Valasys

OCTOBER 10, 2019

Leveraging social media KPIs in the year 2019 & beyond will be an unbeatable approach for marketers to figure out the loopholes in their marketing strategies & will guide them on how to set social media KPIs to optimize their marketing & other core bottom-line endeavors such as sales revenue & return on marketing investment (ROMI).

Cost Per Thousand 55

Cost Per Thousand Social Media ROMI CPM 55

Valasys

MARCH 25, 2020

Within a superior lead nurturing set-up, the prospects can be smoothly directly down to the sales path for optimizing the sales conversions or the sales revenue. Thus, with fewer expenses for lead acquisition and maximized reach and indulgence the overall revenue for the marketers is optimized. No matter which geo-targeted.

Event Marketing 45

Event Marketing B2B Marketing Marketing Management B2B 45

Valasys

DECEMBER 4, 2019

In such a scenario, the best time to make a sales call is quizlet & the only one that needs to be researched & sought answers to for the marketers to effectively carry out their tasks of prospecting & to scale up the Return on the Marketing Investment (ROMI) from their sales endeavors.

Cold Calling 64

Cold Calling Work Management Marketing Management Telemarketing 64

Valasys

MARCH 9, 2020

Marketers use personalization to streamline the B2B sales cycle & to scale up the Return on their Marketing Investment (ROMI). AI helps in the deliverance of personalized content & also assists with the preparedness of personalized pieces of content based on predictive insights generated from diverse data-points.

Sales Cycle 64

Sales Cycle Paid Content Marketing AI B2B Sales 64

Valasys

SEPTEMBER 19, 2019

Moreover, 80% of the B2B leads generated on social media come through LinkedIn & 50% of the website traffic originating from social media comes through LinkedIn ( Source: Sophisticated Marketer’s Guide to LinkedIn). Leads Generated : It is the number of prospective customers that are acquired via LinkedIn advertising campaigns.

Cost per Acquisition 40

Cost per Acquisition CPA ROMI Marketing Management 40

Valasys

OCTOBER 8, 2019

According to a report by Emailmonday.com, email generates $38 for every $1 spent which implies an astounding ROI of 3800%. Choosing the right email marketing tool means one doesn’t have to worry about writing a personalized & catchy subject line for your email & about generating a great email signature.

Enterprise Management 51

Enterprise Management Budget Programs Email Marketing Work Management 51

Valasys

AUGUST 12, 2019

A successful ABM strategy, at the end of the day, has to be focused on generating more leads. The targeting is often done based on diverse audience-segments being generated by using the demographic , firmographic, technographic, psychographic & the “fit-data” of the prospects.

Account Based Marketing 40

Account Based Marketing Sales Qualified Leads Top of Funnel Marketing AI 40

Valasys

OCTOBER 14, 2019

Consequently, having a well-strategized approach for omnichannel reputation management helps the brands optimize their pieces of content & other marketing campaigns & lead to an increased number of sales conversions & improved returns on marketing investment (ROMI).

Marketing Management 58

Marketing Management Word of Mouth Brand Identity Branding 58

Valasys

OCTOBER 24, 2019

For architecting pathways ways to perennially healthy sales revenues, get in touch with our team of experts.

Marketing AI 40

Marketing AI Creativity B2B Marketing Marketing & Strategy 40

Valasys

SEPTEMBER 6, 2019

Thus, Twitter is an important social media platform for generating leads, nurturing them, generating conversions & also helps in building excellent relationships with the existing customers by providing excellent after-sales services through tweets & re-tweets.

Click Rate 40

Click Rate Marketing Automation Services Ideal Customer Profiles Social Media 40

Valasys

SEPTEMBER 26, 2019

We, at Valasys Media, employ lead generation , account-based marketing , lead nurturing , event promotion services , list building services & content syndication services to help our clients with their core bottom-line endeavors such as optimization of their sales revenues.

Social Media 49

Social Media Media Youtube Multi-Channel 49

Adobe Experience Cloud Blog

SEPTEMBER 10, 2009

Marketers need to think beyond justifying their existence, to improving ROMI (Return on Marketing Investment) to the point where they make a real impact on the enterprise. Marketing ROI is NOT an increase in market share, click-throughs to your web site or even revenue generated from your marketing communications.

