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Instagram Adds Feature to Allow Users to Tag Brands, and Other Marketing Stories of the Week


We''ve seen new social media product features roll out, social and mobile data offerings leak, and internet companies trump tried-and-true ways of advertising. New Instagram Feature Allows Users to Tag Brands, From Adweek. This new feature will go public on May 16th, so stay tuned!

Ensighten Transforms Web Tags into Rich Customer Data

Customer Experience Matrix

Frustrated by the limits that traditional tagging methods placed on clients’ ability to move quickly, the firm developed an engine to generate custom sets of tags for each Web site visitor. As I’m sure you see coming, Ensighten’s next step is to assemble the tag data into detailed individual profiles for personalization, testing, attribution, and other purposes.

Trending Sources

30 B2B Social Media Tips for 2016

KoMarketing Associates

We are interacting with humans and we can’t forget that. Optimize Your Social Profiles. We often find profiles only partially filled out or unrepresentative of the company. In addition, your profile should be optimized for search purposes.

28 (of the) Best LinkedIn Marketing Guides of 2014


The site’s expanded features have created new opportunities, but using all of these new features—and using them effectively—can be challenging. Social media expert Neal Schaffer explains the main features, including headings, formatting, quotes, links, and visuals.

34 (of the) Best Google+ Tips, Tactics and Guides of 2011


Simon Laustsen provides a Google+ “cheat sheet” for getting started with the network, covering account setup, tagging, commenting, managing your circles, finding hangouts, rejecting spammers, inviting people and more. Google likely will add more features in time.

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Live Blog: Lotusphere 2012 Opening Session

Paul Gillin

” There’s also a cool, quick demo of a coming group video feature (technology provided via Polycom). Business partners Polycom and Aruba Networks provided the platform integration for these features. ” One of the most useful features is the tag-based user directory.

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Social Media for Homebuilders: 10 Great Brands to Follow


Not only can this increase their reach by tagging people and accordingly showing up in more relevant newsfeeds, but it also increases engagement. This adds another level of helpfulness and intrigue to potential clients viewing their profile.

20 Tools We are Thankful for as B2B Online Marketers

KoMarketing Associates

With features like daily checklists, virtual notebooks (for individual clients/projects), and the ability to save and tag articles we find across the web, it provides a sleek digital alternative to pen and paper.

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How to Craft Perfect Posts for Facebook, LinkedIn & Twitter [SlideShare]


Users interact and consume content on each of these social media channels differently. Here are the specific ones mentioned: Posts with hashtags ( # ) see 60% more interactions on average. more interactions on average.

How the Recommendation Engine Explosion is Changing Martech and Content Consumption

Content Standard

Bilgic’s work on interactive and transparent recommendation systems is fascinating; for a quick primer, watch his TEDx talk here. Over time, as new content becomes available or users interact within a technology ecosystem, the personalization continues to refine and evolve.

7 Google for Nonprofits Tools That Will Change Your Cause Marketing Forever


Each of these groups has used Google''s tools to heighten their awareness, particularly through Google Ads, YouTube, and Google+, among other features. Your nonprofit also receives 24/7 support for any technical issues you may encounter with these features.

The Ultimate Guide to Facebook Privacy


Facebook enables us to interact with one another publicly and privately; we can create pages and groups and events; we share our age, hometown, the schools we''ve attended, where we work, pictures of ourselves and our friends, our relationship status, our current location, our likes -- you name it.

13 Widgets, Plugins, and Add-Ons to Enhance Your Blog's Performance


3) Author Profiles. If so, consider incorporating author profiles into your blog -- both at the end of individual articles as well as on separate author pages that aggregate content published by that author alone.

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8 Mistakes Brands Make With Instagram


CLICK the link in our profile page to get the recipe or go here - [link] Macros per cake (makes 4): Calories: 169. According to Simply Measured’s study, the Interbrand 100 received over 130 million total engagements in Q4 of 2014 (photos accounted for 93% of those interactions).

How to Design a Persona-Centric Website Experience


In fact, Gleanster research identifies a direct correlation between the amount of time a prospect spends on a company website engaging with relevant content and the likelihood that those interactions will lead to a sale. Develop Behavior-Based Profiles: What do they do online?

