7 SEO Processes That Get Easier with Increased PageRank/Domain Authority - Whiteboard Friday


What factors are affected as you improve PageRank or Domain Authority, and how? So the title of today's Whiteboard, "7 SEO Processes That Get Easier with Increased PageRank and Domain Authority." So why did we choose PageRank and Domain Authority?

How to Explain Domain Authority to a Non-SEO


Posted by Orbiteer Do you ever have to explain the importance of Domain Authority to clients or co-workers who have little or no SEO experience? The name for this stuff originally in Google was called PageRank. PageRank. Capital P, capital R, one word, PageRank.


Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

8 Tips to Increase Your Organic Page Ranking in 2018


Your URLs have a certain amount of PageRank associated with them. If you want a percentage of the PageRank from these web pages passed onto your new URLs so the authority passes throughout the website, you need to correctly implement 301 redirects. Links are what bind together the Internet and also how Google passes PageRank from one website to another. Guest post by Nathan Elly.

Expired Domains: How To Find (And Use) Expired Domains For SEO


As of July 2021, there are a total of 153,210 expired domains on the internet. A good backlink profile is essential to build credibility for your website, and expired domains can help you do it faster. But, there are downsides to acquiring expired domains, especially if you do it wrong.

How Do I Improve My Domain Authority (DA)?


Posted by Dr-Pete The Short Version: Don't obsess over Domain Authority (DA) for its own sake. Domain Authority shines at comparing your overall authority (your aggregate link equity, for the most part) to other sites and determining where you can compete. Attract real links that drive traffic, and you'll improve both your Domain Authority and your rankings. Domain Authority is designed to be an indicator of success (more on that in a moment), but it doesn't drive success.

What clients want and expect from influencer marketing, according to creator relations master, Kristen Matthews


No, not just the theoretical performance metrics associated with the influencer’s Q-Rating or Klout based on the number of their followers, their engagement, their subscriptions, Likes, or the traffic and SEO PageRank of their blog, but actual conversions and visits that can be directly connected to each influencer. You would provide a unique domain name or unique URL address that was only associated with the campaign but would not have the granularity that modern clients demand.

Fathom SEO Pulse #55: Domain Structures, 301s Affecting Performance & More


Here’s the latest SEO news: “International Domain Structures and SEO: What Works Best?”. Businesses with different domains for multiple countries can use a few different structures for those sites. Here are our key takeaways that we’ll be sure to focus on moving forward: Make sure you choose the approach that best fits your brand’s needs.The four main approaches to structuring various sites across different countries include: Sub-Domain Structure.

Google is a lying liar that lies


Backlinks (still) matter – Reciprocal links , Page Rank , Domain Name age, and Backlinks are the core of Google and they’ll never really get rid of it. Search Engine Optimization Google Google Search HTML HTML element Joomla Meta element Methods of website linking organic search PageRank Search engine optimization twitter Uniform Resource Locator I’m going to get a lot of blowback for this.

Google 176

Three Ways to Build Links in the Age of Google Penguin


In the days before Penguin, we used to discredit links between pages within the same domain. Recently, I’ve discovered that internal links actually can pass considerable link juice, as long as the authority of your domain is high and the referring source is tightly relevant to the page to which it is pointing. Domain authority : Post Penguin, whether a link is worth much is based more upon the domain authority of the source than other factors.

Aging 160

Patchwork quilt stitch your marketing website tightly together using internal links and navigation (every page is sacred, every page is great, if a page is wasted, Google gets quite irate)


Every page has its own unique PageRank and you can’t tell the success of a website based only the PR of it’s Default Index Landing Page. While Google does understand the concept of Site and Domain, every page is scrutinized on its own merits. Everyone wants high PageRank links coming in from out there — even in 2017. Google handles every internet page separately.

Guide to 301 Redirects in SEO


There are many “ranking factors” to consider, but one of the most important is PageRank. PageRank is an objective evaluation of a website’s trustworthiness, evaluated based on the quantity and quality of links pointing to that site. Consider purchasing a competing domain.

Google Ranking Factors You Need To Know for 2022

Marketing Insider Group

They are the foundation of PageRank , which is at the core of Google’s ranking algorithm. While PageRank itself hasn’t been updated in several years, Google has confirmed well after that last update that they still use it. Domain Security. Say what? You read it right!

