Content Standard

APRIL 25, 2019

Meanwhile, with digital transformation for nonprofits accelerating to the point at which it can be difficult to keep track of the many technologies available, it may also be hard to pick out which tools your organization can cost-effectively deploy for optimal impact. Featured image attribution: QuickOrder.

Digital Transformation 84

Digital Transformation Cost per Acquisition Broadcasting Paid Search Agency 84

G2M Solutions

MAY 30, 2018

The purpose of g2m's research, conducted in Q1 2018, was to ask firms how they grow. Particularly, we wanted to understand how the organisation’s digital transformation was affecting their approach to growth and forcing them to change. How do they set strategy, build a plan, and then execute successfully?

Digital Transformation 63

Digital Transformation B2B Planning Research 63

Thinkers360

MAY 19, 2024

Arion Research LLC Arion Research LLC is a global cloud advisory, research and consulting firm that helps software providers increase business performance by providing innovative cloud based software solutions; and with businesses in building a digital first strategy and selecting the best technology solutions. Tigon Advisory Corp.

Marketing AI 144

Marketing AI Lead Ranking Lead Scoring Enterprise Management 144

Contently

MAY 2, 2018

To dig into the full results, download the 2018 report “ Engaging Your Audience With Visual Content ” by filling out the form at the top of the page. The post 2018 Report: Engaging Your Audience With Visual Content appeared first on The Content Strategist. You can unsubscribe at any time.

Digital Asset Management 167

Digital Asset Management Content Newsletter Video Marketing 167

Aberdeen

JANUARY 2, 2018

It’s that time of the year where firms (operating on a fiscal year of January to December) evaluate their 2017 results and set 2018 objectives and the strategies to achieve them. As in years past, there is no shortage of recommendations outlining the top trends, strategies, and technologies companies must use to succeed in 2018.

Peer-to-peer 73

Peer-to-peer Digital Transformation Classified Ads Class 73

Contently

JANUARY 4, 2019

Digital Transformation. Digital transformation is the low-rise jeans of business buzzwords—a dead ’90s fad that’s now coming back with a vengeance. Digital transformation. — Ryan Wallman (@Dr_Draper) September 20, 2018. So let’s bring it back. Secret sauce. Innovation.

Digital Transformation 168

Digital Transformation Content Marketing Paid Search Agency Advertising Agencies 168

Sprout Social

OCTOBER 4, 2018

It’s hard to believe that we’re getting closer to the end of 2018. We’ll cover things like data-driven storytelling, content amplification, and ways to better endure digital transformation. 10/17 – Digital Transformation: How to Prepare Your Agency with Emily Stang, Agency Marketing Strategist.

Digital Transformation 72

Digital Transformation Storytelling Paid Search Agency Advertising Agencies 72

Contently

MAY 2, 2018

To dig into the full results, download the 2018 report “ Engaging Your Audience With Visual Content ” by filling out the form at the top of the page. The post 2018 Report: Engaging Your Audience With Visual Content appeared first on The Content Strategist. You can unsubscribe at any time.

Digital Asset Management 131

Digital Asset Management Content Newsletter Video Marketing 131

Kaon

MAY 5, 2020

Transformative CEO Customer Experience Award for Digital Transformation. After Q1 2020, digital transformation is no longer a “nice-to-have” — it is critical to a business’ survival. In 2018, Kaon’s big data analytics showed global trends of increased user interactions by as much as 28%, year-over-year.

Digital Transformation 29

Digital Transformation Trade Show B2B Sales Conference 29

Contently

MAY 1, 2018

According to the report, “Marketers named content creation and management as their top two digital priorities for 2018 in a Gartner survey of marketing decision makers conducted at the end of 2017.” Wellman)], [27 March 2018]. This graphic was published by Gartner, Inc. and/or its affiliates in the U.S.

Marketing Management 153

Marketing Management Gartner Vendors Paid Search Agency 153

chiefmartech

APRIL 24, 2018

So here at our event in San Jose today, I’m pleased to unveil the 2018 edition of one of the most loved-and-hated slides in marketing: Marketing Technology Landscape Supergraphic (2018) — 4.6MB Slide. An analysis of all the entries to The Stackies from 2015 through 2018 by the folks at Boardview.io

Marketing Automation Services 111

Marketing Automation Services Marketing AI Long Tail Marketing Paid Search Agency 111

Envy

FEBRUARY 20, 2018

Don’t fret, just as in 2017, we did the research for you: below are the top conferences that you should try to attend in 2018. 7-11 March, 2018 / Cancun, Mexico. IBM Think 2018. 19-22 March, 2018 / Las Vegas, NV. 19-21 March, 2018 / Lake Buena Vista, Florida. World Of Cybersecurity Congress 2018.

