Biznology

MARCH 20, 2018

“The current catch-all these days for what I do is social media; unfortunately, when what you do is described as social media, people tend to think Facebook, Twitter, Pinterest, and maybe Google+. ” Trying GroupHigh for blogger outreach campaigns. My expertise, however, is online community outreach and engagement.

Long Tail Marketing 199

Long Tail Marketing Blogger Outreach Paid Content 199

Scoop.it

JANUARY 11, 2024

When a customer needs a specific problem solved, providers want to be the first name they think of Googling. But unless their first product is a viral hit, an industry-leading business gets to the top with years of careful brand-building. Think about Google, for example. Screenshot taken from Spotify’s Twitter account.

Work Management 78

Work Management Marketing Management Brand Identity Branding 78

Scoop.it

NOVEMBER 11, 2021

As we can see from the chart above, curated content consists of around 48% of the links that marketers post on social media – with ratios reaching and exceeding 50% for Twitter and LinkedIn respectively. Harnessing the Power of Hashtags. This helps to make content more discoverable, and thus easier for users to engage in.

Curation 86

Curation Efficiency Allocation Generation 86

Chris Koch

AUGUST 23, 2011

Seems everyone has an opinion about Google’s G+. And as usual in a situation where little data exists (yet) to support fact-based opinions, most of them are extreme. When and if Google releases an application programming interface for G+, no doubt one of the social dashboards such as Tweetdeck will build G+ in.

Social Media 100

Social Media Media Social Networks B2B Thought Leadership 100

Chris Koch

AUGUST 23, 2011

Seems everyone has an opinion about Google’s G+. And as usual in a situation where little data exists (yet) to support fact-based opinions, most of them are extreme. When and if Google releases an application programming interface for G+, no doubt one of the social dashboards such as Tweetdeck will build G+ in.

Social Media 100

Social Media Media Social Networks B2B Thought Leadership 100

Scoop.it

AUGUST 3, 2021

As we can see, some companies like Specsavers have made curated content a central theme to their social media strategy – with the company’s Twitter account continually inviting audience participation through hashtags and informal conversation starters. Image: SocialPilot ). Keep The Conversation Flowing.

Curation 105

Curation Small Business Marketing Top of Funnel Paid Search Agency 105

KoMarketing Associates

DECEMBER 21, 2017

The study is really fantastic and while they note “there is no magic formula for creating a viral or popular headline,” there is still a ton of great info and it’s worth the read. From Andrea Cruz : Google Customer Match Expands to Include Targeting by Phone Number & Address. The State of Paid Social 2017.

Paid Search Agency 204

Paid Search Agency Paid Social Agency Lead Scoring Lead Ranking 204

Convince & Convert

JULY 23, 2012

Twitter is the new sports ticker. Dump your local sports section in the paper and hop on your iPad to read sports opinions from your favorite bloggers. Twitter is preparing for its biggest surge in event traffic with the London Games. Chad Ochocinco is regarded as one of the more savvy users of Twitter in the NFL.

Social Media 134

Social Media Media Blogger Television marketing 134

seo.co

DECEMBER 30, 2020

How to Create Viral Content. + If a site links to your site, Google considers that to vouch for your authority on a given subject. Next, you can share great content (and potentially, viral content) to earn more shares, more attention, and more links from a wide audience. Create viral content. How to Create Viral Content.

Link Building 83

Link Building Social Media SEO Ad Building 83

Moz

JULY 14, 2020

Have a strong opinion Don’t shy away from controversy Inspire others. She started out by showing a few of her own tweets and pointing out that she rarely, if ever, shares anything about campaigns that don’t “go viral”. Her parting strategy: Take off the pressure of “virality” and focus on steady performers and fails. Google Ads.

PR 59

PR Digital Marketing Funnels Thought Leadership Advertising Funnels 59

Moz

JULY 14, 2020

Have a strong opinion Don’t shy away from controversy Inspire others. She started out by showing a few of her own tweets and pointing out that she rarely, if ever, shares anything about campaigns that don’t “go viral”. Her parting strategy: Take off the pressure of “virality” and focus on steady performers and fails. Google Ads.

PR 58

PR Digital Marketing Funnels Thought Leadership Advertising Funnels 58

Moz

JULY 14, 2020

Have a strong opinion Don’t shy away from controversy Inspire others. She started out by showing a few of her own tweets and pointing out that she rarely, if ever, shares anything about campaigns that don’t “go viral”. Her parting strategy: Take off the pressure of “virality” and focus on steady performers and fails. Google Ads.

PR 58

PR Digital Marketing Funnels Thought Leadership Advertising Funnels 58

Marketing Insider Group

NOVEMBER 12, 2014

And while none of my posts “went viral,” I am engaging with thousands of new readers each month on that platform as well. The author calls this “one of the most famous opinions from a highly opinionated man.” Viral’s Secret Formula (197,782 pageviews / 327 comments) by Jonah Berger.

