Webbiquity

FEBRUARY 2, 2012

Is Quora still a significant social media destination? According to Compete.com, traffic to the site did fall off sharply in February and March of 2011 after an initial surge, but has rebounded to new highs since then (though half a million unique visitors per month isn’t particularly impressive for a social media site).

Best Practices 100

Best Practices Social Media SEO Blogger 100

ViewPoint

DECEMBER 20, 2011

Social media strategies and ROI. Here are our guest marketing and sales bloggers along with their ViewPoint posts in 2011: Ardath Albee , CEO, Marketing Interactions eMarketing Expert Ardath Albee on the Limitations of a Lead Gen Mindset. B2B marketing and sales strategies and tactics. Outsourcing lead generation. Sales management.

Blogger 120

Blogger B2B Thought Leadership Work Management Marketing Management 120

Hubspot

APRIL 1, 2020

We've all been there, especially with social media predictions. In this post, we're going to look at the top social media predictions that marketing experts got wrong. Bad Social Media Predictions. Bad Social Media Predictions. Google would have a successful social media platform. Sometimes we even get it wrong.

Social Media 97

Social Media Social Marketing Planning Media 97

KoMarketing Associates

SEPTEMBER 1, 2016

Instead, your new friends may ask if you have QQ, Qzone, WeChat, RenRen, Momo, or another social media platform popular in China. All these social media names may make you feel overwhelmed because there are so many, and many of them sound alike! Learning more about how social media is being used – and why – is a good start.

Social Media 162

Social Media Social Marketing B2B Marketing Media 162

Navigate the Channel

OCTOBER 5, 2022

This is good news for those who appreciate face-to-face networking and in-person viewing of product and service innovations. With a resurgence of in-person events and continuing demand for digital and hybrid events, it’s a pivotal time to apply a smart social media strategy to boost attendance, no matter the event format.

Social Media 65

Social Media Event Marketing Social Marketing Trade Show 65

Hubspot

FEBRUARY 23, 2017

What was the first social network you ever joined? While many people will recall it being Facebook or Twitter, others might remember some of the earlier, less popular social networks. A lot these primitive social networks go forgotten, but that doesn't make their stories any less important.

Social Networks 101

Social Networks Social Media Network Marketing Facebook 101

Zoominfo

JUNE 10, 2022

Data-backed business Marriott has partnered with Yahoo on plans to launch Marriott Media Network, an advertising network that will use hotel guests’ data to allow advertisers to present targeted ads on the hotel’s websites. Ford has reached a $19.2

Zoominfo 130

Zoominfo Advertising Agencies Amazon Work Management 130

Brandwatch Marketing

JANUARY 2, 2019

We come across all sorts of interesting stats about social media sites and users, so we’ve collated the best of them in this bumper facts list. And it comes as a great fact sheet to give context to your social media marketing efforts. Social media statistics. billion active social media users. social media accounts.

Statistics 111

Statistics Social Media Media Mobile Advertising 111

ViewPoint

JANUARY 11, 2011

Comment on The Bridge Group's ten predictions for inside sales in 2011. No longer will companies buy data from one vendor but rather they will create a network of data providers to deliver to them the specific information in their target markets. Social media has leveled the playing field. Roles will continue to segment.

Top of Funnel 120

Top of Funnel Ideal Customer Profiles Lead Scoring Lead Ranking 120

Marketing Insider Group

DECEMBER 21, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy December 21, 2010 4 Subscribe Augmented Reality For B2B Marketing in 2011? Summit The Secret To B2B Social Media?

B2B Marketing 100

B2B Marketing Paid Search Agency Demand Generation Agencies Web 2.0 100

Martech

APRIL 18, 2023

The Media Ratings Council is restoring accreditation for Nielsen’s national TV ratings after a 19-month suspension. For much of that time, both TV networks and advertisers complained about the accuracy of the data. Since 2011 major network broadcast ratings have dropped more than 80% , according to SpoilerTV. Bad timing.

Cable 91

Cable Broadcasting Television marketing Guidelines 91

ClearVoice

MARCH 7, 2020

In the industry of social media marketing, jargon is used loosely and things can change quickly. Social media is the thing that every brand acknowledges they need, yet many companies struggle to crack the code of success or lead conversions on the platforms. General social media marketing terms.