Trade Show 85

Trade Show Enterprise Management Gartner Conference 85

Exo B2B

MARCH 8, 2018

We start March with our Top 30 marketing influencers of 2018. Tamara is also ranked in the Top 25 AI/Machine Language influencers , a Top 50 Blockchain Influencer , and Top 50 Digital Transformation Influencer. For Forrester, she regularly publishes studies, the most recent being : New Tech: B2B Social Selling Tools, Q1 2018.

Advertising Agencies 105

Advertising Agencies B2B Thought Leadership Blogger Marketing & Strategy 105

Contently

JUNE 5, 2018

The idea of digital transformation isn’t new, but as marketing needs have evolved, so, too, have the people in charge of them. In March 2018, the consulting firm Spencer Stuart revealed some good news for CMOs: The average tenure for the position had increased from 42 months to 44 months. Ad Age, Fast Company.

CMO 167

CMO Digital Transformation Gartner Stats 167

chiefmartech

DECEMBER 14, 2017

This is part 2 of a five-part series, providing an update on the 5 Disruptions to Marketing as we head into 2018. If you haven’t read Part 1: Digital Transformation (2018 Update) yet, you might want to start there. MICROSERVICES & APIS (2018 Update). Stay tuned.

API 67

API Enterprise Management Marketing Management Advertising Agencies 67

Bound360

APRIL 25, 2018

One of the best events for B2B Leaders is right around the corner…are you ready for SiriusDecisions Summit 2018? Here is everything you need to know about SiriusDecisions Summit 2018. While I don’t expect such a core announcement in 2018, we can expect the keynotes to guide the themes of the conference.

B to B 49

B to B Work Management Marketing Management Account Based Marketing 49

Kaon

MARCH 12, 2019

Tell us about how dramatically your role evolved in 2018 with marketing and sales technologies. At Kaon , 2018 was all about efficiency and process. In one, interactive content was viewed 72,000 times in 2018, while PDFs were viewed less than 500 times, and videos were viewed less than 200. They need to get feedback from users.

Advertising Agencies 184

Advertising Agencies Enterprise Management Budget Programs Marketing Management 184

KoMarketing Associates

JANUARY 2, 2019

Larger companies lead the way with driving digital transformation, likely as a result of budgets that allow them to do so,” wrote the authors of the eBook. Regardless of company size, organizations should take the time to research which elements of digital strategy are most important when it comes to meeting customer needs.”.

Marketing Budget 158

Marketing Budget Paid Search Agency Research Marketing & Strategy 158

Customer Experience Matrix

DECEMBER 13, 2020

As with digital advertising, the pandemic has accelerated an existing trend, achieving in months digital transformations that would otherwise have taken years. Back in 2018 we saw it at least as often as AI. blockchain will quiet down. Now it comes up just rarely.

Marketing AI 367

Marketing AI Privacy Peer-to-peer Amazon 367

chiefmartech

MAY 6, 2020

Building apps is simply inherent to digital transformation. A digital business will create a ton of custom-built, customer-facing apps — on the web, mobile devices, voice assistants, IoT, etc. — as touchpoints for doing business with customers digitally. not new SaaS businesses). Yes, those figures are pre-Covid-19.

Digital Transformation 88

Digital Transformation Urgency Marketing Eye-Tracking Touchpoints 88

KEO Marketing

DECEMBER 21, 2017

What can you expect to see in digital advertising trends that will affect your marketing strategies in 2018? KEO Marketing presents The State of Digital Advertising: Trends to Watch in 2018, where we detail the top 4 digital advertising predictions for the upcoming year. Digital Remains Important Post-sale.

Advertisements 48

Advertisements Advertising Trends Top of Funnel 48

Lattice

JUNE 25, 2018

Informatica, leader in data-driven digital transformation, is a beta member of Lattice’s new platform, Atlas. They shared their ABM journey with Lattice Atlas at Marketo Summit 2018.

Digital Transformation 100

Digital Transformation Marketo Account Based Marketing ABM 100

EMagine B2B Blog

JANUARY 30, 2018

2018 is poised to be a big year for SEO, and many digital marketers are feverishly guessing which best practices will change, and which will stay. Your site may have ranked well in 2017, but it might not be optimized for a mobile-first 2018. appeared first on emagine.

Paid Content 58

Paid Content SEO Lead Scoring Lead Ranking 58

Nuvi

NOVEMBER 5, 2018

NOVEMBER 6, 2018 — Reputation.com , the first and only complete cloud-based enterprise reputation management platform, today announced its CEO, Joe Fuca, will speak at the 22 nd annual Healthcare Internet Conference (HCIC), held November 5-7, 2018 in Scottsdale, Arizona. REDWOOD CITY, Calif.

Enterprise Management 40

Enterprise Management Digital Transformation Verticals Conference 40

Webbiquity

JANUARY 14, 2021

According to a 2018 report titled The Sorry State of Digital Transformation, only 22% of businesses had not embraced automation. Automation simply means using technology to perform or execute recurring business processes. This strategy minimizes manual effort and costs, while increasing efficiency and streamlining processes.