Google 285

How to Spot a Link Scheme (and Get Away Fast)


Google’s exact policy states: ”Any links intended to manipulate PageRank or a site’s ranking in Google search results may be considered part of a link scheme and a violation of Google’s Webmaster Guidelines. What kinds of domains are being used?

Spot 83

Link Velocity: How to Use Link Velocity to Your Advantage in SEO


PageRank. PageRank is a number assigned to pages by Google that essentially tells us how important they are within the entire index. If you publish too often, your website will have no time to accumulate PageRank, authority, or trust amongst link participants.

Link 65

8 Ways to Use External Links to Improve Your SEO

Single Grain

Outbound, or external links, are hyperlinks that point from your domain to some other website. Third, there’s evidence that external links to authoritative domains can boost your Google rank. In Google, nofollow links don’t pass PageRank and don’t pass anchor text.”

Link 111

The ultimate guide on Link Building


The most popular search engine in the world today began its journey with the introduction of an algorithm that revolutionized search: PageRank. PageRank considered several factors to rank sites in the search index. You only need to let it know which pages or domains should be rejected.

What Are Dofollow And Nofollow Links?


This is called Link Juice by some users, and it occurs because of Google’s PageRank metric. They do not boost PageRank, nor do they help with better placement on SERP. A marketing management strategy aims to generate results that meet the business’s objectives.

Link 136

What is Link Juice and how it impacts on digital strategies


If you have a post, and there are links to other pages in it, a part of your ranking potential — called PageRank (PR) — is being distributed among each of these redirects to other sites on the internet. For this, some tools and algorithms can be important, like Google PageRank.

Link 152

Link Building Pricing: What Should I Pay for Link Building Services?


You can’t just spam your links on every forum and blog you can find and expect to get a boost to your domain authority. Domain authority is calculated in large part based on the authority of referring links. You’re ready to build links. But wait.

External Links: Why Should You Link to Other Websites?


At first, it might seem odd that we should direct to other websites the users we’re always struggling to attract to our own domain. If internal links are hyperlinks connected to other pages on your site, external links are those that point to different domains.

Link 235

SEO Isn’t Mystical


PageRank (PR): Google assigns every website a value between 0 and 10 (with 10 being the best), this value is known as your PageRank (though it often appears as PR). Your PageRank value is based on factors like link popularity and trust that Google uses to determine where your website ranks on its search engine results page (SERP). Unlike PageRank, your Domain Authority score is not determined based on one of Google’s own algorithms.

Study Confirms Moz Has the Largest Link Data Set


The queries were evenly split across the sectors, and then used to pull results from Google for the top 100 domains. This led to the statistically significant sample size of 85,308 domains. Moz reported the most links per domain 72% of the time.

How to Build Traffic Generating Links


Some companies will avoid these types of links because they don’t pass any PageRank, but the truth is that these links are still valuable. You can find a cheap domain using this brand name generator.

Off-Page SEO: What It Is & Why You Need It [+a Helpful Checklist]


While some of the factors are based on website content and performance, Google also gathers its understanding of your website through sources outside of your domain. That's because Google is built on PageRank, an algorithm that looks at a page's backlinks for quantity and quality.

5 SEO Tactics to Maximize Internal Links — Whiteboard Friday


We have a page on Domain Authority. If you Google "Domain Authority," it's typically the very first result. We had just launched a new tool, SEO Domain Metrics , and we wanted to add a link from our existing page to our new page. The link said "Check your Domain Authority for free," and we added it. They wanted to check their Domain Authority. There's a patent called User Sensitive PageRank. We talked about reasonable surfer and user sensitive PageRank.

8 Off-Page SEO Strategies You Should Be Implementing Right Now

Single Grain

You can often earn a contextually relevant backlink within the article to an important target page on your website, which helps boost your website’s domain authority and organic search rankings. Make sure they have high domain authority and are relevant to your business.

Natural vs. Unnatural Links: What’s the Difference? How to Build a Natural Backlink Profile


Since the dawn of online search engines, external links have been a major factor in calculating a domain’s overall authority, which in turn influences its ranks for various keywords. If all the links pointing back to your domain point to the same page, Google will deem them to be unnatural.

