article thumbnail

Report: More Traffic Now Coming from Mobile, Suggesting a New Direction for B2B Marketers

KoMarketing Associates

As marketers in B2B organizations look for new avenues to reach their target audience, new research suggests that mobile is growing in even greater prominence. Wpromote recently conducted the “2019 State of B2B Digital Marketing” report and discovered that for the majority of marketers (30.13

article thumbnail

54 B2B Mobile Marketing Statistics for 2020

Zoominfo

It’s tough to name a marketing tool more powerful than the mobile phone. They’re also using their mobile phones to interact with businesses and make purchases. This means that mobile marketing has become more important than ever. What percentage of websites are viewed on mobile devices? There are 3.5

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

20 Mobile Email Marketing Stats That'll Make You Better at Your Job

Hubspot

At this point, email has proven to be a major communication tool for both consumers and marketers. But, as this channel has thrived, mobile technology. And while you might think you have a solid email strategy, a huge portion of your audience might be missing out on your lead-generating content if your emails aren't mobile optimized.

Stats 101
article thumbnail

Website Design Trends: Dark Mode

Bluetext

Dark mode has seen a continued rise in popularity over the past few years following the 2019 release of Apple’s dark mode option alongside the iOS 13 update. In response to increased user screen time across devices, this darker UI design trend has garnered immense popularity. Dark mode can also save device battery life.

Design 46
article thumbnail

Why Mobile Advertising Is Critical for B2B Marketers

KoMarketing Associates

Mobile device connectivity continues to take more and more of our time, focus, and energy. According to Search Engine Land , digital media usage has grown 49% and mobile app usage has grown 90% between June 2013 and June 2015. The trend continues to just over 70% by 2019. It’s Not Just Google AdWords.

article thumbnail

Top 3 Viral Mobile Marketing Campaign Examples to Inspire You

Martech Advisor

With so many consumers primarily using mobile devices, you can’t ignore the power of intelligently placed mobile marketing campaigns. In this article, we look at three viral marketing campaign examples and what they imply for marketers. Learn More: Top 8 Mobile Advertising Platforms for 2019.

article thumbnail

Marketers’ Top 5 Priorities for 2019 Ranked (And Why They’re Counterintuitive)

Unbounce

If you’re a digital marketer in 2019, people are expecting a lot from you. Because, as any marketer can tell you, prioritization is a tricky beast. It shows what nearly 400 marketers say their top priorities are for 2019: Source: The 2019 Page Speed Report. Priority #1: A/B Testing (33% of Marketers).