B2B Thought Leadership 48

B2B Thought Leadership Thought Leadership ROI ROMI 48

Valasys

AUGUST 30, 2019

Several experts argue that the next generation is always smarter & probably we have enough reasons to believe that as well. For a major part of the last decade, the marketers invested numerous time & effort to attract the most inscrutable generation that ruled at our times – the Millennials. trillion by the year 2020.

Paid Content 49

Paid Content Lead Scoring Lead Ranking B2B Marketing 49

Valasys

AUGUST 27, 2019

Additionally, content.myemma.com concludes that 59% of the B2B marketers consider emails to be the most effective channels for lead generation. Many marketers might believe that they don’t generate enough customer data or activity to justify the effort & expenses required in establishing the email preference centers.

Marketing AI 40

Marketing AI Marketing Automation Services Opt-out Opt-in 40

Valasys

SEPTEMBER 16, 2019

Moreover, according to a blog by the Hootsuite, 80% of the B2B leads generated on all the Social Media channels, come exclusively through LinkedIn. Optimizing the total Number of Followers on LinkedIn. The B2B marketers need to have a comprehensive B2B marketing strategy particularly when it comes to content.

Paid Content 40

Paid Content Linkedin Optimization Marketing & Strategy 40

markempa

APRIL 12, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

ROMI 120

ROMI Lead Generation Work Management B2B Marketing 120

ViewPoint

AUGUST 2, 2017

This blog will take you through five factors that impact lead close rate and a calculation you can use to determine the minimum close rates your product or solution requires. The five main factors in lead close rate are: Market definition. Lead definition. Process for following up on leads. Lead nurturing.

Sales Qualified Leads 192

Sales Qualified Leads Lead Scoring Lead Ranking ROMI 192

Valasys

SEPTEMBER 4, 2019

Running advertising, promotional & lead generation campaigns on social media platforms is essential as nowadays customers are the kings & they prefer to consume content in their own preferred ways. The business KPIs have largely only been defined on the basis of website traffic & how they generate the conversions.

Paid Content 40

Paid Content Cost Per Thousand CTR CPM 40

Valasys

AUGUST 22, 2019

Our custom-made services such as lead generation , lead nurturing , list building services , contact discovery , account-based marketing & content syndication have all been architected to decipher the pathways to optimized sales revenues for our clients.

Optimization 40

Optimization SEO B2B Marketing Lead Scoring 40

Valasys

SEPTEMBER 10, 2019

Besides, Word of Mouth Marketing (WOMM) is also inexpensive & hence, is highly rewarding in terms of revenue generation & optimization. However, for being successful with Word of Mouth Marketing (WOMM), the marketers need to make sure that they do the basics of marketing well.

Word of Mouth 40

Word of Mouth WOMM B2B Marketing Marketing AI 40

Valasys

NOVEMBER 22, 2019

Nurture examined that 81% of the businesses reported blogs being imperative to B2B lead generation. Clearly, a lack of confidence in answering delineates that probably you are not executing an optimal blog content strategy focused on bolstering the Return on Marketing Investment (ROMI).

Paid Search Agency 90

Paid Search Agency Companies B2B Lead Ranking 90

Valasys

SEPTEMBER 25, 2019

The following are the proven benefits of having a sound content syndication strategy: 1) Magnify the ROI from Demand Generation Campaigns : Paid content syndication networks benefit demand generation campaigns. The brands need to have systems in place to track & capture leads generated through syndication.

Cost per Lead 55

Cost per Lead WOMM Webinar Metrics ROMI 55

Valasys

NOVEMBER 18, 2019

So, we have compiled the ultimate list of B2B marketing software for ambitious brands, intending to help you optimize your marketing endeavors for a better Return on Marketing Investment (ROMI). It can be used to track social media campaigns, referral traffic & conversions to measure engagement & lead generation.

Work Management 51

Work Management Marketing Management Software B2B Marketing 51

SnapApp

FEBRUARY 5, 2019

Marketing teams were responsible for generating leads, and sales teams converted those leads into customers. One way our marketing team helps sales reps generate more revenue is through education,” says Michael Maynes of CIENCE. Generate More Leads with Inbound Marketing.

Lead Ranking 117

Lead Ranking Sales Qualified Leads Planning Lead Scoring 117

Valasys

NOVEMBER 4, 2019

Benefits of content personalization for B2B marketers pay off in the form of improved return on marketing investment (ROMI), as the data can serve as the microscopic lens for understanding the customers better & improving their experiences. Ways Content Personalization Benefits B2B Marketers.