How Much Should Sponsored Articles Really Cost? [New Data]


Within the guide is a research study conducted from March to June of 2014 that collected sponsored article prices from 550 blogs and publications and unveiled correlations with a variety of predictor variables, including Domain Authority (DA), Page Authority (PA), PageRank (PR), AlexaRank (AR), and Twitter, Facebook, and Pinterest followings. To find Domain Authority, use Small SEO Tools. For PageRank and AlexaRank, use Check Page Rank.

Defining Link Metrics that Impact SEO Link Building Development

KoMarketing Associates

There are SEO-specific link building tools that mash-up various metrics such as those listed above to create scores for links, and pages and domains that links are located on. Open Site Explorer Domain / Page Authority, mozRank, and mozTrust. Website’s number of domain-specific links (via Open Site Explorer). Domain Age/History.

Disavow Backlinks: A Complete Guide to Disavowing Backlinks in Google


A backlink is simply a link on an external domain that points to your site. PageRank, the driving ranking algorithm used by Google, prioritizes ranking sites with high authority. One complete domain to disavow (when multiple bad backlinks exist from that site): .

How to Filter for Quality Publishers When Guest Posting for SEO Link Building


What is the Moz Domain Authority, Ahrefs Domain Rating? Similar to Moz Domain Authority, the Moz Spam Score. Unless there is a strict filter, the value of any “write for us” site, regardless of domain authority, is greatly diminished.

Topical SEO: 7 Advanced Concepts of Link Relevance & Google Rankings


This is the popularity part of Google’s algorithm, described in the original PageRank patent. In the beginning, there was the original PageRank patent , which changed the way search engines worked. Check out the variety of anchor text to Moz’s page on Domain Authority , illustrated here using Link Explorer. Topic-sensitive PageRank. Despite rumors to the contrary, PageRank is very much alive and well at Google. Posted by Cyrus-Shepard Links matter for SEO.

Linking Your Way to Success: Tips for More Effective Links & SEO

Launch Marketing

A strong link that’s optimized correctly will improve essential SEO factors like Domain Authority – Moz’s 1-100 score of how well your website will rank – as well as PageRank , Google Search’s algorithm for how well your page will rank in search engine results. Domain Authority. It isn’t one of the easiest SEO components to improve but small steps can help improve your domain authority , which will in turn improve the authority of your links.

Link 48

You’re doing SEO wrong: it’s all about authority


Domain authority is not a new concept, it’s been a staple of good SEO for a long time. For example, I wrote the following in 2010: PageRank is designed to ensure that the most relevant, authoritative sites are listed at the top of search results. Most people get the theory of SEO: You find the keywords and phrases that compose the search queries of your target audience, and you build content that answers the questions implicit in those queries.

SEO 171

7 Critical Tools of the Trade for B2B SEO Competitive Analysis

KoMarketing Associates

Screaming Frog lets SEO professionals crawl entire domains, pulling SEO relevant page details like HTML titles, Meta Descriptions, Keywords, Headings, etc. With this information in hand, an SEO professional can work more diligently in evaluating the competitor’s keyword strategy, key phrase usage across the site, and depth of material within the domain. Understanding the SEO strategy of a competitive website is a critical component of a B2B SEO campaign.

Trade 201

How to Use Link Building for Improving SEO


Your domain authority is dependent on these metrics, but you can’t just go out and build links with abandon. Instead, your best bet is to use guest posts—custom-written content for external publications that contain a relevant, informative link pointing back to your domain.

They're Simply the Best: The Top 25 Moz Blog Posts of 2020


7 SEO Processes That Get Easier with Increased PageRank/Domain Authority. What factors are affected as you improve PageRank or Domain Authority, and how?

8 Essential SEO Reports to Create for Your Client in 2020

Single Grain

Page and Domain Authority: PA and DA help you determine the ability of a specific page/domain to rank in the search engines. Domain authority and page authority. The ratio of the backlink to referring domains. Domain and page authority. Spam score of the domains.

The Human Approach to Link Building Outreach


The site in question has a 72 Domain Authority as well as a PageRank of 6 as I write this and it’s very relevant to the client, so it would be a great place for the link. Photo credit: MyTudut. To be upfront and honest, I have never been an “email marketer,” worked in sales, or have extensively even used emailing as a strategy before link building.

Why Links Matter: Best Practices for Outgoing and Internal Links


Your digital link-building strategy should cover three types of links: Inbound : links from other domains that lead to a page of content or resource on your domain. Outbound : links you place in your domain’s content that lead to content on other domains.

Link 56