Linkedin 100

Linkedin Work Management Best Practices Marketing Management 100

Chris Koch

OCTOBER 12, 2009

Lots of statistical analysis about the relative growth rates of Facebook and Twitter and the slowing of uptake for both. There won’t be nearly as much to link to through Twitter in the coming years, and that’s the revolutionary subtext that’s going on behind the evolution of Web 2.0. This is no evolution.

Social Media 100

Social Media Media Paid Search Agency Viral Marketing 100

Sprout Social

AUGUST 1, 2019

As consumers, we search for opinions and ask our friends for recommendations. As a consumer, you know how many places you can find them: formalized on TripAdvisor, posted about on Twitter or talked about in a blog post. The extreme ones may be rare, but they might also run the risk of becoming viral.

Marketing Management 99

Marketing Management Marketing & Strategy Network Marketing Social Media 99

Hubspot

MAY 14, 2019

Buzz marketing is a viral marketing strategy that leverages refreshingly creative content, interactive events, and community influencers to generate word-of-mouth marketing and anticipation for the product or service the brand is about to launch. Buzz Marketing. Controversial Marketing. Social Media Marketing. Stealth Marketing.

Paid Content 101

Paid Content Advertising Agencies Paid Search Agency Word of Mouth 101

Salesforce Marketing Cloud

SEPTEMBER 19, 2023

Hype them up Everyone wants to go viral. Here’s why: The new prospect isn’t waiting by the phone like they used to Prospects are spread out across digital platforms — mainly LinkedIn, but also Twitter, Facebook, and messaging apps — and they have strong opinions about where they like to communicate.

Sales Qualified Leads 69

Sales Qualified Leads Ideal Customer Profiles Outreach Work Management 69

Valasys

APRIL 4, 2023

Whether Facebook, Instagram, or Twitter, every business and user is on one of the social media platforms. By analyzing the competitors and the general trends on social media, we could understand what is going viral. Social Media Intelligence: The New Way of Competing Today, it is almost unheard of that any user needs a social handle.

Social Media 52

Social Media Media Curation Demographics 52

Valasys

MAY 6, 2021

People of all age groups have been increasingly using diverse social channels such as Twitter, Facebook, and YouTube and thus are predominantly receiving hundreds of advertisements in a day. Facebook, LinkedIn, Twitter, etc.). The most popular PPC channels are Google AdWords, social media (such as Facebook), and Amazon.

B2B Marketing 52

B2B Marketing Planning B2B Digital Transformation 52

NuSpark Consulting

AUGUST 9, 2012

We’ll focus on Twitter, Google+, Facebook and YouTube. Viral reach- The number of times your messages are seen due to user interaction (likes, shares, comments). . It’s especially powerful if those retweeters mention your Twitter handle. Let’s review key engagement metrics for our spreadsheet: Twitter.

Social Media 100

Social Media Lead Ranking Lead Scoring Media 100

NuSpark Consulting

AUGUST 9, 2012

We’ll focus on Twitter, Google+, Facebook and YouTube. Viral reach- The number of times your messages are seen due to user interaction (likes, shares, comments). . It’s especially powerful if those retweeters mention your Twitter handle. Let’s review key engagement metrics for our spreadsheet: Twitter.

Social Media 100

Social Media Lead Ranking Lead Scoring Media 100

Content Standard

DECEMBER 8, 2014

Targeting super-sharers on the first day of launch could “maximize the viral peak and slow viral decay,” the study says, since those first 24 hours after content is published is vital to its success. Trailing far behind is Twitter with 13.8 percent and Google+ with 9.3 Timing Is Everything.

Video Marketing 40

Video Marketing Ads Tips Viral Marketing 40

The Effective Marketer

NOVEMBER 6, 2009

In recent emails they have started using this as proof that “(…) the market should take note that the defense on which Gartner prevailed was its argument that its reports contain ‘pure opinions,’ namely, opinions which are not based on objective facts&#. No hard facts. They said it themselves!

Gartner 100

Gartner Planning Work Management Marketing Management 100

Optinmonster

FEBRUARY 23, 2022

All you have to do is tell AIOSEO what words or terms you’d like to rank for on sites like Google. RafflePress has pre-built viral giveaway templates designed to improve engagement and grow traffic. People active in affiliate marketing usually have large audiences that highly value the affiliate marketer’s opinion.

Planning 75

Planning Best Practices Work Management Marketing Management 75

Valasys

OCTOBER 14, 2019

Omnichannel Reputation Management is Flourishing & has a Massive Influence on Public Opinion & SEO : With the growth in omnichannel marketing practices, reputation management has become inevitable. Omnichannel reputation management thus helps in client acquisition, engagement as well as in driving greater conversions. Wrapping It Up.