Social Media U: Take a Class in Social Media - ReadWriteWeb

Buzz Marketing for Technology

Branding is a result of many things including your blog, your social network profile, your online resume, and how good you are at reputation management, to name a few. Features , Social Web , Trends. ReadWriteWeb. RWW Network. ReadWriteWeb. ReadWriteTalk. Last100. AltSearchEngines.

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Marketing Vendor Selection: Trends You'll Need to Support

Customer Experience Matrix

The first wave of marketing automation features for social media is now several years old. Beyond the execution technology itself, these features will require substantial increase in analytical horsepower to make sense of the results.

Integrate Social Networks with your Corporate Website with ‘Social Sign On’

delicious b2bmarketing

Furthermore, the information consumers enter into the antiquated registration pages is likely inaccurate percentage-wise compared to the level of accuracy in self-updated profiles in Facebook and other social networks.

Toward a New Knowledge Society

Buzz Marketing for Technology

Featured. |. Like tagging and Digg andâ?¦ Stallman Slide 28: Harder Answers From the inside, you see the tubes Look for connections, interactions (or more concretely, XML and APIs) Its not a truck. Complex answers link User Profiles different types of data Evaluations Resource Profiles Slide 33: Each type of data is a feature setâ?¦. s how we measure similarity Which features? Classifications (tagging) â?? (beta).


The Bamboo Project Blog

Buzz Marketing for Technology

As we think about that module and the fact that for most people, their primary interaction with blogs is to read them, Im growing impatient with this idea from a learning perspective. All you have to do to participate is create your profile on Ning and then start working through the module.

35 (of the) Best Guides to Facebook Marketing, Advertising, Search and More of 2010 (So Far)


Michelle Bowles offers five tips for “making the most of your fan page&# such as keeping content fresh, encouraging interaction and offering discounts, promotions or information not available anywhere else. This post offers 10 helpful ideas such as using a custom landing page, tagging fans in photos, using contests, and most importantly – persevering. 13 Facebook Page features that will make your day by Socialbrite. ** 5 stars.

10 Helpful Uses of RSS Feeds for Marketing


Note: Grab the location code from location-tagged tweets in your search results or from your profile page if you've enabled location-based tagging on Twitter. feature=mhee. feature=mhee. This will add an extra level of interactivity to any website or blog.


How Did Twitter Lose Control of Its Own Language?

Content Standard

In fact, Twitter’s platform for communicating has had a profound effect on how we communicate in our daily lives, even away from social media interactions. The same goes for tagging, which Facebook built into its platform. It’s dark times over at Twitter HQ.

SiteCore Adds Analytics and Marketing To Web Content Management

Customer Experience Matrix

Summary: SiteCore has added extensive analytical and marketing features to its Web content management system. I commented last month that more Web content management system (CMS) vendors are adding marketing automation features. During this time, it’s become clear that marketers need features that go beyond editing Web pages, to helping them do a better job of understanding and reacting to customers. SiteCore organizes these features around the individual Web pages.

Nine Notable Uses for Social Bookmarking

Buzz Marketing for Technology

They may be flashy, colorful, and full of interactive content, but they have one thing in common with your birthday photos, your resume, and your audio files: they are documents. He bookmarked user profile pages for all Digg users who he wanted to track; which gave him biographical and contact information. You can take this concept much, much further by tracking profile information for multiple websites, including social websites, blogs, on-line articles, news storiesâ?¦

Facebook Fan Page Best Practices with Mari Smith [@InboundNow #18]


If you and I are interacting a lot, if I interact with your fan page a lot, I’m going to see your posts more. If we’re friends and we I interact a lot, I’m going to see your content from your profile more.

Demandbase: A New Twist In The Lead Management Automation Market

delicious b2bmarketing

When evaluating any technology to help manage demand, the short list of features should look something like: 1) Prospect data acquisition — helps with targeting, list building, list management, and data quality. 9) Collaboration — capabilities like wikis, sales-contributed content, voting and tagging. VisitorTrack is the only product in the market which blends full profiles of the Companies Visiting (name, address, phone, SIC description.)

The Ultimate List: 24 of the World’s Largest Social Networks


Featured brands have so-called “stations” on the site and community members can interact with these brand pages that offer gifts, polls, forums, photos. ” The site offers check-ins and tagging information in real-time through mobile devices.