predictions” and therefore reluctant to label this post as such. Together, these forces are converging into The Digital Firm.

Enterprise Management 136

Enterprise Management Digital Asset Management Work Management Marketing Management 136

Martech

AUGUST 18, 2021

I shot him a celebratory text about the song, and he admitted that the suggestion had been generated by Spotify’s algorithm. To my friend, I imparted the wisdom I’ve acquired over the years from covering marketing technology and digital transformation. Email automation is never ‘set it and forget it’.

Work Management 124

Work Management Marketing Management Paid Search Agency Advertising Agencies 124