Marketing Management 58

Marketing Management Word of Mouth Brand Identity Branding 58

Hubspot

SEPTEMBER 26, 2019

For example, World Wildlife Fund’s branding on social media is consistent across their website , Twitter , and Instagram. Image Source: Twitter. The hashtags in WWF’s Twitter bio really show how the nonprofit uses Twitter to expand engagement and reach. Can you imagine shopping for your next bed using Spotify?

Tips 75

Tips Business Customer Satisfaction Work Management 75

Sprout Social

AUGUST 23, 2016

People aren’t afraid to voice their opinions on social media. An easy way to do this is through Twitter Advanced Search. Twitter doesn’t allow you to save your searches, but you can do it in Sprout. The interesting thing about all of these is unlike Facebook, Twitter, Pinterest or Google+, they are mobile first.

Social Media 111

Social Media Paid Content Media Business 111

Content Standard

MAY 14, 2018

In an era of “fake news,” when just about anyone can start a publishing site, print outlandish claims, and go viral on social media, that’s hardly a surprising stat. Clearer signposting of the type of story you are reading, with labels highlighting a story as Analysis, Review, Background, Opinion, Satire, or Sponsored.

Brand Identity 44

Brand Identity Branding Ethics Trust Marketing 44

SnapApp

DECEMBER 16, 2011

For example, on Facebook, you could ask fans to "Like" a status update if they agree with it, and on Twitter, you can ask followers to "Pls RT" if it's an especially high-value post. Think about your company's current Facebook, Twitter, Google+ and other social media platforms. It's all about tone.? Make it easy. Make it fun.

Effectiveness 48

Effectiveness Content Viral Marketing Social Media 48

Sprout Social

MAY 2, 2018

Social media marketing for dentists is still in the early roots of adoption, but more dental practices are seeing the power of being active on Twitter, Facebook and Instagram. People take their healthcare decisions very seriously–and a lot of folks turn to Google for help. Why Does Social Media Marketing Matter For Dentists?

Social Media 111

Social Media Paid Content Social Marketing Media 111

SnapApp

JANUARY 12, 2016

Even if your content goes viral, it won’t serve your purpose — you don’t have one! Always get a second opinion. . They can give you an honest opinion without over thinking. . You probably don’t notice them because they fade into the background of your Google search or email newsletters. No Brand Personality.

Peer-to-peer 48

Peer-to-peer Content Urgency Marketing Advertising Benchmark 48

Adobe Experience Cloud Blog

OCTOBER 14, 2016

What is commonly referred to as the “Great Firewall of China” specifically blocks foreign digital platforms such as Facebook, Twitter, Google, and Youtube. Weibo is akin to Twitter; the name literally translates into English as ‘Micro Blog.’ Short, humorous video clips are also popular and often go viral.

Paid Content 48

Paid Content Paid Search Agency Advertising Agencies Work Management 48

Ambal's Amusings

FEBRUARY 4, 2010

Blog WritingWhitePapers Twitter Mike_Stelzner. Blog WhitePaperPundit Twitter Jonathan_Kantor. WhitePaperPundit : The Friday FREE White Paper List, a listing of free white papers from weekly Twitter Tweets that don’t require registration, posted each Friday. Twitter StephanieTilton. Blog CindyKing Twitter CindyKing.

Paper 100

Paper Enterprise Management Marketing Management Case Studies 100

Hubspot

OCTOBER 20, 2011

Learning from the gang of four (Amazon, Apple, Facebook, and Google). An example of this is Twitter and TweetDeck. Several months ago, Twitter bought TweetDeck -- a company that took its API in an interesting direction. There are lessons for mid-size companies to learn from the gang of four (Amazon, Apple, Facebook, and Google).

Tips 28

Tips Advertising Agencies Amazon Paid Search Agency 28

Convince & Convert

AUGUST 10, 2010

We’ve gone from MySpace and a era of anonymous accounts and comments attributed to “SexyBear1984″ to using our real names on Facebook, Twitter, and elsewhere as we build personal brands. If it is, we’ll include it in Viral Heat. If they are social media savvy, you can follow up via Twitter direct message.

Paid Content 134

Paid Content CRM Paid Search Agency Social Media 134

Sprout Social

DECEMBER 5, 2023

Several brands, including United Airlines, have reportedly lost patrons and billions in value due to their poor management of the Flight 3411 incident involving a forcefully removed passenger that went viral online. What are your customer’s opinions about your product? Do you need to mitigate a social media crisis ?

Work Management 93

Work Management Marketing Management Software Marketing AI 93

Biznology

JULY 1, 2014

I have been covering Google Plus since its inception three years ago. It feels to me like a very rich, very opinionated Google has decided what the right way to do social media is and they’re going to implement this utopian vision whether or not anyone else is interested in joining — or attending — their Church of Plus.

Paid Content 80

Paid Content Google Social Networks Youtube 80