article thumbnail

8 Tips to Increase Your Organic Page Ranking in 2018

Webbiquity

Your URLs have a certain amount of PageRank associated with them. If you want a percentage of the PageRank from these web pages passed onto your new URLs so the authority passes throughout the website, you need to correctly implement 301 redirects. Participate in interviews to acquire natural links to your website.

PageRank 259
article thumbnail

Google Ranking Factors You Need To Know for 2022

Marketing Insider Group

Keyword best practices have changed, but they remain an important SEO factor. Keywords are still important — you need to make sure you’re including relevant keywords in your content in order to appear in the top search results for that particular keyword. High-Quality Backlinks. This could not be further from the truth.

Google 363
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Modern, Inside Scoop on Google PageRank In 2021

Hubspot

If you have been in SEO for a while, you may remember the days of working hard to increase the PageRank of websites — it was the metric every SEO cared about and wanted to improve. Improving PageRank meant improving your authority (usually with backlinks), which in turn could result in higher rankings and more traffic. Image Source.

PageRank 101
article thumbnail

5-Step Process For Finding Your Perfect Content Marketing Partners

Convince & Convert

Determine your most valuable, relevant, opportunistic keywords. When finding your content marketing partners, you have to start with the foundation of all content marketing – keywords. Keywords can make or break your efforts. Focusing on general keywords gets you lost in the shuffle.

article thumbnail

Four Predictions About the State of SEO in 2017

Webbiquity

Previously, SEOs had focused more on the authority of sites to improve the amount of pagerank that would help to rank the site for its desired keyword. SEOs should look at the keyword relevancy of the linking site’s page and overall web theme to predict the positive impact that it will have on the site’s rankings.

SEO 231
article thumbnail

You’re doing SEO wrong: it’s all about authority

Biznology

Most people get the theory of SEO: You find the keywords and phrases that compose the search queries of your target audience, and you build content that answers the questions implicit in those queries. They did the keyword research. Your content can be indexed by Google for the keywords it contains. They built the content.

SEO 217
article thumbnail

7 SEO Processes That Get Easier with Increased PageRank/Domain Authority - Whiteboard Friday

Moz

What factors are affected as you improve PageRank or Domain Authority, and how? So the title of today's Whiteboard, "7 SEO Processes That Get Easier with Increased PageRank and Domain Authority." So why did we choose PageRank and Domain Authority? Crawl budget. Now Google says they don't have an over-optimization penalty.