Paid Content 111

Paid Content Social Media Social Marketing Media 111

Customer Experience Matrix

JULY 3, 2017

I’m still chewing over the role of “walled garden” vendors including Google, Amazon, and Facebook, and in particular how most observers – especially in the general media – fail to grasp how those firms differ from traditional monopolists. The first is the “personal network effect” that I’ve described previously.

Work Management 68

Work Management Personalization Effectiveness Marketing Management 68

The Effective Marketer

OCTOBER 14, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Networker’s Dream Ever been in a situation where you are trying to get a hold of someone or get introduced to another person but just can’t figure out how? This is the reality for most salespeople.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Budget Creation Marketing Management 100

Convince & Convert

DECEMBER 29, 2011

I analyzed my Top 6 blog posts for 2011 by total page views, and am re-running them this week as a “greatest hits” compilation. Outstanding research from Tom Webster that debunks some common myths about social media. Social media is growing up fast. 9 Surprising New Facts About Social Media in America.

Social Media 166

Social Media Media Social Networks Ideal Customer Profiles 166

Webbiquity

MAY 3, 2011

Few phenomena have ever spread as far and grown as rapidly as social media; obviously, this has tapped into something essential to our nature. That is what has driven social media adoption. Whatever your role in social media, we hope you find this list valuable in expanding your knowledge and your network. What is it?

Twitter 100

Twitter B2B Thought Leadership Enterprise Management Work Management 100

Convince & Convert

AUGUST 4, 2015

Listen to our latest episode: It’s a huge honor for all of us at C&C Media , and a big boost to our podcast program overall, which now includes multiple shows: Social Pros. Each week on the Social Pros podcast my co-host and I interview a leading figure in the world of social media. Listen to the show on iTunes or Stitcher ).

Social Media 167

Social Media Social Marketing Paid Search Agency Media 167

Biznology

JANUARY 13, 2016

This video with Paul Gillin is about the basics of writing engaging social media messages. With so many posts, tweets and chatter filling social media, it’s almost impossible to get a message through. In this free 30-minute Biznology® webinar, you’ll learn: How to fine-tune messages for each of the major social networks.

Social Media 80

Social Media Media BtoB Webinar Metrics 80

Everything Technology Marketing

OCTOBER 22, 2010

MarketingSherpa asked more than 900 B2B marketers how they expect their marketing budgets to change for 2011. The results are in: The majority of B2B organizations are increasing marketing budgets for inbound marketing tactics, including social media, virtual events and webinars, SEO and PPC. last year.

Marketing Budget 100

Marketing Budget Allocation B2B Marketing Trends 100

Biznology

FEBRUARY 20, 2018

I find it almost impossible to not send someone a link to one of my previous posts about social media, influencer marketing, search engine optimization (SEO), reputation management (ORM), or content marketing every time something germane to those things comes up. I’ll find and revive them. People are Impressed by Writers and Writing.

Marketing Management 202

Marketing Management PR Marketing Automation Services Public Relations 202

Martech

APRIL 1, 2022

Last April a trade group representing the major television networks said Nielsen undercounted TV viewers during the pandemic because technicians were not able to get into panelists’ homes to fix devices. The Media Ratings Council, which enforces measurement standards in media, confirmed this. Processing.Please wait.

Purchase 101

Purchase Work Management Product Television marketing 101

Convince & Convert

OCTOBER 12, 2013

Much of what we’ve come to believe about social media and content marketing is wrong. 2013 data from the Pew Internet project finds 72% of American adults who are online use social networking sites. To further put this into context, about 70% of American households had satellite or cable television, circa 2011.

Social Media 167

Social Media Social Marketing Top of Funnel Work Management 167

Convince & Convert

MAY 27, 2011

Social media is growing up fast. No longer a niche plaything of the digerati, social media is firmly entrenched as a societal game changer of historical importance. For many, social media and social networking are so ubiquitous and pervasive that we presume we have it figured out, that we have a finger firmly on the pulse.

Social Media 166

Social Media Media Social Networks Ideal Customer Profiles 166

Walker Sands

JULY 9, 2020

Microsoft and Amazon’s success has resulted in many employees leaving to start their own ventures, building a robust startup network within the Pacific Northwest. On both a national and local level, the tech scene has transformed media in the region. Local Media. National Media. Seattle-based startups reached a record $3.59

Media 52

Media Amazon Startups Communities 52

Buzz Marketing for Technology

DECEMBER 8, 2010

Here are 11 concrete ways I think the environment in which B2B Marketers operate will evolve in 2011. Social Media Strategists will become Chief Customer Officers – ok so you know I am also @Avaya_Support on Twitter so perhaps this is a closet fantasy for me but it may just come true – perhaps not this coming year but in years to come.