Marketing AI 266

Marketing AI Skype Work Management Business 266

chiefmartech

DECEMBER 18, 2017

This is part 3 of a five-part series, providing an update on the 5 Disruptions to Marketing as we head into 2018. If you have not yet read Part 1: Digital Transformation (2018 Update) or Part 2: Microservices & APIs (2018 Update) , you might want to start there. VERTICAL COMPETITION (2018 Update).

Verticals 61

Verticals Marketing Management Touchpoints Amazon 61

Televerde

SEPTEMBER 10, 2020

In 2018, a Wall Street Journal editorial declared that “Every company is now a tech company.” Since then, the term digital transformation has become the catch-all phrase for a company’s plans to apply advanced technologies like mobile, cloud, and AI to their core processes to make them more efficient, flexible, and innovative.

Marketing AI 103

Marketing AI Planning Digital Transformation Paid Search Agency 103

EMagine B2B Blog

JANUARY 30, 2018

2018 is poised to be a big year for SEO, and many digital marketers are feverishly guessing which best practices will change, and which will stay. Your site may have ranked well in 2017, but it might not be optimized for a mobile-first 2018. appeared first on emagine.

Paid Content 42

Paid Content SEO Lead Scoring Lead Ranking 42

Sprout Social

JUNE 17, 2021

Digital transformation is in full swing. Accelerated by the events of 2020, this wave of transformation marks a turn of the tide in how businesses and consumers view, use and value social media—and we’ve got the data to prove it. — Courtney Lacy (@clacy__) December 4, 2018. Why it’s important.

Social Media 145

Social Media Statistics Social Marketing Marketing Budget 145

Valasys

JANUARY 14, 2019

Chris Sarne, the Senior Director of omnichannel strategy, Oracle Retail, believes that successful retailers relied on accurate inventory during the holiday season in 2018 so as to fulfill omnichannel journeys and meet customer demand.

Enterprise Management 49

Enterprise Management Work Management Marketing Management Digital Transformation 49

Martech

AUGUST 3, 2021

Around 2017 or 2018 there was enthusiasm for RPA as a core factor in digital transformation. Software robots, it was thought, could take over digital processes and execute them tirelessly and at speed. ServiceTrace will become part of Mulesoft, the integration platform Salesforce acquired in 2018.

Enterprise Management 110

Enterprise Management Work Management Account Based Marketing Marketing Management 110

Bluetext

SEPTEMBER 14, 2018

As we recently wrote, Bluetext has been selected as a finalist for the 2018 Acquia Engage Awards in the category of “Lightning in a Bottle” The Acquia Engage Awards recognize the world-class digital experiences that organizations are building with the Acquia Platform. About Mindtree. To learn more, visit acquia.com.

Digital Transformation 20

Digital Transformation Work Management Marketing Management Class 20

Marketing Insider Group

FEBRUARY 24, 2021

Digital transformation progression means diverse pools of users will want to use your website to learn and shop. They updated them twice since then, in 2008 and 2018. To ensure those with disabilities can do this, you need to improve site accessibility. These are standards from the World Wide Web Consortium (W3C).

CMS Development 274

CMS Development Barriers Act-On User-Generated Content 274

Salesforce Marketing Cloud

JUNE 29, 2022

Thirteen percent said their organization has implemented over 50 automations, up from just 4% who did so in 2018. When HR processes are automated, it sends a positive signal to prospective employees that the company is digital-first. Automation for every team. How can companies identify opportunities for automation?

Efficiency 98

Efficiency Marketing AI Automation Product 98

Televerde

OCTOBER 19, 2020

A major transformation is underway in B2B marketing – and not just digital transformation. You’ll see digital marketing trends reflect changing expectations over the next year or so. 84% of B2B marketers say they used AI in 2020 – up from just 29% in 2018. Today’s buyers are young.

Marketing AI 145

Marketing AI Trends Account Based Marketing Buyer's Journey 145

Online Marketing Institute

JULY 31, 2018

The Six Building Blocks of Digital Transformation -Optimizing Your Website for Voice Search & Position 0 -The Road Forward for Social Media Marketers – A New Reality -The Rise of the Algorithmic CMO See all Webinars ⟶ Newest Classes -Intro to Scrum -Are You Future Ready? Try our classes for free.

Advertising Agencies 52

Advertising Agencies Class Ideal Customer Profiles Privacy Policies 52

Marketing Insider Group

DECEMBER 21, 2020

Although B2B digital ad spend decreased in 2019 after its peak in 2018, eMarketer research expects B2Bs to spend $8.14 2020 served as the catalyst for digital transformation in many ways. It takes time and skill to develop interesting 360 photos, engaging videos, and professional podcasts. Perfected PPCs. billion in 2021.

Marketing Budget 337

Marketing Budget Marketing Budget Creation Budget Programs Research 337