Marketing AI 45

Marketing AI B2B Marketing Personalization Marketing Budget 45

Valasys

SEPTEMBER 13, 2019

Having said that, as many as 80% of the programmatic advertisers value programmatic ads for audience targeting, maintaining transparency, generating real-time insights & in aiding to the performance optimization in real-time. The programmatic media buying is expedient for the marketers in the following ways: 1.

Marketing AI 40

Marketing AI Advertising Agencies Paid Search Agency B2B Marketing 40

Valasys

AUGUST 20, 2019

With approximately half of the total population of the world using Email marketing , it certainly is a tool that B2B companies have always relied on for a consolidated return on their marketing investments (ROMIs). According to a report by Campaign Monitor, Email Marketing generates 4400% ROI & $44 for every $1 spent.

Marketing AI 58

Marketing AI Email Marketing Campaigns Personalization 58

Valasys

AUGUST 6, 2019

To curate a high-quality ABM strategy in 2019, ABM-ers should remember that it’s easier & cheaper to generate meetings when users are targeting current & previous accounts than the budget spent on targeting the entirely new ones. Therefore, building-on existing accounts is a must. And that’s all about it.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

AUGUST 26, 2019

When it comes to B2B content marketing & crafting of a holistic strategy for creation & distribution of content across multichannel, to help the marketers optimize their return on marketing investments (ROMI), the marketers need to be well informed of the changing dynamics of market place around them.

Paid Content 40

Paid Content Top of Funnel B2B Marketing Marketing AI 40

Valasys

NOVEMBER 20, 2019

When it comes to generating the B2B blog post ideas, the marketers must understand that blogs are not only important to drive additional traffic on the business websites of the brands but also assist in reputation management. Read more : How Omnichannel Reputation Management Assists in B2B Branding.

B2B 45

B2B Brand Identity Branding ROMI 45

Valasys

OCTOBER 3, 2019

According to an article published on SnapRetail, Pinterest is the third-largest source for generating referral traffic across the web. Pinterest ads allow marketers to meet their marketing goals & hence marketers need to define & measure their Pinterest KPIs.

Social Media 51

Social Media Media Landing Pages Marketing Analytics Tools 51

Valasys

NOVEMBER 20, 2019

When it comes to generating the B2B blog post ideas, the marketers must understand that blogs are not only important to drive additional traffic on the business websites of the brands but also assist in reputation management. Read more : How Omnichannel Reputation Management Assists in B2B Branding.

B2B 40

B2B Brand Identity Branding ROMI 40

Valasys

AUGUST 9, 2019

Setting Internal Yardsticks for Integrating Expertise: Marketers need to set standards for each of the digital strategies that they wish to amalgamate, go generating the maximum productivity of their digital endeavors. can help the marketers in delving into details for generating insights from multichannel data analysis.

Paid Content 40

Paid Content Marketing Budget Lead Ranking Top of Funnel 40

Valasys

AUGUST 28, 2019

Within the modern digitized landscapes, the prospects, as well as customers, generate a lot of data on several web-based platforms. They can increase their wealth of knowledge & employ it to eventually generate new businesses, either single-handedly or in collaboration with their counterparts from the industry.

Marketing AI 40

Marketing AI CMO Planning Paid Search Agency 40

Valasys

APRIL 3, 2020

This not only helps in improving the efficiency of marketing campaigns but also helps in optimizing the Return on Marketing Investment (ROMI). To be successful in B2B requires businesses to deliver dynamic, relevant and personalized experiences across omnichannel by mapping customers’ journeys end-to-end.

eCommerce 52

eCommerce B2B Enterprise Management Customer Satisfaction 52

Valasys

AUGUST 8, 2019

The upsurge in these KPIs directly resonates with the positive performances of the campaigns, directed towards an optimized Return on Marketing Investment (ROMI). These include: lead generation , lead nurturing , content syndication , account-based marketing , list building & contact discovery services.

Paid Content 40

Paid Content Email Marketing Optimization Research 40

Anteriad

APRIL 25, 2023

ABM uses  Demand Generation  techniques with the objective of adding new accounts or increasing revenue per existing account instead of focusing on individual leads. A COS helps personalize the experience, and that makes visitors more likely to become leads or buyers.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95