B2B Marketing 100

B2B Marketing Paid Search Agency Mobile Advertising B2B 100

Writing on the Web

JULY 4, 2012

With the onslaught of social media in the last 10 years, the ever constant question is, what can it do for my business and my business blog? First, why should you bother with social networking sites ( Facebook , LinkedIn , Twitter ) if you’re in business? As of June 2011 Facebook has 750 Million users. Over 25% of U.S.

Social Media 100

Social Media Blogger Business Media 100

Tomorrow People

OCTOBER 24, 2012

You don''t need to be a big name brand with a six figure marketing budget to make social media work. In fact, recent research has shown that small businesses are more likely to succeed within the social media arena than their supposedly all-powerful, ''jump in feet first'' corporate counterparts. Building customer relationships.

Social Media 120

Social Media SME Media Marketing Budget 120

Tomorrow People

OCTOBER 24, 2012

You don't need to be a big name brand with a six figure marketing budget to make social media work. In fact, recent research has shown that small businesses are more likely to succeed within the social media arena than their supposedly all-powerful, 'jump in feet first' corporate counterparts. Building customer relationships.

Social Media 120

Social Media SME Media Marketing Budget 120

markempa

JANUARY 11, 2011

Ann wanted to know how happy the group was with the lead generation results of their social media campaigns. Her question, and too many of her 30-plus responses, illustrated the disconnection between the expectations of marketers who are out on the frontlines every day and marketing gurus proclaiming the wonders of social media.

Social Media 120

Social Media Media Advertising Benchmark Budget Programs 120

markempa

JANUARY 11, 2011

Ann wanted to know how happy the group was with the lead generation results of their social media campaigns. Her question, and too many of her 30-plus responses, illustrated the disconnection between the expectations of marketers who are out on the frontlines every day and marketing gurus proclaiming the wonders of social media.

Social Media 120

Social Media Media Advertising Benchmark Budget Programs 120

KoMarketing Associates

MAY 31, 2012

With so many marketers finding social media stumbling blocks standing in their way, how can they effectively find ways to “leapfrog” over them? Research shows social media usage is steadily on the rise as companies look to promote brand awareness and nurture leads. What kind of social media channels—i.e.,

Social Media 120

Social Media Media Work Management Marketing Management 120

Biznology

AUGUST 20, 2012

That’s far from typical–very few companies have more traffic to any of their social media venues than to their old-fashioned website. Here are 26 social media secrets Skittles knows: 1 out of every 5 minutes people spend online are spent on social networks in 2012; up from 1 out of every 20 minutes in 2007.

Social Media 80

Social Media Media Social Networks Wikipedia 80

Biznology

AUGUST 25, 2014

Walmart also has a big social media presence. Here are 10 lessons on Walmart’s social media strategy for every business. Because the company is often a target for controversial press, a second objective is to use social media to protect, defend and enhance Walmart’s reputation. It is still a family-owned business.

Social Media 80

Social Media Media Marketing & Strategy Blogger 80

Convince & Convert

JUNE 4, 2013

In recent years Jay Baer set the bar with his co-author Amber Naslund in 2011. A more intimate setting of around 400 attendees and (intentionally) not growing, this conference is known for great networking opportunities in addition to desireable big brand experience. Gini and Paul Evans made 2012 absolutely stellar.

Social Media 127

Social Media Social Marketing Media Co-Registration 127

Marketing Insider Group

DECEMBER 15, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy December 15, 2010 Subscribe The Secret To B2B Social Media? Summit Augmented Reality For B2B Marketing in 2011?

Social Media 100

Social Media Web 2.0 Media B2B 100

Webbiquity

JANUARY 24, 2011

Supplement your email list with your contacts’ social network info? Display a feed of brand-related comments from a variety of social networks on your website? Search for a brand name or keyword across all of the most popular social networks at once? Monitor social media discussions of your company or product in real time?

Social Media 100

Social Media Tools Buzz Media 100

BOP Design

FEBRUARY 20, 2019

The beginning of 2019 is a great time to assess everything you’ve been doing and find ways to build on your B2B marketing and social media strategy. Below are several trends in social media for the new year as well as a handy social media cheat sheet to keep your content optimized. Creating Brand Authenticity.

Social Media 50

Social Media Media B2B Linkedin 50